Reinventing the Millennium.
Chapter 286 Confident Association
Chapter 286 Confident Association
Apple's product launch event is not just a new Ipod, but also a new computer.
But that's out of Yike's focus.
Fang Zhuo not only obtained product information for the first time, but also held a meeting in the company to discuss the threat posed by Apple's shift. It is generally believed that the market performance in the next period of time is very important.
Apple Ipod supporting Microsoft system will definitely bring impact to Echo M1, but how big this impact will determine Echo's coping strategy.
Compared with the dignifiedness of his colleagues, Fang Zhuo is relatively optimistic. The main reason is that he didn't expect to be able to kill Apple, and the change of the iPod was already expected.
The next day, while communicating with Xue Xuan, Fang Zhuo euphemistically stated that the company may still need to conduct some confidential financing, while paying close attention to Yike Overseas' direct observation of the market.
Soon, five days passed, and it was Lenovo's turn to hold a product launch event.
There is nothing new about the product, and the specifications are basically on par with M1 and J1.
But its strategy and pricing are beyond Fang Zhuo's expectations.
Normally, unless a late challenger has a major breakthrough in technology, the price will be lower than that of the current market leader. As a result, the price of Lenovo's two products is higher than that of Echo.
At the same time, Lenovo also announced that it will open up overseas markets and make efforts in two lines.
Fang Zhuo could understand the big group's strategy, but he didn't understand Lenovo's intention after thinking about the price for three hours.
Li Lan, the vice president of marketing at the conference seminar, gave a reliable answer.
"Lenovo thinks its brand is valuable. Its price is lower than Apple's and higher than Yike's. People are going for Apple. This big company is confident."
Another vice president couldn't laugh or cry: "Apple hasn't even entered the domestic market."
Li Lan nodded and said: "That's right, if Apple doesn't come, Lenovo will go. Isn't this a two-front battle? I just rushed to New York."
Fang Zhuo was justified, and laughed and scolded: "I can't figure out something for a few hours, Mr. Li, your thinking is so suitable, you are a Lenovo undercover agent."
"Even if Lenovo came here as an undercover agent, seeing how good our company is, it's hard to think about it." Li Lan reacted very quickly.
There was laughter in the conference room.
Compared with the last meeting held because of Apple, this time it was much easier.
"One more thing, find out who owns the micro-drive used by Lenovo." Fang Zhuo and the others calmed down and said, "It should not be Toshiba. It is not worth breaking the contract for a new player whose sales status is unknown."
"Toshiba can now make 20G, probably from South Korea's Samsung or Japan's Fujitsu." Sun Qi, who is in charge of the supply chain, guessed.
"Check it out, just in case," Fang Zhuo said.
Su Wei asked, "Then when will our S1 go online?"
"It's better to hit the sun than to choose a day, just today." Fang Zhuo said relaxedly, "Lenovo misjudged the domestic market, and the price of products must be lower and lower to be the mainstream."
"It's too late for the press conference." Su Wei frowned.
"With Lenovo's pricing and strategy, there is no need for a press conference," Fang Zhuo said contemptuously.
Su Wei objected: "It is convenient to hold a press conference to contact the media for publicity, which can squeeze Lenovo's space more and suppress their market momentum."
Fang Zhuo was right when he thought about it, and he said kindly: "It makes sense, okay, let's do it tomorrow, and President Su will be in charge of this matter."
Everyone else looked at Su Wei. This person was the personnel director and also held the title of vice president of the company, but it was the first time that he had so clearly intervened in a field other than personnel.
Su Wei froze for a moment, but did not shirk.
Fang Zhuo continues to deploy work, and the launch of S1 will have an impact on the domestic market.
After the meeting ended, Su Wei stayed behind and asked Fang Zhuo directly, "Why did you ask me to host this S1 press conference?"
"Can't you?" Fang Zhuo asked back.
"Okay." Su Wei nodded first, and then said, "I thought that even if you didn't go in person, you would let someone from the marketing department host it. The name change there is justified."
Fang Zhuo said lightly: "You mean Tang Shangde."
Su Wei didn't say anything, she defaulted to that.
Since Yu Hong went to New York to be responsible for the development of Yike's US market, Fang Zhuo also went abroad from time to time, and Yike's domestic work fell on the team, Su Wei was in charge, and the marketing department and the marketing department also performed their duties.
It's just that the marketing department directly connects with channels, grasps the front-line situation, and handles products and payments, so its status is indeed higher.
Tang Shangde is an old man of the company in the marketing department, and Fang Zhuo's junior at the same school. He is also in charge of most of the northern market, and his status is almost comparable to that of Su Wei.
Fang Zhuo pondered for a moment, and said, "Someone told me that Xiao Tang's business is relatively rough, do you know this situation?"
Su Wei frowned, knowing that this was a euphemism.
