Top of the Great Era

Chapter 1400 It's okay, I still have a backup
The case of Disney acquiring Marvel is not favored by the market at all.

In his previous life, for this matter, Robert Iger worked hard and played tricks a lot.As a public company, Disney kept the deal a secret for nearly a year.

The reason is that after the news came out, the market's reaction would be too negative, causing the stock price to plummet.Then the board got too stressed and the deal fell through.

For such a large company and such a large transaction, it is not so easy to keep it secret for such a long time.

At the end of 09, after a series of secret operations and negotiations, Disney suddenly made it public, saying that Disney completed the acquisition of Marvel at a price of US$42 billion.

Then, public opinion was in an uproar.

Disney’s stock price plummeted by nearly 4%, causing Disney to suffer huge criticism. Even the black president of the White House organized an entrepreneurial lunch banquet and called Disney’s chairman of the board, Robert Iger, to insinuate that he was too stupid. .

This is also normal.

Elon Musk also grew up step by step amid scolding and ridicule.

Public misunderstanding is inherently common.

Zhou Buqi is optimistic about the future of Marvel, and the most intuitive judgment is of course foresight.

However, even without foresight, he can analyze that Marvel can shine in the next few years.Judgments can be made from a deep understanding of Internet streaming media and an understanding of how the entertainment industry operates.

But here comes the problem...

Just like Zhen Yu said.

He can make strategic judgments from the trend of industrial transformation and the Internet leading the times, so can others?Ordinary people can't make such judgments, but geniuses can!
Zhou Buqi didn't know much about Robert Iger.

But Jobs was famous.

He must have been inclined to think this way.

He is the major shareholder of Disney, without his strong promotion and full support, it would be impossible for Robert Iger to complete the acquisition of Marvel.

Zhou Buqi said in a deep voice: "It seems that the key point is Jobs."

Zhen Yu nodded lightly, "Can you convince him?"

"This..." Zhou Buqi looked embarrassed, "I'm not familiar with him, the key is not important. He is a major shareholder of Disney, so he has a close interest."

Zhen Yu suggested: "Didn't you contact Sun Zhengyi, he is very familiar with Jobs, why don't you ask him to help persuade him?"

Zhou Buqi sighed, "Jobs is notoriously paranoid, how could he listen to people's persuasion."

"What should I do?"

"Can you think of a way to provoke the relationship between Jobs and Robert Iger?"

"what?"

Zhen Yu's cherry lips parted slightly, quite surprised.

Boss Zhou, his thinking angle is always so strange.

Zhou Buqi pondered: "Try it from this angle first. If it doesn't work, I don't care about business ethics. Well, do you understand the relationship between Jobs and Iger?"

"It's mainly around Pixar." Zhen Yu paused, and then slowly explained, "Back then, the head of Disney was Michael Eisner, and Disney's film industry fell to the bottom. Disney cartoons were taken over by Pixar. , DreamWorks, Blue Sky Animation, and Sony Animation have all been surpassed. It has not produced a blockbuster animation for ten years. The production value of the film is not to mention comparable to that of Hollywood giants such as Warner, Universal, Sony, Fox, and Paramount. Compared with MGM and DreamWorks, Michael Eisner stepped down, and Robert Iger took over. After Iger took office, the first thing to do was to save Disney’s animation industry. The transition from 2D hand-drawn animation to 3D computer animation turned to Jobs and wanted to acquire Pixar."

Zhou Buqi nodded, "Well, that's right. Disney's acquisition of Pixar is not only a tactic, but also a strategy. It is not only to eat Pixar's animation and production team, but more importantly, to buy their cg animation technology , and then integrated into Disney animation."

Zhen Yu pursed her lips, "Yes, the 3D animation "The Little Mermaid 3" released last year with CG technology is pretty good."

"Pixar... So, Iger and Jobs are only interested in the relationship?"

"Not necessarily, Jobs is the largest shareholder, and...Apple is launching a new plan to open an Apple experience store, not a mobile phone retail store in the traditional sense, but an experience store..."

Zhou Buqi laughed and said: "No need to explain, I know, it's an experience store."

Zhenyu said: "This is very similar to the idea of ​​the Disney store. It is for children to experience, not to sell goods, but to provide the best service. But as long as the service is good, children will definitely cry and want to buy. Apple is just Changed the Disney model from kids to adults."

"Damn!" Zhou Buqi was stunned, "Hearing what you said, how do you feel that the two of them have a romantic relationship... um, it seems that they are like-minded?"

Zhen Yu was not sure, "Anyway, the relationship between Apple and Disney is very special. When Apple first launched iTunes, many music companies were waiting to see, and Disney was the first to cooperate."

Zhou Buqi frowned, "Senior Sister Zhen, ask some sensible people to find out what's going on with these two people."

I feel bad!

It seems difficult to separate the relationship between these two people.

"Oh, I'll go back and make a few calls."

Zhen Yu lowered her eyes, got up and walked out of the study.The waist is really thin, the buttocks are really upturned, and the back looks like a killer.

Zhou Buqi felt a little helpless.

