China Entertainment 1997.

Chapter 420 I once crossed the mountains and the sea, and also crossed the sea of ​​people

Jay Chou has a lot of classic songs, and one person can come up with an inventory of the top [-] Chinese classic golden songs.

"Nunchaku", which made him out of the circle for the first time, set off a storm of fast songs among young fans.

There are Chinese-style songs "Dongfeng Break" and "Blue and White Porcelain" that helped him open up his nationality.

There are dark trilogy such as "In the Name of the Father", which established Jay Chou's music style and was praised by countless music critics.

There are countless award-winning "Nocturnes", which is known as "Nocturne" and came to the stage to accept the award.

But these songs, except for the Chinese style ones, most of the masterpieces have "flaws".

For example, "Nocturne" is popular, but it is not a style that everyone accepts.

The songs that can really be liked by the vast majority of people, retaining Xiao Zhou's personal musicality and style, and at the same time, are very popular and popular. slow song.

And "Qilixiang" is almost the most popular among these songs, and was once called the song with the highest personal comprehensive index of Jay Chou.

Let's put it this way, if only three masterpieces are selected from Jay Chou, "Qilixiang" will definitely be one of the biggest hits.

Of course, no song will be liked by everyone, and "Qilixiang" also has many people who don't feel it.

But judging from the data of all parties, this is indeed one of Xiao Zhou's best and most widely circulated songs.

To be honest, when Cao Xuan released his new album, he hesitated for a while when he thought that Xiao Zhou's new album would include "Qilixiang". .

Because he poked around and found that there was almost no one who could hold down this song.

Not without it, Cao Xuan's previous masterpieces "Fairy Tale", "Blue and White Porcelain", "Ten Years", "The Wind Rises", "East Wind Breaks", and even "Jiangnan", "Twilight", "Fireworks Are Easy to Cold", "Blue Lotus" and for Hu Jing. Invisible Wings" and other songs.

Basically, they are in the top five of the year, or even the Divine Comedy that has dominated the charts for a year. If you get it now and try "Qilixiang", you can't say that you will win it, but at least you won't lose.

Unfortunately, these songs are now "old songs".

Cao Tianwang realized for the first time that it may not be a good thing to squeeze the wool too fast.

Before, Wang Zong was very cool, cracked and cracked, and made the entire Chinese music scene docile, but the price is that now he encounters a hard stubble, and he almost has no good cards in his hand...

In fact, at the beginning, Cao Xuan wanted to use Eason Chan's "Love Transfer" as the first title song of the new album.

This song is actually very popular. This year, it was able to enter the top three in 07. It is one of the best songs of the doctor besides "Ten Years".

However, Cao Xuan later felt that the song was popular, but the sensation and influence were still different from "Qilixiang".

Of course, with Cao Xuan's popularity, the winning rate is not low, but word of mouth may be less.

In fact, the popularity of songs is normal, and Cao Xuan doesn't particularly care about it. He has written a lot of mouth-watering songs, and he is known as a "music businessman".

But usually it doesn't matter, but now the key is the battle between the new and old heavenly kings. If Cao Xuan "lost" by word of mouth, then considering the status gap between him and Xiao Zhou, in a sense, he has lost.

As the big devil who has dominated the music scene for several years, the outside world has very "strict" requirements on Cao Xuan.

In this battle between the new and the old kings, Cao Xuan has the basic advantage of popularity, and Xiao Zhou is the challenger who is weak against the strong.
Cao Xuan won if he had no suspense, no controversy, and a clean, big score.

Otherwise, let alone a narrow victory, it means that the winning time is delayed a little longer, even if it is "I haven't seen you for a few years, Cao Tianwang pulled it".

So Cao Xuan had to hold back a big move, come up with a song Wang Zhan, supplemented by his own popularity bonus, in terms of performance and word-of-mouth, he can suppress Xiao Zhou 360 degrees without dead ends.

In the end, Cao Xuan took out his "Ordinary Road" from the bottom of the box.

This is actually what Cao Xuan always wanted to stay in the Spring Festival Gala to sing, but now in order to beat Xiao Zhou, Cao Tianwang can only do it willfully.

Cao Xuan's new album is called "I·Love", and the promotional song on the chart is "What I Miss". On the day of the album's release, "I Believe" and "Love Transfer" will be played simultaneously around the world.

Everyone thought that "I Love" was named after these two songs, but it wasn't until they got the album that they realized that the real trump card of the album was "Ordinary Road".

