Flying over the bubble era

1401 Chapter 1402. The Prologue
Winter-themed and Christmas-themed singles, the release plan is decided in the summer, and production begins in the fall.

The record company has a certain number of publicity resources, so plan ahead to avoid chaos when different singers from the same company get together to release their videos.In addition, deciding on the distribution plan in advance is to contact TV stations and advertisers to find suitable cooperation opportunities.

However, even if they belong to the same company, it is one thing for a singer who is fully in charge of GENZO, but it is another thing for a singer who only entrusts the production of the record to GENZO.It's one thing to be backed by a big firm, and quite another to be signed by a small firm.It is one thing to have a stable position and already have a stable sales base, but it is another thing to work harder to complete a breakthrough.

Singers who are already in the top ranks spend relatively evenly on publicity after their albums are released.Newcomers who need to be promoted, or singers who have the opportunity to improve, need to pay more attention to publicity.

Among the record companies in the industry, GENZO has a lot of good cards in its hands.Among the singers who have jumped to the top, BOLAN has the most average development. The silence and melancholy shown by Moriyu Lanshi have won the support of a large number of young people, especially female fans, but the band is also limited by this style. THE BLUE HEARTS has a group of loyal fans.Both bands have been relatively modest in terms of publicity.

On the other hand, a powerful female solo singer like Dahei Moji needs to maintain her momentum at all times.Therefore, the publicity specifications prepared for her have always been the most powerful.If Tetsuya Komuro is a superhero imagined by Shinichi Iwahashi, then Maki Daikuro is a successful superhero.

If a superhero-style singer is launched, it is necessary to ensure that her popularity remains intact.For the general public, when they regard someone as a hero, they will not accept that the hero in their hearts is actually no different from ordinary stars.

With Daikoku Moji's experience, it is clear that the singer produced by Tetsuya Komuro needs to consume more publicity resources.The need for more publicity resources means that more support from the company must be obtained.Once he loses the support from the company and loses that invincible momentum, then the divinity attached to the hero will dissipate.

Superheroes are made, which ensures that the record company can always have the binding force on its singers.

Among the popular singers in the company headquarters, Iwahashi Shin has higher hopes for ZARD.Although the band has been firmly in the top ranks, Shinichi Iwahashi believes that the band still has the potential to improve to a higher level.Especially after Sachiko Kamachi showed a keen understanding of the times, he felt that this band has the possibility to become a national band.

Early next year, the band will release the single "Don't Throw in the Defeat".Although the song is an old song by Tetsuro Oda many years ago, both the arrangement and the lyrics are far from the original version of the song. It can be said that it has given new vitality and meaning to the song.

Among the GENZO bands, ZARD is the only one that not only has the ability to create independently, but also can create sparks with the songs of other composers.Both internal and external, this is why Iwahashi Shin has higher expectations for this band.

Popular singers and bands have their own plans and arrangements. In the coming November, the winter season will start to get hotter. For GENZO, new female solo singer Asami Mimitsu is the first to be promoted.

Mami Mimitsu's debut plan was decided in the first half of this year.

As a female solo singer, she has similar traits to Daikoku Moki, such as not outstanding appearance, and excellent and powerful singing ability.But in reality, there is quite a difference between the two.Compared with Daikoku Moji's fierce, hearty and unthinking, Yonemitsu Asami's handling of singing is more delicate, and it does not have the dominance of Daikoku Moki.

If divided by season, Daikokumoki is suitable for summer, and Miko Asami is suitable for winter.

Considering the different characteristics of the singers and the different positioning of the two female solo singers, in the first half of the year, when making the debut plan, Iwahashi Shinichi decided on the debut date for Mimitsu Mami in November.

Mami Mimitsu's management contract was awarded to Mayumi Watanabe, and the record company was in charge of her team, and some members overlapped with Maki Daikoku's team.

The firm behind it is Wanyumi Watanabe. The two singers not only share the team, but also share promotional resources.However, Asami Yonemitsu's production team, Iwahashi Shin nominated Akamatsu Haruko to participate.

As Shinichi Iwahashi's production focus began to shift towards solo singers, Haruko Akamatsu, a confidant, shifted the focus of the work at hand from the band department to the SOLO department—GENZO's production department, which was divided into the first production department and the second production department. But the staff are called "Band Department" and "SOLO Department" in private.

This year's winter file, the first solo newcomer Asami Yonemitsu, followed by the production and release of Masaharu Fukuyama's new single.

After accumulating several years of popularity, his identities as a singer and an actor are progressing at the same time, and Masaharu Fukuyama has also reached the stage where he is only one good chance away from the explosion of popularity.

