National Tide 1980.

Chapter 453 Two-pronged approach
The handicraft store opened in the interior of the palace ushered in a good start as soon as it opened.

The things Ning Weimin sells are quite sought after and welcomed by foreign guests, and they make a lot of money for foreign devils.

This is certainly a happy event, but it is not worth mentioning compared to his achievements in another sales channel.

You know, Ning Weimin never puts all his eggs in one basket.

He also thought about what to do if foreigners want to buy it?
So in order to support myself, to keep safe.

He adopted a two-pronged approach of both domestic and foreign sales.

In fact, long before finding someone to decorate the store, he began to take advantage of the opportunity of holding a book fair at the gate of the Zhai Palace every Sunday.

Just like in the "ghost market", Sun Wufu also set up a stall outside the gate of the Zhai Palace and started selling second-hand goods to tourists.

Of course, this is just a similarity in the form of operation.

In essence, it is very different from the "ghost market" in many aspects.

The first thing that needs to be pointed out is that Ning Weimin does not cheat his compatriots.

These leftovers were picked up by him and sold to ordinary people in the capital. He didn't ask for a high price at all.

Even if it is well-preserved, at most it will be half the asking price of the new one.

For some seriously damaged ones, not to mention [-]% to [-]% of the original price, even [-]% to [-]% can still go out.

To be honest, many times the price he sold was lower than the price he received, just to make a profit.

Secondly, he is not just selling these second-hand goods.

He also sells the old books, newspapers, magazines, photos and pictures that Sun Wufu collected.

And the price is also very low.

Fifty cents for old books, thirty cents for old magazines and old posters, and ten cents for old newspapers.

Photos and pictures are five points a piece.

There are even quite a few letters with postmarks and stamps.

Except for the ones he picked out for himself, the others were also sold at half the value of the stamps.

This is called a real mail cover, and it is exclusively sold to people who like to collect stamps.

Why do you have to do this?

There is only one answer.

It was because Ning Weimin had to find a way to activate the popularity of the book market.

Having seen the traffic economy era, Ning Weimin understands the importance of popularity better than anyone else, and also understands what popularity means to a market better than anyone else.

But how can a market flourish and how can it attract ordinary people to come?
To put it bluntly, you have to have rich and affordable products.

Ning Weimin thought very clearly, the book market is a long-term benefit.

The future profit point does not lie in this small retail profit at all, but in the booth rent.

As long as his book market becomes popular and his fame grows, people will naturally come to him crying and holding up banknotes.

At that time, collecting rent one after another, wouldn't it be faster than being a small business peddler to get money.

This is called the boundary.

So in order to make the book market popular in advance, he naturally had to take the initiative to sacrifice his ego and take the initiative to make a market.

It can be said that since the Book Fair started, he provided free big bowls of tea for people to drink for free, just for this.

When he asked Sun Wufu to collect things, he collected some old books and newspapers that did not make money by the way, and it was for this reason.

If you want to use an analogy, these things he did are actually the same as Kuaishou, Douyin, and Pinduoduo 30 years later.

Giving cash to get people's heads doesn't make any difference.

Besides, this book market is not only related to the issue of economic interests.

You have to count the social benefits, the company and the partners with your fingers.

If the book market is famous, it is undoubtedly advertising for Peel Carton and earning word of mouth.

Then the head office has to recognize Ning Weimin's work achievements, and he can undoubtedly live more securely here.

What's more, only when the book market becomes popular, and the Temple of Heaven Park and the Service Bureau benefit, will people be willing to entrust him.

Only then will he be more convinced that he can do a good job in the high-end palace catering project that everyone cooperates with.

All in all, the book market is an "iron camp".

It is the fat that Ning Weimin can eat all year round, which will earn him both fame and fortune.

Conversely, the handicraft store in Zhaigong is different, that is purely short-term benefits.

Those foreign tourists are all "flowing soldiers".

Many people come to visit today, maybe they won't be in the capital tomorrow.

For these "fat foreigners", Ning Weimin felt that it would be useless not to kill them, and it would be useless to kill them.

It happened to kill the rich and help the poor, and use the money earned from foreigners to subsidize our own people.