The ordinary road that I love, believe in, miss, and long for...

Of course, the popularity and depth of the song "Ordinary Road" are not mentioned, but the popularity of the original space-time song is actually not as good as "Qilixiang".

In fact, it's not bad, "Ordinary Road" can be said to be one of the hottest songs in 2014, and even one of them was removed.

If it weren't for the different times, the influence of popular songs has dropped significantly compared to the beginning of the century, and the reason for the bonus of singers, Cao Xuan believes that the song "Ordinary Road" will become the king bomb that dominates the whole year.

But now, with Cao Xuan's reputation and popularity accumulated over the years, as long as the quality of the song is good, he will definitely be able to bring this song to life and compete with Xiao Zhou's "Qilixiang".

.........

Beijing, excellent audio-visual store
In the past two years, the Chinese music scene has been very prosperous, but the traditional record industry has become more and more sluggish.

In particular, the prevalence of online songs and the advent of the era of ring tones have caused record companies to shift their business focus.

For example, Yang Chengang's "Mouse Loves Rice" has been downloaded 600 million+ in a short period of time after its release on CRBT, and its cumulative revenue has reached 1200 million RMB.

In the traditional recording industry, there are a few albums that can achieve this rate of return, not to mention the energy behind it.

Working hard to produce an album, all channels and links dare not make mistakes, and it may not be able to make money. If you just make a hit song, if it becomes popular, it will be tens of millions of dollars.

Regardless of the energy invested, time, cost, and follow-up rate of return, online songs and ring tones have "completely exploded" traditional records.

Capital is profit-seeking.
Fortunately, the big companies say that they know that this trend will not last long, and understanding is the mainstream of the music scene. Even if they will allocate part of their energy, they will still maintain the amount of singers' releases.

But small and medium-sized music companies probably don't have the patience and "willful" capital.

Regardless of whether ringtones and online songs are the so-called gust of quick money, let's make money first.

Under such circumstances, the traditional recording industry will definitely be greatly impacted.

Although the basic plate of the record industry is still there, Lao Xu, who runs a video store, can already feel from various details that this industry is declining rapidly.

Old Xu, who didn't even open the rental business, is now forced to bow to reality because of the flow of water in the store.

This previously pure [audio store] now not only rents out music and video discs, but also introduced books such as comics and online novels.

Recently, his son has grown up, so many things can be prepared, and the declining business makes Lao Xu extremely anxious, even hesitating whether to allow those who sell Yellow plates to bulk goods in the store...

For nearly a year, Lao Xu's face drooped every day, as if someone owed him 2000 yuan.

Only a few times, when the albums of top-tier singers were released, which drove business, could his face turn from cloudy to sunny.

However, today, Lao Xu's face can't even be regarded as sunny, and it's scorching hot, looking at the endless stream of customers in the store, Lao Xu burst into laughter directly.

"It must be Cao Xuan, if he releases two albums every month, he will be able to buy a house for his son next year."

The store next door sells groceries. It just opened this year. Seeing the steady stream of customers in Old Xu's store, I couldn't help but come over curiously.

"Brother Xu, you must have made a lot of money today, good guy, so many people buy discs."

"What's that."

Today's business is good, and Lao Xu is in a good mood. While the customers are checking out, he is bragging with the owner of the neighboring store.

"Now I listen to music online, I can listen to music anytime, anywhere, and I can also order albums online, and fewer people come to stores to grab albums.

Two years ago, the Internet was not so popular, and if you want to listen to music, you have to buy a new album. That scene is amazing.

I remember when Cao Xuan was the best in 2000, the long line at the door came from my store to the opposite side, and the album sold more than four figures that day, and my voice was hoarse. "

Old Xu had a look of regret recalling the good old days, when albums were selling the most.

Especially for Cao Xuan's album, these audio-visual stores have to order half a month in advance, and they may not be able to grab it. Old Xu remembers one time when he and his colleagues grabbed the goods and almost got into a fight.

At that time, new albums were purchased in hundreds and hundreds of copies. If the number of albums was less than 200, other distributors would not want to talk to you. Many big stores started with 1000 to 2000 albums.

Although the volume is large, there is no need to worry about selling. The new album is money. Many times, because of the volume, the purchase is even restricted, and the last few albums are even quietly increased to dozens of times.

In Lao Xu's memory, he met a rich man who bought a copy of "Bright Stars" for 500 yuan, which was the highest-selling single album of his.

