I really don't want high ratings for my documentaries!

Chapter 685: A Hero's Twilight?

I don't know when, there are a lot of publicity about Huang Yu's movie on the Internet.

From the pop-up advertisements, the signboards on the pedestrian street, to the opening of the app.

Seems to bloom everywhere overnight.

If the previous publicity and frost-beaten eggplants were sluggish, the current density is like an old tree blooming and rejuvenating.

This change can only be understood by the wife of the old man who ate the beef stem pills.

Moreover, with the increase of publicity, the audience's attention to Huang Yu's new movie called "That Mountain, That Cloud" also increased.

The audience didn't think there was anything, after all, it was normal for a movie to increase its publicity.

It is not normal for a promotion to be withdrawn suddenly.

But these actions fell into the eyes of the insiders and immediately felt that something was wrong.

Because there is still some time before Huang Yu's movie is released.

Even if it entered the publicity period in advance, it shouldn't be so many days in advance.

Everyone thought of the previous guess almost in the blink of an eye, and there was a lot of discussion.

This topic has also become an issue that will definitely be discussed during artist dinners and crew breaks.

"Hey, is Director Huang responding to Director Xu by doing these actions? Why do I feel like a provocative demonstration?"

"It must be! My friend works in Director Huang's new company, and she told me that Director Huang did this to target Director Xu."

"Is Director Huang declaring war? Compared with Director Xu, Director Huang is probably not as good as him?"

"I don't think Director Huang is stupid. If he declared war so bluntly, he would definitely be inferior to Director Xu. This should be a strategy."

"How fierce! Facing Director Xu's suppression, you dare to be so tough!"

"If it were me, I would definitely be tough! You have driven me to a dead end, what if I am not tough!"

Discussions in the circle were in full swing, but when these rumors reached Xu Wen and Zhang Min's ears, they were a little stunned.

Xu Wen stared blankly at Zhang Min.

"Did you spread this rumor?"

"How is it possible! I can't control what Huang Yu wants to do."

Zhang Min shook his head.

Xu Wen took a deep breath.

"In this case, there is only one possibility."

Zhang Min stared blankly at Xu Wen, and the two said in unison.

"He believed it!"

"I suddenly felt that Huang Yu's departure was actually not so difficult to accept, and I suddenly felt much calmer in my heart."

Zhang Min said inexplicably.

At this moment, she didn't know whether it was luck or regret. She didn't expect Huang Yu to believe the rumors on the Internet so easily.

Xu Wen burst out laughing.

"Is it because of Huang Yu's lowered intelligence?"

"Otherwise, I feel like I overestimated him before."

Zhang Min shrugged.

Xu Wen smiled and shook his head.

"But everything can't be seen on the surface. It seems that Huang Yu is showing an irrational look, but this is not an illusion revealed to us by others."

"What does that mean?"

"Fishing in troubled waters, when the situation is not in your favor, first muddy the water. Since the situation where you have an advantage is no longer good, then reverse the operation. It seems to be similar to Huang Yu's operation. Just look at him The final box office of the film will know whether this is his trick or what."

Xu Wen chuckled, his tone revealing a hint of banter.

Zhang Min's eyes lit up.

"I'll check it out!"

After speaking, he turned and left the office.

Huang Yu's actions here have aroused speculation from all sides.

Some people think that this is Huang Yu's behavior to gain attention, while others speculate that Huang Yu is going to declare war on Xu Wen.

But no matter what, Huang Yu's new movie still got a lot of attention, and the popularity also rose at the same time.

Correspondingly, the attention of several low-cost films produced by Xu Wen continued to decline.

Even when the first low-cost movie "Red Jade" was released, many people missed the time.

The box office of the first low-budget movie came out the next day after its launch. The box office was 224 million on the first day. It is destined to be very easy to get back the cost of 300 million.

After all, Xu Wen's name is still very attractive.

But the good situation didn't last long, because what came out on the first day had word of mouth besides the box office.

The reputation of "Red Jade" on the Internet is almost polarized.

