China Entertainment 1997.

Chapter 317 Why don't you change your name to Phoenix Legend?
While Cao Xuan was busy making World Cup promotional songs, Fanxing Company also established a new department under his instruction——

music department!
In fact, this department existed before, but it was not formally established. It was basically Cao Xuan's private music team, and later included some soundtrack productions for Fanxing Film and Television.

The official establishment of the music department this time also means that the original small team has changed its guns. At the same time, Fanxing officially opened music-related businesses and created and launched singers.

Regarding the music business, in fact, at the beginning of Fanxing’s establishment, many people wanted Cao Xuan to do this, especially to enter the record industry. After all, Cao Xuan’s musical talent is obvious to all. Coupled with Warner’s resources, it is easy to create several nice singer.

But at that time, Cao Xuan was not optimistic about the declining record industry, but chose to develop film and television business, and was able to make some achievements.

Now that Fanxing has started the music department, Fanxing has grown to a certain scale and is capable of developing new businesses.

Cao Xuan chose film and television at the beginning because he had limited resources, so he must concentrate resources instead of being greedy. It was easy for him to make a choice between film and television with promising prospects and declining records.

The second and most important reason is that the CRBT era and the Internet era are approaching, and the record industry is declining, but the overall music business environment is still growing, even soaring.

With Fan Xing's resources to spare, Cao Xuan didn't mind earning more from music.

Even outside of the stars, Cao Xuan is already planning to establish a brand new music company, specializing in the acquisition and operation of song copyrights. Bende is cooperating with the three major communication companies in the ring tones business.

And within Fanxing, it is also possible to train and launch some singers, the investment is not high, and the rate of return is good.

Fanxing has launched film and television + variety shows, that is, considering the overall development of the company, the music business should also be launched.

Moreover, with Cao Xuan's current size, he doesn't need to write songs for the newcomers below himself. Even if he writes, just pick a few songs to represent the main hit, and the other songs will be collected directly. is the problem.

In the final analysis, time has changed and conditions are ripe, so Cao Xuan will not have trouble with money.

The director of Fanxing Music Department is called Ma Ning. He has worked as an executive in Warner, Sony and other companies before, and has rich experience in management and distribution operations.

Wei Xixi, Cao Xuan's royal music producer, has also officially joined the job as the deputy director of the music department, in charge of production.

One of the two is in charge of release and operation, and the other is in charge of recording or song production. The artist management department belongs to the artist management department. Of course, the two departments have some overlapping rights, and they will communicate and deal with them later.

Regarding Fanxing's first batch of singers, the music department and the artist management department have five indicators, mainly newcomers.

After signing the contract, push songs in the form of singles or EPs, and when they reach a certain level of performance and data, they will tailor-made albums and focus on training.

If the single and EP do not meet the requirements, we will consider the potential and the specific situation of the singer, and give another chance or give up directly.

In this way, the cost of trial and error is limited. If you are ruthless enough, you can directly sign more newcomers and try one by one.

But Fanxing or Cao Xuan didn't want to be so cruel, and tried to follow the route of a boutique singer.

The threshold for signing contracts has been raised, focusing on selecting good seedlings, and aiming at the standards that can be cultivated to sign people, rather than lacking in excess.

In this way, as long as they sign Fanxing, there is a high chance that they will be able to make a living. Even if they are not popular, they can make a living in the industry, and the company's singers will benefit from each other.

There is really no fate, and no good seedlings are picked up. Everyone gets together and breaks up, and the contract is terminated immediately.

Don't show it off, and trap people in the company with contracts, wasting each other's time, cutting off people's futures, making it like a blood-sucking factory, Cao Xuan doesn't lack the two money, there is no need to take advantage of his own reputation.

Whether it is a singer or an actor, Cao Xuan has no intention of controlling his own artists.

You can leave at any time if you want, the prerequisite is to fulfill the contract, it doesn't matter if the contract expires, the liquidated damages and related compensation must be paid according to the contract, and don't make any fools of him.

I don't hinder your future, and you don't let me lose.

The relationship is good, and we will still be friends in the future. Even if you go out, you will still be an old man in Fanxing. Fanxing may think of you if you have any resources in the future.

But playing tricks to trick him, Cao Xuan is not a philanthropist. If you live comfortably in the entertainment industry in the future, even Cao Xuan has no skills.

As for the candidates for Fanxing's signed singer, Cao Xuan didn't have a specific command, but mentioned two promising ones.

Although Cao Xuan said that I was just hearsay, you should study it further, but no one dared to take his words seriously.

Soon after the establishment of the music department, Ma Ning and several music department staff went to Shenzhen City in Guangdong Province and Wushi City in Xinjiang Province respectively, and brought back three people to Beijing a few days later.

……

Beijing, Baihua Recording Studio
This is Cao Xuan's frequent haunt since 97, and nine out of ten of his works are produced in this recording studio.

