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Chapter 480 Super web drama plan, start!
Cheng Yu'an's feelings for Zhou Xingxing are very different.

He also watched Zhou Xingxing from a young age, and he also thought that Zhou Xingxing was the king of comedy, but what he liked the most about Zhou Xingxing was not "Journey to the West", but "Kung Fu".

He has no fan filter for Zhou Xingxing, especially after he entered the industry.

To say something that might upset Zhou Xingxing's fans, Cheng Yu'an treats Zhou Xingxing more like a businessman - there is nothing wrong with that.

Cheng Yu'an also didn't think "Journey to the West: Conquering the Demons" was so good.

It must be admitted that feelings do account for a large part of the movie's box office success.

Throughout the Spring Festival, I will watch "Journey to the West: Conquering the Demons" to cut melons and vegetables.

The release day was on Sunday, and the next week cut 5.6 million, breaking 8 million in 6 days, which is the fastest record.

At one time, the arrangement of films accounted for more than 80%, and all other films gave way to him.

Hua Yi smiled until her face was crooked.

Especially Wang Zhonglei, he has to thank Cheng Yuan.

If "Lost in Thailand" hadn't inspired him, he wouldn't have risked the same step-by-step split as "Lost in Thailand".

But because "Journey to the West: Conquering the Demons" was released on Sunday, Huayi would still be at a disadvantage if it was calculated based on 80% of the first week's accounts, so what he signed with the theater was based on the number of days.

7% for the first 80 days, 8% for the 14th-60th, and 20% for each subsequent 22th day. From the 20nd day, Hua Yi only takes [-]% of the box office revenue until the film is released.

Huang Bo's sense of presence is really full this year.

"Killing", "Thailand", "Journey to the West: Conquering the Demons", and "101 Marriage Proposals" co-operated with Lin Zhiling's sister in two days, from the beginning of the year to the end of the year.

Especially "Lost in Thailand" and "Journey to the West: Conquering the Demons", the super high box office of the two films directly pushed Huang Bo to the top-grossing actor, and he was gilded.

There are also quite a lot of Hollywood blockbusters in February. In the second half of the month alone, there are "Jack Reacher", "The Hobbit 1" and "Les Miserables".

But it's a pity that nothing caused any splashes, and they were all taken away by "Journey to the West: Conquering the Demons".

Liu Yifei bid farewell to Cheng Yu'an on the fifth day of junior high school, and she had to return to the United States to continue her training for "Interstellar".

The movie started in early March.

Cheng Yuan attaches great importance to the video platform, and he will spend most of his time on Tudou in the next three years.

At the beginning of March, Tudou's "Super Online Drama" plan conference was held in Beijing, and Cheng Yu'an attended.

This is Tudou's most significant debut since it was acquired remotely.

"The impression of online dramas on the audience has always been bad," Wang Wei, CEO of Tudou, said on stage. "We have no intention of criticizing the audience, because the previous online dramas were indeed shoddy, but we hope to improve the quality of online dramas through this 'super online drama'. impression of the play.

"Tudou is the first video site to make personal podcasts. In the future, we will upgrade the personal podcast business. Our super online dramas have incentives for individual creators. We have incubated Wanhe Tianyi. This year, Wanhe Tianyi Will bring you their latest mini-series "Unexpectedly" and "Report the Boss."

After introducing the mini-series, the long-form web drama is the highlight of today: "In the next three years, we will invest 100 billion in conjunction with remote film and television to create a batch of excellent web dramas...mainly divided into two parts, the first is suspense, criminal investigation and The misty theater of reasoning, and the sunny theater featuring youth idols."

"The entire super web series will be directed by our Oscar-winning director, Cheng Yu'an."

"Today is the launch meeting of our super web drama project, and it is also the press conference of our first film of this project."

After Wang Wei finished speaking, the big screen behind him showed everything, showing the first episode of the super web drama:
"Soul Ferry"!
Afterwards, the introduction of the series was handed over to Jiang Xuerou, the chief producer of the super web series, the senior vice president of Remote Media Group, and the chief producer.

Jiang Xuerou is keen on original stories. When she saw the story of "Soul Ferry", she couldn't put it down, so she volunteered to be the producer.

"...When I got this story from the literature department, I was so excited that I didn't sleep all night. It can be said that this story subverted all my imagination of traditional fairy tales..."

Jiang Xuerou introduced "Soul Ferry" on stage, and said half an hour later: "We boldly recruit newcomers, let me introduce our starring lineup."

"Li Xian (Xia Dongqing), Yu Yi (Zhao Li), Zhang Jiani (Wang Xiaoya)."

Two of the three leading actors are from the film academy, which is worthy of the academy.

Zhang Jiani is still Cheng Yu'an's student—he is taking Cheng Yu'an's class seriously.

Although the three of them have already debuted, they haven't made any serious films in the past few years, and they haven't been popular.

In other words, Zhang Jiani is still a little famous.

The three leading actors appeared in costumes in the play.

""Soul Ferry" will be launched this month..."

After the press conference, the reporters scrambled to ask questions, and they were basically directed at the three big bosses Wang Wei, Jiang Xuerou and Cheng Yu'an.

Cheng Yu'an said: "In the past few years, although Remote Media has supported Tudou Video's expansion of its film library, the soaring copyright fees for TV dramas still overwhelm Tudou Video. That's why we want to develop self-produced dramas while purchasing copyrights."

Does the reporter care about your self-made drama?

What they care about is 100 billion in three years.

"100 billion may seem like a lot, but I'm worried that it won't be enough in this plan."

"Starting from this year, we will launch at least 20 exclusive self-produced dramas every year, and strive to make Tudou's self-produced dramas a golden sign in the industry within two to three years."

"And the focus of my work in the next three years will be on the super online drama plan, and strive to increase the number of VIP users of Tudou to 1 million during this period."

There are only a few TV stations that can produce dramas, and there are only so many budgets for buying dramas, and the producers have to pay money to buy ratings-this is the big money.

Production companies have been struggling with ratings for a long time.

"This plan has actually been brewing for a long time. I have wanted to make a self-made drama since we talked about the acquisition with Tudou."

"Is Tudou's plan declaring war on traditional TV stations?"

"Don't talk nonsense." Cheng Yu'an smiled, "There must be competition, but what we hope more is to reach a cooperation with the TV station.

"We welcome TV stations to do it with us. Some things that are not suitable for broadcasting on TV stations, such as this "Soul Ferry", will be broadcast on video platforms. For some that can be broadcast on TV stations, we will also adopt the network network broadcast method. .The two are not in conflict."

Video platforms are bound to compete with TV stations for viewers, traffic, and advertisements.

But at this stage, the competition between video platforms and TV stations is unfair, and video platforms are naturally inferior to TV stations in terms of publicity and distribution channels.

An important reason is the 4G network and mobile viewing, and the mobile consumption habits are not popular.

The exposure brought by stars on TV is far more than that on video platforms.

But such words cannot be said here.

"The scale of webcasts will be relaxed, but it doesn't mean there is no bottom line. We have a very strict review system internally."

The announcement of the Tudou super online drama project officially opened the curtain of self-produced content on the video platform.

The current four major video platforms - Youku, iQiyi, Penguin, Tudou, and Tudou are the last ones.

But Tudou's strength also sounded the alarm for the opponents.

Youku followed closely, and also announced that it would invest 100 billion in its own channel in three years. iQiyi also launched a self-produced drama plan.

Do you think it's a battle of four platforms?

In fact, the four major platforms are robbing TV stations.

(End of this chapter)