There is a feeling of nowhere to start.

"Boss? Boss?" Ning Lu yelled several times from the side.

"Ah? What's wrong?"

"Have you taken a fancy to her?"

Zhou Buqi said seriously: "Don't talk nonsense."

"Yes, I can tell." Ning Lu curled her lips and muttered softly, "I'm still pretending."

Zhou Buqi was stunned for a moment, "Did you see it?"

Ning Lu raised her fair chin slightly, "Yes."

"How did you get it?"

"Your eyes are always staring at her breasts, small waist, buttocks, thighs, etc., with a dreamy expression."

"Ah? Not so?" Zhou Buqi was very surprised, "So obvious?"

Ning Lu nodded like a chicken pecking rice, "It's obvious, I just want to sleep with her."

Zhou Buqi couldn't help but blushed, "Don't talk nonsense."

I didn't expect that after so many years in the rivers and lakes, my internal strength is still so shallow, that a young secretary who has only been in personnel for two months can see through it.

Ning Lu said with a smile: "Other times it's pretty good, and she's quite majestic in front of other women, like a gentleman, but it's just this time when she's in front of Mr. Zhen, something's not quite right, it looks like she has some ideas."

Zhou Buqi said: "I am an upright gentleman!"

"But you..."

"Don't guess if you don't understand, go and get some fruit...Damn, you go call and ask, when will my housekeeper deliver it to me!"

……

It seems that there is no way to hide it.

Even Ning Lu could see it, Senior Sister Zhen Yu might have discovered it a long time ago.

In this case, short-term pain is worse than long-term pain.

Straight to the point!

Because there was no housekeeper or maid at home, nor did they find a cook or nanny from outside, so they went out for dinner and found a high-end hotel, where they had a Spanish meal and a table full of seafood.

Zhou Buqi coughed a few times, planning to start with Senior Sister Zhenyu's fiancé and get to the bottom of it first.

If the relationship is stable and the relationship is warm, don't destroy it.

However, Zhen Yu didn't give him a chance to speak, but talked about Jobs and Robert Iger again.

"I inquired about some details again, and I think it will be of great reference value to you."

"Oh? Talk about it."

Zhou remained calm, graciously peeled a crab leg, and delivered it to her dinner plate.

Zhen Yu said softly: "It is said that they have a very good relationship. Iger's wife is Jobs' ex-girlfriend. With this relationship, the two hit it off when they first met and became good friends."

"Depend on!"

Zhou Buqi was stunned.

I can't understand the source of the friendship of these Americans.It turns out that having more girlfriends also has the advantage of spreading the net and making friends!
Zhenyu said: "In 05, Iger went to Jobs to talk about the acquisition of Pixar. However, the first thing the two talked about when they met was not Pixar, but iTunes."

Zhou Buqi nodded, "Well, Disney puts all its music on iTunes, you said."

"More than that!"

"Ok?"

"At that time, Jobs meant to make iTunes a music platform. However, Iger gave him suggestions, saying that movies and TV series could also be sold on the iTunes platform. Then, the two parties cooperated, and Disney put its ABC TV station It’s on iTunes. It’s the earliest streaming media, more than a year before Netflix and two years before Hulu.”

"I go!"

Zhou Buqi was so broken that he couldn't speak.

Depend on!
It turns out that this Robert Iger is not a good stubble either!

No wonder the Disney led by him in later generations can be so powerful that it dominates Hollywood.The combined market capitalization of all other Hollywood companies is smaller than one Disney.

Disney's big boss Robert Iger, this strategic vision is very unique!
No wonder he, together with Jobs, intends to defy public opinion and take Marvel, which is obviously not in line with Disney's sense of value and cultural background, under his account.

He has long had a deep understanding of industry changes, and his understanding of the market far exceeds that of his contemporaries.

Zhen Yu said: "However, Apple has too few devices, mainly iMac, iPod and iPhone. This streaming media model has not developed on Apple."

"Well, Jobs' strategic concept is to sell hardware first, and then develop the software ecosystem through hardware products. This kind of development path is relatively stable. Unlike Internet companies, the early days were speculation concepts without foundation." Zhou Buqi sighed Tone, "It seems that the relationship between the two of them is better than imagined, it is completely the convergence of ideas."

In fact, it is not only that.

By 2011, Jobs' health was getting worse and worse, and he came to the end of his life.He gave up the position of Apple CEO to Cook, but Cook was originally a director.

This means that with his death, Apple will vacate a seat on the board of directors.

At this time, Jobs brought Robert Aguera together and invited him to join Apple's board of directors to replace him as a director.Use Iger to continue some of my business ideas based on hardware, the Internet, and pan-entertainment.

These two are definitely like-minded.

Zhen Yu said: "It seems that it is unlikely that you want to drive a wedge between the two of them. One of them is the chairman of the board of directors, and the other is a director and major shareholder. They jointly promote the acquisition of Marvel, and I am afraid that they will be able to convince everyone soon. director."

Zhou Buqi snorted coldly, "It's okay! I still have a backup!"

(End of this chapter)