And with Cao Xuan's reputation getting higher and higher, Baihua Recording Studio has now become a holy place in the pop music scene in Beijing, and many singers are proud of recording songs in this place.

But unfortunately, in order to ensure Cao Xuan's creative state, this recording studio is often only open to Cao Xuan alone, or to a few friends that Cao Xuan approves, such as Liu Huan, Wang Fei, Wei Wei and a few others.

Among them, the importance attached to Cao Xuan by Baihua Recording Studio is more because at the end of last year, Boss Cao invested and directly took down this Baihua Recording Studio.

Even the equipment, staff and venue are all included.

In other words, Baihua Recording Studio is now Boss Cao's private property, so of course he can use it whenever he wants, and let whoever wants to use it.

If there are no accidents in the future, this Baihua recording studio will also be the main recording place for star singers.

After Cao Xuan took over the Baihua Recording Studio, the interior and exterior decoration and related equipment of the recording studio have undergone a series of upgrades, starting from the top of the mainland to the international top recording studio.

To be honest, together with the equipment and the yard, the value of the Hundred Flowers Recording Studio is not much cheaper than that of Caoshangfei, and it may even exceed it in the future.

Cao Xuan was recording a song, but Ma Ning didn't bother, and led the three newcomers around the recording studio, enjoying the luxury of the top recording studios in China and even in Asia.

Many devices often cost six to seven figures, and some even approached eight figures, which made the three newcomers dumbfounded.

Looking at the surprised people, Ma Ning was very happy, and he was also surprised when he first arrived.

It is not uncommon to have a recording studio that is more luxurious than Baihua. The recording studios at Sony and Warner headquarters are even more equipped than others.

But he is one of the top five record companies in the world, so to put it bluntly, this is Cao Xuan's private recording studio. Apart from being bold and rich, he really can't find other words to describe Cao Xuan's handwriting.

"Don't be envious, you guys will record songs here if you have the chance, it's opened by our boss."

Looking at the three people who were staring at the recording studio eagerly, Ma Ning joked with a smile, which immediately attracted the attention of the three people.

"Director Ma, these belong to the boss? How much do they cost?"

"I don't know the details, anyway, at least 3000 to [-] million, you can figure it out after you get familiar with it."

Ma Ning didn't say much, he knew that Cao Xuan didn't like people talking about his wealth, so he changed the subject after simply mentioning it, pointing to some photos on the wall.

"Look, these are photos of Wang Fei, Liu Huan, Sun Yue, Yu Quan, Piao Shu, Sun Yanzi, Teacher Song, Teacher Peng, and Teacher Yan recording songs in the recording studio, and some of them are photos with the boss.

These are basically customers of our recording studio. Ordinary singers don't necessarily have vacancies, and they can't afford them. "

Since it is comparable to the top recording studios in Asia, the fee is naturally not low. Even if some people charge a friendly price for Cao Xuan's face, the price that is open to the outside world still discourages ordinary singers.

The female singer among the three newcomers had the courage to ask the staff, only to find out that the price in this recording studio is 200-500, charged by the hour.

This is only the cost of the venue and equipment, and other project services such as sound engineer, sound mixer, and accompaniment will be charged separately.

Let's put it this way, a singer enjoys a full set of services here, and it costs at least 10+ in a month.

Not to mention ordinary singers, even second- and third-tier singers are a little nervous looking at this price.

If Cao Xuan, who just debuted in 97, came here, let alone renting it, he would have to leave after asking the price.

But this is not a random asking price. You get what you pay for. The price is expensive but the service can keep up. The equipment and professionals are indeed top-notch.

At least in the mainland, Cao Xuan dared to bet that no other recording studio could match it, which led to the fact that although it was expensive, some singers were still willing to pay for it.

For example, Wang Fei, who had been in the Baihua recording studio during the song recording stage in Beijing, and Zhang Tianwang from Xiangjiang, also came to Baihua and received great praise.

Several Beijing musicians including Zhang Yadong and Sanbao even fell in love with Baihua Recording Studio. They were not happy to record and arrange music in other places, and even went to Baihua by name when they accepted jobs.

This also means that the cost will be tens of thousands or even 10,000+ more than the budget, causing many partners to curse.

Ma Ning bragged wildly, making the three newcomers happy, which was also his intention.

The three of them are developing fairly well in the local area.Fan Xing or Cao Xuan's brand accounted for a large proportion of what made them give up their local businesses and come to the capital for development.

As a result, I went to the company yesterday, because the music department was just established.There are not many personnel, and compared with other prosperous departments with strong troops, they seem to be ignored. The three newcomers are a little bit embarrassed.

So Maning specially asked them to meet the boss, and at the same time showed off the Hundred Flowers Recording Studio to give them some peace of mind.

Several people were chatting, Zhang Chong waved to him from the recording studio, Ma Ning led the people over, looked at Cao Xuan who had just finished recording, and took the initiative to introduce to both parties.

"Boss, I don't need to introduce you. This is Dao Lang. He used to be the music director of Xinjiang Weilong Audiovisual Company. These two are a combination of nerves. The male is Zeng Yi, and the female is Ling Hua."

