National Tide 1980.
Chapter 486 Public Relations Artifact
Chapter 486 Public Relations Artifact
But no matter what, "Zhang Dashao"'s pursuit of raw materials is not as good as his efforts in production.
To be honest, even though the chef who cooks stands still in front of the stove and manipulates the spatula like a celebrity on stage, the highlight moment belongs to the wonderful moment of 1 minute on stage and ten years of work off stage.
But the wonderful 1 minute that can only be practiced in ten years of practice only accounts for a very small part of the success factors of a dish.
Because a real celebrity chef not only knows extremely superb cooking skills, but also knows how to handle raw materials properly.
After getting the raw materials like "Zhang Dashao", there are many things to do seriously.
How to clean, how to wash, how to choose, how to cut, how to do, in order to achieve the best results.
In the production process, whether it is boiled or steamed, whether it is copied or fried, and what heat is required.
Use a high fire or a low fire, or alternate between a low fire and a high fire.
Even what kind of pot to use, what kind of knife to use, whether to use firewood or coal fire, it is almost all about the details.
That is knowledge that ordinary people neither understand nor see.
For example, because Ning Weimin and Zhang Shihui always "talk every Monday".
After a long time, they will inevitably feel embarrassed.
Sometimes I will take the initiative to help "Zhang Dashao" with some chores, serve as a kitchen worker, and so on.
Unexpectedly, their good intentions hit a soft nail every time.
The old man has an attitude, saying that they only need to pay for the grocery shopping.
They were not even allowed to wash the dishes, nor to brush the dishes.
At first Ning Weimin and Zhang Shihui thought they were pretty, and thought that the old man took them seriously and didn't want to work hard for them.
But after a long time, they slowly figured it out.
It turned out that the old man actually disliked that they washed the vegetables with their hands washed with fragrant soap, which would taint the dishes with an undesired smell.
In addition, they also look down on their hands that cannot withstand hot alkaline water, and worry that the temperature is not enough to brush the dishes, and the greasyness cannot be completely removed.
These are things that "Zhang Dashao" can't stand.
Look, they can be harsh to this extent.
According to what Zhang Shihui said in private, "This "Zhang Dashao" must have a cleanliness. A cook treats hygiene issues more than a doctor. Isn't that a problem?"
But the problem is, it is precisely this kind of weirdo who wants to go to extremes and do things to the extreme in order to create amazing delicacy.
Just in April of this year, "Zhang Dashao" once asked Ning Weimin to help him urgently obtain batches of pine branches from the Temple of Heaven Park for burning fire. The more the better, the better.
It's rare for the old man to speak, so Ning Weimin will of course help with this.
So I informed the person in charge of the gardener in Tiantan Garden, and within two days, a mountain of pine branches was transported from the garden, filling a quarter of the space in the small courtyard of Huanghuamen.
Ning Weimin originally thought that "Zhang Dashao" was for something to eat, and he stuffed it into the stove and burned it fiercely.
Unexpectedly, the guess was only half right, and "Zhang Dashao" turned out to be burning slowly in the courtyard with only smoke but no fire.
And the food he makes is also somewhat unexpected.
It is an iron grate on a pine branch, and on the grate is placed the meat sausage he made.
Completely different from the sausages sold on the street, the sausages stuffed with "Zhang Dashao" are smoked with grates after being cooked in a pot, and only pure pine branches can be used for smoking.
Calculated according to the time, a batch of sausages must be slowly smoked for at least three or four days to taste.
This job is extremely troublesome to say the least, it's a lot of work.
Although there is no need to deal with them, the intestines are in the smoke and let nature take its course.
But because [-] kilograms of sausages are to be made at one time.
Watching the fire, adding branches, smoking day and night, all have to be watched.
As a result, this Zhang Dashao is a man with a fiery temper.
How could he just sit in the yard watching the sun and the moon, patiently sitting next to the smoke and fire, and watched his loose bowels complete.
Nearly a hundred hours of curling green smoke completely blends the fragrance of pine branches with sausage.
As a thank you, "Zhang Dashao" gave Ning Weimin and Qiao Wanlin two catties of loose intestines each.
They eat it like a delicacy.
Even Kang Shude tasted what Ning Weimin brought back and said it was a rare and rare taste in the world.
How can such a method make people dissatisfied?
Soon Ning Weimin was even more surprised to learn that "Zhang Dashao" also made great contributions to "Polar Bear" with this batch of sausages and helped the factory a lot.
