Top of the Great Era

Chapter 1358 Manchester United Business
A club is also a company. Almost all companies will encounter the phenomenon of employees complaining, complaining, unfair, and conveying negative emotions because of salary comparisons.

If you spread it to ten or ten to a hundred, it will seriously affect the promotion of the work.

To solve this problem, in addition to establishing a fair and equitable salary system, it is the principle of confidentiality, and the salary of all employees is kept confidential.

Strict companies will fire employees once they find out that they are discussing each other's salary in private.

But how could such a thing be prevented?

Zhou Buqi also has such concerns about Manchester United.

What about the old employees who have worked in the club for many years when the outstanding people are paid high salaries?With such a long service life and such a low salary, it is possible to feel dissatisfied.

But if the collective salary is raised, as the boss, he is very reluctant.

Most of the employees are incapable of work.

For example, the lawn weeders at Old Trafford, some of whom are almost 60 years old.How can you compare your work efficiency with a young guy when you are old?But expulsion is impossible. We can only wait until the age limit is reached, and then hold a ceremony to give him an honorable retirement, which represents the values ​​​​of Manchester United.

In fact, this is all nonsense, just for the grassroots employees and the poor outside.Poor people all over the world are the same, we should talk to them about feelings.

You have to talk about money with rich people, such as executives like David Gill.

But Zhou Buqi is very dissatisfied with his work performance, and he is not reconciled to a large salary increase.

Zhu Jun's proposal is very good.

split!

Not only the business split, but also the geographical split.Old Trafford is not only the home stadium of Manchester United, but also the office headquarters of Manchester United, where all major businesses are located.

Working together, the more opportunities you have contact with, the more obvious the sense of unfairness brought about by the gap in salary and benefits.Establish a subsidiary "Manchester United Commercial", move out to operate independently, and take full responsibility for the commercialization and market expansion of Manchester United Club.

Information gap is a common way to resolve conflicts.

The easiest way to create an information gap is geographical isolation.

This time, the whole idea of ​​Manchester United's reform was opened.

What should we do if we can't handle David Gill, Ferguson, and those veteran employees who have worked for decades, and the reform can't go on?
Avoid its edge!

Move out, start a new stove, and set up another stall!
Zhu Jundao: "As far as I know, in European football, the salary of club executives is very low. The vice president level is generally around 60 euros. When discussing salary with David Gill's management team, there is no need A vertical comparison with the subsidiary of Manchester United Commercial, and a horizontal comparison with other clubs in European football can reflect the fairness. One side is sports, the other is business. Doing sports earns money from sports, and doing business earns business. money, don’t bother each other.”

Zhou Buqi felt that it was the right choice to entrust Zhu Jun with the preparation of the salary system, and said with a smile: "Yes, that's how it should be done. Those who engage in football... It sounds nice to be persistent and sentimental, but it's ugly It's just stubbornness. It's right to separate the offices so that the new company is not hindered by them."

Zhu Jundao: "Constraints are definitely indispensable. No matter what kind of commercial expansion, it cannot be separated from the team after all. A middleman is needed to coordinate on both sides."

Zhou Buqi said: "Let San Dezi do it."

With an in-depth understanding of European football and foresight, he has more awareness and confidence in Manchester United's reforms, and he has become more comfortable in personnel arrangements.

In his previous life, San Dezi was known as a business genius in European football.

It's been a long time in close contact, so that's it!

It's purely a big guy out of a dwarf!

In terms of business operation ability, he is still far behind a real world-class talent.This is the feedback given by Focus Media.

Some time ago, because Zhou Buqi wanted to entrust San Dezi with a heavy responsibility, he took him to Focus Media for research and study.

Unexpectedly, after a week, the evaluation given by Focus Media was "Mediocre".

Depend on!
San Dezi was despised by Jiang Nanchun.

If you think about it again, it doesn't make sense.

San Dezi's current annual salary is only 65 pounds. If he really has top-notch business management skills, he would have been poached away with a high salary.For a vice president of Focus Media, the annual salary, bonus, and options add up to £300 million a year.

It's not a level at all.

It is not very accurate to use the amount of income to evaluate a person's ability, but it is basically accurate.

Zhou Buqi originally thought that San Dezi could go to Focus Media to study hard, and then he would be in charge of Manchester United's business.Now it seems that his level is not enough.

Manchester United should have higher standards!

San Dezi should act as a lubricant between competition and business.He has been working at Manchester United for many years, dealing with David Gill and Ferguson for many years.

As for the business world...

Jiang Nanchun has already released his brother-in-law Chen Wenhao, and he can focus on training him.In addition, it is to poach real experts in marketing, commercial promotion, and copyright operations from Hollywood.

Salaries are sure to be high.

Deloitte Accounting Firm is very powerful. Mr. Hardy is an expert in this field, so he handed over a document, "This is the salary system that our team planned for the new company Manchester United Commercial."

Zhu Jun has already seen it.

