Set sail1992

Chapter 1424 The Instinct of Passing the Buck

  Although the superiors had not yet talked to him, Gu Mingjun knew in his heart that the leaders did not have much time left for him. If he could not turn the current situation around in a short period of time, he would have to stand aside - perhaps the new general manager of Yifeng might not do as well as he did, but how would he know if he didn't try?

After taking a deep breath, Gu Mingjun instructed Secretary Xiao Wang, "I understand. Xiao Wang, you can go out first. During this time, pay more attention to the movements within the group."

Secretary Xiao Wang responded, tiptoed out of the office, and closed the door for Gu Mingjun.

He knew very well that his boss was in big trouble this time, and as the boss's secretary, he would rise and fall together, so of course he would do his best to help him get the news. Helping Mr. Gu was helping himself.

After Secretary Xiao Wang left, Gu Mingjun thought for a moment again, then called Nakata Satoshi. As soon as the call was connected, he didn't bother to be polite with the other party, and asked directly: "Mr. Nakata, have you seen our Yifeng's latest sales report?"

"Yes, I saw it."

Nakata Satoshi's voice was a little hoarse.

Until now, he still couldn't believe it: more than 41000 vehicles, how could Huateng Group achieve such a terrifying sales volume? Even if this sales number was given for both new and old models, it was still a bit scary.

"More than 41000 units! Before this, no model has ever achieved such monthly sales," Gu Mingjun said with emotion, but more excitedly: "Mr. Nakata, you see, as long as we can launch products with the right price and product strength, the potential of our Chinese market is unimaginable. Today, Excelle can achieve a monthly sales of more than 41000 units. Who knows if one day in the future, a certain product of our Yifeng can achieve a monthly sales of more than 40000 or even more than 50000 units?"

  Hearing Gu Mingjun's excited tone, Nakata Satoshi was a little annoyed at first: "The sales of our joint venture Corolla are so poor, why do you sound so happy? What? Are you so happy to see our own sales decline?"

But what Gu Mingjun said next made Nakata Satoshi stunned. He suddenly felt that what Gu Mingjun said made sense: since Huateng Group could achieve a sales volume of more than 41000 units with Excelle, why couldn't Yifeng do it? In the final analysis, the current Corolla has a huge gap with Excelle in terms of product strength and marketing. If Yifeng improves the product strength of Corolla and keeps up with the marketing, how can Corolla not achieve a monthly sales volume of 40000 units?

It’s all because of that damn Japanese headquarters that’s holding us back!

Thinking of this, Nakata Satoshi suddenly felt relieved. He agreed, "Gu Jun, what you said makes sense. The decline in Corolla sales is indeed bad news, but Excelle's market performance also shows the potential of your country's market... No, this is no longer potential, this is the obvious consumption power. Such a huge gold mine is here, waiting for us to mine it."

Just now, he was still worried about how to respond to the criticism from the Japanese headquarters of the oil-stealing otter, and he was even mentally prepared to leave in disgrace. But Tani Mingjun's words made Nakata Satoshi react all of a sudden: Yes, the sales of Toyota Corolla have declined, how can the blame be put on us?

The fact that Excelle has achieved sales of more than 41000 units is enough to prove that the Chinese market has unlimited potential!

  Before the new Excelle came out, the sales performance of our Ifeng Corolla was also very good. Now the sales of Corolla have declined, which is entirely due to market competition factors. All this can only mean that it is not that our marketing ability is not good, but that the product strength of Corolla cannot keep up with our competitors!

This is all the R&D department’s fault!

Can't you develop a car that is comparable to the new Excelle in terms of product strength? !

If you can provide us with a model that is comparable to the new Excelle, why are the sales of our Toyota Corolla so poor?

Thinking of this, Nakata Satoshi's confidence instantly increased. A smile appeared on Gu Mingjun's lips: It's easy to talk to smart people.

"That's right, but we can't just raise questions, we have to solve them. Only in this way can we prove our ability," Gu Mingjun paused and said, "Considering that the development of the new Corolla is still in progress, I think that Plan 2 and Plan 3 should be implemented at the same time as a transition. What do you think?"

Nakata Satoshi immediately agreed: "I think it's okay, let's do it."

Before that, when they knew that Huateng Group was developing the new Excelle, Gu Mingjun and Nakata Satoshi developed a series of response plans, and the so-called Plan No. 2 was to reduce the price of not only the traditional fuel version of Corolla, but also the hybrid version of Corolla;

Plan No. 2680 is to lengthen the wheelbase: Isn’t the wheelbase of your Excelle 100mm, claiming to be a "quasi-B-class car"? Then I will simply lengthen the wheelbase of Corolla by 2600mm, extending it to 2700mm based on the existing mm. I will not call it a "quasi-B-class car" anymore, but directly say in the promotion that it has "the size of a mid-size car and the price of a compact car", giving consumers a psychological hint that "Corolla is an entry-level mid-size car".

They both breathed a sigh of relief after finding a solution.

........................

Tani Mingjun and Nakata Satoshi can breathe a sigh of relief for the time being, but the executives of other friendly companies are having an extremely difficult time!

The monthly sales of the new and old Excelle totaled more than 41000 units, which was like a bolt from the blue hitting them on the head, making them see stars!

Before this, everyone thought that monthly sales of 20,000 units of a single model was already a good performance in the Chinese market. In order to sell more cars, domestic first-tier joint venture brands such as Otter, Wolfsburg, and Hongda all adopted the strategy of "having more children so they can fight more" and adopted the tactics of the two joint ventures in the north and the south.

  But now, Huateng Group uses its market performance of 41000 vehicles to tell everyone: You can only sell more than 10000 vehicles per month. It is not that the market capacity of a single vehicle model is only this large, but that your ability is limited!

For a moment, competitors started to panic while feeling the burning pain on their faces.

  How to do?

How can we compete with Huateng Group when the new Excelle has such strong product power?

At this time, Deputy Director Kang called. His voice was full of joy: "Comrade Qihang, congratulations to you. More than 41000 vehicles. Wow, you launched a big satellite!"

After receiving the call from Deputy Director Kang, Zhang Qihang was immediately delighted: Could it be that the "Ten Cities, Thousand Vehicles Project" discussed before has a result?