She shook her head slowly.
Fang Zhuo nodded, and did not start talking about it, and continued: "The current business of Yike is not complicated. You have seen how Yike's products have been developed step by step. The next work will be done step by step. In addition to specializing in foreign iMusic, I believe you can take over the rest."
"What about Mr. Yu?" Su Wei asked again, "Is she more suitable?"
"She is a brick of Yike, and she can be moved wherever it is needed, and foreign markets cannot do without her. Although people from the United States have been recruited one after another, they will not be able to come back in a while." Fang Zhuo explained.
Su Wei thought for a while, then smiled and said, "You are so confident in becoming the master of Sina that you are starting to arrange Yike's work now?"
"It's not all because of this. I found that my mobile phone often couldn't stop. This is not the state that a decision maker should be in. If the company is on the right track, then it should use the strength of the team. My energy and thoughts alone are all Limited." Fang Zhuo shook his head, "You should also think more about strategy and tactics."
"It's like Lenovo. Its player strategy this time is obviously crooked. Consumers in the US market either choose the brand-name Apple or the cheaper Yike. What advantage does Lenovo have in the middle?"
"What's more, the copyright moat of overseas players is coming, and Lenovo can't keep up with the heat."
Su Wei asked strangely: "Mr. Fang, I found that you are very hostile to Lenovo?"
"Is there?" Fang Zhuo chuckled.
"I feel a little jumpy." Su Wei described, "It's as if someone offended you in the previous life."
"Hurry up and get off work, you, oh yes, you can consider replacing the market in the north with the south, so that the two sides are evenly balanced." Fang Zhuo said.
Su Wei was silent for three seconds, and said, "I think Tang Shangde will be honest with you as long as you make a phone call."
"Don't test human nature." Fang Zhuo said again, "I don't understand things yet. The domestic and foreign markets are facing challenges at this stage. There are many things during this period, so there is no rush."
Su Wei put away her fellowship, and said softly: "President Yu is in charge of overseas, and the company can have a vice president in charge of the national market."
Fang Zhuo didn't need Xiao Su to finish his speech to understand the meaning. He was promoted first, and the market would be easy to deal with.
He still said: "No hurry, it's easy to solve, the focus now is not this."
The focus now is the raising of funds, the statement to the US Securities and Exchange Commission (SEC), and the results after the general meeting of shareholders has passed.
Ah, thank you An—the lord of Yue, who went on a business trip on the 12th and came back on the 14th to add more updates.
(End of this chapter)
Apple's product launch event is not just a new Ipod, but also a new computer.
But that's out of Yike's focus.
Fang Zhuo not only obtained product information for the first time, but also held a meeting in the company to discuss the threat posed by Apple's shift. It is generally believed that the market performance in the next period of time is very important.
Apple Ipod supporting Microsoft system will definitely bring impact to Echo M1, but how big this impact will determine Echo's coping strategy.
Compared with the dignifiedness of his colleagues, Fang Zhuo is relatively optimistic. The main reason is that he didn't expect to be able to kill Apple, and the change of the iPod was already expected.
The next day, while communicating with Xue Xuan, Fang Zhuo euphemistically stated that the company may still need to conduct some confidential financing, while paying close attention to Yike Overseas' direct observation of the market.
Soon, five days passed, and it was Lenovo's turn to hold a product launch event.
There is nothing new about the product, and the specifications are basically on par with M1 and J1.
But its strategy and pricing are beyond Fang Zhuo's expectations.
Normally, unless a late challenger has a major breakthrough in technology, the price will be lower than that of the current market leader. As a result, the price of Lenovo's two products is higher than that of Echo.
At the same time, Lenovo also announced that it will open up overseas markets and make efforts in two lines.
Fang Zhuo could understand the big group's strategy, but he didn't understand Lenovo's intention after thinking about the price for three hours.
Li Lan, the vice president of marketing at the conference seminar, gave a reliable answer.
"Lenovo thinks its brand is valuable. Its price is lower than Apple's and higher than Yike's. People are going for Apple. This big company is confident."
Another vice president couldn't laugh or cry: "Apple hasn't even entered the domestic market."
Li Lan nodded and said: "That's right, if Apple doesn't come, Lenovo will go. Isn't this a two-front battle? I just rushed to New York."
Fang Zhuo was justified, and laughed and scolded: "I can't figure out something for a few hours, Mr. Li, your thinking is so suitable, you are a Lenovo undercover agent."
"Even if Lenovo came here as an undercover agent, seeing how good our company is, it's hard to think about it." Li Lan reacted very quickly.
There was laughter in the conference room.
Compared with the last meeting held because of Apple, this time it was much easier.
"One more thing, find out who owns the micro-drive used by Lenovo." Fang Zhuo and the others calmed down and said, "It should not be Toshiba. It is not worth breaking the contract for a new player whose sales status is unknown."