As a young actor, this leap is not fast, but it is not slow.

The special thing about Fukuyama Masaharu is that since his debut, the careers of singer and actor have been carried out almost at the same time, and they have achieved each other.Since the firm is going to step up its promotion of Fukuyama Masaharu next year, it must cooperate with GENZO.

The information about Mimitsu Mami's debut was briefly mentioned in the newspaper.Since she doesn't plan to promote this newcomer with a big fanfare, and she doesn't have any topic of her own, then, from the media, what she gets is the treatment of an ordinary newcomer.

In contrast, a few days later, newspapers reported that Ryoko Shinohara, a member of Tokyo Dance Dolls, was about to debut as a solo singer, and Tetsuya Komuro, who was currently the hottest music producer, was acting as a music producer for her.

With the popularity of TRF, people who are related to the name Tetsuya Komuro have their own attention.

On the newspaper page, Tetsuya Komuro's name and profile picture are extremely eye-catching, and Ryoko Shinohara's name and her small profile profile picture indicate her status: a subsidiary of a famous producer.The truth is more or less the same.It wasn't Ryoko Shinohara, but it could be another random person.However, being valued by Tetsuya Komuro, his fate changed, perhaps in an instant.

Tokyo Dance Dolls is just a second- and third-tier group, which is not worth mentioning in the Ice Age of idols. Ryoko Shinohara is not the most popular member in a second-rate group, she is quite a small person.

However, she was picked up by a famous producer and is about to release a single for her debut.Like Cinderella chosen by the prince.

But for the public in the world, the narrative of Prince and Cinderella will never go out of date and will always be moving.

……

Music popularity is similar to fashion popularity. It goes around and around. What was once popular will become popular again in a different way.Because of this, a record company with only one type of singer is no different from walking on one foot.

GENZO, which started out as a production band, took another step forward and stepped out of the band.To some extent, looking at the trajectory of GENZO can become a reference for VERMILLION records.

Taiko Nagato, basking in the success of his succession of best-selling bands, is high-spirited and plans to take advantage of this gust of wind to launch more and more bands.He is best at imitating and learning from. He not only puts his ideas on the composition of bands that have become famous in the past, but also wants to launch a band that is similar in style to the bands under VERMILLION Records, but different.

Ma Changjun looked on coldly, feeling that Nagato was eager for quick success, and his every move showed the essence of a second-rate businessman.

Of course, Baba Shunichi knew that this is the era of bands, and Nagato Taiyuki is standing in the air.

Shunichi Baba followed Tetsuo Hira, the president of RISING PRODUCTION, to Okinawa. At the Okinawa Performing Arts School, he was introduced by the principal and met a child named Namie Amuro.

She was born in 1977, and when Ba Changjun saw her, she had not yet passed her 15th birthday.However, judging from the appearance, it already looks a bit grown-up.

Perhaps the children who grew up in the south matured earlier, but perhaps it was more related to her Italian ancestry.

The Okinawa Performing Arts School grouped together the outstanding students in the school and called them "SUPER MONKEY'S". The whole group has about [-] members, each of whom is good at singing and dancing.Among the twenty members, Namie Amuro was the one who impressed Shunichi Baba the most.

This is not so much that Ma Changjun knows people with his eyes, but that when he sees twenty children, his eyes are subconsciously attracted to her.

Baba Shunichi and Heping Tetsuo stayed in Okinawa for a few days, and went to Okinawa Performing Arts School every day to observe the students' classes, and with the recommendation of the principal and teachers, they finalized the list of the twenty children to go to Beijing.

Namie Amuro, Minako Ameku, Nanako Sawashin, Toshiko Aragaki, in addition to these four people who are similar in age, there is Makino Anna, the daughter of the principal Makino Masayuki, who will turn 21 this year. She is also a dancer at the Okinawa Performing Arts School. teacher.

Masayuki Makino proposed to Shunichi Baba that his daughter follow him to Beijing, not to create a chance for his daughter to debut.Given the power of the Makino family, if the daughter of the family wants to debut, there is no need to do so. Rather, Anna Makino followed to Beijing to serve as guardians for these four girls.

From Makino Masayuki's proposal, it can be seen that he has a wholehearted heart.

The business of the Okinawa Performing Arts School is divided into two parts, one part is for ordinary fans who come to participate in club activities.Other students have more professional goals.

The children selected into "SUPER MONKEY'S" are all top students who attend classes every day seriously in school, and set a goal to enter the entertainment industry in the future.

Because of this, the heads of offices and record companies from Tokyo came to the selection, and the girls who were selected were all very happy, and agreed to follow them to Beijing almost without thinking.

(End of this chapter)