My Hong Kong Island Filmmaker

Chapter 650 European strategy, the movie is released

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Huh~huh~ scare!
Once again, he struggled to pull his body out of the flowers.

Wu Xiaozu felt as if he had a 'nightmare', the kind where countless Rakshasa and female ghosts haunted him, just like Fa Hai encountered a nightmare demon in "Green Snake"~ His approach was to face difficulties and solve them Devil!
No way, strong strength, strong waist, just have the right to speak!

Last night, white and yellow wines were mixed together, and they were both old and strong wines. The aftereffects of a hangover are not small, and the mouth is dry...

Wu Xiaozu hammered his slightly sore waist, exhaled a few breaths, and put on a cotton nightgown, Berlin's winter is not warm.

Unscrewed two bottles of mineral water in a row, and gulped down, which relieved a little hangover, sobered up a lot, and then used the landline to call the waiter to deliver today's newspaper.

Walking to the bar, I ground a cup of steaming coffee with the coffee machine.

The smell of hot coffee made Wu Xiaozu recover a lot. He glanced at the maca powder next to the coffee beans~ curled his lips, walked slowly to the balcony, and stretched his waist.

The morning air in Berlin is cold and delicious, blowing away the tiredness of the night.

The hotel area in the morning seemed quite quiet. After all, during the film festival, there were countless dinner parties. At this time, most people were still asleep.

He took a sip of the hot coffee and twisted his neck.His eyes were engrossed, and he recalled the scene at the end of the movie "Dragon Inn" yesterday in his mind.

The movie was lonely, and there was applause from the scene.

Although this film has a strong commercial atmosphere, many film critics and professional audiences have also got the human and political implications revealed in it.Such a cool and thoughtful movie will undoubtedly be liked by some people.

Of course, the audience of the film festival has unique tastes, and there are not a few people who don't like it.

After all, it is a niche oriental martial arts movie, it is normal to be cold~
On the first day of the Berlin International Film Festival, there were more than a dozen films opening, and "Dragon Inn" was not the one with the highest rating in the program, nor was it the film that filmmakers were most looking forward to.

However, the attention of this movie is not low, and the attendance rate of the audience in the screening hall is the highest year-on-year, and even the tickets for the next few screenings have been sold out in advance!

There is no way, the filming of this movie is too exciting, and the action is too exciting!
In the late 80s, the last time foreigners were baptized in action scenes was Bruce Lee ten years ago~
In their view, "Dragon Inn" is like a magical movie~ and at the same time it is not lacking in excitement.

Of course, it is inevitable to fall into the evaluation of "kitsch audience" in the rating, and the overall rating is not high.

There is nothing wrong with this, unless Wu Xiaozu makes a martial arts philosophy film, it will inevitably be criticized by some film critics~ This is what people rely on to make money, and everyone performs their own duties, and they are just doing nothing.

This kind of debate, for a film committed to 'box office', does more good than harm.

Last night, distributors from several countries including Germany, France, the United Kingdom, and Italy contacted them to prepare to release the film. In terms of copyright, Jiang Zhiqiang, who is familiar with tricks in the industry, was negotiating and believed that the film would sell for a good price.

Not just the price.

And international influence.

Since Wu Xiaozu intends to test the European and American markets, he will naturally not miss any opportunity to improve his reputation.

Nowadays, there are basically no familiar faces of Asians in the European and American film industry, let alone directing opportunities.Wu Xiaozu himself can be regarded as one of the rising stars of Asians in the European and American film circles in the past two years.

He himself can also be regarded as the most representative young film director in Asia in the international film world today, and this candidate also includes Zhang Yimou.

In the past, the representative of Asian movies was Dongying movies, but now it is a little bit out of date.Kurosawa Akira, Mizoguchi Kenji, Ozu Yasujiro, Yamada Yoji, Oshima Nagisa, and Imamura Shohei are naturally well-known, but the younger generation lacks people who can take the lead.

At this time, the man who had not yet had facial paralysis did not have facial paralysis, let alone made his mark in the international film industry, and was amused by His Royal Highness Qiao Biluo!As for the later Hirokazu Kore-eda, he hasn't entered the industry yet!

The 90s can be said to be the time for the rise of Chinese-language movies.It occupies a pivotal position in the world cinema.

"Oriental martial arts movies ignite Berlin, and John Wu captures the French goddess!" - On the inside page of "Daily Mirror", there is a picture of Wu Xiaozu and a drunken Adjani embracing at the premiere of "Dragon Inn".

Wu Xiaozu looked through several newspapers delivered by the waiter. Compared with the big newspapers such as "Picture" and "Le Monde", many small newspapers focused on reporting on "Dragon Inn".

These Xiaozu Wu also intends to send the accompanying staff back to Hong Kong Island as a promotional copy!
At the beginning, "Crouching Tiger, Hidden Dragon" pushed Ms. Zhang to be an international star, but "Dragon Inn" at this point in time is not inferior at all!

Back then, the publicity plan of "Crouching Tiger, Hidden Dragon" was indeed very classic. Wu Xiaozu vaguely remembered that many newspapers in the mainland reported that this movie was very popular abroad. Foreigners lined up to watch the movie. Ms. Zhang was sought after by American fans...

Wu Xiaozu, who was young and ignorant, really thought that martial arts film culture was so recognized by the Western world~ After watching "Crouching Tiger, Hidden Dragon", he still wondered... Foreigners really don't know anything about such a "mediocre" martial arts movie. The film looks good, what a fart...