In the past two years, the album sales of Xiao Zhou, Sun Yanzi, and Cai Yilin were also good, but they never made Lao Xu feel the madness of Cao Xuan back then.

And the influx of new customers today, although it still can't compare with the previous two years, but there is a bit of a shadow, which makes Lao Xu feel even more emotional.

"Let me tell you, Lao Zhang, don't look at the old and new kings of Balabala that are blowing up on the Internet.

My old Xu doesn't care about anything else, it depends on the singer's sales. In this regard, those Taiwanese people are not as good as Cao Xuan.

When will anyone be able to sell Cao Xuan, I, Old Xu, will be the first to stand up and support him. "

Lao Xu's words aroused the approval of many customers in the store. In the past two days, Cao Xuan has released a new album, and the most frequent visitors to the audiovisual store are his fans.

Hearing Lao Xu's words, he naturally liked him, and even bought a few extra copies of Cao Xuan's old albums to take care of Lao Xu's business.

"Uncle Xu, do you still have Cao Xuan's new album?"

Lao Xu, who was busy with his work and bragging, heard the familiar crisp voice, looked back, and was amused.

"Xiao Yu is here, don't worry, I'll keep everything for you."

The person who came was Xiao Yu who had already entered the third year of high school and was starting to attack the university.

After a few years, she is no longer the little girl who copied lyrics foolishly on the table with her girlfriends, but she is still a die-hard fan of Cao Xuan.

In the busy study and life of the third year of high school, I still find time to pay attention to idols from time to time.

Since Cao Xuan's first album in 98, Xiao Yu has been buying albums from Lao Xu.

For a while, Xiao Yu even started a small business of reselling albums among classmates, usually getting goods from Lao Xu, and the two became acquaintances.

This time into Cao Xuan's new album, Lao Xu helped Xiao Yu keep it without prior notice.

"I want seventeen, are you in stock?"

"Sold again? Is seventeen enough?"

"I stopped selling it a long time ago. The third year of high school has heavy learning tasks. I just helped my classmates take care of it. They know that I have something to do with it."

"Okay, I'll wrap it up for you."

Lao Xu didn't talk too much, took out a few albums he had prepared, went to the shelf to get a batch of new ones, and made up the number.

"Old rules, I'll give you a small discount, and treat you to a drink as an uncle."

"Thank you Uncle Xu, if my classmates want it later, let them come to you."

"You're welcome, kid."

Old Xu's preference for Xiao Yu was not only because the girl bought a lot of goods, but also because Xiao Yu was a regular customer who insisted on going to his video store.

In the past two years, he didn't feel that, but now that the business of the audio-visual store is declining, Lao Xu doesn't know how long he can hold on. For a familiar old customer like Xiao Yu, it is inevitable that there will be some personal feelings mixed in.

On the other side, Xiao Yu bid farewell to Lao Xu, and returned home alone with her schoolbag on her back.

Her best friend in junior high school was forced to separate schools because of her grades in the senior high school entrance examination.

Although they have known each other since childhood and the two families are close, the relationship has not been affected much, but it is still not as gluey as in junior high school, wishing to stick together every day.

Not to mention that her best friend is still in a relationship now. Compared with her boyfriend, Xiao Yu, a best friend, can only play along.

Think about the time when I skipped class with my girlfriends to buy an album, and then went home to listen to songs together, foolishly copied the lyrics, and dreamed of the lush life of marrying the idol Cao Xuan.

Xiao Yu also felt a little melancholy, maybe this is the price of growing up...

As a result, as soon as she got home, she saw her best friend lying on the sofa with her legs curled up, watching the TV series "The Domineering President Falls in Love with Me". When she saw Xiao Yu came back, she quickly waved.

"Look, Xiao Yu, this Situ Liangchen is so handsome. I used to be particularly fascinated by his role as Murong Fu."

"Why don't you accompany your boyfriend, what are you doing at my house?"

"Shh."

The best friend put her index finger on her lips and pointed to the bedroom: "Keep your voice down, your mother is at home. If you let her know, you must tell my mother, and I will be finished."

"My mother is not that boring."

That's what he said, but Xiao Yu's voice also lowered a lot, and he repeated the question just now, and his best friend pouted.

"We broke up. I asked him who is more important between me and "Adventure Island". Guess what he said... Why do you think he is like this?"

"Ah yes yes yes!"

