I really don't want to fight with gods

Chapter 1254 I Didn't Expect This Day
This is the most mature way, okay?

No matter how well the car network Internet is said, this kind of gameplay will take at least one or two years to see the movement, and it will take several years for the industry to transform the training of local Internet practitioners.

The screaming voters and the supporting manufacturers waiting for the rice to cook can't afford to wait.

If you can really use fame and creativity to drive a brand's sales immediately, it will definitely be an immediate short-term gain.

Another cheap and high-quality overseas OEM car brand that is sold to the global public is the long-term industrial plan recorded in ten years, which can gradually transfer supporting manufacturers to overseas in an orderly manner, and ensure the maximum profit as much as possible without causing losses. .

Being able to figure out this strategy of synchronously promoting the three aspects of the near, medium and far in a short time is also very courageous and visionary.

In fact, Jing Xiaoqiang, who was relying on the bonus of rebirth, was stunned for a while, and finally began to seriously think about the situation.

He was in Shanghai, and he knew that the Santana assembly line began to produce more normal output. This can be seen from the fact that the street taxis in Shanghai gradually began to change from imported cars such as the Bluebird Crown to Santana.

In fact, the domestic productivity is still in absolute trepidation for the use and maintenance of modern industrial automation assembly lines, and they have not figured it out, let alone R&D and self-creation.

His own instant noodle factory, bottled water factory and small hot pot production line made him feel deeply.

Lao Kong’s clothing foundries are basically semi-manual and labor-intensive, not to mention mechanized. At most, it would be more reasonable to sort out the entire production process with the assistance of foreign parties.

It was not until the sports shoe production line later that there were more second-hand shoe-making machines eliminated from the right bank and Jiaobain, that there was a rudimentary form of the modern shoe-making industry.

Instead, Dad Jiao's electronics factory bought more advanced machines and production models along the right bank.

That's all.

There is still a long way to go for the domestic auto industry to catch up with the current situation.

Jing Xiaoqiang doesn't want to get involved in the big scene of the joint venture car company guided by the overall situation of the country, and he doesn't want to take advantage of the chaos to make money in China.

These years, the country's foreign exchange reserves are only more than 200 billion US dollars, but it costs more than 30 billion US dollars to import cars, so that the domestic media are openly criticizing this extravagant style of serving the powerful.

After all, cars are not like trucks and buses, they are not necessary means of transportation, and have little significance for industrial production.

In the 90s, when consumption and enjoyment were not advocated, many people believed that using precious foreign exchange to import more advanced industrial equipment was more conducive to the country's economic development, and there was a great market for the argument of not importing cars.

It's quite a scuffle. He is too famous to be used as a gunman.

But at this time, if you help Daying Automobile, you will always hold back the German and Japanese brands, so that these auto powerhouses cannot be dominated by one, and it can be regarded as a contribution to the subsequent development of the country.

Stirring shit, helping the weak to drag the strong is the only way.

These are all skills learned from Da Ying, and Jing Xiaoqiang finally understands the meaning of the lines in that political satire.

Looking thoughtful, he tapped his fingers on the table lightly: "The brand of the cheap overseas production line must not be said to be MINI. When I visited Jiaobain, I saw a test model of them. I also bought it. Honda's small sports car Beat, Nissan Ferrero small sports car, can assist in the design of a new MINI model, exuding romantic and exquisite features from the inside to the outside, of course you have to equip me with a complete car research and development team, two or three months It should be done in time."

At this time, he has completely returned to the image of an artistic genius.

Several old men in suits and leather shoes couldn't help leaning forward and enthusiastically: "Really?"

"Only two or three months?"

"How much money do you need to invest?"

This last one is obviously lacking in confidence.

Jing Xiaoqiang smiled: "I will bear the development costs, but in the future I will own the intellectual property rights of this model, and I will get a commission from each sale. As for the funding situation, you probably know that if necessary, I can also provide funds for overseas construction of factories, but I don’t understand the principles of automobiles, and I don’t understand manufacturing, so I don’t care about these things.”

The old men breathed a sigh of relief, and they were a little suspicious that you might not know that it takes millions of dollars and a long time to develop a new car.

But then a boss went out and immediately contacted and arranged the R&D team to race against time, because the entire automobile group was losing money every day, a huge loss!
Or the one I just asked: "However, the design, testing, and mass production of the shape will take a year or two. What about the near future? Can you try to promote some projects in the near future? You mentioned the joint name or something before."

Jing Xiaoqiang is not stupid: "Is there any hurdle in the near future?"

After hesitating here, I chose to tell the truth: "We are facing a new round of negotiations with the BMW Group. Last time, because of the soaring sales of Japanese products, our brand value was reduced to a very low level. BMW's offer is very low. Now we Want to gain more initiative."

That's right, how could the arrogant Daying Automobile Manufacturing Industry easily ask a rock star for advice.

Forced to do nothing, it's like going to the doctor in a hurry.

