National Tide 1980.

Chapter 1429 Contribution

In addition, the Agricultural University sent 500 kilograms of new rice from the capital.

There is also a ton of cleaned and plastic-sealed dried chestnut mushrooms from Liangxiang, a suburb of Beijing, which has become Ning Weimin's treasure to make money.

The dried chestnut mushrooms were a no-brainer. They were bought from farmers in Liangxiang at three yuan per pound.

But until it was sent through customs, including logistics and labor costs, the cost of this ton of chestnut mushrooms was less than 6,500 yuan.

Currently, since the chestnut mushrooms in the Japanese market are almost all produced in Japan, they are expensive in themselves. The market price is as high as 2,500 yen per catty, which is about RMB 120, and these are fresh products.

Therefore, even if the Japanese customs taxes and sea freight are taken into account, the cost of Ning Weimin's one ton of dried chestnut mushrooms is more than half cheaper than that of native Japanese chestnut mushrooms.

If the profits from the added value of restaurant sales are taken into account, the gap is even greater.

Because as long as you soak it in warm water, one and a half taels of dried goods are enough to make a dish.

A dish of stir-fried pork with chestnut mushrooms costs 4,900 yen at Dangu Restaurant. Add in the 15 percent service charge, and the restaurant hopes to make 4,500 yen from it. The profit is almost as much as selling noodles, right?

Even Ning Weimin deducted 1,500 yen as his own intermediary cost, so the remaining 3,000 yen was a huge profit.

The key point is that this huge profit is legal, which makes people helpless. Even if they are jealous, they can only watch.

Therefore, the chestnut mushroom dishes sold by Dangu Restaurant in Japan are not only delicious, but also come in relatively large portions.

This absolute cost-effectiveness is simply a dimensionality reduction attack, and it has won the favor of Tan Palace customers almost without any obstacles.

As a result, customers who order it once will definitely come back for a second time, and some will even ask for another plate right after tasting it.

This makes this dish even more popular than roast duck.

But it must be stated that this is definitely not what Ning Weimin asked for.

In his opinion, there is no need to worry about the cost-effectiveness of Tangong Restaurant, a high-end restaurant.

But the problem is that there are too many dried mushrooms in the warehouse, and domestic chefs really don’t care about it in order to save trouble and earn more profits by selling more mushrooms.

Each dish uses two taels or more of ingredients, just to make the guests happy, and there is no way to control it.

So the speed of drying up the land has really increased a lot as the land has been consumed by these prodigal sons who "sell their father's land without any regret".

Ning Weimin originally thought that the products could be sold out until the Spring Festival, but now it is estimated that they will not be sold out for more than two months, and may not even be sold out before the Spring Festival.

As for the 500 kilograms of the rarest Yutian Rouge Rice, it was simply a surefire hit.

To be honest, this thing is delicious, but it's just for fun, and the quality is not so good that it would make people addicted.

In terms of the quality of rice, it actually has more rice oil and a special rice aroma.

However, this characteristic cannot constitute an absolute difference when compared with other high-quality rice in Japan.

In fact, the great thing about this thing is its scarcity.

Especially the beige color, which is as beautiful as the face of a peerless beauty, has a pure inner quality, is precious and rare.

Rouge rice is not only highly recognizable, but also has historical origins backed by classic Chinese novels such as Dream of the Red Chamber.

Therefore, even though Ning Weimin sharpened the knife very quickly, he still gained recognition and popularity among customers.

In fact, he didn't do any special promotion, he just printed some special promotional leaflets and added them to the menu.

Pour some red fish roe on the cooked rice.

Then, as a specially recommended seasonal delicacy, the price starts at 10,000 yen per bowl.

He himself plans to take 3,000 yen from the sales.

We were originally prepared for many inquiries but few buyers.

But I didn't expect that the Japanese are so cheap. The more expensive the item, the less they think it is expensive. Instead, they are more enthusiastic about pursuing it.

I heard that the stock is limited, and looking at the beautiful beige color, I am afraid of missing this rare opportunity to taste it. Basically, if someone asks about it, I will pay for it, and I will definitely be amazed after tasting it.

I don’t know whether they were really fascinated by the unique flavor of rouge rice, or whether they were proud to eat the same imperial rice as the emperor back then, or whether they just wanted to show off to others.

Anyway, after Rouge Rice was officially launched, it received rave reviews and sales in its three branches in Japan continued to rise.

In addition, TBS Director Kaga was very considerate. Although the TV series "Dream of Red Mansions" had been broadcast at the end of the year, he specially made a Chinese food program for Ning Weimin with the TV series "Dream of Red Mansions" as the theme, which was a linkage with the TV series.

It specifically introduces some dishes that have appeared in TV dramas, especially the high-end ingredient Ota Rouge Rice.

Through on-site cooking and with the help of praise from Japanese "Redologists", this rice was defined as "the best rice in the world". It was said that this rare rice, which was grown personally by Emperor Kangxi in Fengze Garden and watered with the royal exclusive Yuquan Mountain water, was the "best rice" far superior to all other rice in the world.