The bad thing is that I originally went to the movie theater in Xu Wen's name, but the director and screenwriter of the movie are not Xu Wen.

Not only that, not only did they not see a black humor movie that they thought was the same as "Crazy Stone".

Even in some places, the logic is not self-consistent, and some cheap props are not flattering.

They walked into the cinema expecting "Crazy Stone".

But in the end, the quality of the movie is not even half as good as "Crazy Stone".

This disappointed them a lot, thinking that the drama crew was bluffing and deceiving in the name of Xu Wen.

But what they don't know is that the show side is also very wronged.

Because Xu Wen obviously participated in this movie.

As a result, they were said to be deceiving people in the name of Xu Wen, which made them unable to explain why.

And those who think this movie is good think so.

Xu Wen only played a publicity role for this movie.

It is quite unexpected that a movie with a cost of only 300 million can have such an effect.

This group of people is obviously the kind of people who watch movies and read the credits and do their homework.

They probably didn't have high expectations for this movie when they saw that the director and screenwriter were newcomers, and the whole movie didn't even have a decent publicity.

As a result, they are often pleasantly surprised when they see that the quality of the movie exceeds their expectations.

The two kinds of word-of-mouth are in dispute, and each has its own supporters.

But the box office is the person who can best reflect the support of the audience.

The box office of "Red Cloud" plummeted the next day, from 224 million on the first day to only about 130 million.

Although judging from the one-month release date, it is no problem to recover the cost, and even make some money.

But the movie was a clear failure for the market.

Because the difference was only 24 hours, the box office fell like this.

Clearly a sign of weakness.

There was also an uproar in the circle about this.

On the third day, the box office of "Red Cloud" continued to drop, from 130 million to 90.

It can be regarded as announcing its withdrawal from the finals in advance three days after the release.

The box office failure of "Red Cloud" also made the impatient media start to move around.

Marketing accounts also began to post some suggestive news.

""Red Cloud" failed at the box office! Can Xu Wen achieve another glory?"

""Xu Wen" doesn't work? The movie "Red Cloud" suffers from Waterloo at the box office!"

"It plummeted over a million dollars in three days! Xu Wen's new work "Red Cloud" was a hit at the box office."

News like this emerges endlessly.

Then, when "Red Cloud" was still on the shelves, another low-cost movie "The Light in Life" also produced by Xu Wen went online.

As a slightly film about left-behind children.

This semi-documentary film has attracted a lot of people's attention since its release.

It also received a hot search on the day of its release.

The box office of the first day has not yet come out, and the audience who have watched it have expressed their views on the movie on the Internet.

Unexpectedly, nearly 7% of the audience thought it was a very good movie.

Realistic shots, natural plots, and innocent performances all make the whole movie look unpretentious and unpolished.

On Douban, "Little Light in Life" also directly got a score of 7.9 at the beginning.

This is a very high starting point for a rookie director, even if he has Xu Wen's credit, it is still a good achievement.

As a result, the first box office came out the next day.

The box office of 28 directly surprised everyone.

People in the circle were very depressed, originally thought that this would be an excellent work.

But I didn't expect the box office to be so low!

But there are also insiders who can see clearly and give explanations.

"Glimmers of Life" is more of a documentary than a movie.

Movies are about telling stories.

Documentary is to restore the story.

But the restored story is less attractive than the told one.

The only documentary film that has been successful at the box office in cinemas is "I'm Repairing Cultural Relics in the Capital" by Xu Wen.

But that documentary was also successful when it was released in theaters because of the popularity of the documentary series "I am repairing cultural relics in the capital".

This time "Glimmer of Life" does not have any publicity.

Direct nudity, even if the reputation is good.

But it is difficult to succeed after all.

Some people didn't believe it at first, but it wasn't until the box office came out the next day that everyone had to believe it.

Because the box office of 12 was less than half of the previous day.

Compared with the cost recovery of the first part, the second part has difficulty in cost recovery.

A flop of two low-budget films.

It also caused a lot of discussion.

Some people don't believe that the film produced by Xu Wen has such poor performance.