"Toshiba can now make 20G, probably from South Korea's Samsung or Japan's Fujitsu." Sun Qi, who is in charge of the supply chain, guessed.
"Check it out, just in case," Fang Zhuo said.
Su Wei asked, "Then when will our S1 go online?"
"It's better to hit the sun than to choose a day, just today." Fang Zhuo said relaxedly, "Lenovo misjudged the domestic market, and the price of products must be lower and lower to be the mainstream."
"It's too late for the press conference." Su Wei frowned.
"With Lenovo's pricing and strategy, there is no need for a press conference," Fang Zhuo said contemptuously.
Su Wei objected: "It is convenient to hold a press conference to contact the media for publicity, which can squeeze Lenovo's space more and suppress their market momentum."
Fang Zhuo was right when he thought about it, and he said kindly: "It makes sense, okay, let's do it tomorrow, and President Su will be in charge of this matter."
Everyone else looked at Su Wei. This person was the personnel director and also held the title of vice president of the company, but it was the first time that he had so clearly intervened in a field other than personnel.
Su Wei froze for a moment, but did not shirk.
Fang Zhuo continues to deploy work, and the launch of S1 will have an impact on the domestic market.
After the meeting ended, Su Wei stayed behind and asked Fang Zhuo directly, "Why did you ask me to host this S1 press conference?"
"Can't you?" Fang Zhuo asked back.
"Okay." Su Wei nodded first, and then said, "I thought that even if you didn't go in person, you would let someone from the marketing department host it. The name change there is justified."
Fang Zhuo said lightly: "You mean Tang Shangde."
Su Wei didn't say anything, she defaulted to that.
Since Yu Hong went to New York to be responsible for the development of Yike's US market, Fang Zhuo also went abroad from time to time, and Yike's domestic work fell on the team, Su Wei was in charge, and the marketing department and the marketing department also performed their duties.
It's just that the marketing department directly connects with channels, grasps the front-line situation, and handles products and payments, so its status is indeed higher.
Tang Shangde is an old man of the company in the marketing department, and Fang Zhuo's junior at the same school. He is also in charge of most of the northern market, and his status is almost comparable to that of Su Wei.
Fang Zhuo pondered for a moment, and said, "Someone told me that Xiao Tang's business is relatively rough, do you know this situation?"
Su Wei frowned, knowing that this was a euphemism.
She shook her head slowly.
Fang Zhuo nodded, and did not start talking about it, and continued: "The current business of Yike is not complicated. You have seen how Yike's products have been developed step by step. The next work will be done step by step. In addition to specializing in foreign iMusic, I believe you can take over the rest."
"What about Mr. Yu?" Su Wei asked again, "Is she more suitable?"
"She is a brick of Yike, and she can be moved wherever it is needed, and foreign markets cannot do without her. Although people from the United States have been recruited one after another, they will not be able to come back in a while." Fang Zhuo explained.
Su Wei thought for a while, then smiled and said, "You are so confident in becoming the master of Sina that you are starting to arrange Yike's work now?"
"It's not all because of this. I found that my mobile phone often couldn't stop. This is not the state that a decision maker should be in. If the company is on the right track, then it should use the strength of the team. My energy and thoughts alone are all Limited." Fang Zhuo shook his head, "You should also think more about strategy and tactics."
"It's like Lenovo. Its player strategy this time is obviously crooked. Consumers in the US market either choose the brand-name Apple or the cheaper Yike. What advantage does Lenovo have in the middle?"
"What's more, the copyright moat of overseas players is coming, and Lenovo can't keep up with the heat."
Su Wei asked strangely: "Mr. Fang, I found that you are very hostile to Lenovo?"
"Is there?" Fang Zhuo chuckled.
"I feel a little jumpy." Su Wei described, "It's as if someone offended you in the previous life."
"Hurry up and get off work, you, oh yes, you can consider replacing the market in the north with the south, so that the two sides are evenly balanced." Fang Zhuo said.
Su Wei was silent for three seconds, and said, "I think Tang Shangde will be honest with you as long as you make a phone call."
"Don't test human nature." Fang Zhuo said again, "I don't understand things yet. The domestic and foreign markets are facing challenges at this stage. There are many things during this period, so there is no rush."
Su Wei put away her fellowship, and said softly: "President Yu is in charge of overseas, and the company can have a vice president in charge of the national market."
Fang Zhuo didn't need Xiao Su to finish his speech to understand the meaning. He was promoted first, and the market would be easy to deal with.
He still said: "No hurry, it's easy to solve, the focus now is not this."
The focus now is the raising of funds, the statement to the US Securities and Exchange Commission (SEC), and the results after the general meeting of shareholders has passed.
Ah, thank you An—the lord of Yue, who went on a business trip on the 12th and came back on the 14th to add more updates.
(End of this chapter)
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