Xiao Yu listened perfunctorily to her best friend's complaints, and didn't take the so-called breakup to heart at all.

The best friend has an out-of-the-ordinary personality, and her boyfriend has a stubborn temper. When they are together, they have a small fight every week and a big fight every month.

Xiao Yu tried to persuade him before, and even helped his best friend to scold the scumbag, but later on, he reconciled as before.

After repeating the cycle twice, Xiao Yu finally realized that he was a big wronged person, and when he met his best friend and talked about his relationship, it was the Dafa of "ah yes yes yes".

Just like now, on the surface, they are listening to complaints and fighting against each other, but in fact, their attention is all on TV.

"The Domineering President Falls in Love with Me" is an idol love drama produced by Fanxing, which premiered during the summer vacation, starring Yan Kuan and Dong Xuan.

The routine of the story is very simple, basically it is based on the standard female frequency text, with a lot of popular elements added.

The general plot is the president of a certain group played by Yan Kuan, who has extraordinary ability, cold personality, and never pretends to others, but unexpectedly meets the company's new designer Dong Xuan by various coincidences, resulting in a chemical effect.

Although President Bingshan disliked Dong Xuan, he already cared about her in his heart, and with all kinds of hidden provocations to protect and protect her, Dong Xuan also felt his heart.

After more than a dozen episodes of tug-of-war, the president finally confessed his love successfully, and the two became a couple.

And at this time, the president's Bai Yueguang Gao Yuanyuan appeared, causing trouble to their relationship.

In the end, under a series of misunderstandings, the "ugly duckling" Dong Xuan with low self-esteem ran away with the ball, and the president finally figured out who was the most important in his heart, but he couldn't find the heroine.

A few years later, Dong Xuan came back with her son, was bumped into by the president, staged a long chase after his wife, and finally had a happy ending.

This plot is a bit old-fashioned in 2022, but it is still very novel today.

Although the premiere ratings of "Overbearing President Falls in Love with Me" are not particularly outstanding, they are also very eye-catching, and the replay rate is extremely high.

The most important thing is that he has attracted a lot of fans for the male and female protagonists, especially Yan Kuan, who plays the domineering president of Bingshan, who has acted as a male supporting role in several films, and finally became popular with this drama.

Especially his big wall-dong move in the play, I don't know how many girls' hearts are fluttering, and they bow down to his suit and leather shoes.

And Dong Xuan became more and more popular. If "Beauty's Scheming" hadn't become popular, Fan Xiaopang might not be able to suppress her.

It's a pity that the personalities of these two are almost the same, and they are hot, but their commercial realization ability is obviously not as good as that of Fan Xiaopang.

Yan Kuan is okay, anyway, he still has a handsome face, attracting a lot of female fans, and the niche group competition is limited.

Dong Xuan is not so good, her image is not outstanding enough, her hard work is also weak, and she can't break out of the siege of all the major actresses who are crazy and introverted, and her business ability is obviously a level behind. It's okay to eat some lean meat and gnaw bones.

At least Dong Bailian, who was born as a prostitute, was overwhelmed by Dong Xuan, who had a similar route, even if she was covered by Wang Sunglasses and Liang Yingdi...

As a little girl, Xiao Yu actually likes to watch this show, but what she wants to hear more is Cao Xuan's new album.

After a few words of perfunctory agreement, she suggested listening to the song to her best friend, who was heartless and nodded when she felt good about it.

"Listen, I haven't heard Cao Xuan's new song for a long time."

Open the DVD, put on the album, Xiaoyu looks for new songs to play in the order on the cover, the first one is "Love Transfer".

This song is about love and even marriage. The melody is soothing and affectionate, and the lyrics are rich in information and have a certain depth. For example, the last line "burn the perfect youth to change a wife" is the finishing touch.

This song is actually more suitable for adults to listen to, especially if there is a story, I almost think I am the person in the song.

But for a young girl like Xiao Yu, she doesn't have a deep feeling for the lyrics, but listens to the music more.

"It's a nice song."

"It's a bit like "Ten Years", and the singing is very flavorful."

The sisters discussed it and played the next new song "I Believe".

To their slight surprise, Cao Xuan did not appear in the MV, but was placed in a training hall.

砰

There was a muffled sound of hitting a ball, and a group of tall girls in team uniforms appeared and started training. A line of small characters appeared below to introduce their identities——

Chinese women's volleyball team!

