Reinventing the Millennium.

Chapter 966 Rebound
On February 2009, 2, Taiji, a leading global wafer foundry company, released an industry white paper.

Accompanied by its optimism about the recovery of the semiconductor industry, Zhang Zhongmo, who announced his retirement in 2006, returned to the arena, removed Cai Lixing, who had served as CEO for more than three years, and became the head of Tai Ji again.

Cai Lixing, known as "Xiao Zhang Zhongmo", has always been a successor who has been trained. This time, he has changed from the head of the desk recorder who manages [-] employees to the general manager of the new business department who manages less than [-] employees. It is not Waterloo .

It is reported that it took Zhang Zhongmo only 10 minutes to make this decision, and at the follow-up press conference, he announced that this time as CEO is not a transitional choice, but to help Tai Ji cope with the global economic crisis and the rapidly growing competitors.

The industry white paper praised the mainland company Ice Core, and Ice Core was mentioned again at the press conference.

Zhang Zhongmo, the founder's comeback debut, had a considerable presence in Bing Xin, who appeared in more media pages almost along with the major changes in the station diary.

The Taiwanese media exclaimed "the rise of semiconductors in the mainland", and the American media, who also paid attention to the situation of Taiwan Records, couldn't help but review the development history of Bingxin, thinking that this is almost another rapidly developing SMIC.

Bingxin remained silent on this and did not respond.

The mainland media also did not move, as always, did not increase the popularity of the ice core, and even Penguin Portal, which was not very responsive, did not reprint foreign news, but silently published the financial report of the smartphone manufacturer Apple.

However, Fang Zhuo slightly adjusted his itinerary and planned to fly to the United States a week in advance to communicate with Geithner and his colleagues about the disposal of toxic assets.

On the second day after Taiji and Apple news, he hosted the Yike high-level meeting and talked about the situation of YMS and its competitors.

Apple's total revenue in 2008 was 374 billion US dollars, 2.5 times that of Yike.

Among them, the iPhone series of mobile phones only contributed 30% of Apple's revenue. It seems that the more important thing is the Mac computer business that has created the best sales volume in history. In addition, the iPod still maintains a growth trend.

Unlike Yike's choice to actively reduce the sales of music players, Apple took advantage of the situation to eat away a part of the player market share.

In addition, Apple's iTunes software ecosystem has also opened up new growth points.

"Apple's R&D rate last year was 2.96%. Although this is lower than our 4.8%, but its revenue is more, the absolute figure of R&D investment is much higher. Our 7 million US dollars is far from its 11 billion US dollars. It's a full 4 million short."

"We can't relax in research and development, our opponents may break out at any time."

"Do you think that a single apple is like this, and what about Nokia that has been lingering on us? Maybe as long as it exerts its strength, we will become a thing of the past."

Fang Zhuo gave a reminder and a little intimidation.

"Mr. Fang, should we make computers? This seems to be linked with our mobile phones." European President Pan Ben asked a question about the direction.

Fang Zhuo said without hesitation: "No, we are able to achieve our current results precisely because we focus on our mobile phones. The distance between our competitors is not far away. We can't be paralyzed and relaxed, and we can't be complacent and distracted."

It's not a hard thing to judge.

The rapid growth period of mobile phones is still there, let’s make this area bigger and stronger first.

"Apple's revenue and market value are here. I want to remind everyone that this year's Apple will definitely enter the Chinese market. Our leading position in the local market does not necessarily mean the final victory."

"The financial crisis this time will have a far-reaching impact, but at least in the second half of the year there will be an obvious multi-faceted recovery. Yike must be prepared to meet market conditions and more intense competition."

Fang Zhuo made a concluding speech very seriously.

The year 2009 will be a year in which the future structure of the mobile phone market will be established to a certain extent. The old overlord is about to come to an end, and the new king is about to emerge.

The high-level meeting is not too long, and Yike still needs to gather resources, focus on research and development, and develop multiple markets.

On February 2, the US stock market, Apple, was stimulated by the financial report and rebounded sharply. The stock price once rose from US$4 to US$83.

Because of the impact of the financial crisis, Apple’s share price, which exceeded $2008 at the beginning of 200, fell to $80 at the end of the year, and its market value was halved from $1700 billion to $680 billion. This is just a microcosm of the impact of the crisis.

As another microcosm, Yike’s stock price is also affected by the overall market. In the second quarter of last year, due to the hot sales of Mars, the stock price that started the rising mode and broke through 140 US dollars also fell below 50 US dollars at the end of the year, and its market value fell from more than 400 billion US dollars to less than 130. One hundred million U.S. dollars.

Since the release of Yike's financial report on January 1, YIKE's stock price has rebounded, and after a slight shock, it rose to $30, and its market value returned to the $70 billion mark.

Although some media and institutions look down on the patent dispute between Echo and Nokia, the stock price of Echo is still rising honestly.

According to Fang Zhuo's estimation, the short-sellers' public opinion will last for some time, and they will not end immediately. They will start after Yike's stock price is stimulated by the continuous positive news of the terminal and more specific patent competition news.

What we need to do now is to continue to push up the company's stock price and create more room for profit-seekers.

Just when Fang Zhuo was leaving for Luzhou Bingxin, there was a good news from Nokia. The Finnish overlord will release a capacitive touch-screen smart flagship this month, which means that Yike may be able to cooperate with Nokia. Communication of multiple patent licenses.

Fang Zhuo never forgot his original intention.

Fang Zhuo was not insane.

He still remembers that the arrangement of the MIGA fund is to escort Yike's US market.

Therefore, Nokia's movement is still an opportunity for communication. It just so happens that co-founder Yu Hong is also in Germany, Europe, and Infineon is negotiating an acquisition. Therefore, she also communicates with the Finnish overlord under the boss's instruction.

——Yi Ke: Talk about it?
- Nokia: No!

——Yi Ke: Then how to solve the patent of your capacitive screen?

- Nokia: I have my own way.

Soon, Nokia rejected the contact from Yike.

I don't know if it's true or not, but Nokia executives stated that they "have their own way" and didn't even try to talk about patent licensing fees.

After Fang Zhuo received the feedback from Mr. Yu, he could only let it go, waiting to see if Nokia could bypass the patent, or Nokia just wanted to use the ITC ruling to bring down Yike first.

Once Yike has a blank period of several months and half a year, even if new models can be produced, the competition situation may be very different at that time.

On February 2, Fang Zhuo held a small-scale high-level meeting on ice cores in Luzhou.

"Desperate, deranged, Zhang Zhongmo of Taiji is following us this time when he comes out of the mountain."

"Bingxin is not afraid of market competition, but we must also be alert to what happened to SMIC in the past."

"Taiji's Zhang Zhongmo is not a good stubble!"

Fang Zhuo felt the strong malice coming from the south, and was deeply vigilant for it.

(End of this chapter)