National Tide 1980.

Chapter 792
The three members of the Ditan caused an uproar that day as soon as they returned to their unit.

Because after they went back, the secretary and the deputy director didn't even drink their saliva, so they rushed to find the director with pale faces and asked all the leadership team to stay for a meeting after the park closed.

And at the meeting, as soon as the secretary opened his mouth, he was the first to win people, and gave a very high evaluation to the Spring Festival Garden Party of the Temple of Heaven.

They keep saying that there are masters there, the soldiers make strange moves, there are bright spots everywhere, they are both high-end and low-end, and there are too many things worth learning from the Temple of Earth.

Think about it, how absurd and unimaginable this is to other people!

Obviously the secretary and the deputy head of the school were still full of ambition when they set off, but why did they raise the enemy's ambition and destroy their own prestige when they came back?
So there was an uproar at the scene!

Seriously, if it wasn't for the secretary presiding over the meeting in person, his expression was awe-inspiring when he spoke, and he looked completely unquestionable.

The deputy principal sitting next to him also had a serious expression, endorsing the secretary's speech with a serious expression.

Many people were afraid that they would stand up and make noise, and protested loudly.

You know, everyone has suffered so much and suffered so much.

The hard work of these days is all supported by a strong and competitive spirit.

The secretary blatantly said such a thing. Wouldn't it pour a basin of cold water on everyone's pockets and completely negate everyone's efforts?
What's more, it is only the first day of the temple fair, and the ticket sales of Ditan Park have already exceeded 11 people.

Whether it's delicacies or those flyover artists hired by a lot of money, the feedback from the audience is excellent.

These are enough to prove the success of the Ditan Temple Fair, and the results far surpassed the previous one.

To put it bluntly, everyone's ambition and excitement are on the cusp, but they feel that it is very possible to win the first place in the temple fair.

How can it be easy to believe that the Temple of Heaven Park can do better than everyone else, and it deserves such a big praise from the secretary?
These cadres in the altar of the earth cannot accept the situation, whether it is emotional or in reality.

For a while, everyone felt that the secretary had gone crazy.

But having said that, the secretary is not empty talk after all.

Although the three of them went to spy on the enemy this time, the photos they took could not be washed out in time.

But don't forget, they all bought a lot of things in the end and came back after spending all the money in their pockets.

New Year pictures, comic strips, face figures, rabbit lanterns, revolving lanterns, white chrysanthemums, old books and story books, pastry gift boxes, baguettes, Dai Yuexuan brushes, and a pot of daphne in full bloom...

These exquisite novelties are the real proof.

The secretary first ordered the driver to take out everything and put it on the table, so that everyone could compare it with the things at the Ditan Temple Fair.

Then, based on these things, explain the overall planning of the Temple of Heaven Park.

Later, the deputy principal made special supplements on some specific situations.

Afterwards, everyone became stunned fools, collectively staring at the things on the table without speaking.

It can be said that the leadership team of Ditan is stimulated, shocked, frustrated and shocked at this moment.

It was even more intense than what I felt at the Temple of Heaven garden party when the secretary and the deputy director went to "spy on the enemy's situation" in person.

Because that is a concentrated release!
It was all the wonderful ideas and ingenious planning of the Temple of Heaven displayed in front of these people at the same time, which caused a mental shock!

It was only at this time that the secretary and the deputy director realized that they seemed a little anxious today.

Although they all hope that the leadership of the Ditan can respond in a timely manner, realize their shame and then bravely make adjustments and improvements as much as possible.

But after everyone has been working hard for a day, revealing this fact, it is obvious that this kind of blow is a bit heavy.

I'm afraid that this move will have the opposite effect, but it will make everyone smash their cans, and they will be completely disheartened.

Sure enough, after a while of silence, the side effects began to appear.

Someone expressed frustration first.

Since the Temple of Heaven Park is doing so well, and both high-end and low-end are strong, then we will definitely not be able to compete for the first place. Is it necessary to continue to work hard?
In order to hold this temple fair well, everyone has been working intensive overtime these days, so it's better to just take turns to rest.

It really made the employees tired, and they had to reimburse the medical expenses instead.

As for those who learn from others, they also give out free tea, which seems unnecessary.

The Temple of Heaven Park has a lot of capital, and we can't learn this tricky way of buying people's hearts.

If you have to do that, it will only increase costs and reduce profits.

Having said that, let's agree with others.

It is true that many projects in Temple of Heaven Park are based on their unique advantages.

It is because of their strong economic foundation that they can build new flush toilets, replace new park seats, provide free tea, and equip security officers with walkie-talkies.

It is because the Temple of Heaven can raise animals in Xitianmen, so you can play horseback riding and take pictures.

It was because I had already bought out the costumes of Li Hanxiang's two masterpieces of the Qing Dynasty that I was able to take pictures in the costumes.

It is because of the altar palace restaurant that I can make exquisite high-end snacks and snacks.

It is also because Chongwen District is inherently a gathering place for the handicraft industry and Beijing snacks that they can restore the grand occasion of the Changdian Temple Fair.

Ditan can't blindly imitate just looking good, but proceed from its own conditions.

Otherwise, I'm afraid it will be imitation, neither fish nor fowl...

Although the director was not discouraged, he was even more unwilling to let people take away the power in his hands.

Therefore, they are full of vigilance for the secretary's proposal to contact Tiantan Park to see if they can hold joint activities in the future.

He didn't think about this matter at all, and he proposed an extreme solution instead.

It is planned to double the investment in advertising, seize the time to fully publicize the Temple Fair of the Temple of Earth on TV stations, radio stations and newspapers, and compete with the Temple of Heaven for tourists by overwhelming publicity channels.