Dare to feel that the cause of this incident is all in the "polar bear" business.
If the factory wants to increase production workshops and buy more advanced cold drink equipment, it needs a lot of foreign exchange.
However, the application of "Polar Bear" collided with the foreign exchange application of the brother unit Yili Food Factory.
Then the top can only approve one, and the other can only be aggrieved and use domestic equipment.
So the two factories began a public relations competition.
Giving gifts in private and pulling relationships is of course unavoidable, but that's where the difficulty lies.
The etiquette is too heavy, and the superiors are afraid of taking responsibility and dare not accept it.
Maybe they will also think that the bottom is engaging in unhealthy trends and trying to corrupt the leadership.
But the courtesy is too light, and it's a bit overwhelming.
The people below are also worried about whether the superiors will blame them.
Moreover, it is also very particular about who is given more and who is given less. If it is not done well, the offender will be offended.
So the director of the "Polar Bear" was really worried.
Thanks to "Zhang Dashao" who took the initiative to ask for such a good idea, he had this batch of loose intestines to give away.
Needless to say, this thing is of course a perfect gift.
You can't buy it outside, and it's still meat products, which are both kind and righteous, and the value is just right.
The key is that the taste is unsurpassed, and no one will not say yes after eating it.
As a result, many leaders who had tasted it took the initiative to call, wanting to have some more.
There are even people who inadvertently got a little bit of light and came here admiringly after tasting it.
For this reason, "Zhang Dashao" had to work again for a few days, smoked a batch and came out to give favors to the factory.
Fortunately, the pine branches are enough.
In this way, "Polar Bear" finally got his wish and added a production line, and Yili Factory could only watch with envy.
"Polar Bear" has even changed the propaganda slogan in the factory. Now the direction of propaganda in the factory is to sprint the output value to the [-] million yuan mark.
It has to be said that the homemade loose intestines made by "Zhang Dashao" are the public relations artifact of "Polar Bear".
Yili Factory would never have dreamed that they were actually defeated by a cook.
But the most amazing thing is that as a chef, "Zhang Dashao" not only knows how to use his hands, but also uses his mouth.
From the moment you sit down after cooking, the charm of "Zhang Dashao" will not disappear, but will double.
Because the old man has a deep understanding of food culture and has rich life experience.
He knows famous chefs and restaurants all over the place like the back of his hand, and he is very good at tasting delicious food.
For the origin and historical origin of various famous dishes, you can tell one, two, three.
These real things in the stomach can indeed make people gain knowledge and gain insight after listening.
Even the philosophy of life, the old man can point out with the help of food and witty words.
For example, fried dough sticks, he would say that without suffering, they will not mature.Always suffering, will become old fritters.
What about steamed buns?
When small, relatively substantial.When you are great, you become empty.
Noodle?
If you want to succeed, you have to rely on someone to pull you along.
dumpling?
Too thick skin is not a good thing.
soda?
Do a lot of town, when the time comes, there will always be a time for you to bubble up.
Steamed crab?
The day of great red is the time of great sorrow.
Tofu?
At the critical stage, attunement is required.
Wotou?
It's better to keep your eyes open...
To be honest, these ridicules are not only listening to Coke, but after careful consideration, they are quite in line with the world's conditions.
Then think about it, such a chef, even if he didn't see him cook the rare delicacies of mountains and seas.
But who can say that he is not an expert in the kitchen?Don't you have the demeanor of a master?
But then again, the biggest problem is that it is difficult to persuade such an expert to come out to help.
Because the temperament of achieving their skills determines that such a person must be stubborn, admit death, have a big temper, and be confident and proud of his skills.
To put it bluntly, it means that you have your own backbone, and if you look for it, you will go all the way to the dark, and you will not be easily moved by money.
So if the old man is willing, of course everything is easy to talk about.
But if you are not willing, you will definitely be hit by a soft nail. I am afraid that eight horses will not be able to pull it back, and it is useless to say that it will break the sky.
How on earth can this god be moved?Ning Weimin was also really uncertain.
You know, understanding a person is like wading in a river, only after wading to the end do you know the nature of water.
There must be a lot of things hidden in "Zhang Dashao".
But he didn't dare to ask, and couldn't ask, so naturally he couldn't make targeted and effective responses.
The only feasible solution is to be emotional and treat him with sincerity.
Ning Weimin can only hope that his sincerity and friendship with each other for so long can soften this strange old man.
