Set sail1992

Chapter 1308 The mentality is different

"Yes, yes," the grocery store owner nodded repeatedly and agreed: "It doesn't matter if it's weak in power, the key is that the cost is low enough... Sir, can I see the information on this mini truck?"

He pointed at an extended double-cab minivan, his eyes shining.

What the grocery store owner wants to see is a double-row micro truck from the Black Panther brand of the group - this car can no longer be said to be a micro truck. The overall size and configuration are much higher than the micro truck. It can be regarded as a mid-range car. Product between micro truck and light truck.

"Of course," Jianghe handed the information to the other party and introduced at the same time: "This car of our group is a series of cars, with a variety of engines and gearboxes for users to choose from. In terms of model structure, there are also single-row, dual-row Rows, grids, and closed compartments are available for users to choose from.

Although the power is not strong, for small and medium-sized industrial and commercial owners like you, this configuration is completely sufficient. There is no need for you to spend money on unnecessary expenses, right? "

"Yes, yes, the configuration is indeed a bit crude, but as a commercial vehicle, it is completely sufficient." The grocery store owner nodded repeatedly, with joy on his face: "What matters most to me is the compactness of this car. The size, it’s almost tailor-made for us in Italy.”

Hearing this, Jiang He and Xiao Wang looked at each other, and they both suddenly realized: Yes, how could I have forgotten the road traffic conditions in Europe?

Many Chinese people can tell you something about the road traffic conditions in Europe: that's it for small cities and suburbs. Those famous big cities, such as Paris and Naples... The more famous big cities are, the more congested the road traffic conditions are. This is also the reason why small cars and hatchbacks such as Volkswagen Polo and Peugeot 206 are so popular in Europe: It is not that everyone likes to buy small cars, but the real traffic conditions force everyone to buy small cars. Small cars are small and flexible, and they are easy to drive. The streets and alleys are really convenient.

This congested and narrow road traffic situation has also become an advantage of our own products: yes, the performance of these cars such as Ford Transit is indeed very good, but the body is still a bit larger and is far less compact and flexible than our own products. Could it be that Mr. Zhang Is it because you realized this that you decided to enter the European market by "meeting the needs of European small and medium-sized industrial and commercial owners"?

Before, the two of them were not confident about their products entering the European market, but now, looking at the reaction of the grocery store owner in front of them, they suddenly felt that Mr. Zhang was Mr. Zhang, and there were too many people with sharper eyesight than themselves. .

Having said this, Jiang He would be really stupid if he still didn't know how to answer. He nodded repeatedly and said, "You are right, these cars are indeed customized by us for European users. To fully meet the needs of European users, for example, the one you are looking at, in China, the lowest configuration is priced at just over 5000 euros."

"More than 5000 euros?"

The shop owner opened his mouth in surprise: "God, how can it be so cheap?"

This price is really cheap, cheaper than he imagined.

"It is indeed very cheap, but I assure you that it has passed various crash tests and standards stipulated by the law." Speaking of this, Jianghe asked: "Sir, if it were you, would you choose to buy this car? "

"I?"

The shop owner shook his head repeatedly: "No, no, no..."

Xiao Wang was suddenly disappointed: I knew...

"If it were before this, I would have paid for this car without hesitation, but now, I think 5000 euros is still too expensive, so I will choose this one," the grocery store owner flipped through twice and pointed to a car. The most standard cargo-carrying three-wheeled motorcycle said: "For me, this car is enough." The price of this car is 2000 euros.

Jiang He and Xiao Wang were stunned!

The reason why I was stunned was because the price of 2000 euros was actually randomly marked by me. This cargo-type three-wheeled motorcycle with an enhanced single-cylinder water-cooled 250CC engine only sells for just over euros in China.

Before this, the two of them didn't think that Europeans would choose this thing, so the prices were very casual. But now, a small Italian grocery store owner said with a serious face, "This is what I need." The reason is Guys are cheap enough.

Xiao Wang really couldn't hold it back, hesitated for a moment, and then asked: "Sir, don't you think this car is incompatible with your identity?"

"identity?"

Hearing Xiao Wang's words, the boss laughed loudly: "What is my identity? I'm just a grocery store owner;

As for the issue of inconsistency...

Young man, do you know how much the purchase cost, fuel expenditure, maintenance, insurance and depreciation of my Ford Transit cost per year if divided equally? "

Without waiting for Xiao Wang to answer, he raised four fingers at Xiao Wang: "4500 euros! At least 4500 euros a year!

And your three-wheeled motorcycle can completely meet my business needs. If I can own one of your vehicles, based on its 10-year service life, I can reduce my annual cost by at least 4200 euros, which is equivalent to my Earn an extra 4200 euros per year.

With more than 4000 euros, what can’t I do? "

Xiao Wang was still wondering. Didn't the article he read say that Europeans who became increasingly wealthy gave up tricycles after the mid-50s? Why did this grocery store owner not seem to feel any shame in using a tricycle?

On the contrary, Jiang He suddenly understood why there was such a difference: his mentality had changed.

Europeans today have completely different views on the same things than those who just emerged from the ruins of World War II 50 years ago.

This is just like many people who really want to buy a car when they don't have a car, and even give this car extraordinary meaning, thinking that it represents their success and wealth, but for those who have owned more than one car, For someone who loves cars, he has no feeling for cars anymore. Give him a small battery and let him ride on a country road full of wild flowers. He also rides very happily.

The same is true for these small industrial and commercial owners in Italy. At first, their ancestors only regarded tricycles as a tool for making a living, and gave cars more meaning. However, when they became rich for so many years, they only regarded cars as a means of making a living. After becoming an ordinary tool, I looked back at three-wheeled motorcycles and micro-trucks, and suddenly I felt that this thing is really delicious, especially as a production material, not only the purchase price is cheap, but the daily use cost and maintenance cost are lower, which makes it even more delicious. !

(End of this chapter)