Shenhao starts from system downtime
Chapter 86 MCN
Chapter 86 MCN
If 2014 is the first year of live broadcasting, then 2017 is the first year of e-commerce live broadcasting.
From 2017 until Lin Qian's rebirth, e-commerce live streaming was booming like never before. During those difficult years, hundreds of top e-commerce anchors and thousands of waist e-commerce anchors saved countless manufacturers that were on the verge of bankruptcy.
And when it comes to the field of e-commerce live broadcasting, there is one person that cannot be bypassed anyway, and he is Li Jiaqi.
The first brother of lipstick, the first brother of delivery, the first brother of hard work...
In just three years, Li Jiaqi has grown from an unknown little anchor to a top streamer standing at the top of the pyramid.
Everyone knows Li Jiaqi's beauty, but few people know that the team behind Li Jiaqi has more than half of the credit for Li Jiaqi's success today.
And this team is...
beautiful one!
According to the theory of logic, the beautiful one is the sufficient and unnecessary condition of Li Jiaqi. It is the beautiful one that made Li Jiaqi, because there was no Li Jiaqi at the beginning, then there might be people like Wang Jiaqi and Zhao Jiaqi who were rejected by the tide of the times and the power of capital. Push to the front.
Back then, Lin Qian had read an article on the official account digging into Li Jiaqi's development trajectory. His glorious beginning began with this beauty one.
In 2016, Meione decided to develop the offline BA system. The English spelling of BA is Beauty Adviser, and the Chinese literal translation is Beauty Adviser.
Meione cooperated with hundreds of L'Oreal counters and thousands of beauty shopping guides across the country to conduct auditions, and Li Jiaqi was the beauty shopping guide participating in the audition. He broke out from thousands of people and became one of the key support objects of Meione at that time. In the end, it exploded in a live broadcast, and it got out of control.
At the same time, when Meione was conducting BA auditions, it also reached a heavyweight strategic cooperation with Taobao Live in the field of beauty makeup. Taobao continued to provide traffic support to it in the field of beauty makeup.
It is with the support of capital and many resources that Li Jiaqi can explode three years later.
Meione has also soared from its original valuation of less than 1 million to nearly 40 billion.
A full forty times, it can be seen that Li Jiaqi's commercial value is terrifying.
It is no exaggeration to say that the commercial value of ordinary first-line stars in China is far lower than that of Li Jiaqi.
But now it is only 2015, Li Jiaqi is still just a young man selling goods at the counter of L'Oreal, and Meione has just started.
Lin Qian's thoughts changed, and he gradually put away his original casualness.
"Mr. Yang, I think you didn't just come here to get to know me." Lin Qian asked tentatively, "If you have anything to say, you might as well just say it. I've always liked straightforward people."
Yang Rui was stunned for a moment. He wanted to brag about Lin Qian, but he didn't expect Lin Qian to cut straight to the point.
Hey……
Today's young people are so impatient, they don't even bother to do a foreplay!
"Yes."
"Boss Lin is right. I really didn't just come here just to get to know Boss Lin."
Since Lin Qian expressed that he wanted to get straight to the point, Yang Rui naturally wanted to follow Lin Qian's point of view. If Lin Qian was annoyed, it would be considered a failure before the matter even started.
"Mr. Lin, I wonder if you know anything about the field of MCN?"
Yang Rui thought about it for a while, and instead of lobbying immediately, he asked Lin Qian a question.
This question is very important. If Lin Qian understands what MCN is, then the next thing will be easy to discuss. If Lin Qian doesn't know what MCN is, then he will have to spend a lot of time explaining it, which will undoubtedly be difficult. greatly increased.
"MCN, spelled in English as Multi Channel Network, is a new industry emerging from the United States. It is a brand-new Internet celebrity economic operation model. This model combines PGCs to form an Internet celebrity matrix. With the powerful capital With the support, on the one hand, creators are guaranteed to focus on continuous output of creation, on the other hand, they connect with platforms and fans to package and strengthen promotion, so as to finally realize the stable realization of business.”
"Mr. Yang, am I right?"
Yang Rui didn't have much hope that Lin Qian could understand MCN, but Lin Qian surprised and shocked him a lot.
Because Lin Qian's understanding of MCN is even more thorough than him.
Seeing Yang Rui's eyes getting brighter and brighter, and seeing the confused little eyes of the two girls beside him, Lin Qian, who inadvertently pretended to be aggressive, couldn't help but shook his head.
In 2015, MCN was an unfamiliar word to many people.
But a few years later, under the bombardment of the Internet, there are basically no young people who do not know what MCN is.