And after the women's volleyball team, there are training pictures of the shooting team, weightlifting team, track and field team, gymnastics team and other national teams. If anyone who is familiar with sports sees them, they will find that most of these people are the medals of this year's Athens Olympic Games gainer.

In the extremely fast flashback clip, the prelude to "Do You Believe" finally sounded, with a very rhythmic drum kit and playing, mixed with a few high notes by Cao Xuan.

After that, Cao Xuan officially started, and his full voice resounded through the TV speakers in Xiao Yu's living room.

"I want to fly to the sky, shoulder to shoulder with the sun
The world is waiting for me to change
The dream I want to dream is never afraid of being seen by others

I can do it here
......"

Amidst Cao Xuan's singing, the MV video also changed, from training in the gymnasium to highlights of the Chinese team in the Athens Olympics.

In the shooting competition, the Chinese player Du Li shot down the stars and won the first gold medal of the Chinese team, looking back and waving and smiling at the camera.

The big devil Zhang Yining raised his arms and shouted, blew kisses to the audience, turned around and hugged the coach.

The women's volleyball team smashed Russia, and the team fell into madness, hugging and cheering to celebrate.

Xing Huina's [-]-meter long-distance race, the dark horse counterattacked, and finally won the gold medal.

There is also the most impressive scene of the Chinese team in the 2004 Athens Olympic Games, Liu Feiren won the hurdles,
In these exciting scenes, Cao Xuan's high-spirited and powerful singing is always accompanied.

"Leave your troubles behind and bravely stride forward
I'm standing in the middle of the stage
I believe that I am me, I believe in tomorrow

I believe youth has no horizon
.........

I believe in freedom, I believe in hope

I believe I can touch the sky by reaching out
......"

The passionate and uplifting singing voice, coupled with the inspiring shots, doubled the effect. Even the two little girls, Xiao Yu, felt their blood boil when they heard it, and they wished they could go downstairs for a long-distance run immediately.

"This song is so inspirational, I must recommend it to my classmates later."

"Yeah, when you're tired from studying, listening to this song must be very refreshing."

Students are all emotional, especially in the third year of senior high school, when they need some external encouragement, inspirational songs naturally become the focus.

In terms of inspirational songs, Cao Xuan was originally a big food producer, "Your Answer", "The Light Chaser", "The First Dream", "Stubbornness", "The Brightest Star in the Night Sky", "Invisible Wings", "The Sea of ​​Stars", "Running" "...

These are only Chinese songs. If English is included, 5 to 8 songs will be added.

It is no exaggeration to say that your high school is incomplete without listening to Cao Xuan's inspirational songs in high school.

As a result, Cao Xuan redoubled his efforts this year and produced another song "Chasing Dreams" and "I Believe". They are both very encouraging and inspirational songs.

However, "The Ordinary Road" that followed told her that Cao Xuan, who has always been generous, even if it is spiritual food, has to be full for fans at once.

The MV of "Ordinary Road" is extremely simple. It is Cao Xuan driving a car by himself, aimlessly driving in a deserted place, sitting on the roof of the car and playing the guitar when he is bored.

"Wandering, on the road, do you want to go, via via
Fragile and proud, that's what I used to be

......"

Under the relatively desolate MV background, Cao Xuan's singing tune is slow and fresh, with a touch of warmth and sadness, giving a kind of calm and stable power, and feeling a kind of innocence and peace.

The melody and lyrics of "The Ordinary Road" are not amazing, but they are very resistant, the more you taste, the more taste you get.
Word by word, bit by bit, it sang the voice of ordinary people, sincere and frank, and expressed the true meaning of life. No matter the trough, happiness, loneliness, joy, or despair, we never give up, and we always work hard.

"I have crossed mountains and seas, and I have crossed mountains and seas of people
I used to have everything, then it's gone like smoke

I was disappointed and lost all directions

Until seeing ordinary is the only answer

 …”

Someone once asked, when does a person become mature?
A: Be aware of and accept your own ordinaryness in peace.

"Ordinary Road" conveys many emotions and thoughts, and everyone has different understandings, but one answer will never change.

Go forward, keep going, just go!

Before hearing a few new songs, Xiao Yu would discuss his feelings with his girlfriends, but after listening to this song "Ordinary Road", the two of them didn't say anything, they just pressed the replay button silently.

A song that really touches the soul does not need to be discussed in words, needless to say, it will be understood naturally...

(End of this chapter)