As a result, the name of Rouge Rice became more widely known through the mouths of Japanese audiences who liked "Dream of the Red Chamber" and became a trend.

More and more Japanese people who love food are becoming curious and eager to feast on the food, and they are actively coming to Tangu Restaurant to find out what it is like and to be slaughtered.

In fact, these 500 kilograms of rice will be sold out before the New Year, let alone the Spring Festival, and can generate a profit of at least 30 million yen.

In the end, Ning Weimin was so afraid to eat it casually that he just kept two pounds for his own use and gave them to his father-in-law and mother-in-law to try.

This, of course, further strengthened Ning Weimin's ambition to make rouge rice an industry and forever monopolize the title of "the best rice".

Who says there are no top-quality ingredients in China?

In the past, we Chinese were unwilling to deceive others simply because we had a vast territory and abundant resources and we had good intentions.

But now it’s different. I’m not that kind anymore.

Since you little Japs can sell beef at sky-high prices, I'll use rice to harvest your leeks.

It's not polite to come back but not reciprocate.

Finally, Ning Weimin has an extremely important advantage in restaurant management that no other Chinese restaurant can match.

That's the connection.

Although Ning Weimin has only been in Japan for two years, he has quickly opened up the Japanese business and entertainment circles and established a solid social network through business cooperation and speculative business, as well as the relationship with his wife, Yukiko.

Special resources like this are actually very easy to monetize through Tangong Restaurant and Chixia Club.

Hanwa Kogyo, Yamato Kanko, Shochiku Film, Nomura Securities Central District Sales Department, and Bank Crédit Agricole Suez Tokyo Branch are all old clients of Ning Weimin. If nothing unexpected happens, the year-end parties will all be held at Dangu Restaurant this year.

If there is any difference from previous years, it is that Yamato Kanko's sales offices in Kyoto and Osaka can also take care of Dangu Restaurant's business nearby.

In addition to these old relationships, this year, because they purchased the authorized trolley suitcases of two Japanese luggage brands from Ning Weimin, they must of course also show some appreciation for Tan Gong’s business. This is also a common practice in business circles to take care of each other.

As for the relationship that Ning Weimin established with TBS Director Kaga and Composers Association Executive Director Mihara Masahiro through operating awards for Teresa Teng, it certainly began to play a role.

Both TBS TV station and the Composers Association hold their year-end parties at Dangu Restaurant.

In particular, Ning Weimin also borrowed nearly 100 billion from Sumitomo Bank, which allowed Minister Yoshimo's son to be promoted and transferred to work in the head office.

Therefore, as a reward from Yoshimo and his son, the giant Sumitomo Bank brought Ning Weimin countless business at the end of this year. Not to mention the year-end party, the Sumitomo Bank ordered 8,000 to 9,000 boxes of steamed buns and rice cakes from Dangu Restaurant, and this transaction alone was worth hundreds of millions of yen.

If Dangu Hakuan did not have insufficient staff to meet the needs of Sumitomo's huge customer base, Sumitomo Bank would have bought 100,000 boxes of rice cakes without taking it seriously.

This huge spending power reminded Ning Weimin of those big clients in China who had golden rice bowls in their previous life. Just a few orders from them would be enough to make a fortune.

What is overconsumption?
For Sumitomo Bank, it does not exist at all.

Super big clients like this usually only care about one thing: whether you do the job well and whether they can save time and trouble.

No one wants to cause trouble for themselves, so in order to take care of you, they specially cut some small orders from the big order.

So at this point, Ning Weimin actually realized that his operations in Japan were still too conservative. He underestimated the purchasing needs of super large corporate users like Sumitomo Bank and lacked experience.

To be honest, at this moment, this super Japanese bank is enough to replace the four major banks in our country. It is enough to feed Ning Weimin.

The key question now is how much can he eat with his ability? Will he feel full?

Therefore, Ning Weimin urgently sent a message to the country, asking Zhang Shihui to publish an announcement for Tan Gong Restaurant in the Beijing Evening News as soon as possible to recruit experienced pastry chefs and to take the time to provide skills training.

6◇9◇Book◇Bar

He has updated his plan for next year. He plans to take at least fifty pastries abroad and decide to start vigorously expanding the Chinese pastry market in Japan.

He is quite confident about this. According to his own estimation, within two years, he might be able to make hundreds of millions of RMB from Sumitomo Bank just by making Chinese pastries.

Of course, he personally won't get any benefit from this money, so it seems like he's just wasting his time.

But as a human being, you always have to have some vision.

As long as those who come out to work with him can earn money, and as long as the foreign exchange can be sent back to the country, that's enough.

In any case, the country is too poor at the moment and needs money everywhere. The foreign exchange earned by skills can provide blood transfusion to the country, boost the local economy, create hundreds of exceptionally happy families, and accelerate the development of the capital. There is no doubt about this.

Isn't this more meaningful than adding a few hundred million yen to his personal wealth?
He is not a saint. He is just a patriotic businessman who has achieved personal financial freedom and hopes to do his best to enrich the country and strengthen the people.

Shouldn't it?

If even patriotism is ridiculed, then the problem is definitely not with him, but with those who laugh at him.

