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Chapter 409 Return to Negotiation
With the news of the two breaking up, even if "Jinling Thirteen Hairpins" is not deliberately promoted, the popularity will not be lower than any movie released at the same time.

What's more, Zhang Yimou's films have never lacked audiences.

"Flying Armor of the Dragon Gate" has the gimmick of 3D martial arts, and the lineup is also extremely strong: Xu Ke + Zhou Gongzi + Chen Kun + Li Lianlian + Li Yuchun.

It's really a flying dragon riding on the face, I don't know how to lose.

Under the siege of the Lunar New Year festival, how can "Source Code" break through in publicity?

Although the director Wu Ershan has a good box office performance, he is still far behind Zhang and Xu in order to compete for audience popularity. The two leading actors: Zhang Jiahui + Tangtang, Tangtang has a good fan appeal in the mainland, and Zhang Jiahui Really average in the Mainland.

How to do?
Easy to handle, the first trick is to bloom outside the wall.

""Source Code" became popular before it was aired, the North American and European remake copyrights were sold at high prices, and domestic science fiction went abroad!"

Every day after that, the honors of "Source Code" that were sold at overseas film festivals were used for marketing--the pheasant awards like Houston were not considered, and the ones that were given out remotely were all regular film festivals.

From the beginning, "Source Code" expected that it might not be able to do "Thirteen Hairpins" and "Flying Armor of the Dragon Gate" in local publicity, so starting from September, "Source Code" went to various film exhibitions to show its face.

Also won many awards.

Tangtang was also shortlisted for Best Actress in this year's Cairo International Film Festival.

It is also an international A-category film festival, can't this be a wave?
The trick of blooming outside the wall is really easy to use, and the current audience eats it.

The second trick is to blow the concept of science fiction.

At the current stage of domestic science fiction, audiences almost only recognize Yuanyuan.

This is all thanks to Cheng Yu'an's three science fiction films: "The Butterfly Effect", "Clues in Time and Space" and "The Martian".

Coupled with the background of its peers, the long-distance sci-fi movie stands out.

The audience is still looking forward to "Source Code". The publicity departments of Yuanyuan and Yinhuang caught the concept of science fiction and said that "Source Code" is a new concept of science fiction.

"It's not a space sci-fi like "The Martian," Wu Ershan said, "It's a bit like "The Butterfly Effect" directed by Cheng Cheng before, playing with new sci-fi concepts."

"Is "Source Code" also traveling through time and space?"

"Not exactly. The concept of time and space in "Source Code" is different from that of "Butterfly Effect" and "Course of Time and Space."

Even Yang Shoucheng rarely came out to shout for "Source Code": "I have always been very interested in science fiction movies, but limited by the market and technology, I have never made one. I met Director Cheng last year and listened to him tell this story. I made movies when I was young. All of a sudden, the passion was revived."

"We have learned a lot from the remote cooperation this time. At least, we understand the concept of science fiction."

"We used to think that there must be aliens, spaceships, and cool action scenes to be called science fiction films. But the remote screenwriting team told me that science fiction is not only like this, but also has many types."

"Emperor has signed a cooperation agreement with Yuanyuan to co-produce five blockbuster films in four years. "Source Code" is the first one. I hope it can make a good start for our cooperation."

"The box office is expected. There are a lot of blockbuster movies in the Lunar New Year this year, and the opponents are also very strong. We will not brag that we will get [-] billion."

Hehe, mocking Yu Dong called "Flying Swords of the Dragon Gate" a while ago with an expected box office of 8 million.

"Let's be honest, we are very satisfied if "Source Code" can have 4 million."

To be honest, take [-] million.

Boss Yang has always been good at filling cups.

As the Lunar New Year holiday approached, Zhang Weiping couldn't sit still anymore. The media, including the audience and the opponent, said that if it was really justified, it would be seen in court.

Jiang Xuerou, Yuanyuan's chief producer, even said: "Let him sue, and we will accompany him. Even if "Thirteen Hairpins" is not released, I will fight the lawsuit with him to the end."

