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Chapter 506 "Opinions"

Some viewers questioned why Yuan Yuan, who has always produced high-quality products, voted for "Little Times".

He even went to Liu Yifei's Weibo to complain: "Take care of your man, he even made films like "Little Times"."

But they didn't know that Guo Jingming even wanted to ask Liu Yifei to play Gu Li at the beginning of the preparation.

But the audience did wrong Cheng Yu'an, and a film like "Little Times" with a cost of 5000 to [-] million won't be able to get on Cheng Yu'an's desk.

It was only later that he found out that Guo Fei had cast the film.

From the director's point of view, "Tiny Times" is of course a bad film, but from the perspective of production and investment, there is no company or theater that doesn't like "Little Times".

In business talk business, "Little Times" is a big hit, there is no reason not to do it.

Cheng Yu'an also made "Twilight" in the United States, so what?

But Cheng Yu'an still responded to recent doubts on Weibo:

"Last year, more than 700 domestically produced films were produced. We cannot expect each of these 700 films to be good-looking and high-quality. The market is getting bigger and bigger, and all kinds of films appear on the screen, and the mud and the sand are mixed. It sucks. Movies are unavoidable in every film market in the world, and high-quality movies are a minority in any country. The market needs to have tolerance for bad movies. I am not standing for bad movies. As an audience, you should be scolded after watching bad movies scold."

Cheng Yu'an's defense seemed very weak.

In fact, there is no need for film critics to attack "Little Times" like this. "Little Times" was filmed by Guo Jingming for his fans. No matter whether it is a big hit or not, this kind of movie will never become the mainstream of the market.

A complete and healthy market is bound to be flooded with all kinds of films. If all films are made according to the ideas of film critics, the market will become very monotonous—model plays!

The box office trend of fan movies has a very obvious feature: it broke out in the first week, and then began to fall off a cliff.

Because fans will support their idols immediately.

Therefore, after reporting 6 million yuan on June 30, on July 5500, the box office was directly cut in half to only 7 million yuan.

After that it got lower day by day.

Therefore, Guo Jingming announced in the second week of "Little Times" that the second part will be released on August 8.

Directly facing Gao Qunshu's "A Romantic Affair" and "When a Man Falls in Love" starring Hu Ge and Tong Liya, No. 9 is Fan Xiaopang's "One Night Surprise".

Some people watched this Tanabata file.

It is probably because the previous films have garnered too much box office, and the market's aversion to fan films caused by "Tiny Times"
Jay Chou's "Rooftop Love", which was released on the 11th, had very bad results.

In the early days of the first day, Jay Chou still yelled: "Of course I hope fans will watch it, but this movie is not just for fans. Its story background is taken from the 80s and [-]s, so it does not It’s only for young people, and older friends can also reminisce about their youth, and at the same time let children see what their parents were like at that time." None of them can restore the tragic situation of "Rooftop Love".

And "Old Father" was released for 17 days, and the box office actually reached 2 million!
Box office record for a domestic literary film.

A literary film, that's about it.

On the second Sunday in July, the General Administration released a document destined to be recorded in the history of Chinese film.

"Opinions on the Test of Ladder-style Account Sharing for Domestic Films" (created by the author)
The opinion pointed out that with the prosperity of the domestic film market, it is also to further activate the enthusiasm of film creators.

Starting from October 10 this year, 1 domestic films and theaters are allowed to adopt a step-by-step account split each year.

The rest of the movies still adopt the original 43%: 57% fixed split and buyout model.

These 10 films need to be reported to the General Administration and the China Film Distribution and Projection Association for qualification review one month in advance.

When no less than 2/3 of the review committee votes to pass, the film can enjoy the step-by-step treatment.

The "Opinions" further stipulates the details of the step-by-step account distribution.

In the first week of film release (unnatural week), the producer can get no less than 78% and no more than 85% of the box office revenue, no less than 58% in the second week, no less than 35% in the third week, and no less than 20% in the fourth week. The producer's income shall not be less than [-]% until the film is released.