(End of this chapter)
But no matter what, "Zhang Dashao"'s pursuit of raw materials is not as good as his efforts in production.
To be honest, even though the chef who cooks stands still in front of the stove and manipulates the spatula like a celebrity on stage, the highlight moment belongs to the wonderful moment of 1 minute on stage and ten years of work off stage.
But the wonderful 1 minute that can only be practiced in ten years of practice only accounts for a very small part of the success factors of a dish.
Because a real celebrity chef not only knows extremely superb cooking skills, but also knows how to handle raw materials properly.
After getting the raw materials like "Zhang Dashao", there are many things to do seriously.
How to clean, how to wash, how to choose, how to cut, how to do, in order to achieve the best results.
In the production process, whether it is boiled or steamed, whether it is copied or fried, and what heat is required.
Use a high fire or a low fire, or alternate between a low fire and a high fire.
Even what kind of pot to use, what kind of knife to use, whether to use firewood or coal fire, it is almost all about the details.
That is knowledge that ordinary people neither understand nor see.
For example, because Ning Weimin and Zhang Shihui always "talk every Monday".
After a long time, they will inevitably feel embarrassed.
Sometimes I will take the initiative to help "Zhang Dashao" with some chores, serve as a kitchen worker, and so on.
Unexpectedly, their good intentions hit a soft nail every time.
The old man has an attitude, saying that they only need to pay for the grocery shopping.
They were not even allowed to wash the dishes, nor to brush the dishes.
At first Ning Weimin and Zhang Shihui thought they were pretty, and thought that the old man took them seriously and didn't want to work hard for them.
But after a long time, they slowly figured it out.
It turned out that the old man actually disliked that they washed the vegetables with their hands washed with fragrant soap, which would taint the dishes with an undesired smell.
In addition, they also look down on their hands that cannot withstand hot alkaline water, and worry that the temperature is not enough to brush the dishes, and the greasyness cannot be completely removed.
These are things that "Zhang Dashao" can't stand.
Look, they can be harsh to this extent.
According to what Zhang Shihui said in private, "This "Zhang Dashao" must have a cleanliness. A cook treats hygiene issues more than a doctor. Isn't that a problem?"
But the problem is, it is precisely this kind of weirdo who wants to go to extremes and do things to the extreme in order to create amazing delicacy.
Just in April of this year, "Zhang Dashao" once asked Ning Weimin to help him urgently obtain batches of pine branches from the Temple of Heaven Park for burning fire. The more the better, the better.
It's rare for the old man to speak, so Ning Weimin will of course help with this.
So I informed the person in charge of the gardener in Tiantan Garden, and within two days, a mountain of pine branches was transported from the garden, filling a quarter of the space in the small courtyard of Huanghuamen.
Ning Weimin originally thought that "Zhang Dashao" was for something to eat, and he stuffed it into the stove and burned it fiercely.
Unexpectedly, the guess was only half right, and "Zhang Dashao" turned out to be burning slowly in the courtyard with only smoke but no fire.
And the food he makes is also somewhat unexpected.
It is an iron grate on a pine branch, and on the grate is placed the meat sausage he made.
Completely different from the sausages sold on the street, the sausages stuffed with "Zhang Dashao" are smoked with grates after being cooked in a pot, and only pure pine branches can be used for smoking.
Calculated according to the time, a batch of sausages must be slowly smoked for at least three or four days to taste.
This job is extremely troublesome to say the least, it's a lot of work.
Although there is no need to deal with them, the intestines are in the smoke and let nature take its course.
But because [-] kilograms of sausages are to be made at one time.
Watching the fire, adding branches, smoking day and night, all have to be watched.
As a result, this Zhang Dashao is a man with a fiery temper.
How could he just sit in the yard watching the sun and the moon, patiently sitting next to the smoke and fire, and watched his loose bowels complete.
Nearly a hundred hours of curling green smoke completely blends the fragrance of pine branches with sausage.
As a thank you, "Zhang Dashao" gave Ning Weimin and Qiao Wanlin two catties of loose intestines each.
They eat it like a delicacy.
Even Kang Shude tasted what Ning Weimin brought back and said it was a rare and rare taste in the world.
How can such a method make people dissatisfied?
Soon Ning Weimin was even more surprised to learn that "Zhang Dashao" also made great contributions to "Polar Bear" with this batch of sausages and helped the factory a lot.