Because a few years later, with the explosion of Douyin, in just a few years, batches of popular short video internet celebrities have been created. At the same time, countless MCN organizations have sprung up like bamboo shoots. They all wanted to reap the dividends.
MCN, to put it simply, is a brokerage company in disguise.
Sign a contract with Internet celebrities and up masters to help their Internet celebrities do continuous content output, and at the same time be responsible for business docking and operation, expand the influence of Internet celebrities, and increase the commercial value of Internet celebrities.
This emerging industry does not seem to be very competitive, but its profitability is considerable, and the cost is very low.
This field was originally what Lin Qian was interested in. The [-] square meters of land in Xiongxian County was specially prepared by Lin Qian for the future establishment of MCN.
Lin Qian, who had a leading advantage, not only planned to be an MCN, but also planned to be the largest MCN in the country, so Lin Qian naturally knew everything about MCN.
Mei one also belongs to MCN, but their main direction is e-commerce live broadcast, while Lin Qian is aiming at short videos.
Of course, Lin Qian didn't intend to give up the e-commerce live broadcast at first, but felt that it was a bit too early, but today he ran into the boss of Mei One here, which made Lin Qian sigh the wonder of fate.
"Boss Lin, you are so right!"
Yang Rui echoed again and again.
"Mr. Lin, you know MCN, so we can talk about it next." Yang Ruiyu said quickly: "Meione is such a company. The current live broadcast industry is in full swing, with outdoor, food, singing, dancing, games, etc. , there is a situation where everything can be broadcast. Under this situation, our company has set its sights on offline beauty, and now Taobao has also launched a live broadcast..."
Next, Yang Rui started his long speech.
What Yang Rui said was actually their BA audition plan in the previous life, but with Yang Rui, Lin Qian knew more details.
"so……"
"Are you trying to attract investment from me?"
After listening to Yang Rui's 15-minute long speech, Lin Qian pondered for a moment, then asked slowly.
Yang Rui nodded, without twitching or avoiding, he admitted it openly.
"Mr. Lin, I think e-commerce live streaming is likely to be the next outlet in the future. I am very confident in the future of Meione!"
Yang Rui said in a firm tone.
Looking at Yang Rui in front of him, Lin Qian couldn't help feeling a little emotional.
Perhaps, this is the saying that God rewards you with food...
PS: I wiped my ass, please give me a reward~
(End of this chapter)
If 2014 is the first year of live broadcasting, then 2017 is the first year of e-commerce live broadcasting.
From 2017 until Lin Qian's rebirth, e-commerce live streaming was booming like never before. During those difficult years, hundreds of top e-commerce anchors and thousands of waist e-commerce anchors saved countless manufacturers that were on the verge of bankruptcy.
And when it comes to the field of e-commerce live broadcasting, there is one person that cannot be bypassed anyway, and he is Li Jiaqi.
The first brother of lipstick, the first brother of delivery, the first brother of hard work...
In just three years, Li Jiaqi has grown from an unknown little anchor to a top streamer standing at the top of the pyramid.
Everyone knows Li Jiaqi's beauty, but few people know that the team behind Li Jiaqi has more than half of the credit for Li Jiaqi's success today.
And this team is...
beautiful one!
According to the theory of logic, the beautiful one is the sufficient and unnecessary condition of Li Jiaqi. It is the beautiful one that made Li Jiaqi, because there was no Li Jiaqi at the beginning, then there might be people like Wang Jiaqi and Zhao Jiaqi who were rejected by the tide of the times and the power of capital. Push to the front.
Back then, Lin Qian had read an article on the official account digging into Li Jiaqi's development trajectory. His glorious beginning began with this beauty one.
In 2016, Meione decided to develop the offline BA system. The English spelling of BA is Beauty Adviser, and the Chinese literal translation is Beauty Adviser.
Meione cooperated with hundreds of L'Oreal counters and thousands of beauty shopping guides across the country to conduct auditions, and Li Jiaqi was the beauty shopping guide participating in the audition. He broke out from thousands of people and became one of the key support objects of Meione at that time. In the end, it exploded in a live broadcast, and it got out of control.
At the same time, when Meione was conducting BA auditions, it also reached a heavyweight strategic cooperation with Taobao Live in the field of beauty makeup. Taobao continued to provide traffic support to it in the field of beauty makeup.
It is with the support of capital and many resources that Li Jiaqi can explode three years later.
Meione has also soared from its original valuation of less than 1 million to nearly 40 billion.
A full forty times, it can be seen that Li Jiaqi's commercial value is terrifying.
It is no exaggeration to say that the commercial value of ordinary first-line stars in China is far lower than that of Li Jiaqi.