But Zhang Weiping just refused to resort to the law. For a while, he complained on the Internet, saying that his brotherhood with Zhang Yimou had been instigated by villains for more than ten or twenty years;

After collecting evidence for two years, Zhang Weiping has a long-distance understanding of what Zhang Yimou did.

It's just that "Thirteen Hairpins" is about to be released, so in order not to affect the performance of the Lunar New Year file, the remote didn't do anything real.

How could this give Zhang Weiping the illusion that Yuan Yuan had no evidence in his hand, so he couldn't and didn't dare to touch him?

"First, make sure that "Thirteen Hairpins" will be screened normally," Liu Yifei sent Cheng Yu'an to the airport, and Cheng Yu'an was on the phone in the car, "I will definitely be back for the premiere on the 11th. When is "Source Code"? On the 8th, okay, I will try my best." Hurry back."

Liu Yifei still had a scene to rush back to film, and sent Cheng Yuan to the airport. The two kissed Liu Yifei goodbye and left: "I put medicine in your bag, remember to take it on time. You should exercise regularly, and you will be 30 next year."

It was the tonic that she didn't know where to buy.

"When I come back from filming, if you don't perform well, just wait and see."

Cheng Yu'an was very brave last night. Can a 25-year-old woman do this?

…………

Back in the United States, the two days Cheng Yuan left did not cause trouble to the negotiating team.

Cheng Yu'an's several suggestions were also put forward at these two meetings.

The U.S. side accepts other conditions, but is more sensitive to the proportion of Chinese funds and the proportion of crew members.

The Chinese representative also specifically proposed to participate in the global promotion and supervision of the film.

This is the most unacceptable condition of the Motion Picture Association of America.

You must know that the reason why American movies can dominate the world is that apart from technical conditions, there is another reason why they have global distribution capabilities.

Their movies can make money in the global market, so they dare to invest [-] million US dollars to make movies.

Now the Chinese representative proposes to participate in the global publicity and distribution of co-productions, which is tantamount to asking the United States to bring Chinese films to establish a global publicity and distribution system.

This strikes at the very bottom of Hollywood.

MPAA Chairman Christopher Dodd is very opposed to this and there is no room for negotiation.

If the other conditions are only sensitive, you will admit it if you pinch your nose, and you will not suffer, but participating in global publicity is absolutely impossible for MPAA to accept.

When Cheng Yu'an came back and heard the news, he couldn't laugh or cry. The conditions he raised could be negotiated at this stage.

He also wanted to participate in the global announcement, but he knew that the United States could not agree to this condition, so he didn't mention it.

I don't know which ghost in the delegation came up with it.

Negotiations were at an impasse for a while. Seeing that this year is coming to an end, the WTO does not know how long it will last if the talks fail.

Cheng Yuan also had a headache about this issue, so he offered to ask: "Why don't you talk about the issue of global publicity, and change it to something else."

"Replace it with what?"

"We want them to provide preferential treatment for us to introduce advanced production equipment from Hollywood. Some of their software and equipment are too expensive. Not to mention the high price, the departure tax is also high."

Leaders know that after increasing the share of imported films, domestic films will inevitably be impacted. To fight against Hollywood, it is by no means relying on so-called epic literary films such as "Confucius" and "Orphan of Zhao", but relying on "The Martian", "Painted Skin", "Tangshan Blockbusters like The Great Earthquake.

And these blockbuster films require a great production team, and it takes sufficient technical talents to afford such a film.

That's why Cheng Yu'an said before that not only the actors should be allowed to participate in the co-production, but also the production staff, especially the special effects personnel, should be involved in the co-production. Now he proposes to introduce advanced Hollywood production equipment and software at a discount.

Every point is stepped on the apex of the heart above.

No wonder the leaders of the General Administration and various ministries and commissions like him so much.

"Okay, let's try to change direction later, and try in the direction of Xiao Cheng."

(End of this chapter)