He was still enthralled by the situation where Jing Xiaoqiang teamed up with Suni and Naike to gain both fame and fortune immediately.

Jing Xiaoqiang looked at the photos of the main models provided by the other party. In fact, the mass-produced models currently available are just a few series such as Rolls-Royce, Jaguar, Land Rover, MINI, and MG. It is said that there are more than 30 brands, but It is a bunch of technical patents for cars, buses, tractors, trucks, and sports cars that are outdated to varying degrees. Most of them are extremely niche models, the kind that cannot sell a few a year.

Even Bentley is rubbing against Rolls-Royce, which is actually a rebranded car, unable to expand the product line and reduce costs to increase production capacity.

Now they take out the most proud Rolls-Royce and other brands, and then sell them to BMW for 30 billion pounds. BMW is not a fool.

If it is not aimed at the brand value of several of them, engine technology patents, etc., it feels worthless.

Jing Xiaoqiang was also helpless: "Rolls-Royce, Jaguar, and Land Rover are all marked as cars for the royal family, and the cost cannot be reduced. MINI, MG, etc. have no gimmicks. The key is that you can't increase production capacity. How much can you sell?" , what kind of gimmick?"

At this moment, the big bosses of Daying Empire Automobile Group are no different from Jiang Guizhang back then.

It's all the attitude of helping the elderly when the car is unsalable.

Jing Xiaoqiang felt like a master of marketing planning, a master of ideas, surrounded by a bunch of worthless inheritances in their hands, let alone old people who had no money to transform.

The earl made it very clear: "The Automobile Group belongs to the Royal Air Lines. I have already contacted the Military Housing Association to ensure that this land can be remodeled and your purchase cost can be reduced as much as possible."

Another person also made a decision: "The MINI new model modification project can be signed immediately, and the R&D team can report within 24 hours. As long as it can be put into production, we promise to provide a share according to the design copyright..."

The main thing is that I can't let go of my arrogant airs: "This is a high-end industrial artwork with traditional heritage..."

Jing Xiaoqiang was in a dilemma: "Sports bras are just elastic fabrics that cost a few dollars, but we are all injecting technological elements into them. No matter how artistic a car is, it must be run on the road. There will be more and more technological content and computer chips. They are all research and development costs that can only be shared by mass production. The energy and cost I spent on the research and development of game consoles and notebooks with Sonny has far exceeded their previous research and development intensity of three new products per day. Sell ​​handmade artworks at the highest prices, or quickly transform into large-volume and low-cost overseas production lines, I can cooperate with you, but I have to make some brands that can't compete in the local area..."

The old farmers are not looking for sales: "In the long run, we must rely on MINI to win sales. This is also an experiment for other brands. The focus is to have good news as soon as possible this time."

Jing Xiaoqiang finally came across the photos of the Land Rover Range Rover by chance. The second-generation Range Rover just launched last year can be said to be one of the few models that BMW valued in the acquisition, although it does not have the luxurious and domineering style of the later generations.

There's already that silhouette.

Jing Xiaoqiang squinted his eyes and imagined that he was more sure about the mass-produced style of the MINI, mainly because he had driven it on Broadway and seen a lot. In particular, actresses from Europe like MINI and Beetle very much. He was deeply impressed by the later famous hot hatch.

There is very little contact with luxury SUVs like Range Rover. How many times have you parked with the gangster Black?

But it also made him think of the scene from his own needs.

Too many girlfriends can't fit in an ordinary car, and whether it's luxurious or not, it takes a lot of effort to keep a bowl of water level.

Didn’t Miyazawa have a large SUV Saab that was converted into a resting and changing room at the back?

Jing Xiaoqiang suddenly had an idea, and opened his eyes to face a group of expecting old men: "Then say yes, I don't care about sales, I don't care about production, it's just that I will jointly launch a version for celebrities with your model, and stir up the popularity in a short time." , I don’t bother to charge any fees, just settle the matter of the Military Housing Association building as soon as possible.”

Hearing that he doesn't want money for nothing, these guys are really thankful!
For an industrial group with a multi-year deficit of 25 billion pounds, maybe the bosses have made a lot of money, but the company really has no money.

But I am still eager to find out what kind of star version Robert Midas will create.

Doesn’t Jing Xiaoqiang have some basic hand-painting skills in stage art, and sketched a few times on the side shape of this Land Rover Range Rover II: “This is the R&D team of MINI, give me two or three more of this car, within three days Guaranteed to give you a new car that can be promoted in the early stage..."

three days? !
Everyone in the automobile group heard him say that a new MINI hot hatch model could be designed within two or three months, and already felt that it was a bit unreliable.

You don't know that it takes half a year to two to three years to design a new model.

Now I have modified a new car, just looking at the painting a few times, it is obvious that it is a big change. Just painting such a large area of ​​the body can't provide a new car, right?
But in Jing Xiaoqiang's view, isn't this the famous PPT car building, I am familiar with this job.

(End of this chapter)