The queen's mouth is open

Chapter 2609 Little White Bag

From the sales in the past few days, it can be seen that the sales of the first bag not only did not decrease with the new advertisement, but also increased a lot.

As for the new bag in the new ad, sales have also increased, but it has not met everyone's expectations.

This situation is very confusing. For this reason, they also specially conducted a simple online questionnaire survey.

The result of the investigation is that, probably due to preconceived reasons, they immediately thought of Jiang Xiaobai when they saw that bag, and when they thought of the plot in the advertisement, they inexplicably felt very burning and liked it very much.

The new bag is also good-looking, but there is no memory point.

"So, what makes everyone rush to buy it is the feeling?" During the meeting, someone from the top management of the brand asked.

"It seems fair to say so."

If there is no advertising bonus and Jiang Xiaobai's performance bonus, then this bag may be the same as other bags. People will only buy it because they think it looks good, without any added value.

But after watching the ad, everyone connected these people and added points to each other.

At the same time, a notice was also made, saying that the 2.0 version of Xiaobaibao will be launched soon, and a new design drawing was released.

"The advertisement is filmed like an idol drama, no, it should be said like a fairy tale, and this is really nothing."

Everyone nodded.

"I'm just curious about the plot behind it, will there be a leading actor?"

This person was talking about none other than Lesha, of course.

Now it has indeed become a hot style, but correspondingly, it is also because of the age restriction that some working women in their 30s like its style, but feel that its color matching is a bit cute and light, and it will look a bit naive to use it by yourself. , and it doesn’t quite match the dark formal color.

"Looking at the neighbor, after the new advertisement was released, there was no splash at all, instead there was a lot of scolding, hahaha."

"In addition, I have a proposal. Let's name the first bag separately." Someone said, "It became popular because of the spokesperson, and it is also the best-selling style of our brand so far. It is not only sold in our country. Well, more so in other countries, and that deserves to be recorded."

"Has this happened before? It seems to be the first time I've heard of it."

Now that the small white bag has become a classic and popular model, it is better to make an improvement on its basis, make the color more mature, and at the same time, the price will be higher.

In the past few days, although Lesha's advertisements have been placed a lot, they are not as popular as Mai Ni.

"Because of the story upstairs, I plan to re-screen the advertisement for the 11th time. I just focused on Xiaobai the whole time, and didn't notice any high-level men at all."

"I think the executive in her company in the new ad is so handsome, the green eyes are amazing!"

An advertisement is not very long, and everyone will forget it after reading it. If you can’t chew on more, it’s better to just choose one.

"Okay, what's the name?"

"So it's settled then?"

"Wow, it's named after the spokesperson!"

For those who often spend 10,000+ or ​​hundreds of thousands to buy a bag, Magni is indeed not high-end.

"Well... that's fine too."

The "little white bag" is not without its shortcomings.

"Make an official announcement video, and then release it as soon as possible. By the way, let the design department make another upgraded version of the same model with different colors. The price is higher, and the texture is also higher. This is just right for people with higher grades. False target group."

"Okay, that makes sense."

"Jiang Xiaobai is amazing, and the bag named after him is very meaningful."

When the news about the naming of "Xiaobaibao" spread to China, netizens were overjoyed.

The more successful Mai Ni is, the more it appears that Lesha has failed.

Some people think that Magni is not high-end enough, and the price of the bag is too cheap.

"It's pretty good. Judging from the value she created, she fully deserves the name."

"Just name it after Xiaobai, 'Xiaobai Bao', simple and easy to remember, what do you think?"

"Miss Bai is amazing!"

There happened to be part of the white stitching in the bag, plus Jiang Xiaobai's name, it was very appropriate.

Even Stella's word-of-mouth has also declined, and today the news is still reporting that she went out to drink with her friends last night, her face was tense the whole time, and she had an argument with the waiter over a trivial matter, causing a lot of trouble ugly.

"It's been three episodes and I haven't seen the male lead. I think it's cold. Even if it does appear, it's a soy sauce."

But some successes cannot be replicated. Not all serial commercials are successful, and not all Cinderellas are sympathetic.

"it is good."

"No problem, let's arrange it."

Although from a legal point of view, their behavior cannot be called real plagiarism, but whether they have plagiarized or not, everyone knows very well.

"I already bought a small white bag, but I also like this upgraded version. I just use one for daily use and the other for work and meetings."

There is no need to redesign the style, just change the color, but what kind of replacement will be more popular with mature working women over the age of 30, which is also a big problem.

Just after the official announcement, netizens responded enthusiastically——

Soon, Mai Ni released a video to name the bag, officially confirming its new name: Xiaobaibao.

"I know where we went wrong, and we shouldn't be greedy." Someone patted his thigh, "For the following advertisements, in each episode, we only choose one main item to promote, and the others don't need to appear on camera."

Because I didn't think about such a good effect at the beginning, so when choosing the advertisement, I felt that this should be the style that young girls like, so I mainly promoted it.

After the discussion was finalized, it began to be implemented quickly.

It will definitely stimulate another wave of consumption.

"Xiaobai is worth it. Before her, I really hadn't heard of the brand Magni, but now I have become a fan of it."

"The routine can be regarded as being understood by Mai Ni, knowing that the little white bag is the main one, haha, but even though I know this is a routine, I still want to buy a new one!"

For this reason, their Mai Ni also discussed with another sub-brand of DYES that mainly makes mature women's bags, and finally made a final decision.

Perhaps the first two ads are impressive because only one main package appears in it.

"I hope those domestic brands can learn from it. Seeing that Manitou is on the road, he changed his name when he said that he changed his name. Just for this, I have to buy a 2.0 to support it."

"Oh, when will Sister Bai return to China, I miss her."

"Does anyone know what Xiaobai's next drama will be? It's too messy, and I don't seem to have any more dramas to watch."

"The next TV series is estimated to be a long time away, but I read director Sha Ruo's post, and it seems that "Grey Eyes" will be released in a month."

(End of this chapter)