Of course, to put it bluntly, Ning Weimin did this to make himself feel better.

In fact, he asked Sun Wufu to collect things, the treasures he collected at a very low price.

This is essentially bullying others with information asymmetry and plundering wealth through routines.

It can't be said to be immoral, it's also a bit invincible, or it means taking advantage of others' danger.

In this way, the more good things he received, the more awkward and guilty he felt.

So what if, in turn, it gives some benefits to the common people?

Of course, I can coax my own conscience, at least I can sleep soundly.

People, that's how it is, you have to go through things before you understand your quality.

Ning Weimin understood one thing now.

It's not easy to be a bad person, it requires a good psychological quality.

And if he wants to harden his heart, he still has to practice.

Anyway, anyway, Ning Weimin's strategy was unique at the time.

Miracle-like miraculous effects soon appeared.

Since Sun Wufu's second-hand goods stall was set up, most of them have been pulled down by the moon.

It can be clearly felt that the flow of people in the book market is growing, and the time for tourists to stop is getting longer.

In the past, one-third of the tourists who passed by or entered the Zhai Palace would stop at the bookstalls outside the Zhai Palace.

Half of them are looking for a place to rest at the tea stand outside, and there is free tea to drink.

Of course, there are even fewer people who actually buy books.

One in ten people who can afford to buy something is good.

Therefore, in the book market in the past, the book stalls of publishing houses only earned an average income of tens of dollars a day.

No matter how good it is, it can't exceed 100 yuan.

No way, those overstocked books and magazines have too few types and are too boring.

Even if the Zhai Palace is a place that can attract tourists, at least tens of thousands of people visit it on weekends.

But you can't stand unattractive products, can't you?

The only thing that can be called prosperous is the food stall sent by the service bureau.

Every time it is sold out at noon, there is no need to wait until the afternoon to close the stall.

But it's different now, those tourists who come to the fasting palace will pass here again on Sunday.

Almost half of the people were attracted by Sun Wufu's assortment of various household items, squatting down or bending down to look at them.

And if you really like something, you can ask the price and it will be sold soon.

As for those who are interested in old books and newspapers at Sun Wufu's stall.

Of course it seems that he is more focused, and he will definitely not wake up within an hour or two.

It is no longer like those people who came to the book market in the past, maybe glanced at it hastily, and then left.

In fact, not only can you often hear people say happily.

"Hey, this book is actually available here. It's only fifty cents a piece. It's a bargain."

There are often people who will show off the beauty because they bought it cheaply.

"Hey, look at this jug. I've copied it. It's the same as the one I broke. And it's cheaper than the second-hand trust store."

What's more, you can find extremely valuable things from those old books and old newspaper photos.

For example, a teacher who taught history found a few photos of "big business trips" in the past from those old photos, and happily bought them.

There is also an old man who retired from the Museum of Literature and History. He dug out a diary, and because it recorded many price changes during the Republic of China, he also bought it and said he would donate it to the Museum of Literature and History.

This made Ning Weimin unexpectedly get some relief and a sense of accomplishment that he seemed to be saving history.

Many people also had more patience to look at other bookstalls because they were interested in the things Sun Wufu displayed.

As a result, it also caused a significant increase in the transaction volume of other bookstalls.

Just for this, when the May Day is approaching.

Not only did Ning Weimin move his mind, but he also brought in a few peddlers who could be regarded as acquaintances from the "ghost market" in Tangen.

Let them try to set up a stall during Labor Day and weekends.

Moreover, the persons in charge of several publishing houses also took the initiative to increase the types of books and make a decision to promote them during the holidays.

Unexpectedly, the book market really became popular just because of this.

On the day of May Day, there were so many people in the book market.

Although it cannot be said that there are huge crowds, there are always people around every stall.

The people in charge of selling goods are all very busy, and they are no longer as leisurely and relaxed as before.

However, Ning Weimin wasn't worried about what would happen if there were too many people.

After all, even a scene as big as a temple fair has been experienced.

He only needs to ask the garden to send more staff, and all the rules will follow the original temple fair.

So he just wandered around the grounds by himself with excitement.

Seeing the scenes of handing over money and delivering goods everywhere, he almost had the urge to help bargain.