Because in his opinion, if a person no longer loves his own country, and is proud of giving up his nationality, and shows off to his compatriots that he has obtained sweet air and a better life, then there is no need to roll anymore.

This is a huge joke in itself.

What's more, he is not an American, nor is he an American soldier who worked for his country but was deceived and abandoned by his country.

He loves his country, and his country loves him. His country has never let him suffer any loss in terms of personal wealth.

He runs businesses overseas and receives a lot of care from the embassy, ​​but I won’t go into details about that. The key point is that his businesses are also diversified.

He made silent contributions in the restaurant, and actually earned it back through cultural output.

If you calculate the comprehensive accounts, he still made the most money.

First of all, in December, the TV series Dream of Red Mansions ended with a popular viewership rating of 12%.

Such good results not only broke the record for the highest ratings of foreign TV dramas broadcast in Japan, but also boosted the hot sales of "Dream of Red Mansions" related products in Japan.

Even the other domestic dramas that Ning Weimin brought to Japan were immediately taken seriously by TV stations because of the success of Dream of Red Mansions.

For example, Fuji TV took the initiative to contact Ning Weimin through Shochiku Films and proposed the possibility of cooperating with him in the direction of introducing Chinese domestic dramas.

This gave Ning Weimin another choice besides TBS TV station.

Moreover, Ning Weimin himself did not expect that the music album tapes and related handicrafts of the TV series "Dream of Red Mansions" would be sold out so quickly.

Even the Japanese version of the novel and comic book Dream of the Red Chamber have been sold out, to the point where a second edition needs to be reprinted.

As for TBS TV station, it readily decided to continue purchasing "Nurhachi" and "Wu Song" from Ning Weimin at a price of one million yen per episode and continue this cooperative relationship with him.

In addition, more than a dozen local TV stations affiliated with TBS offered a price of 250,000 to 300,000 yen per episode for the rebroadcast of "Dream of Red Mansions", which far exceeded Ning Weimin's best expectations at the time.

If the sales of the videotapes of Dream of the Red Chamber are taken into account, Ning Weimin has not only recovered his investment in the promotion of the TV series Dream of the Red Chamber, but also earned 2 million US dollars, a profit of five times.

The key is that this profit is still running and has not ended.

This is the advantage of the cultural copyright business. It is not affected by any market risks and you can make money as long as someone is willing to watch it.

From then on, everything is pure profit, and it's like counting money without doing anything.

That’s not all. Similar to the TV series, Ning Weimin also reaped huge benefits in terms of movie copyrights.

Because "Old Well" won the Feature Film Award at the 2nd Tokyo Film Festival, it directly boosted the box office of this movie.

Although it cannot be compared with mainstream commercial films in Japan, through the cooperation of several independent art theaters and Shochiku Film Company, which added several theaters in other major cities in Japan, it still earned 88 million yen in box office during the 20-day broadcast period.

If the theater revenue and taxes are deducted, Ning Weimin can get about 35 million.

That's about $300,000.

Although this amount of money is nothing to Ning Weimin, it is a huge profit for domestic film production companies, at least enough for them to make ten movies.

Therefore, for this movie, Ning Weimin had no intention of taking half of what he deserved according to the agreed contract.

He called Wu Tianming and decided that except for US$100,000 left for China Film Corporation, the rest would be remitted to Xi'an Film Studio to support the production of domestic films. He hoped that Xi'an Film Studio could make more excellent films, and suggested that part of the profits be distributed to the main creative staff of "Old Well" to promote the production of excellent domestic films.

When Wu Tianming learned the good news that he would get $200,000, he was so happy that he wanted to treat Ning Weimin to a drink to express his gratitude over the phone.

Without any other words, he promised readily that he would live up to Ning Weimin's expectations. He said that with this money, the Xi'an studio would plan to shoot at least five more films next year, and Ning Weimin would definitely be given priority in choosing the finished films.

But whether intentionally or unintentionally, he did not share the profits with the main creative staff.

Ning Weimin shouldn't interfere too much in this regard, after all, he was just making suggestions.

And it has to be said that with "Old Well" as a base, other domestic films have also boosted the confidence of Japanese theaters.

Japanese cinemas are no longer optimistic about the French films in Ning Weimin's hands.

For example, the Chen comedy "Father and Son", which was released after "Old Well", obtained much better theater resources than the conditions negotiated at the beginning, with only three fewer independent theaters than "Old Well".

Although this comedy film, which imitates the "Men's Pain" series, is not of high artistic quality, its material is close to the current urban life in Beijing, China, and its comedy style is quite consistent with Shochiku Films, so it does not pose many cultural barriers to Japanese audiences.

Surprisingly, the film received good response after its release, especially in several theaters of the Shochiku Cinema Chain, where the box office was also quite good.

It is estimated that it can sell for at least 60 to 70 million yen.

Ning Weimin could imagine that if he could bring back 100,000 US dollars for Chen Peisi during the Spring Festival, it would be enough to keep this "Chen Xiaoer" grinning for the whole year.

And this way of using Japan's chickens to lay eggs for us is to make him live. (End of this chapter)

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