"Hello, I've heard about it before."

Cao Xuan shook hands with the three of them respectively. Dao Lang was more restrained and not talkative, while Zeng Yi and Ling Hua were more lively.

"Have you heard of us?"

"heard about it."

Cao Xuan nodded: "I have quite a few friends in the industry, and sometimes I talk about unique musicians from various places. Someone mentioned you to me."

This statement is half true, half false, he did talk about some singers from all over the world when chatting with insiders, but there were no Dao Lang and the others. Cao Xuan knew them because of Goldfinger.

Dao Lang, a famous singer in the mainland, is also one of the most popular singers in the mainland, and even one of them can be removed. In terms of sales at the peak period, Xiao Zhou is not his opponent.

This guy could have become a bigwig in the mainland pop music scene, but due to various reasons, it is a pity that he semi-retired later.

Fa Nerve Group, originally called Kuhuo, imitated the Korean Kulong group, and later changed its name to Fa Nervous, in order to attract people's attention, and once became a trio, but finally quit.

But when it comes to their most familiar name, it is their later name——Legend of Phoenix.

There are probably several eras in the development of domestic saliva songs. At the beginning, it was the era of normal records, and later it was the era of color ring tones, the era of Internet MP3, the era of square dance and the era of short videos.

Not to mention the era of records, but Legend of Phoenix is ​​slightly weaker than MP3, and it is almost half of the country in the field of ring tones and square dances. Later, it was also very successful in the transformation of the short video era, and it still maintains enough attention.

Regardless of how many criticisms he has received, Legend of Phoenix has never been out of breath.

Even leading in some fields, the nationality is unsurpassed, this is something that many singers at the king level cannot do.

There is a joke in later generations that many people may not have heard all of Jay Chou's songs, but any song of Phoenix Legend, even if you don't pay attention, you can hum a few words just by listening to the rhythm.

This is the melody of countless street speakers, square dance aunts, miscellaneous mobile phones, TV ring back tone advertisements, and street speakers tied to motorcycles with certain types of cubs, which have been absorbed into the soul bit by bit.

One of these three is the last glory of the mainland record industry, and the other is a CRBT giant, and the two can achieve intercommunication.

Phoenix Legend's record sales are not low, and Daolang's influence in the ring tones field is also at the forefront.

Cao Xuan doesn't care about new pop singers, and he won't be popular if he wins another one. What he lacks are Daolang and Phoenix Legend, who can help him make money from the color ring era.

Of course, he will not give up the pop singer, and the remaining three places are up to Ma Ning.

But so far, Cao Xuan personally values ​​the three of them the most. He heard that they are ready to sign a contract and have made corresponding arrangements.

Dao Lang is an all-rounder who writes songs by himself, so he doesn't need to worry about Cao Xuan. In the future, Dao Lang can even write songs for the company and take part in the behind-the-scenes and production work.

Zeng Yi and Ling Hua are pure singers. Although they have their own characteristics, it may take a little effort to promote them. Cao Xuan wondered whether he should write "Flying Freely" or "On the Moon" by himself.

But there is no rush in this regard, first collect songs from the outside world, if there are no good songs, it will not be too late for Cao Xuan to come out.

At the same time, Cao Xuan deliberately arranged for the three of them to act as the lead singers of "I Love to Remember the Lyrics", which is also a long-term opportunity to show their faces.

The next few contracted singers have similar arrangements, while accumulating fame through variety shows, and then producing their own singles or EPs, when the time is right, they will start to promote.

"I Love to Remember the Lyrics" has already started broadcasting, and the ratings are not bad. The three of them have also heard about it. They can hardly conceal their excitement when they hear that they will be able to appear on TV for a long time.

Variety show + single, luxurious behind-the-scenes configuration, sufficient funds, and a No. 1 boss in the Chinese music scene.

The three of them felt that they had made the right bet when they came to Fanxing this time!

Before leaving, Cao Xuan called Zeng Yi and Ling Hua to stop him, and specifically said: "Fat nerves is not a good name, there is no need to blindly attract attention."

Before the two could react, Ma Ning had the most wink: "I also think this name is not good. Since we have come to the new company, let's have a good omen and let the boss choose a new name."

"Okay, boss, give us a new name."

Zeng Yi is not stupid, although he doesn't have many words in the group, he is often "bullied" by Linghua, but he is actually the dominant position, and he was Linghua's boss in the old unit before.

"Since it's a male-female combination, it's one phoenix and one phoenix. To create a music legend, why not change the name to Phoenix Legend."

Cao Xuan was addicted to changing his name. He changed Hua Shao's name before, but now he is thinking about Phoenix Legend.

And after Cao Xuan finished speaking, no matter what everyone thought in their hearts, they all affirmed and appreciated the new name, including the taciturn sword wolf, who all praised a few words.

The legendary Phoenix combination has been established since then!
(End of this chapter)