Countercurrent 1982

Chapter 2097 City of Wind

In addition to visiting the IBM headquarters, Duan Yun has another important purpose in coming to the United States this time, which is to participate in this year's CES exhibition.

This is already the sixth conference that Tianyin Group has participated in, but Wan Yun plays a different role every time he participates in such an exhibition.

In the first two sessions, Duan Yun only participated in the exhibition as an electronic business in the industry. At that time, Tianyin Group did not have any products to participate in the exhibition. As a spectator, Duan Yun needed to pay close attention to the development trend of the international electronics industry, mainly to collect information from the industry. Information is the main thing. Duan Yun still clearly remembers that when he participated in the first exhibition, he collected hundreds of posters and product introductions of exhibitors. R&D personnel are used as a reference material, so that they can learn some ideas and inspirations while understanding the development trend of electronic products in the world.

It was at that time that Duan Yun accidentally discovered the flash memory chip produced by Japan's Toshiba Corporation, and purchased related patents and equipment. In the next few years, Tianyin Group's chip industry became bigger and bigger, becoming a The pillar industry of the entire group company.

In the following two years, Duan Yun also began to try to become an exhibitor at the CES exhibition. At that time, the exhibits brought to the United States were somewhat shabby. Although there were some small highlights, they never attracted much attention in the United States.

Since last year, Duan Yun brought the DVD to the CES show for the first time, and it did attract a lot of people's attention at that time, but it didn't achieve the result Duan Yun wanted. The product has been analyzed, but due to the prejudice of American electronic distributors and consumers against Chinese products, until now, the DVD market in the United States is still in a tepid state.

This situation made Duan Yun somewhat disappointed, and at the same time let Duan Yun see the difficulty of developing the American market. If a product, a brand or even an enterprise wants to be recognized in the American market, it is definitely not something that can be achieved overnight. , all the brands and manufacturers that are popular in the US market have high reputation, long company history, and strong technical accumulation. Duan Yun wants to surpass other technology multinational companies in a short period of time. a realistic thing.

Li Yun also felt the same way as Duan Yun. She had a great reputation in the business world in Hong Kong. After arriving in the United States, she put in a lot of hard work, but she didn't get the corresponding rewards. The main problem was also because of the local electronic distribution in the United States. The prejudice of businessmen and American consumers against Chinese companies and even products.

Li Yun was able to succeed in Hong Kong at the beginning because everyone was Chinese, and at that time Hong Kong was setting off a wave of investment in the mainland. Within a few months, he became a hot celebrity in Hong Kong business, and later helped Duan Yun introduce a large amount of Hong Kong capital.

But in the United States, the Chinese are a group that is more or less discriminated against by local Americans. This kind of discrimination is rarely revealed on the surface, but it can be clearly felt when doing business or other aspects.

But speaking of it, Li Yun is indeed not an ordinary person. Almost by herself, she has traveled all over the major cities in the major states of the United States, and abruptly established a large-scale electronic product sales network. It is no less than Duan Yun's road to start a business in Shenzhen to open up the national market. From this point of view, Li Yun is still very remarkable.

It is precisely because of this that Li Yun's prestige in the company is second only to Duan Yun. The dozen or so executives of the group company who came to the United States for inspection this time also showed great respect when facing Li Yun. Don't dare to offend in the slightest.

After visiting the experience store in New York, Duan Yun and his team immediately flew to Chicago to participate in this year's CES exhibition.

Unlike previous years, this year's exhibition was not held in Las Vegas, but in Chicago, known as the Windy City.

Chicago is the third largest city in the United States. It is located in the middle of the United States. It is the largest lake in the world at the confluence of Lake Michigan and the Chicago River.

When Duan Yun came to Chicago, he was immediately attracted by the city's beautiful scenery.

In this city with an area of ​​588 square kilometers, there are preserved early traditional Western European ancient buildings and magnificent modern skyscrapers. The urban area stretches for dozens of miles along the wide and magnificent avenues, and the planning layout is only organized.

The city was actually rebuilt after the fire in 1871, and there are many skyscrapers in downtown Chicago, second only to New York. Currently, three of the five tallest skyscrapers in the world are in Chicago, and Hills in the city center The building is the tallest building in the United States, with 110 floors and a height of 443 meters.

Moreover, the traffic in this city is very developed. Because it is located in the eastern part of the United States, it is the railway hub of the United States. Dozens of railways converge here to connect major cities in the United States. The O'Hare International Airport where Duan Yun's plane landed can be said to be the current One of the busiest international airports in the world, Chicago can be regarded as the center of east-west traffic, water, land and air transportation in the United States.

Like previous CES exhibitions, this year's exhibition location is also located in the suburbs of the city. When Duan Yun and his party arrived at the exhibition site, it was already full of cars parked as far as the eye could see. Occasionally, small private jets passed overhead. The momentum was very spectacular .

Different from the more serious electronic exhibitions in the impression of Chinese people, many American business activities are full of entertainment. Because there are more blacks in Chicago, a music stage was specially set up outside the exhibition venue. Many famous local blacks The rap team and the music team had already started performing two days ago, and the surrounding grass was full of smoke. Music, beer, and barbecue made the outside of the exhibition hall noisy and lively, which seemed to be the so-called American style.

"I heard that Bill Gates will also come to this exhibition. I really hope to take a photo with him." In the reception hall of the exhibition, Duan Yun and Li Yun sat face to face and drank coffee together. Said with some expectation.

"I also hope to meet Bill Gates." Duan Yun said with a smile.

Today's Bill Gates can be said to be the most legendary entrepreneur in the United States and even the world. By 1995, his personal wealth reached 129 billion US dollars, becoming the youngest richest man in the world in history.

(End of this chapter)