My girl group exploded

Chapter 1307
It was only from Zhang Yiling the next day that Su Yin learned that Zhou Yiyang revitalized the recently stagnant entertainment circle with a Weibo post last night.

Overnight, all the marketing accounts became melon owners, and one by one began to reveal which artists would participate in the much-anticipated "Sister Riding the Thorns".

"These people," Su Yin came to the set. Today is the opening ceremony, but not many media came to watch. "Why are you trying to build a relationship!"

Zhang Yiling came over, and she couldn't help laughing when she heard Su Yin's words: "I saw it too, those marketing accounts are really true, they all say that they have relatives in Yiyang Entertainment. It makes me suspect that the employees of Yiyang Entertainment are secretly There is a marketing account in operation."

After laughing, Zhang Yiling felt a little regretful: "However, all the entertainment news today has been sucked away by "Sister Killing". When our movie starts, there are not so many people coming even with your name."

Su Yin didn't care. She said that there were already a lot of media interviews, but it was not as good as the commercial blockbuster she collaborated with Zhou Yiyang.

Moreover, Su Yin has always felt that it is okay for a movie to be popular, but it should be because of the plot, not because of a certain artist.

She hopes that the audience will forget about the tower recently, and wait until she comes to the screen with a completely different image, and then accept their cheers.

Now Su Yin is laughing non-stop because of an abbreviation: ""Sister Cut"? It sounds amazing, this abbreviation is so interesting!"

Zhang Yiling also thought so. When she saw the abbreviation "Sister Cut", she felt that her eyes lit up. It perfectly summed up the theme of the variety show, and gave people a very sassy and independent temperament, which coincided with the positioning of the variety show. combine.

Looking back: "It seems to be Tangtang," Zhang Yiling laughed herself: "She posted on Weibo last night that she said she was looking forward to the hit of "Sister Killing", and then netizens followed her by calling it that."

At the same time, Tang Yue, who was also on the set, was very beautiful. In Lin Xuan'er's words, she was just about to hang a sign around her neck:

"The inventor of the word "cut sister".

"I just said it," Tang Yue chatted with Fei Cunhao: "My language skills are still very solid. When I was in school, I was a Chinese class representative. Did you find out, director?"

Fei Cunhao nodded: "That's right, after all, they are artists that Mr. Zhou is optimistic about, and they are all talented!"

Hearing this, Wang Xingrui shook her head, isn't the filter too deep!
"Speaking of which, everyone seems to be paying attention to "Sister Killing". As a result, no one cares about another variety show mentioned on Brother Yang's Weibo." Lin Xuan'er.

At this time, Ling Hu pinched his chin with his hands, showing a look of anticipation: "To be honest, if I were to watch these two variety shows, I would really like the second one better."

"Actually, so do I." Luo Chen walked over, and he spread his hands: "And we should all be able to see that this variety show is for our movie."

Lin Xuan'er laughed, showing an expression that I thought so too: "So no surprises, you should be the first guests?"

"That's not necessarily true," Luo Chen raised his eyebrows: "I don't think it's the promotional period for our movie yet, so we should test the water first to see how popular it is."

The second variety show that Zhou Yiyang officially announced last night is a live-streamed variety show. This format is considered attractive to many people.

After all, reality shows are now recorded and broadcast, which makes many viewers feel that everything is a script.

It's just that the content of this live variety show is a bit simple, just invite artists to tell stories.

There is no limit to the content of the story. When the artist has finished speaking, he can also interact with the [-] audiences at the scene and exchange their ideas.

Indeed, compared with "Sister Cut", the content of this variety show is very monotonous.

However, Zhou Yiyang also said that this is a short variety show, it will only be broadcast on Moonlight, and the investment is not large.

But Lin Xuan'er felt that this variety show was too convenient to use to create momentum for "Tomb Raiders Notes".

Horror and suspense stories are the easiest to attract, and the script content of "Tomb Raiders Notes" is very large, so I don't worry about spoiling the audience on the show.

At that time, Luo Chen and Ling Hu can go up and throw down an opening to attract the audience.

When the audience is scratching their heads and looking forward to the follow-up, Zhou Yiyang will immediately jump out and tell them that the filming of the movie has already started.

In this way, "Tomb Raiders Notes" has an initial popularity.

Obviously, Luo Chen and Ling Hu thought so too.And this variety show can go on forever, it's a bit like a radio station with a ghost story every week.

