Flying over the bubble era

Chapter 426 426. Animation Industry
The situation that Mineshima said actually exists, and Shinichi Iwahashi has heard of this in the industry.Not only that, but there was such a person beside him.

Before Nakamura's official debut in DREAMS COME TRUE, one of the jobs he used to eat was writing soundtracks for games.

These days, musicians are not easy to do.In other words, no matter what the age, musicians who are difficult to do are the majority.While some musicians are emerging and becoming popular, other musicians have to find a way to find their own way out.

Either they can make their debut smoothly, or they can’t make it, or they can go behind the scenes to contribute music to other idol singers. If they can’t get a share of the pie, the booming game industry and the booming animation industry will become their outlets. .

Needless to say how developed Japan’s game industry is, in terms of game hardware, Japan has almost achieved a complete monopoly. On this basis, Japan’s game software is also leading the world. It has been brewing since the mid-70s, and now it dominates the world.

In Japan, there are companies that make a lot of money from games, players who become famous by playing games, cafes that are rescued by tabletop game consoles, and Yakuza who reach out to the game industry to make huge profits members.

That being the case, there are also musicians who support themselves by writing soundtracks for games.

Of course, the game industry cannot accommodate so many musicians.As a result, another part of musicians was sucked away by the animation industry to write soundtracks and theme songs for animation.

However, as far as musicians are concerned, not many aspire to become animation and game soundtrack composers from the very beginning, and most of them still cannot find a suitable outlet in the mainstream music industry, so they can only switch to game and animation soundtracks.

The reason for this idea is that the soundtrack cannot be the protagonist in games and animations.Being a musician who works for games and animations can be said to be sacrificing part of myself and giving up my pursuit of music.

At this moment, Mineshima mentioned to him that underground musicians switched to the game industry and animation industry, and there was a sense of regret in it.However, as soon as Yanqiao Shen heard Mineshima talk about this matter, as if inspired, another brand new possibility flashed in his mind.

……

The underground musicians mentioned by Mineshima were sucked away by the game industry and the animation industry for their livelihood, but Shinichi Iwahashi saw an opportunity from this instead.

At this stage, whatever he thinks of, he will immediately put it into action.Therefore, after meeting Mineshima, the next day, he went to meet Mayumi Watanabe and told her his thoughts.

"Cooperate with an animation production company?"

When Wanyumi Watanabe heard Shinichi Iwahashi's proposal, her reaction was a little subtle.

Shinichi Iwahashi nodded seriously, "That's right, cooperate with an animation production company. In this way, you can also have the opportunity to get animation theme songs and soundtracks. Isn't it a good idea?"

After finishing speaking, looking at Mayumi Watanabe's face who had been silent all this time, she suddenly said, "...that's quite informal."

"What?" Watanabe Wanyumi was taken aback.

Yanqiao Shen smiled and said, "This sentence is written on your face right now."

"Can I write so many words on my face?" Watanabe Manyumi could hear that Iwahashi Shinichi was using what she said before to tease her in turn, and reciprocated him with his words.

"Would you like me to give it a try?" After finally making a counterattack, Yanqiao Shinichi climbed up the pole.

Wanyumi Watanabe didn't answer his question.

He also accepts as soon as he sees it, which is almost enough.Turn the topic back, and continue to talk about business, "I guess you also think that being related to the animation industry is a bit of a drop in value?"

"It's not a price drop." Mayumi Watanabe shook her head, "It's because there are too many restrictions."

Yanqiao Shinichi retorted her, "On the contrary, I think there is a lot to do."

Shinichi Iwahashi knows how prosperous the game industry and animation industry in Japan are.Not only that, but he also knows how prosperous these two things can be.

Since the 70s, Japanese animation has been exported to foreign countries in large quantities, and after that, it has carried out cultural export together with the Japanese game industry.

The Swiss children who watched "Girl in the Alps" said "Coach, I want to play basketball!" Rats have been able to explain everything.

Animation and games are easier to be accepted by audiences outside of their own country than movies and TV series, which are filmed and shot in real scenes.

One of the important reasons for this is that things like animation and games have downplayed the different customs and appearances between Japan and other countries, and weakened the resistance of foreign audiences to different cultures from their own countries.

In the two-dimensional world, any element can be used as one likes. Even if the core of the story is still Japanese, Omi elements can be added naturally.

East Asians and Westerners can appear in the same picture without a sense of disobedience, and Japanese teenagers can be blond. In the two-dimensional world, "country" and "race" are blurred, becoming "worldized".

Even if you don't know Japan, don't like Japan, and are blind to yellow people, you can easily accept animations and games made by Japanese.This feature is an important reason why animations and games are loved worldwide.

Animation is something that sounds easy to be associated with younger people at first glance, but animation is by no means something that can only be aimed at younger people.On the contrary, works that can really go to the people are by no means purely children-oriented works.

If animation works are not only aimed at children, but also at adult audiences, then providing and singing theme songs for animation can become a pretty good way of publicity.

Shinichi Iwahashi, who has great confidence in Japan's animation industry, will never think that being associated with the animation industry is a drop in price.

"... If you want to say that, it should be said to be very broad." Iwahashi Shin said to Watanabe Wanyumi.

If the doors of the mainstream world were not open to those musicians, they would not choose to make music for games and animations.But for Iwahashi Shinichi and Watanabe Wanyumi, even if they set up a record company, they were still on the periphery of the industry at the initial stage. From the industry's point of view, they were also related to the music that had to be used to make music for games and animations in order to make a living. People are no different.

DREAMS COME TRUE's debut single was paired with Glico's commercials, earning enough exposure on TV, which was also an inspiration for Iwahashi Shinichi.

That is, the theme song and commercial song are very strong in terms of publicity.If the style of the song matches the content of the song, the effect will be even better.

Among all kinds of propaganda methods, Yanqiao Shinichi quite likes this one.

(End of this chapter)