When Qiao Wanlin came to see the situation around ten o'clock, he was extremely excited to tell the good news.

"Today is amazing. Since the opening, the number of people who come here has been counted. I asked someone to help me count it. For the first time, there were not as many people in the Zhai Palace as there were in the book market outside. In the first hour, there were 60 more people than outside. A few people, there were more than 100 people outside than inside in the second hour, and more than [-] people outside than inside in the third hour. Many people came purely for the book fair, because I saw that many people bought things and went directly gone……"

"There must be more people in the afternoon. This book fair has really succeeded, and it has really spread."

Qiao Wanlin agreed with Ning Weimin without hesitation.

And he came to this conclusion with more convincing reasons.

"Today, a reporter from the Beijing Evening News called our service bureau and made an appointment to send someone to interview in the afternoon. They said that this book fair is very meaningful for promoting the construction of social spiritual civilization, and they should promote it for us. publicity."

"By the way, there are also two friends of our director who also called to make some small requests. One of them is from the graphic publishing house, and the other is from the plastic handicraft store. They both want to set up a stall here. May I ask what procedures do you want? Is there a place to squeeze in at noon?"

At this moment, Ning Weimin was not allowed to speak.

Seeing Sun Wufu running over, he pulled Ning Weimin very mysteriously, asking him to go and talk.

Ning Weimin was puzzled, pulled Sun Wufu's hand away, and asked him back.

"Why didn't you look at the stall and came to me? If you have something to say, just say it here. This Chief Qiao is one of us, and there is nothing to hide. What are you going to do?"

Only then did Sun Wufu speak with a sad face.

"Oh, Manager Ning, someone else helped me watch the stall. It's not for anything else, but the people you hired to set up the stalls have a bad opinion of me. They think our things are sold too cheaply, and their prices are lowered. Don’t do it. You have to wrap up our things. I’m forced to sell them only, not anyone else. Look at this..."

Only then did Ning Weimin understand, and immediately let out a "ha".

"Who is so daring and dares to threaten us on our land. Wufu, didn't you tell them that you are from the Zhai Palace? Listen to me, whoever has a problem with you, you let us patrol Member, get rid of his stall. We are not used to anyone’s stinking problems. Just say what I said, our book market is already on fire, and some people come to sell goods through the back door. I will confiscate their rent Not bad, there will be two newcomers in a while, I have to charge them 300 yuan each to set up a stall here..."

"Then, I'll talk to them again..."

Sun Wufu was a little relieved after hearing this, but there was still one thing he was not sure about.

"...By the way, there were two people wearing tiger skins who turned around just now. I'm afraid something will happen. Will they copy us?"

"Oh, relax. Where is this? Our land. The tiger skin is fine, it came to help us."

Sun Wufu was so happy this time, he couldn't believe it.

Qiao Wanlin just heard something was wrong.

He was so angry that he simply bent down and hugged Ning Weimin's waist.

With a pinch of hands, he was lifted up.

"Wait, I'm going to ask. You boy, who are you planning to collect money from? I'm begging you. You don't want to show any friendship. Do you still know how much you are? Give us a deal." It's embarrassing, do you still want to open that restaurant?"

Amidst Sun Wufu's dumbfounded, Ning Weimin had lost his demeanor.

"Hey, don't, don't, it makes people see, how can my manager convince everyone!"

"Don't talk nonsense, do you still want the three hundred? Give it a good time?"

"Don't want it, I was wrong, I was wrong, this is the head office, right? Your supernatural power, don't you feel tired when I weigh more than 100 catties?"

"It's almost..."

Qiao Wanlin said and put Ning Weimin down.

But he didn't expect this guy to be so slick, and he was no longer him as soon as his feet hit the ground.

"If three hundred is not enough, two hundred is okay, right? Look at the situation in the book market today. A stall can be worth eight hundred if there is no one thousand in a day. I am renting for two days, and they are not losing money at this price... ..."

Upon hearing this, Qiao Wanlin simply jumped a few steps away, spat twice into the palm of his hand with a "peh peh", rubbed his hands together, and pounced on him again.

"You kid, it's just a string of money! I must hang it on a tree for you today..."

(End of this chapter)