From Lin Xuaner's point of view, "Sister Cut" will definitely bring huge benefits and popularity.

But as we all know, after a few seasons of most variety shows, the audience will be fatigued, and the follow-up popularity and reputation will plummet.

But this variety show called "Listen to Me" can last for a long time.

"What are you talking about here!" Tang Yue walked towards them, raised her eyebrows, and said excitedly: "By the way, do you know that our official blog has just officially announced "Sister Cut" My first artist."

"Who is it?" The three of them raised their heads at the same time, showing expectant expressions.

"An important figure, when I first saw them send me a picture, I thought it was a p." Tang Yue was still mysterious and refused to say.

Lin Xuan'er turned on the phone directly, without even searching for it herself, this name has already appeared in the top search:

#文元Confirmed to participate in "Sister Cut"# (burst)

"Really?" Lin Xuan'er was very surprised: "Sister Wen Yuan will participate!"

At this time, Tang Yue suddenly laughed excitedly. She leaned in front of Lin Xuan'er and said in a condemning tone:

"Xuan'er, why do you have such an idea! Could it be that you subconsciously think that Sister Wen Yuan's participation in "Sister Killing" is a loss?"

Lin Xuan'er was caught off guard by Tang Yue's uproar, and she was at a loss for words: "No, no, why would you think so! I, I just...well, I really thought that she would not come to this kind of event because of her status. programme."

Luo Chen on the side laughed: "It's normal for Xuan'er to think so, we don't have to blame her. After all, Sister Wen Yuan's status and popularity are so high, she really doesn't need to be on variety shows anymore. And not many people speculated about "Sister Cut" Is it the model of the girl group audition, singing and dancing would be too tiring for Sister Wen Yuan!"

"That's why there is something to watch!" Wang Xingrui said seriously: "Sister Wen Yuan is always in my memory, she is always dressed beautifully, standing in the middle of the stage and singing a song gracefully. Regardless of the song No matter how difficult it is, she behaved so calmly, so relaxed and comfortable. But I really want to see her dance!"

"That's true," Ling Hu also laughed: "Brother Yang is still great, and with Sister Wen Yuan joining, I guarantee that the popularity of "Sister Slash" will not be low this time. In other words, this year's most popular variety show has already been Booked."

Not only artists like them think so, in fact, people in the industry also think so.

Since yesterday, Guan Fei and Bai Yangyu's phone calls have never been quiet.

Almost everyone is looking for them, including TV stations, new media, and non-stick.

These people came to them all for the same thing: "Sister Overcoming Thorns".

The TV station is now offering all kinds of generous conditions, even using their only live broadcast license for the talent show in exchange for the live broadcast rights of "Sister Killing".

As we all know, the online broadcast platform of "Sister Killing" must be Moonlight, and several other online platforms also thought that it was impossible for Zhou Yiyang to broadcast on multiple platforms, so they didn't come to grab it.

But in China, Zhou Yiyang has no way to buy a TV station, so he must cooperate with the local TV station if he wants to be on the star.

Such a variety show that is destined to be popular is like a sweet potato in the eyes of these satellite TVs, and everyone wants it.

The requirements from the self-media are lower, they hope to get some inside information from Guan Fei.The reward is of course free for the marketing enthusiasm of "Sister Cut".

Before the official announcement of Yiyang Entertainment, there was indeed a marketing account that said Wen Yuan was right.And this marketing account, which originally only had hundreds of thousands of fans, gained millions of fans in one day, which made other self-media envious.

As for the idea of ​​the brand, it is even simpler, they all want to be sponsors of this variety show.

What Guan Fei hates the most is the satellite TV, she has no right to make decisions, and before Zhou Yiyang speaks, she can only talk to them in the car wheel.

My favorite must be the brand, as long as it is not a brand with a black history, they will always come.

In the end, Guan Fei did the math, "Sister Cut" hadn't even decided on a candidate yet, and this variety show already had double-digit sponsors.

And the naming right was taken away by Ning Mang with a sky-high price of one billion and his relationship.

"Is it really one billion?" Guan Fei revealed the news to a marketing account that had cooperated with them many times, and the other party expressed shock.

It's not uncommon to see naming rights worth hundreds of millions, but they are usually reserved for established variety shows.

This new variety show is directly worth one billion, which can only make people feel that Ning Mang is rich and powerful.