The "Opinion" further pointed out that in order to avoid film squeeze, the premieres of the 10 films should be separated by at least 7 natural days.

The "Opinions" is very long, but that's about it.

Since this year has passed halfway, the General Administration has only released 5 places.

This document set off a huge wave in the industry.

When Cheng Yu'an got the documents, he also let out a long sigh of relief, and finally got something done.

"We have discussed this "Opinion" internally for a long time," Zhang Ju said in an interview. "The dispute over the division of accounts at the end of last year really played a catalytic role, and we have also noticed the contradiction between the producer and the theater."

"This experiment is also to encourage film workers to create more and better films. In terms of qualification review, we will strictly control the quality and extensively listen to the opinions of representatives of theaters and producers. In addition, we have established a comprehensive The supervision mechanism also welcomes the general public and industry workers to supervise us."

"It is called an experiment, which means that we are still exploring and will continue to improve this plan in the future. Our confidence in the future development of domestic films is unshakable."

As soon as this opinion was issued, the review committee immediately received applications for more than 30 films.

Huayi wanted to use their National Day release "Di Renjie: The Dragon King of the God City" to find out, but was called back by the General Administration.

Instead, Hua Yi sent "Private Customization", which will be released in the Lunar New Year file.

Guangxian presented "Four Famous Catch 2".
Remote also sent his "Time Love Letter" to be released in November.

Although it is unlikely that it will pass the review.

This experiment is obviously to support blockbusters.

The biggest impact of this reform must be domestic blockbusters.

But some people are very unhappy.

Hong Kong movies!

"Cheng Yu'an contributed to this incident in all likelihood." Wu Siyuan slapped the table. The introduction of this experiment will make the situation of Hong Kong films in the Mainland even more difficult.

This "Opinion" excludes Hong Kong and Taiwan films.

What we usually refer to as "domestic films" generally refers to mainland films, excluding Hong Kong and Taiwan films and co-productions between the Mainland and Hong Kong and Taiwan.

Because Hong Kong and Taiwan have their own grading review system, geographically, although Hong Kong and Taiwan are both Chinese territories, they are outside the borders.

Naturally, they cannot enjoy the treatment of step-by-step account sharing.

Jiang Zhiqiang, the boss of Anle Films, who has a good relationship with Yuan Yuan, said: "I said before that I don't want to offend him to death, so what if I give him the best film and best director? How can the box office and word of mouth of "Thieves" never end?" Chill?"

Li Yabo of Sound Emperor also added: "Why don't you understand that the Academy Awards need him, and he doesn't need the Academy Awards. Now, the largest film company in the mainland doesn't recognize the Academy Awards, more than 1000 million a year The sponsorship is gone. I'll see what happens to the Academy Awards next year."

Golden Harvest (Hong Kong Island) did not come to the meeting at all.

People from Media Asia also expressed bitterness: "We had already negotiated with Golden Harvest to make a movie, and the script was finalized, but after the Academy Awards, Golden Harvest postponed the negotiation indefinitely, and our company lost millions in vain. "

Wu Siyuan and Chen Jiashang silently scolded their peers, and finally defended weakly: "I did this for the face of Hong Kong movies."

"Do you know what people say about the Golden Statue Awards? The Hong Kong Island Film Regional Commendation Conference! If you continue to play like this, sooner or later no one will watch the Golden Statue Awards." Li Yabo said harshly.

The meeting of the Hong Kong Island film circle was a failure, and no remedial measures were taken. Representatives of various companies had a quarrel and broke up unhappily.

The chairman of the Academy Awards, Chen Jiashang and Wu Siyuan, just felt that they might have neglected Cheng Yu'an, but they didn't think there was anything wrong with the Awards: "It's all for Hong Kong films."

　My own thoughts, I hope that the review of Dianniang can let me go

　　
　
(End of this chapter)