Dong Qiangqiang's Story of Leaving Germany

Chapter 700 700. First Mover Advantage
Dong Qiangqiang explained: "Also, I sorted out the information you gave me and what I have here. At present, you and I have done 16 European routes. Of course, you are the main one. After accumulating more than 30 routes , I think (the content) is about the same, and I will advertise at that time..."

"What do you think is our greatest advantage now?" Lao Bai asked suddenly.

Dong Qiangqiang said without hesitation: "Compared to those domestic travel agencies, we have rich first-hand experience in escorting. Although we have gone through many detours, we have walked steadily every step of the way. Even if a colleague comes in for a while, it will not be able to pose a threat to us. .”

"Then what is our biggest shortcoming?"

"The source of customers is small. There is no next meal, and it depends on the sky." Dong Qiangqiang sighed, "It's not much different from me catching wild boars."

"I think our biggest advantage is not experience, but the first-mover advantage brought by time." Lao Bai said slowly, "Nowadays, domestic tourists who travel abroad like to go to Southeast Asia together, because the culture and food there are similar to those in China. , the transportation is convenient, the journey is short, and the supporting services are improving day by day, but no one pays attention to two things.”

"Which two?" Dong Qiangqiang asked curiously.

"First, although the scenery in Southeast Asia is charming, it has two obvious disadvantages compared with Europe." Lao Bai stretched out two fingers, "First, the degree of homogeneity of tourism products in Southeast Asia is very high. I have what you have. , this will inevitably lead to price wars, and the performance of price wars at a certain stage must be that the unit price of customers of all competitors is not high. .”

"Why are you so sure?" Dong Qiangqiang didn't quite believe it.

"This point of view is not mine, but the point of view of those US dollar private equity funds that have been researching and investing in many travel companies. I just read some research reports in this area." Lao Bai smiled lightly, "You should also Read it."

"What about the second one?"

"Compared with Europe, Southeast Asia lacks one of the most critical competitiveness, especially in the first few years when overseas travel started to rise."

"Is it not as old as Europe?" Dong Qiangqiang joked.

"Luxury goods, Europe has a lot of luxury goods that can show the identity of the rich, but Southeast Asia does not."

"But what does this have to do with overseas travel?" Dong Qiangqiang didn't want to understand.

Lao Bai smiled and said, "Because the first tourists to travel must be relatively wealthy people in his area."

Dong Qiangqiang had never heard of this point of view, and found it interesting for a while: "Is there any basis?"

"None of the well-known nautical explorers you know is poor. From Columbus to Gama, this tradition has continued from ancient times to modern times. The French and Germans are all people who like to travel. Most of them are middle-class. Well-off, the food and clothing of the poor are a problem, and they will not consider travel." Lao Bai breathed a sigh of relief, "Because more and more rich people like to play and run here, so now is the best time for us, we must take advantage of it. All means are used to attract rich people who want to come out to play.”

Speaking of rich people, Dong Qiangqiang unconsciously thought of Lao Chen, Xiao Chen, and the few groups he led recently. It is true that there are relatively more rich people.

"Being a human being is really your strength, but it's definitely not good to talk about it in business. You can't passively wait for opportunities to come to you, you must take the initiative to find opportunities." Old Baiyu persuaded earnestly, "If you resist directly If you want to advertise in someone else’s territory, is it possible that you can write directly to companies like Ctrip and eLong asking for cooperation? If you are rejected, can you advertise in someone else’s territory? In addition, I think you All the publicity is too conservative, just like the itineraries we mentioned just now, I think you can write that we have done more than 30 different tourist routes, don’t worry about what the customer thinks, what he likes to think, I believe that even if you write Even if you read 30 articles, no one will believe it, but this kind of publicity is necessary. It represents the company's ability and self-confidence, and has nothing to do with lying and deceiving people. You don't need to have a strong sense of morality at this time. Your professional ethics should It is after customers choose the company that you can provide customers with truly valuable services.”

What Lao Bai said was clear and logical, and Dong Qiangqiang was unable to refute it for a while, so he could only half-jokingly said: "Since writing 30 is also a bragging, then I just write that we have done 100, absolutely number one in Germany, no one before or after."

"If you report 30 routes, we can estimate the approximate cost of each route. Knowing the cost, we can design quotations and predict profits. But if you are asked to compile 100 routes, can you estimate the cost of each route? ?And a travel agency that can provide 100 routes must already be a company of a certain scale, with fixed offices and more employees, and a large number of full-time or part-time tour guides and drivers at their disposal. Such companies generally list their office environment on their official website And photos of employees, do you think we can provide this kind of photos? In order to cover a lie, you need to tell more lies, is it worth it? Lying is the best way to avoid endless, and numbers that easily arouse suspicion are meaningless. (Lying) The ideal state should be half-truth and half-false."

