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Chapter 524 Stupid and Bad
"Where Are We Going, Dad" triggered a frenzy of ratings as soon as it was broadcast, directly occupying the top ratings at the same time.

Five pairs of father and son (female) became popular all over the country.

"What's the format of his movie?" Cheng Yu'an asked a lot.

"Just shoot a 90-minute program and broadcast it in theaters."

"Isn't this nonsense!" Cheng Yu'an said, "Is this still a movie?!"

"Who says it's not." The remote producers have been working in film and television all their lives, and they were really opened by Mango Channel, that movies can still be made like this.

"Now they haven't finished the show, they just said that they will make such a movie and put it in the Spring Festival file."

"What does the headquarters say?"

"What's the relationship with Mango Station? It's useless for us to report."

"Then do as he does. When "Running Man" is over this year, I will also shoot an extended version and show it in theaters to see who can consume who."

That's what he said, but if Cheng Yu'an was really asked to do this, he really couldn't help it.

Within two days, "Now Now You See Me" premiered in China.

Cheng Yu'an came to the scene to help out, and praised Reba "very distinctive, overseas audiences are very satisfied with her performance in "The Thieves", and will recommend Reba to Hollywood in the future."

This is tantamount to getting Cheng Yu'an's permission to push her to Hollywood.

Regardless of whether what Cheng Yu'an said at the time was a scene, including Reba, and all the media present were very excited when they returned home.

Now, Liu Yifei has successfully entered Hollywood alone in Remote, and even has an action movie customized for her.

Tangtang accepted "Resident Evil 5", but she has already left the remote, and the remote Hollywood resources must not consider her in the first place.

Now that he wants to recommend Reba to Hollywood, he immediately hit the X point of the media.

"Director Cheng, what do you think Reba is suitable for in Hollywood?"

Cheng Yu'an said: "It's very difficult for a Chinese actress to make her debut in Hollywood. I haven't planned a suitable route for her yet. I can try two movies first."

Regardless of whether this is a blank check or not, the Reba team is very happy anyway.

Worked extra hard on the promotion of "You Now You See Me".

But in fact, the main base of "Now You See Me" is overseas, and Cheng Lingfeng doesn't have much publicity and distribution resources in China, but Reba is working hard.

On the first day, it topped the Sunday box office with a score of 2100 million, higher than "Dragon King of Shendu" and "Chinese Partner".

Within a few days, Cheng Yu'an packed his things and prepared to fly to the United States.

One is that the end of the year is approaching, and he is inspecting the company; the other is that the awards season in North America is coming, and he is going to stand for Matthew McConaughey's "Dallas Buyers Club"; the third is to take a look at his long-lost wife by the way.

Well, by the way.

Anyway, what Cheng Yuan said on the phone: "Don't be so sentimental, I came to the United States to have a serious job, and it seems that you are just incidental, you are just waiting."

But when he got off the plane with Zheng Yanchen, he was so tired that he couldn't open his eyes, but he heard a major event in China.

In order to strive for a box office of 6 million yuan, "Dragon King of Shendu" took the initiative to give up 13% of the profits to the theaters.

Adjusted the original account sharing ratio between film producers and theaters from 43:57 to 30:70, in exchange for the film arrangement of theaters.

This kind of profit sharing can indeed attract theaters, "but the movie schedule of theaters still depends on the market."

There are also those who disagree. Some small and medium-budget new films think that Huayi’s approach is "playing hooligans": "Small and medium-budget films are obviously not as dominant as commercial blockbusters in the market, but they also need space. If so ( benefit), there is absolutely no way to do it.”

Huayi said: "In the more mature North American film market, the share of accounts between producers and theaters is not static, but adjusted at any time according to the release of the film. This flexible sharing method can not only guarantee the producer's Benefits, theaters can also get more benefits."

There has been a lot of speculation about this topic on Weibo.

As the leader in the industry, it is impossible for Yuanyuan to sit idly by. First of all, Chen Zhixi, the president of Yuanyuan Film and Television, ignited the fuse of the war with a long article, which roughly means:
"At the beginning, the six distribution alliances were organized by you Huayi. In order to increase the share of accounts by 2 points, China Film Group had already negotiated 70% of the theaters. As a result, Huayi was the first to surrender to the theaters, which led to the entire distribution alliance. It fell apart. Now you take the initiative to give up 13% of the profit, so shameless!"

"Two weeks after the release of "The Founding of the Party" in 11, in order to fight for the theater lineup, it was announced that all subsequent box office proceeds would go to the theaters. You, Huayi, were the first to jump out and say that China Film "broke the rules". Now you are doing it again. what?!"

Then, Guo Fei, the CEO of Long-distance Film and Television, also issued an accusation: "Don't talk about the US market. If you want to talk about the US market, we know it better than you. The US film market has agreed on a step-by-step payment from the very beginning, not for you. Improve the film schedule and temporarily change the plan. We have reported to the General Administration and the Market Supervision Administration that Huayi’s move is suspected of unfair competition.”

Zhong Lifang, CEO of Long-distance Media, pointed out the purpose of Huayi’s move: “Huayi’s annual report last year was ugly, and this year, because of the lawsuit with Zhou Xingxing, it lost all popularity. We urgently need a movie to make the paper data look better. High stock price. This kind of method has been played since the year of the monkey, and it is not new at all.”

Then the executives of Bona, Guangxian, Xiaoma and other big factories stepped down one after another, accusing Huayi of unfair competition.

Cheng Yu was far away in the United States, and when he received the news, his sleepiness disappeared immediately.

Opening Weibo, countless private messages and Aite asked him to talk about this matter.

Cheng Yuan wrote:
"Thank you, I'm in the United States, and I just got off the plane. In fact, everyone has made it very clear, in order to raise the stock price and make the data look good. But Mr. Wang, have you ever thought about how much you will do to the entire film market? If this kind of account sharing is allowed, then what is the flexible account sharing experiment issued by the General Administration in August? Hundreds of us sat down and held a meeting for more than half a year to formulate this "Opinion" and promote this experiment. For what? After the National Day holiday, there are nearly 8 domestic films, large and small. What do you want them to do?
"It can only be said that Hua Yi's move is stupid and bad! "Old Father" has already confirmed to represent the mainland to apply for the Oscar for Best Foreign Language Film next year, and my work will focus on Oscar public relations, and I will not talk about this anymore Something's up. Los Angeles, 2:[-] a.m."

Once Cheng Yu'an posted on Weibo, the effect was remarkable.

Huayi's move is undoubtedly a slap in the face of the General Administration's "Opinions". Two days later, the Distribution and Screening Association stopped the 13% profit sharing, and believed that Huayi's move was suspected of unfair competition, and would organize special investigations.

The final result was to maintain the ratio of 43:57 and impose a fine of 60 on Huayi.

Cheng Yu'an, who was far away in the United States, was also speechless about this punishment, as if he hadn't been punished.

But the stock price of Huayi was not so lucky. After this incident, the stock price fell for three consecutive days, and the market value evaporated by more than 7 million yuan.

It wouldn't hurt the muscles and bones, but it hurt like hell.

(End of this chapter)