Even if it is a low-cost movie, it shouldn't be such a result.

In this case, let alone suppressing Huang Yu, it is estimated that whether Xu Wen can recover the cost will become a problem.

What's more, they even started to bad-mouth Xu Wen directly.

"Will Xu Wen never fail?"

"Xu Wen is old too! He is not a saint."

"It's a matter of time before a hero dies!
Statements like this abound.

Xu Wen was very depressed when he heard it.

He was said to be old when he was only in his 30s.

Anyone else would be unhappy.

Even though some people said that the two previous movies Xu Wen only appeared in the movie as a "signature".

It cannot be said that the previous few films represent Xu Wen's true level.

But not many people agree with this view.

They think that since Xu Wen has already taken on the task of producing it, these few films represent Xu Wen's true level.

For a while, discussions surrounding Xu Wen continued one after another on the Internet.

Such remarks even affected Zhang Min.

Zhang Min went to work these days, and when he was alone, he always had a bitter face.

Especially when swiping the phone, his face was even more bitter.

As an investor, seeing the failure of two consecutive films, it is impossible to say that he is not in a hurry.

Not to mention that she also released Xu Wen's ten low-budget movies just to suppress Huang Yu.

But as the boss, she couldn't show this anxiety.

Because if she is the boss, she will start to worry.

Then the audience below panicked even more.

So even though he saw his company's stock price go down all the way, Zhang Min still acted nonchalantly when facing his employees.

Perhaps God wanted to relieve Zhang Min's pressure, and at this time the other two low-budget films that had been edited were released at the same time.

These two films have just been released for one day, and they have shown a good momentum both in terms of word-of-mouth and box office on the first day.

The two films got opening scores of 7.7 and 7.8 respectively on Douban.

The box office on the first day both exceeded 300 million, and the box office on the next day also remained at around 200 million.

It may not seem high, but compared with its cost, it is already the highest among the few movies currently released, and it is also one of the most profitable movies at present.

However, before Zhang Min was happy, Huang Yu's movie "That Mountain, That Cloud" was directly released in theaters!
The box office on the first day was 3600 million, and the Douban score was 8.2 points, which directly brought back the face of the two films.

And on the next day, "That Mountain, That Cloud" continued to exert its strength.

The box office of 3200 million once again surprised the circle.

It earned more than 6500 million at the box office in two days after its release. Based on its cost of 1 million, this is definitely a movie that makes money!
In contrast, under the influence of "That Mountain, That Cloud", the two films of Xu Wen's company could not even maintain a single-day box office of 200 million.

It fell directly to more than 80, and they were squeezed out very seriously.

It seems that releasing ten movies in succession is to suppress Huang Yu, but in the end, they suppressed him first.

Such a situation happened to Xu Wen, giving people an extremely unreal feeling.

While everyone was waiting for Xu Wen to have any follow-up moves, two more low-budget films produced by Xu Wen went online.

These two low-cost films performed like moths to a flame on the day of their release.

He plunged into the fire without even sparking a spark.

Among the 6 films currently released, it is the only two films whose first-day box office did not exceed 20.

Such a result cannot be described as tragic.

In contrast, Huang Yu's "That Mountain, That Cloud" officially broke through [-] million at the box office on the fourth day of its release.

In this stark contrast, the media no longer hold back their venomous tongues.

All kinds of negative voices emerge in endlessly.

I think Xu Wen just failed to slap his face this time and ruined his reputation.

Six of the ten films produced by the supervisor were screened, but the combined box office of the six films was not as high as that of Huang Yu's one film.

This level of embarrassment is simply embarrassing and thrown into the Pacific Ocean.

Some viewers even posted on the Internet saying that their filter for Xu Wen has been broken.

I used to think that as long as it is related to Xu Wen, the movie must be good.

But after watching the 6 movies, I have already broken this concept in my heart.

The circle is also very surprised by Xu Wen this time.

After all, the performance these few times is really too stretched, compared with the previous "Crazy Stone", it is a heaven and a ground.

However, at this time, Xu Wen updated a bib late at night.

(End of this chapter)