After Zhou Buqi looked at it, he was slightly surprised.

The planning is very detailed, and it is divided into 20 files in total.The minimum is £6.5 and the maximum is £450 million.

The estimated company size is 200-250 people, and the total salary is 5000 million pounds.

The per capita expenditure is 20-25 pounds, which is not low.

In the past Manchester United, the average annual salary of employees was 7.5 pounds.

Mr. Hardy went on to say: "Last year, we gang Ramon made a new salary system. It is not convenient for me to disclose the details, but I can say very clearly that the salary they offer for outstanding executives is high enough, and the vice president level You can get a salary of 500 million U.S. dollars every year, and the director level is also between 100 million and 200 million U.S. dollars. We have also participated in Pixar’s salary system. It was three years ago. It can be said that their vice president and creative director John Last makes $300 million a year."

Zhu Jun asked, "Where's the president?"

"That's a lot." Mr. Hardy smiled, "Counting bonuses, dividends and stocks, it may be tens of millions of dollars a year."

Zhu Jun twitched the corner of his mouth, "There is no need for such a high standard."

Zhou Buqi has a deep connection with Hollywood, and said with a smile: "The presidents of Hollywood film companies are all the biggest producers, and they can get dividends from the movie profits. They can make 500 or [-] movies a year. That’s the big deal. If you only count management revenue, it’s probably around $[-] million.”

"What about Manchester United?" Zhu Jun frowned, "What kind of incentive mechanism should Manchester United adopt? A fixed annual salary is definitely not acceptable."

The mechanism of this traditional industry is different from that of Internet companies.

It is impossible to give options to Manchester United, right?
Mr. Hardy said with a smile: "It's almost the same, performance commission. Set a performance target every year, grow to a certain amount, and give a certain percentage of dividend mechanism. The last three pages give three plans in detail."

Zhou Buqi turned to the end and nodded, "What about the risks? Have you assessed it? Will the high salary cause serious losses?"

All reforms have the potential to fail.

The company "Manchester United Business" has made great strides. If it fails, don't affect Manchester United's main business, otherwise it will have to borrow money.Manchester United's current debts have been stripped, and any future loans must be around the renovation project of the stadium.The local government is particularly fond of this kind of infrastructure project, and will cooperate with the bank to provide loans with ultra-low interest rates and long-term tenure.

Mr. Hardy said: "No, according to the financial report budget you provided me. Manchester United's revenue this season is 2.15 million pounds, and the total salary of players and employees is 1.21 million pounds. After the new Manchester United business is established, the overlapping employee part is removed. , The total salary will reach 1.6 million pounds. Adding agent commissions, daily maintenance and management fees, and setting aside 2000 million pounds for player salary growth, we can basically reach a balance of payments.”

In other words, even if the new company does not make a penny, it will not cause a financial burden on Manchester United, at most it will squeeze the club's profits dry.

Zhu Jun smiled and said: "This arrangement is very good. If the Glazer family controls, Manchester United's profits will be used by them to pay off the debt. But we use the money for innovative reforms. Even if it fails, it will have little effect .”

Zhou Buqi made the decision: "Okay, now that we have decided, we must try it! Football is the number one sport in the world, and Manchester United has such a great brand value. I don't believe that commercial promotion can't be done!"

Manchester United's commercial overhead can reach £6000m a year, which is a huge sum.You know, the current salary of all Manchester United players, including the adult team, reserve team, youth team, and echelon, is only 8500 million pounds in total.

However, with the brand value of Manchester United, is it impossible to achieve an additional 6000 million pounds in commercial income a year?
This is too shabby!

Zhou Buqi is now a shareholder of Marvel, and he has obtained Marvel's financial report for the past year.

Last year, Marvel launched its first self-produced super-English blockbuster "Iron Man", with a global box office of more than 5.8 million US dollars.Judging by box office magnitude, this is only a moderately successful film.

However, this is enough to make a lot of money for Marvel!
The North American box office is 3.18 million US dollars, with a share of 1.52 million US dollars; the overseas box office is 2.66 million US dollars, with a share of 1.06 million US dollars;
Global disc revenue of $1.12 million;
North American TV revenue is US$5200 million and overseas TV income is US$6500 million;
$7400 million in derivatives licensing revenue;
Total gross of $5.57 million!
You know, Manchester United's expected income this season is 2.15 million pounds!
Depend on!
Lying in a big slot!
Manchester United, the world's number one sports giant, has worked so hard to operate and play games for a season, and its total income is less than half of that of a medium-sized Hollywood movie!

This is really ridiculous!
It's unbelievably ridiculous.

Therefore, it is necessary to poach high-end talents from Hollywood to build Manchester United's brand market!
Zhu Jun looked at him, "Have you contacted a headhunting company? Have you found someone good?"

"Well, I found Heidrick & Struggles. Are you free tomorrow, let's go and have a look together?"

"Okay."

(End of this chapter)