This plan was supported by most of the cadres.

In short, the direction of this matter was completely contrary to the expectations of the secretary and the deputy director, and the whole thing went wrong.

The cadres of Ditan Park were inquired by the secretary and the deputy director, which made them lose their enthusiasm and no one was willing to do a good job.

I completely gave up making improvements in content and operation, and only put my last hope on the last chance of opportunism.

Then, the management of Ditan Park began to be full of decadence and slack, leading to a vicious circle.

For example, garbage removal and park cleaning are not in time, and sporadic fires have appeared in food stalls.

Male tourists were terrified of the yellow ice in the urinal area surrounded by straw curtains, and began to find a place to urinate.

The most serious problem is the congestion of people. Because the traffic cannot be cleared in time, not only the thieves will start to make noise, but sometimes there will also be quarrels among tourists.

In the end, they punched each other hard, causing chaos on the scene, children crying and women screaming, and things happened that accidentally injured others.

As for the director's brilliant move, it cannot be said that it is completely ineffective.

After all, people have limited access to information these days, so advertising is still very effective.

For example, on the second day of the first lunar month, with the broadcast of the feature film "Kyoto Temple Fair" on Beijing TV, the ticket sales of the Ditan surged from noon, breaking through the 13 mark.

It is conceivable that as soon as the advertisement was launched, no one in the capital would know about the Ditan Temple Fair.

This number is likely to break the record for the largest number of receptions in Tiantan Park in the first two years.

But the problem is that people are attracted, but it makes the reception capacity of the altar even more overwhelmed.

So not only the tourists were dissatisfied, but the newspapers also began to report on the public security issues of the Ditan Temple Fair. These disturbances immediately attracted the attention of the higher authorities.

Almost on the day it was published in the newspaper, the leadership of Ditan was criticized for this, and the Dongcheng branch also dispatched more than a dozen policemen to guide the security work.

It has to be said that this is the result that neither the secretary, the director, nor the deputy director want to see.

But it's too late to regret it now, it can only be said that they didn't have a good grasp of the fire, so they messed up the matter.

However, things are far from over at this point.

Because on the afternoon of the second day of the first lunar month, the filming of "Beijing Spring Festival Temple Fair" by the National News Documentary Film Studio was also completed, and it was broadcast on national TV stations and theaters across the country.

Among them, the Spring Festival Garden Party in Temple of Heaven Park took up 10 minutes as the key introduction part of the documentary due to its hardware in place and rich content.

You know, the whole film is only about 20 minutes long.

The other ten minutes are shared by Ditan Temple Fair, Longtan Lake Temple Fair, Baiyunguan Temple Fair, and Dongyue Temple Fair.

This is a big deal, and the immediate effect is that the number of tourists in the Temple of Heaven Park has skyrocketed.

Many people were attracted by watching the scene of the Spring Festival Garden Party at the Temple of Heaven in the documentary.

Even Fangshan, SJS, Daxing, Changping, and Pinggu have people who are not afraid of the distance.

However, the growth momentum of the Ditan Temple Fair has slowed down significantly, even though various media channels have begun to advertise.

Later, it failed to break through the previous single-day reception record of 14 people in Tiantan Park.

The co-author of the Temple of Heaven Park did not spend money on advertising, but because of this documentary, it inadvertently made a big advertisement on a national scale, and effectively reduced the advertising effect of the Temple of Heaven Park.

On the sixth day of the first lunar month, "Jingcheng Daily" was on the second page, and "Jingcheng Evening News" was on the front page. They published an article respectively, summarizing in detail the specific situation of the temple fairs in various parts of the capital this year. All the people in the capital looked sideways in surprise.

The Temple of Heaven’s Spring Festival Garden Fair topped the list because its crowd data, business content, and social response were significantly better than those of other temple fairs.

Among other things, many Chinese and foreign tourists in the park are repeat customers who have come for the second time, which can explain the problem more than anything else.

Especially according to the real-time data collected at [-] pm on the fifth day of the first lunar month, the last day of the public holiday.

Ticket sales for the Temple of Heaven Park exceeded 16 on that day, setting a new record for single-day reception.

However, considering the limited reception capacity, the Temple of Heaven had to stop ticket sales in advance at [-]:[-] p.m. on the same day, and took necessary flow-limiting measures for the safety of tourists.

In contrast, the number of other temple fairs, except for the Ditan Temple Fair, which remained at 13 per day, has declined to a large extent.

The number of visitors to Longtan Lake Park was less than 3, and that of Baiyun Temple and Dongyue Temple was around 5.

Moreover, the masses also have a lot of dissatisfaction with the reception and management of the park, especially Ditan Park.

This is tantamount to saying that the Temple Fair of the Temple of Earth has not formed an effective competitiveness against the Temple of Heaven at all.

The tourists they snatched with their advertising strategies came from tourists who originally planned to go to Baiyun Temple, Dongyue Temple and Longtan Lake.

And they also dissatisfy the people who come to shop.

In short, Ditan Park’s huge capital investment and actual gains in organizing this temple fair are either a loss or a gain.

But the crowd is bound to lose, at least it offended several other temple fair organizations.

No one is a fool, everyone is absolutely disgusted with Ditan's scrambling for artists and advertising madly at all costs.

As for the Temple of Heaven, it is not at the same level as the others.

After watching the documentary, even the director of the Temple of Earth knows a little bit.

The secretary is really right, it is easy to shake the mountains, but it is difficult to shake the Temple of Heaven.

If you don't accept it, you can't do it, they are awesome, the gap between them is really too big.

No one will worry about the number one throne in the temple fair in the future.

Next year, the year after, the year after... or even ten years in the past, it will definitely be the Temple of Heaven Park.

(End of this chapter)