It was only later that I found out that it was filmed for foreigners...and then exported to domestic sales!

Wu Xiaozu naturally couldn't shoot that kind of movie, and Li An's own living environment and way of thinking determined the style and charm of the movie.He understands better what European and American audiences like.

In this point, Wu Xiaozu is far behind!
Such a gap does not mean that he can close it by simply copying a popular movie... This requires him to test the water slowly!
However, fortunately, it is now 1989, and European and American audiences have never seen a serious fighting scene~ "Dragon Inn" is regarded by them as a magical action movie, which is very marketable.

This is why many filmmakers are interested in this movie!
It's beautiful!
"Beeeeeeeeee~~"

Hu Nuxia wore a nightgown, and she faded away from the image of holding Qingfeng in her hand. Instead, she was a lot more lazy, barefoot, holding a glass of water, walked to Wu Xiaozu's side, and asked curiously: "You are so early? got up?"

"can not fall asleep."

Wu Xiaozu smiled, and tapped his temples, "My head is full of movie box office report data, I think it should come out soon when I want to come to Hong Kong Island."

While talking, the phone rings!
Dual Screening!Generated HK$410 million in revenue!Breaking the premiere record!
When he put down the phone, Wu Xiaozu himself was also radiant. This not only proves that the movie is a hit, but also directly proves the market potential of martial arts movies!

Although there are more than [-] million publicity costs burning behind this box office, such results are enough consolation!

The production cost of this film, including several increases in the later stage, will reach almost 3400 million Hong Kong dollars. There is no way, and a lot of money was wasted during the shelve.Copy costs + publicity, distribution and other costs are tens of millions!If it weren't for the fact that there are stockholders paying the bill, Wu Xiaozu wouldn't be so proud.

It is impossible for this film to make money purely at the local box office on Hong Kong Island. With an investment of tens of millions, even if the box office reaches the box office of "God of Gamblers", it will not be able to make it back!Losing Wanwan, an important ticket warehouse, it is foreseeable that the possibility of this drama losing money and making a lot of money is not small...

For Hong Kong Island's local box office results, [-] Locomotive's share is not high, and the mainland has not yet received a share, so it is estimated that the share won't be much higher.

However, most of the overall investment is paid for by E7 culture, Wu Xiaozu and the company will not lose much, and even make money... This is the main reason why Wu Xiaozu is actively pursuing the distribution of European and American movies!

In the next period of time, Wu Xiaozu is also planning to carry out targeted publicity all over Europe. I believe that with the attention brought by Adjani and his scandal, it will not be a problem for this drama to sell tens of millions of dollars!

After all, he still wants the video tape market to recover the cost!

A good movie may not have a box office, and a bad movie may not have a low box office.A movie with a high box office may not make money, and a movie with a low box office may not be unprofitable!
The entanglement of the movie business is difficult for laymen to see clearly. Everyone will only see the Hong Kong Island market, and the box office of "Dragon Inn" has been soaring all the way, but they never thought that such a blockbuster film might face the risk of losing money...

Shareholders don't understand either!

This is also the reason why Xiaozu Wu had to transfer to Europe to increase the 'popularity' of this drama.

It is necessary to increase the gold content of the movie in this way.

Southeast Asian countries such as Japan and Korea are important places to collect money in this drama!The fellow Asians over there also recognize these things...

The opportunities for this film to make money may have appeared in these regions!

Properly operated, the film will never lose money on the books!

……

Hong Kong Island.

On the second day of the Lunar New Year, countless citizens, students and white-collar workers flocked into the cinema one after another.

The promotion of "Dragon Inn" has become a household name, it can be said that it is not strong!

From the uninterrupted enthusiasm during filming, to Wu Xiaozu's oath in a letter to fans later - this trick was learned from Jiang Wen's "One Step Away" agreement!

I don't know how many audiences are looking forward to watching this drama!Then he was blinded by a circle of big white legs, and he didn't know what he was acting... But it is undeniable that the promotion of this drama is really powerful!
"Dragon Inn" is undoubtedly better than "One Step Away" in terms of movie viewing popularity, and many viewers who watched this movie were excited.

Foreigners may be a little moved, but we will definitely not have the same origin to better understand the feelings we want to express in the movie!

Different from the slightly controversial overseas word-of-mouth, in Hong Kong Island, this pioneering work of the new martial arts movie really achieved a burst of word-of-mouth!

Countless filmmakers and film critics have offered their most sincere commercial exchanges in newspapers!
no way!
Wu Xiaozu is a bit of a monster this time... he has refurbished the entire martial arts theme by himself. For Chinese movies, it can be said to be a great contribution!
For a while, I don’t know how many companies and filmmakers are sharpening their swords and preparing to launch a martial arts film! Follow the trend and play!

At the same time, there are also countless people looking to the mainland, planning to go north to take pictures after seeing the right time, or simply go to Koryo or Wanwan to take pictures.

At this time, many Hong Kong films were also loyal to going to Korea for filming. To a certain extent, later Korean film talents were indeed influenced by Hong Kong films at this time.

When Tsui Hark filmed "The Golden Knife", he went to Koryo to shoot the scene. He didn't even invite a martial arts instructor, and the martial arts movements he directed...

What "Dragon Inn" brings to Chinese movies is not just the box office numbers!

(End of this chapter)