Set sail1992

Chapter 1470 What Huateng Group doesn't want is a good thing for others

Turning to look at Zhang Qihang, Mr. Feng said with a smile: "Qihang, can you tell Comrade Jianxin and Comrade Zhao Jie about the car you designed for Liebao?"

"Okay," Zhang Qihang nodded slightly, "I designed a compact SUV for our Cheetah with a terminal price of around 12 yuan..."

As soon as Zhang Qihang opened his mouth, Li Jianxin's eyes lit up and he nodded repeatedly, saying, "That's good. The best-selling SUV products on the market are compact SUVs, which have enough space and are affordable to most consumers... Thank you, Mr. Zhang! On behalf of thousands of employees of Cheetah Motors, I thank you."

Li Jianxin was really excited. From the car model Zhang Qihang designed for Cheetah Automobile, he knew that Zhang Qihang was serious about this matter.

In recent years, with the improvement of people's living standards, SUVs, which have similar comfort to sedans but with larger interior space, more comfortable ride, and most importantly, look taller and more powerful, have immediately been loved by consumers. Sales have also been rising steadily, taking a large piece of the pie from the compact family sedan market.

In fact, all major automakers are also happy to make SUVs, because compact SUVs are basically developed on the basis of sedans of the same level. For example, the hottest compact SUV product on the market today: Honda CR-V, its chassis comes from Civic, but how much does Civic sell for and how much does CR-V sell for?

Li Jianxin and even the entire senior management of Cheetah Motors are optimistic about SUVs and have thought about making SUVs. However, the problem is that Cheetah Motors, which has been supported by Mitsubishi all the way, is essentially just an "automobile manufacturer". Production is no problem, but if you want them to develop a new car, that would be difficult for them.

They even introduced the "Pajero IO" embedded chassis from Mitsubishi Motors and developed a Cheetah Feiteng. The quality of this car is actually very good, but because it is still an off-road vehicle rather than an urban SUV, many trade-offs were made in order to keep the price low. The final result is that except for some popularity when it was first launched, the final market feedback was also relatively average.

If Zhang Qihang is willing to design a high-quality urban SUV for Cheetah Automobile, relying on the current momentum, Cheetah can indeed quickly reverse the previous situation and occupy a place in the market.

As for Zhao Jie, after hearing Zhang Qihang say that this was a compact SUV, his eyes lit up. He really wanted to ask what kind of SUV this was, but he was afraid that if he asked rashly, Zhang Qihang would be unhappy, so he scratched his head in anxiety.

Looking at Zhao Jie's expression, Zhang Qihang was amused: "Boss Zhao, do you have anything to say?"

Since Zhang Qihang had asked about this, Zhao Jie was no longer polite and asked, "Well... Mr. Zhang, can you tell us more about this SUV?"

"Of course," Zhang Qihang nodded. "The chassis of this SUV comes from the previous generation Excelle. The 2600mm wheelbase ensures a sufficiently spacious interior space. As for the powertrain, all the powertrains under our Huateng Group can be provided for this car."

When Zhao Jie heard that the chassis of this SUV came from the previous generation of Excelle, he put his mind at ease: this car is a sure thing.

Now, when Zhang Qihang said that all powertrains under Huateng Group could be opened to Cheetah Automobile, his eyes widened: "Including the new generation of hybrid systems?"

Hearing what Zhao Jie said, Li Jianxin couldn't help but sighed secretly: Xiao Zhao, Xiao Zhao, your question is not very appropriate... Zhang Qihang agreed very readily, and nodded with a smile: "If you insist on using it, of course there is no problem, but the cost of the new generation of hybrid system is much higher than the previous generation of hybrid system. Mr. Zhao, do you think that with the current brand premium ability of Cheetah Automobile, can it support users to choose the new generation of hybrid system?"

"..."

Zhao Jie was speechless.

  Although he was envious of Huateng Group's new generation hybrid system, Zhao Jie had to admit that what Zhang Qihang said made sense: Although the market situation faced by Cheetah Automobile has improved a lot in recent times, it is only an improvement. Otherwise, why would Cheetah launch the Cheetah Feiteng equipped with a 1.5-liter naturally aspirated engine?

This is a hard-core off-road vehicle with an embedded beam and integral bridge rear suspension.

  For such an extremely tough off-road vehicle, in order to reduce the price and sell more cars, it has to use a 1.5-liter engine and lower the price to 7.98 yuan. It is conceivable what kind of market situation Cheetah Automobile is facing and what kind of brand recognition it has!

Mr. Zhang is right. It is not easy for Cheetah Motor to maintain the current situation and current prices. Installing a new generation of hybrid system is not something Cheetah Motor should consider at the moment.

Seeing Zhao Jie looking a little embarrassed, Mr. Feng took over the conversation with a smile: "Old Li, before you came, I was chatting with Qihang and was still sighing that the PQ25 platform of the Wolfsburg Group has been around for so many years and is still shining. It's a bit of a pity that our Excelle has stopped production."

Li Jianxin instantly understood what Mr. Feng meant. Although it was unbelievable, he still tried to say, "It's not a pity, it's a great pity. The product strength and foundation of this car are not bad at all. Before you implemented the "same price for gasoline and electric vehicles", it still sold tens of thousands of units per month. If you take good care of it and let us, Cheetah Automobile, produce it, I dare not say that we can still sell tens of thousands of units per month, but we should have no problem selling four or five thousand units."

Huateng Group may not be interested in the sales volume of 4,000 to 5,000 units per month, but if this car is produced by Cheetah Automobile, it will be of great significance to Cheetah Automobile if it can produce 4,000 to 5,000 units per month.

  This Li Jianxin is indeed a smart man!

Old Master Feng secretly sighed in his heart, and then said: "Is this... not a bit bad?"

"What's wrong with that?" Li Jianxin, who also understood what Mr. Feng was hinting at, said immediately, "The old Excelle has such a good foundation. If we tidy it up, design a new interior and exterior, make it more modern and fashionable, and lengthen the wheelbase a little, it will still be a very good compact family car."

At this point, Li Jianxin looked at Zhang Qihang and said sincerely: "Mr. Zhang, if our group really plans to stop producing the old Excelle, why not let us produce it? Well... we'll call it the Classic Excelle. The price will be a little cheaper than the current Excelle, and we can compete with the Wolfsburg Group's Polo, Hongda Fit, and the oil-stealing Otter Vios for the market."

PS: Let me say sorry to my brothers first. This is the only update I will make today.

Let me explain to my brothers. The day before yesterday I thought it was just a common heatstroke and that I would be fine after taking some medicine. I didn't expect it to be a viral cold. I felt good after the infusion yesterday and thought I should be fine today. I didn't expect that I would feel uncomfortable again at noon today and had to have another infusion. Please forgive me. I have broken my promise for a thousand years.

I really had to force myself to write this chapter while my mind was heavy and I had to revise it several times, so please forgive me. However, I don't need to go tomorrow, so I will update it as usual tomorrow.