Light and shadow player

Chapter 869
The mother-in-law finally freed up time to take over Cheng Mufan.

Cheng Yu'an left her daughter in the pet shop and ran to Tiangong Yicai Tianfu Production Center - where the special effects of "The Wandering Earth" were done.

The reason for choosing to open a production center in Tianfu is out of cost considerations.

The cost of living in Tianfu is not high. Putting the production center here can dilute the cost of the company and reduce the living pressure of employees.

The late stage of "The Wandering Earth" has already progressed to the second half, and the release date of December 12th is hard to move.

Cheng Yuan listened to the progress report of the special effects team in the production center and watched the sample.

The budget left by the crew for the post-production is very sufficient, and with the cooperation of seven special effects companies at home and abroad for more than a year, "It is estimated that all productions will be completed in mid-October."

"Director, why did you think of asking Wu Jing to play Liu Peiqiang?" The post-production team was puzzled, feeling as if the director's eyes were open.

Why was he so determined at the time that he invited Wu Jing, who could only be regarded as a "bare show" at the time, to play such an important role as Liu Peiqiang.

As soon as "Wolf Warrior 2" exploded, Wu Jing became the hottest actor, bar none.

This saved "The Wandering Earth" a lot of publicity fees.

"I didn't know he would explode." Cheng Yu'an laughed, "I have known Wu Jing for a long time. I need a soldier, but he can't be too serious and upright. Wu Jing is very suitable."

"There are many actors who can play Liu Peiqiang."

There are indeed quite a few. The role of Liu Peiqiang is not complicated, and it is not because Wu Jing is necessary.

"There are quite a few, so why can't it be Wu Jing?" Cheng Yu'an asked back, "I don't need to use an actor as a publicity stunt. It doesn't matter to me whether he is famous or not."

The core selling point of "The Wandering Earth" is Cheng Yu'an, a top-notch director plus top-notch special effects scenes.

Moreover, the crew did not pay much for the actors. Liu Yifei did not ask for a penny for her cameo role as Liu Peiqiang's deceased wife, and Gao Yuanyuan got 2 yuan for her cameo role as Han Duoduo's language teacher.

Wu Jing was really cheap back then.

To sum it up, the image is suitable, the acting skills are good, there is friendship, and it is not expensive, why not use it?
Cheng Yu'an is quite satisfied with the progress of "The Wandering Earth".So before leaving, he yelled in the movie starring group:
"The later stage of "The Wandering Earth" can be finished as scheduled. After May [-]st, you can save half a day and a day to shoot the posters. We will slowly spread the publicity."

The main posters of the movie have been planned in advance, but the personal promotional posters of the protagonists have to be shot separately.

It didn't take long for someone to reply to the message.

"Okay, okay, director." Li Guangjie sent a voice, "I'm in Beijing on May Day, and I can shoot anytime."

"Director, I'm still on the production team out of town, and I may not be able to come back." Nini said.

"It's okay, I'll ask the team to bring the equipment to your place." Cheng Yu'an replied in time, "If you have any inconvenience, tell us quickly, and we will collect it and send it to Xuanfa to solve it together."

Cheng Yu'an just urged them to take a promotional photo, and it was the people in the team who actually solved the problem.

At this time, Liu Yifei's voice message also popped up: "I am in the United States, can you arrange a photographer to take pictures for me?"

Cheng Yu'an said: "Whoever drew her into the group, she just said a few words and took some personal promotional photos."

Liu Yifei sent an angry expression in the group.

The group leader Wu Jing said: "I said you two are almost done, show your affection here."

Anyway, the notification was in place, and Cheng Yu'an left the chat interface with a "slip" emoji.

Cheng Yu'an stayed in Tianfu for two days before returning to the capital, and continued to devote herself to the post-editing and production of "Mulan".

There is really nothing to say about May [-]st this year, it is miserable.

Director Liu Milk Tea's debut film "The Later Us" scored a super high box office of 2.8 million on the first day, reaching the same level as Hollywood blockbusters.

However, on the same day, various media broke out that "The Later Us" had large-scale refunds on the premiere day. The total number of refunded theaters was close to 4000, and the total amount of refunds was 1500-2000 million yuan.

For the Maoyan family alone, the refunded box office was as high as 1300 million.