Lao Bai seemed to talk about cross talk back and forth, and said a lot, and his logic was self-consistent, echoing back and forth, like a veteran liar, Dong Qiangqiang secretly admired it, and immediately jumped to another question: "Then what is your current office? Where? I don't think I've ever heard you say it."

"At that time, you wanted to get rid of me," Lao Bai said with a half-smile, "I guess you wouldn't remember it even if I told you."

Dong Qiangqiang blushed when he heard this, and didn't know how to respond. He only heard Lao Bai say again: "When I first registered the company, the agency helped me find the address of the incubator in the university, but that kind of address can only be used for a short period of 3 months. It won’t be allowed to use after 3 months, so I have asked the agency to help me find another door. It is said that some office buildings rent out the kind of two-room mini-office. Although the cost is high, it is acceptable. The key is formality. .”

"You can use Lele's money to rent a house and buy a car. If it's not enough to talk about, I still have some money that I don't need urgently. I can lend you." Dong Qiangqiang was very worried that Lao Bai would go astray in order to pay back the money as soon as possible, and bluntly persuaded him. Said, "You don't have to rush to pay off the debt, everyone can trust you."

"I accepted it with good intentions, but I always feel uncomfortable owing money. I know the debt well, and it won't drag on for too long." Lao Bai looked out the window for a few seconds, and added in a firm tone, "I won't do stupid things. .”

The topic of debt is too heavy, Dong Qiangqiang continued to change the topic: "The name of the website has changed, is it better to change the domain name as well?"

"I don't understand this, so you decide." Lao Bai urged, "You can draw me a list for all the expenses related to the website, and they will all be charged to the company in the future. Just try to have receipts or invoices."

"it is good."

While speaking, the car drove into the urban area. Although the traffic on the weekend road was not crowded, there was also a lot of traffic. The speed of the car slowed down.

"Do you think... I shouldn't leave the house?" Lao Bai looked at the traffic outside the window and asked blankly, "That way at least half of the money from selling the house can be returned, and all the debts can be paid off at once. "

"You may not believe it, but I really didn't think about it. After all, both she and you have lost the most important things, and she has that disease again, so I can completely understand you doing that. Although people often say that it's good to get together But in fact, very few people in China do not turn their backs when they get divorced, and you can do that to show that you are responsible." Dong Qiangqiang added after boasting, "Do you still have contact with Hualing later?"

"I contacted her after completing all the formalities in Munich," Lao Bai's eyes flashed with melancholy, "but her mobile phone numbers in China and Germany have been changed, and no one has answered her emails, so she has completely disappeared."

Dong Qiangqiang unconsciously thought of the white-faced scholar at Hualing's family that night. "Then does your family know?" He asked again, "I'm talking about divorce."

"I said it during the Spring Festival." Lao Bai smiled bitterly at himself, "There is no worse time than this time."

"What does your family say?" Dong Qiangqiang gossiped.

"What can we say now that it's all like this?" Lao Bai smiled wryly, "Persuade me to find another one quickly, so that they can hug their grandson."

The car passed through the bustling street in early spring and parked firmly outside the Turkish barbecue restaurant next to the train station. Lei Lanting had already arrived.After a brief discussion, the three decided that Dong Qiangqiang and Lao Bai would go to Fleischer's forest, and Lei Lanting would go to Luke's forest for a walk, and whoever caught the prey would get it.

Dong Qiangqiang of Fleischer’s woods was too familiar. He chose an area he often visited, and after setting up bait, ropes and cages, he let Lao Bai climb up the tree, and he himself climbed to another area opposite Lao Bai. tree.

Lying on the tree, Dong Qiangqiang could clearly hear any movement within a radius of tens of meters.

The two lay on the branches, one on the left and the other on the right, chatting with each other, from the international situation to the development of the country, from studying abroad to the experience of leading a group, from the rising sun to the setting of the sun, and finally The topic fell to travel again.

"I had a whim in the club in the morning, what do you think if this kind of hunting event is made into an ornamental event in the future? Is there any play?" Dong Qiangqiang asked sincerely.

"It is estimated that there are very few customers who can accept this form, and the risk of customers is too high. In case of injury, I don't know if the insurance will reimburse you. Even if some customers are willing to take this risk, I don't know if it is illegal for us to do so, so I suggest you Leave it alone for now."

Just as Dong Qiangqiang was about to explain, he heard an exclamation from the forest in the distance, which sounded like a woman's voice.

The two people on the tree closed their mouths at the same time and listened attentively. After a few minutes, they heard another man's shout.

That was Lei Lanting's voice.

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(End of this chapter)