But now it is only 2015, Li Jiaqi is still just a young man selling goods at the counter of L'Oreal, and Meione has just started.
Lin Qian's thoughts changed, and he gradually put away his original casualness.
"Mr. Yang, I think you didn't just come here to get to know me." Lin Qian asked tentatively, "If you have anything to say, you might as well just say it. I've always liked straightforward people."
Yang Rui was stunned for a moment. He wanted to brag about Lin Qian, but he didn't expect Lin Qian to cut straight to the point.
Hey……
Today's young people are so impatient, they don't even bother to do a foreplay!
"Yes."
"Boss Lin is right. I really didn't just come here just to get to know Boss Lin."
Since Lin Qian expressed that he wanted to get straight to the point, Yang Rui naturally wanted to follow Lin Qian's point of view. If Lin Qian was annoyed, it would be considered a failure before the matter even started.
"Mr. Lin, I wonder if you know anything about the field of MCN?"
Yang Rui thought about it for a while, and instead of lobbying immediately, he asked Lin Qian a question.
This question is very important. If Lin Qian understands what MCN is, then the next thing will be easy to discuss. If Lin Qian doesn't know what MCN is, then he will have to spend a lot of time explaining it, which will undoubtedly be difficult. greatly increased.
"MCN, spelled in English as Multi Channel Network, is a new industry emerging from the United States. It is a brand-new Internet celebrity economic operation model. This model combines PGCs to form an Internet celebrity matrix. With the powerful capital With the support, on the one hand, creators are guaranteed to focus on continuous output of creation, on the other hand, they connect with platforms and fans to package and strengthen promotion, so as to finally realize the stable realization of business.”
"Mr. Yang, am I right?"
Yang Rui didn't have much hope that Lin Qian could understand MCN, but Lin Qian surprised and shocked him a lot.
Because Lin Qian's understanding of MCN is even more thorough than him.
Seeing Yang Rui's eyes getting brighter and brighter, and seeing the confused little eyes of the two girls beside him, Lin Qian, who inadvertently pretended to be aggressive, couldn't help but shook his head.
In 2015, MCN was an unfamiliar word to many people.
But a few years later, under the bombardment of the Internet, there are basically no young people who do not know what MCN is.
Because a few years later, with the explosion of Douyin, in just a few years, batches of popular short video internet celebrities have been created. At the same time, countless MCN organizations have sprung up like bamboo shoots. They all wanted to reap the dividends.
MCN, to put it simply, is a brokerage company in disguise.
Sign a contract with Internet celebrities and up masters to help their Internet celebrities do continuous content output, and at the same time be responsible for business docking and operation, expand the influence of Internet celebrities, and increase the commercial value of Internet celebrities.
This emerging industry does not seem to be very competitive, but its profitability is considerable, and the cost is very low.
This field was originally what Lin Qian was interested in. The [-] square meters of land in Xiongxian County was specially prepared by Lin Qian for the future establishment of MCN.
Lin Qian, who had a leading advantage, not only planned to be an MCN, but also planned to be the largest MCN in the country, so Lin Qian naturally knew everything about MCN.
Mei one also belongs to MCN, but their main direction is e-commerce live broadcast, while Lin Qian is aiming at short videos.
Of course, Lin Qian didn't intend to give up the e-commerce live broadcast at first, but felt that it was a bit too early, but today he ran into the boss of Mei One here, which made Lin Qian sigh the wonder of fate.
"Boss Lin, you are so right!"
Yang Rui echoed again and again.
"Mr. Lin, you know MCN, so we can talk about it next." Yang Ruiyu said quickly: "Meione is such a company. The current live broadcast industry is in full swing, with outdoor, food, singing, dancing, games, etc. , there is a situation where everything can be broadcast. Under this situation, our company has set its sights on offline beauty, and now Taobao has also launched a live broadcast..."
Next, Yang Rui started his long speech.
What Yang Rui said was actually their BA audition plan in the previous life, but with Yang Rui, Lin Qian knew more details.
"so……"
"Are you trying to attract investment from me?"
After listening to Yang Rui's 15-minute long speech, Lin Qian pondered for a moment, then asked slowly.
Yang Rui nodded, without twitching or avoiding, he admitted it openly.
"Mr. Lin, I think e-commerce live streaming is likely to be the next outlet in the future. I am very confident in the future of Meione!"
Yang Rui said in a firm tone.
Looking at Yang Rui in front of him, Lin Qian couldn't help feeling a little emotional.
Perhaps, this is the saying that God rewards you with food...
PS: I wiped my ass, please give me a reward~
(End of this chapter)
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