Tao Piao Piao platform also had 12 tickets refunded abnormally on the day of the film's premiere.

Maoyan and Taopiaopiao account for more than 80% of the domestic online ticketing market, and most of the refunds come from these two platforms.

There has never been such a large-scale refund of tickets in the history of Chinese film.

The matter quickly fermented, triggering voices from theaters, theaters, ticketing platforms, and industry professionals.

The theaters are the biggest victims of this incident, and the managers of various theaters have asked the "Later Us" crew to thoroughly investigate the matter on the Internet, and they must give an explanation.

"More than 300 tickets were refunded for one of our studios, which is several times more than usual. There are a lot of vacancies in many shows, and the loss is relatively large." The manager of Golden Harvest Studios in the JA area of ​​Shanghai City responded to reporters in this way.

Zheng Yanchen, senior vice president of Yuanqiu Films and CEO of Golden Harvest Cinemas, openly questioned that Maoyan Shadow was playing tricks.

"Maoyan Shadow is the film producer, propagandist, distributor, and major ticketing platform, and most of the ticket refunds come from Maoyan. There are good reasons to suspect that the Maoyan Shadow industry is calling for a thief."

The next day, the Film Bureau issued a document, preliminarily affirming that the refund of "The Us Afterwards" "is indeed abnormal, and the specific issues are yet to be studied and judged. If it is found to be unfair competition or box office fraud, it will be dealt with severely."

A big V in the industry analyzed that the box office of "The Later Us" was falsified, mainly through inflating the pre-sale box office to increase the theater's film schedule, and real customers entered the theater early because they were afraid that they would not be able to buy tickets; on the first day of the show, fake data Then use the ticketing platform to refund the ticket and leave.At this time, the theater schedule could no longer be changed, and the theater chain suffered huge losses.

The next day, after the Film Bureau issued a document, Maoyan Films also explained the outside world's doubts about Maoyan in the ticket refund incident.

It is said that malicious swiping orders are concentrated in preferential tickets such as 19.9 yuan.Among the refund orders on April 4, 28% belonged to the normal rebooking behavior of users, and the remaining 54% of the refund orders were determined to be malicious brushing of tickets, suspected of scalping.

But such a response did not satisfy the outside world. Golden Harvest beat the dog in the water. General Manager Fang Bin bluntly said that Maoyan’s response was unfounded: “The ticket price for scalpers is 19.9 yuan, and an ID is two or three tickets. I don’t know how many tickets need to be organized for such a large-scale refund. Talent can do it. The system is theirs, and they can say whatever they want. If the scalper is blocked and unable to withdraw the refund of tens of millions of yuan, he will lose a lot of money, and (the scalper) is unlikely to take such a big risk.”

Tao Piao Piao added fire, and issued a long statement titled "It's not easy to tell the truth, it's your responsibility to be a platform!", criticizing Maoyan's explanations one by one.

The article mentions scalpers as follows: "With the substantial increase in the proportion of movie ticket online purchases in recent years and the fact that the overall average attendance rate of theaters is not high, the phenomenon of scalpers in the movie ticket field has become very small, and it is absolutely impossible for a certain Ticket sales for a film make a big difference."

Tao Piao Piao suffered a huge loss this time, and the ticket refund incident directly led to Tao Piao Piao temporarily closing its ticket refund and rebooking business, which caused a large number of user complaints, resulting in irreparable economic losses and brand damage.

Liu Naicha also responded in a timely manner, saying that he is communicating with the film studio and distributor, and strongly hopes to find out the problem and find out the truth, and will actively cooperate with relevant departments to find out the truth, so that the film can return to a more pure film discussion as soon as possible .

The country's legislation in the field of film is still far from perfect, and Cheng Yu'an knows that this matter can only be ignored in the end. Legally, Liu Milk Tea and "The Later Us" did not pay the price for it.

However, within the industry, Liu Milk Tea has already begun to attract people's attention. She was originally a scumbag, and she played this kind of coquettish operation in her debut work.

"Later Us" is the starting point of her director, and it will also be her end.

But, sometimes that's how fucked up the story ends.

"Later Us" is still the champion of May 4st, earning 9 million box office in [-] days.

Sometimes when I think about what Feng Xiaogang said, it is actually not completely unreasonable.

(End of this chapter)