Dare to feel that the cause of this incident is all in the "polar bear" business.
If the factory wants to increase production workshops and buy more advanced cold drink equipment, it needs a lot of foreign exchange.
However, the application of "Polar Bear" collided with the foreign exchange application of the brother unit Yili Food Factory.
Then the top can only approve one, and the other can only be aggrieved and use domestic equipment.
So the two factories began a public relations competition.
Giving gifts in private and pulling relationships is of course unavoidable, but that's where the difficulty lies.
The etiquette is too heavy, and the superiors are afraid of taking responsibility and dare not accept it.
Maybe they will also think that the bottom is engaging in unhealthy trends and trying to corrupt the leadership.
But the courtesy is too light, and it's a bit overwhelming.
The people below are also worried about whether the superiors will blame them.
Moreover, it is also very particular about who is given more and who is given less. If it is not done well, the offender will be offended.
So the director of the "Polar Bear" was really worried.
Thanks to "Zhang Dashao" who took the initiative to ask for such a good idea, he had this batch of loose intestines to give away.
Needless to say, this thing is of course a perfect gift.
You can't buy it outside, and it's still meat products, which are both kind and righteous, and the value is just right.
The key is that the taste is unsurpassed, and no one will not say yes after eating it.
As a result, many leaders who had tasted it took the initiative to call, wanting to have some more.
There are even people who inadvertently got a little bit of light and came here admiringly after tasting it.
For this reason, "Zhang Dashao" had to work again for a few days, smoked a batch and came out to give favors to the factory.
Fortunately, the pine branches are enough.
In this way, "Polar Bear" finally got his wish and added a production line, and Yili Factory could only watch with envy.
"Polar Bear" has even changed the propaganda slogan in the factory. Now the direction of propaganda in the factory is to sprint the output value to the [-] million yuan mark.
It has to be said that the homemade loose intestines made by "Zhang Dashao" are the public relations artifact of "Polar Bear".
Yili Factory would never have dreamed that they were actually defeated by a cook.
But the most amazing thing is that as a chef, "Zhang Dashao" not only knows how to use his hands, but also uses his mouth.
From the moment you sit down after cooking, the charm of "Zhang Dashao" will not disappear, but will double.
Because the old man has a deep understanding of food culture and has rich life experience.
He knows famous chefs and restaurants all over the place like the back of his hand, and he is very good at tasting delicious food.
For the origin and historical origin of various famous dishes, you can tell one, two, three.
These real things in the stomach can indeed make people gain knowledge and gain insight after listening.
Even the philosophy of life, the old man can point out with the help of food and witty words.
For example, fried dough sticks, he would say that without suffering, they will not mature.Always suffering, will become old fritters.
What about steamed buns?
When small, relatively substantial.When you are great, you become empty.
Noodle?
If you want to succeed, you have to rely on someone to pull you along.
dumpling?
Too thick skin is not a good thing.
soda?
Do a lot of town, when the time comes, there will always be a time for you to bubble up.
Steamed crab?
The day of great red is the time of great sorrow.
Tofu?
At the critical stage, attunement is required.
Wotou?
It's better to keep your eyes open...
To be honest, these ridicules are not only listening to Coke, but after careful consideration, they are quite in line with the world's conditions.
Then think about it, such a chef, even if he didn't see him cook the rare delicacies of mountains and seas.
But who can say that he is not an expert in the kitchen?Don't you have the demeanor of a master?
But then again, the biggest problem is that it is difficult to persuade such an expert to come out to help.
Because the temperament of achieving their skills determines that such a person must be stubborn, admit death, have a big temper, and be confident and proud of his skills.
To put it bluntly, it means that you have your own backbone, and if you look for it, you will go all the way to the dark, and you will not be easily moved by money.
So if the old man is willing, of course everything is easy to talk about.
But if you are not willing, you will definitely be hit by a soft nail. I am afraid that eight horses will not be able to pull it back, and it is useless to say that it will break the sky.
How on earth can this god be moved?Ning Weimin was also really uncertain.
You know, understanding a person is like wading in a river, only after wading to the end do you know the nature of water.
There must be a lot of things hidden in "Zhang Dashao".
But he didn't dare to ask, and couldn't ask, so naturally he couldn't make targeted and effective responses.
The only feasible solution is to be emotional and treat him with sincerity.
Ning Weimin can only hope that his sincerity and friendship with each other for so long can soften this strange old man.
(End of this chapter)
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