The Wealth Empire Crossing the Hong Kong

Chapter 361: Big Box Office Sales
Taking advantage of last year's reputation as a hero and the high popularity of several leading actors, Bloody Two Heroes has dominated the Asian market. In the past half a month, its Asian box office has exceeded 1.17 million Hong Kong dollars, especially in the Japanese market. The income was as high as [-] million Hong Kong dollars, which strengthened the determination of Hong Kong Capital to enter the film industry.

In the North American and Western European markets, although the leading actors are basically from Xiangjiang, Bloody Two Heroes has also achieved quite good results. The box office in the US market is currently second only to the ration income in Japan, becoming the second largest box office of this movie. .

In Jiayi Building, listening to the reports of Shi Shaoming, Ye Jiexin and others, Li Jianhui was very happy about it.

To say that the current environment of Heung Kong Films is much better than in the previous life. It has Golden Princess Cinemas in Hong Kong, Taiwan, and Southeast Asia, Wheelock Cinemas ranked fifth in the Japanese market, and Meiya Cinemas ranked eighth in the North American market. The theater chain has the seventh-ranked Blue Maple Cinemas in the Western European market.

Coupled with some theater partners, it is enough to ensure that Xiangjiang’s high-quality films are released in major regions of the world, and it also enables Xiangjiang Films to make more profits for good films, especially Jiayi, New Arts City, Golden Harvest and other leading Xiangjiang films. industry company.

Regardless of the competition between Jiayi in Xiangjiang and Golden Harvest, theaters outside Xiangjiang and Golden Harvest are also cooperative.

"Shaoming, although the bloodbath duo have achieved good results, we, Jiayi, cannot be complacent.

In the future, the competition in the global film market will become more and more fierce. It is not even ruled out that some countries will introduce some restrictive policies in order to protect the development of their own film industry, such as the previous Japanese government.

Therefore, we must have strict requirements on quality, increase our investment in special effects companies, and improve the enjoyment of our films.

In terms of actors, we also need to diversify. In terms of role selection, we also need to use actors from Japan, the United States and even Western Europe.

At the same time, we will strengthen the development of our companies in Japan, Malaysia, England, and the United States. For some films, the local Jiayi Film Company and our Xiangjiang Film Company can conduct joint ventures to reduce the difficulty of our local release. "

Li Jianhui is very clear that the global layout of theaters alone is not enough to prevent Xiangjiang Films from declining like it did in the previous life.

If these countries and regions restrict the entry of Xiangjiang films, no matter how many theaters there are, it will be useless.

In order to avoid this ending, the first thing is to strengthen Xiangjiang's influence in the local area, and at the same time cooperate with the local area, use local actors, and form joint ventures with local film companies.

It's hard to say about Li Jianhui in other places. As long as the Greater China and Southeast Asian markets can be guaranteed, Xiangjiang Films has the capital to wrestle with American Films.

The only thing that Li Jianhui regrets is the market in the north. Up to now, the Golden Princess theater chain has only one theater in Shekou. No matter how rich the Golden Princess is, it cannot expand.

As for the movie being released there, the major film and television companies in Xiangjiang have no expectations for it. Even if it is the annual box office champion of Xiangjiang, the box office of the show there is only a few hundred thousand yuan, which surprised the Xiangjiang film industry.

Jiayi executives are also aware of the crisis of Xiangjiang Films. If Xiangjiang Films wants to continue to develop, it must have a stable market.

Regardless of the fact that the current situation is good for the Hong Kong film industry, there are no restrictions on Hong Kong films in various places. Even if Japan has introduced relevant policies before, they have been canceled due to the business relationship between the two places.

But this is only temporary, whether it is the US market or the Japanese market, or even the Taiwan and Southeast Asian markets in the future, for the benefit of their own internal film company, they will definitely target the thriving Xiangjiang Film Industry.

Xiangjiang is too small to support the sustainable development of Xiangjiang's film industry. Once it is targeted by various parties, Xiangjiang's film industry will decline rapidly.

The mainland market is big enough, and Xiangjiang movies can also be released, but due to various reasons, there is no way to be the backing of Xiangjiang movies for the time being.

For this reason, Jiayi Group has also made a lot of preparations. The branches in various places have become independent companies, no longer under the jurisdiction of Xiangjiang Film Company, and let them become local companies to reduce local suppression. Jiayi Music Company, Jiayi Daily So is the society.

Of course, Jiayi's high-level executives are also very clear that whether a movie can be popular or not depends on the quality. For this aspect, even if Li Jianhui doesn't remind them, they still attach great importance to it.

It's not just that special effects companies have increased investment, but the requirements for actors' acting skills are also getting higher and higher.

It is no longer possible to shoot at the speed that Wang Jing used to. Now Jiayi is the fastest to finish a movie in a month. Many movies often take two to three months or even half a year to complete.

Regardless of whether Jiayi or other film companies in Xiangjiang, what they are pursuing now is quality rather than quantity.

Jiayi Group is not short of money, but it plans to shoot only eight films this year, and the main one is Bloody Two Heroes.

Fortunately, this film did not disappoint the group's expectations. Based on the current global box office situation, it is not too difficult for the film company to break through [-] million Hong Kong dollars in profits. If the European and American markets are not weak, there is hope for [-] million Hong Kong dollars.

The only regret for Jiayi Group is that it has not entered the theater chain industry itself, and part of the profits will be shared by several major theater chain operators, otherwise the profits will be even higher.

However, The Bloody Two Heroes also rule the roost in Asia. This year, Paramount's haircut Raiders of the Lost Ark ranks first in the global box office. It was released on the 12th of last month and will be released on the 15th of this month. The global box office is as high as [-]. More than [-] billion U.S. dollars, which is nearly [-] billion Hong Kong dollars, the possibility of the bloody duo breaking through [-] billion at the box office is very slim.

Whether it is Jiayi's speed, heroism, or the current bloody duo, it is far from being comparable to it.

There is still a big gap between Xiangjiang Films and the big Hollywood giants. At least for now, it can only be the leader in Asia, and there is still a long way to go to become a world-class giant.

This time Li Jianhui asked more about movies, and he only got acquainted with Records, Jiashi, Jiayi Daily, etc. in passing.

Li Jianhui thought for a while about the high-level wish to focus on the development of the animation industry, especially the establishment of an animation theme park based on the group's animation culture, and agreed that Jiayi Group wanted to expand in this area.

At the same time, let Jiayi Group enter the toy industry based on the group's animation and novels, and take the opportunity to acquire a number of popular toy copyrights.

In addition, let Shi Shaoming preside over Jiayi Daily, Jiayi Publishing House, Jiayi Printing Company, Xinjian Jiayi Comics Club, Jiayi Toys Company, and Jiayi Animation Theme Park Development Company to form Jiayi Culture Group. At that time, it was spun off from Jiayi Group and listed on the Far East Exchange.

Li Jianhui's plan caught Jiayi's senior management by surprise. They planned to enter the animation tourism industry in order to strengthen the strength of Jiayi Group. Unexpectedly, Li Jianhui would also split up Jiayi Group. In this way, the industry managed by Jiayi Group's senior management Much weaker.

Although Jiayi Group is a listed company, Xinhui Fund is the controlling shareholder. Li Jianhui can completely decide how to develop, and they can only implement it.

However, some high-level executives have other ideas in their hearts, especially the vice presidents and the general manager of Jiayi Daily. Once Jiayi Culture Group is established, one of them is likely to be the president.

(End of this chapter)