I really don't want to be red

Chapter 666 This is my plan

Had lunch at noon.

The contract has been drawn up, both parties have read it, there is no problem, and signed the contract.

Wang Yuan stretched out his hand, "It's a pleasure to cooperate with Teacher An!"

"Happy cooperation!"

An Ran smiled and said: "It's also very happy to cooperate with Brother Wang!"

Wang Yuan waved his hand, "No matter what the final result of our company is this time! Teacher An is my friend!"

"Okay, I'll do the copywriting planning, and you can come and see the planning at five o'clock in the afternoon!"

"Okay, then please trouble Teacher An!" Wang Yuan bid farewell to An Ran and left the Film Association.

As soon as he came out, Director Yao said: "Mr. Wang, why does this An Ran feel a little unreliable?"

"how?"

"It's three o'clock now? He can complete the advertising plan in two hours? Didn't he sign the contract to perfuse us!"

Wang Yuan glanced at him contemptuously, "Don't think Teacher An is so immoral!"

"Teacher An's character and ability are excellent!"

"So you haven't been in contact with it before!" Director Yao whispered: "You know people, you know the face, but you don't know the heart!"

Wang Yuan sneered as he walked, "Back then when there was a flood in Chenzhou and an earthquake in Linzhou, Mr. An always took the lead and rushed to the front line. He almost died in the disaster area several times. Is there any doubt about this kind of character?"

"As for his ability, if you are not in the entertainment industry, you don't know. His songs are guaranteed to be popular, and his movies won three nominations at the Xizhou Film Festival!"

"But we are advertising now!" Director Yao said, "No matter how good these are, there is no way to prove that he can plan an advertisement!"

Wang Yuan said patiently: "The promotional video of 'I speak for myself' was produced by him. With a promotional video of more than one minute, he forcibly raised the ratings of the entire Xiazhou TV station!"

"You know about the Tengwei mobile phone, right? That popular advertisement is his creative planning!"

Director Yao wanted to say something, but the deputy next to him touched him.

Obviously, Mr. Wang has made up his mind, no matter how much you tell him, it's useless.

Director Yao is relatively old and old-fashioned, and he is a little bit contemptuous of the role of advertisements.

"Mr. Wang, what I mean is to focus on quality!" Director Yao curled his lips and said, "It's a waste to spend so much money on advertising. As long as the quality is excellent, it will always form a reputation among users!"

Wang Yuan glanced at him, and his face gradually turned cold, "Director Yao, now that the era of drinking wine is not afraid of deep alleys, do you think those companies that advertise on TV every day are fools? You can make money by word of mouth. Why do people spend money on advertising?"

"Your thinking needs to be changed!"

A few people were silent, and this was their biggest problem now.

Wang Yuan is a businessman of the new generation, while the three of them belong to the old school.

But someone else is the boss...

The reality is so cruel, if you can't keep up with your thinking, you are destined to be eliminated.

It turns out that he thinks that these three, although a little behind in concept, are serious and responsible, as long as they bring them out to open their eyes and catch up with their thinking, there is still a lot to do.

Now it seems that I am doing useless work.

Let's go back and find an opportunity. I don't have the time to fight with them. Now that the company is like this, you still add trouble to me?If it's right, I don't say anything, I always use advertisements to talk about things, the pattern is too low.

Seeing Wang Yuan was very unhappy, and several of them didn't speak.

A few people walked around casually on the street, and it was five o'clock.

Going back to An Ran's office, he knocked on the door and went in, only to see An Ran's sleepy look, as if he just woke up?

Now Wang Yuan was a little skeptical, this guy must be perfunctory himself!

Let's go out for a spin, he's sleeping in there?

Factory Manager Yao looked suspiciously at An Ran.

"Sorry, I was too sleepy just now, so I squinted for a while!" An Ran said.

Wang Yuan pondered for a while, "If Teacher An is too sleepy, can we come back tomorrow?"

"That's not necessary!" An Ran shook her head and said, "I've already made a plan, come and see!"

There was no projection in the office, and An Ran felt that there was no need to go to the meeting room, just look at it on the computer, it was just a simple planning copy.

Several people gathered around the computer.

An Ran said: "Look, this advertisement plan is like this!"

"First of all, the computer made your trademark, that little lamb... The little lamb entered the screen and turned into a small snowball with the word '洋' appearing on it, and the background sound played, 'Yang Yang', 'Yang Yang brand 'The cardigan...!"

"Ok!"

A few people listened very seriously.

But when I heard this idea, my first feeling was that it was too bad, and it was outrageously bad. I can’t even call it creative, not to mention the eye-catching feeling.

If so, they might be scolded to death.

Wang Yuan was looking forward to it, An Ran was famous, so he wouldn't engage in such a low-end advertisement!
And the time is so short, it is unlikely, there should be more in the future.

So Wang Yuan asked, "What about the back?"

Behind?

An Ran slapped her head, "If you don't tell me, I'll forget about the rest!"

"Just repeat the same lens and ad words three times, and the entire ad will end!"

The office suddenly fell silent!

Wang Yuan stammered, "No...no more?"

"It's gone!" An Ran said with peace of mind.

Wang Yuan almost fell to the ground, "Brother, our company is at the critical moment of life and death, can you stop joking?"

Are you an ad?Are you making fun of someone?

Director Yao and the others were even more stunned. This guy made it clear that he was cheating on the money.

How can there be an advertisement like this?
Wang Yuan took two steps back and almost died young!
Out of trust, I signed the contract with you, so you came here with me?
"Yangyang sweater, Yangyang..."

"Mr. An, let's not joke, can it be done with another one?"

From the creative idea to the advertising words, there is no place that does not have a strong sense of agricultural cooperatives. This is not an advertisement at all. You are screwing me to death!
After hearing his words, An Ran immediately refused: "Change to another one? Why don't you use 'Yangyang cardigan sweater, make foreign money'..."

"..."

Is there any difference between this and the one just now?

No, there is still a difference, it looks more low-end and tacky!
You're putting our brand image on the ground, it's too embarrassing!

Wang Yuan grabbed An Ran's arm, "Mr. An, Mr. An, look at this... can we be serious? I think our ad can be high-end and a little bit more upscale? There is still room for improvement, right! "

An Ran glanced at him, you don't know the power of brainwashing marketing.

A certain woolen sweater company on the earth relied on this advertisement, creating a precedent for brainwashing advertisements!
And this advertisement has a characteristic, that product is used, and that product will sell well!

Why don't you believe me?
(End of this chapter)