But Ning Mang didn't care, it was only one billion, not even enough for his expenses last year.

And he has 100% trust in Zhou Yiyang, he believes that his billion will definitely be able to pay back.

Zhou Yiyang felt that Ning Mang didn't need to give so much: "I can give you a [-]% discount for our relationship."

"Don't, don't, I've asked people to calculate this. One billion is not too high." Ning Mang smiled: "And this time I used my new beauty brand, which is originally aimed at the high-end market. The ten million The [-] million is not only the naming fee, but also an advertisement for me!"

Hearing what Ning Mang said, Zhou Yiyang understood.However, he did not receive 10 billion directly in the end, but used the money to invest in the brand.

Of course, Ning Mang immediately agreed. Another reason why he likes to cooperate with Zhou Yiyang is the tacit understanding between the two.

Of course, these business theories are definitely not what a young man like Ning Mang thinks. To be precise, he is just his mother's messenger.

Zhou Yiyang knew it well and didn't point it out.

He had heard from Ning Mang before that he planned to start a beauty brand.

Nowadays, most beauty brands are foreign, and the high-end market is completely divided by overseas brands.

But there has never been a beauty brand that specifically targets yellow people. To be precise, almost mainstream beauty brands consider white people.

Whether it is the most basic lipstick, liquid foundation or more professional concealer, highlighter and other products, they are all based on white people.

So Ning Mang decided to start a domestic beauty brand, which focuses on the most suitable for the skin color of Chinese people, positioning it as a mid- to high-end brand.

However, one problem with high-end brands is how to make the market recognize your positioning.

If a new brand wants to gain popularity, the marketing fee of one billion yuan is considered less.For beverages that require large-scale distribution, the annual publicity and distribution costs are billions.

So from Ning Mang's point of view, the one billion naming fee is very worthwhile.

After Zhou Yiyang became a shareholder, he gave Ning Mang a small suggestion:

"The idea of ​​targeting yellow people is very good, but we can also produce products overseas, specifically targeting black people. Not only are we going to be the first to eat crabs, but we can also enjoy the dividends of Western political correctness. Why not do it? "

Ning Mang's eyes gradually widened, and he yelled, "That's right, Lao Zhou, you have a great idea! Both black and white people make money, and this is foreign exchange! My dad will definitely support me!"

Zhou Yiyang smiled and said nothing, he couldn't say that this idea came from his experience on Earth, could he?In order to thank Rihanna, a beauty blogger, for getting rich, Zhou Yiyang decided to let Moonlight Girl sing her song next time.

It's a pity that this brand can't let Moonlight be the endorsement, otherwise Chanel will come to protest.

"Come on, my artists will be dead in the future, and I may have to rely on your cosmetic dividends to survive."

Ning Mang clicked his tongue: "Old Zhou, don't pretend to be poor. The TikTok you invested in is almost making crazy money. I am now curious, if Yiyang Entertainment and TikTok go public, will you become the richest man directly?"

"Of course not," Zhou Yiyang waved his hand, "I'm just an ordinary billionaire."

"Hey, let's skip this copper-smelling topic." Ning Mang smiled: "Why don't we talk about movies! I watched Director Zhang's new movie, and I was so excited that I stayed up all night yesterday! At this level, Zhang Guess this is old and strong!"

"Ahem," Zhou Yiyang was confused by Ning Mang's description: "Didn't you say last year that I was passive and slack and didn't have any good movies? This year I let you watch enough! But I still want to thank you, yesterday my 40 Half of the credit for the million box office comes from your art theaters."

Ning Mang waved his hand immediately, seemingly not caring about it at all: "This is what I should, anyway, I think "Crane City by the Sea" can become popular. Didn't you say that there will be a theme song, I am Looking forward to it."

"It's a good thing you still remember this." Zhou Yiyang laughed at himself: "I posted that Weibo yesterday, and everyone went to discuss the new variety show. As for the theme song, it seems that everyone selectively ignored it. "

Ning Mang suddenly laughed: "Old Zhou, it suddenly occurred to me that He Lianbei will not be the first guest of "Listen to Me", right?"

　"Sister Riding the Wind and Waves": the prototype of "Sister Riding the Wind and Waves"

　　Beauty blogger Rihanna, referring to the beauty brand fenty beauty she founded
　　
　
(End of this chapter)