Top of the Great Era

Chapter 1595 Follow the General Trend
Zhou Buqi couldn't help feeling that a professional is a professional. He just casually mentioned the potential of "information islands". Professor Han has already given his own explanation around this concept and formed a set of self-justifying theories.

And his understanding of the "information island" is obviously more profound than Boss Zhou himself.

In Zhou Buqi's view, information islands are implicit commercial monopolies.

For example, compare the "Xiaonei Network" to an isolated island.

For this isolated island, Taobao is the world outside the island, which needs to be blocked.If users want to shop online, they can only choose to place an order through intramural group buying.Even if users post links to Taobao on school forums, or promote Taobao products, their posts will be deleted or their accounts banned.

This kind of understanding is really superficial.

If you want to do a bigger business, you can't just consider the business level.

The domestic Internet is actually an isolated island, which only disseminates information within the island and rejects external information.The Xiaonei network has become an isolated island, which is actually following the general trend and a certain degree of information control.

Of course this kind of thing is not good.

It seriously violated the keynote of "fairness, justice, openness and transparency, friendly mutual assistance, and healthy competition" that Zhou Buqi had set for Ziweixing earlier.

However, Professor Han Leshui has made it very clear.

This is the environment.

World giants such as Microsoft, Google, Yahoo, and eBay have a positive corporate philosophy. They have recruited the best talents in the country, and they have the most funds, the best technology, and the most resources...

However, in the past ten years, the Internet giants in Silicon Valley have all fled in the domestic market without exception.

This shows what?
Respect for employees, no overtime, and high benefits are useless; the concept of being positive and fair competition is useless; the best employees are useless; the most money is useless; the best technology is also useless!
If you want to succeed in starting a business, the most important thing is luck, which is to hit the big luck.How to hit big luck?Just to find the typhoon outlet.How to find the typhoon outlet?It is the trend of the times.

Wherever the trend points, that's where it is!
The general environment and the general trend are the most important.

In the past few years, Internet companies in Silicon Valley have been operating more disciplinedly than domestic Internet companies, but feelings, justice, fairness, high salaries, world-class ideas...all of these are useless.

The island trend of the domestic Internet industry has formed.

Google has left, and a number of well-known overseas websites such as Facebook, Twitter, IMDB, Yahoo, Wikipedia, and YikYak have been blocked.If Ziweixing cannot recognize the situation clearly at this time, and still sticks to a certain noble sentiment, pursues some kind of fairness and justice, and thinks for the sake of users and does not carry out information control of islandism, it is very likely to step into the footsteps of those Silicon Valley giants .

Han Leshui's words were very calm and calm, but every sentence revealed threats and vigilance.

In democratic centralism, it is the rule to follow the example.

Does Ziweixing, a private enterprise, want to "effect"?
Zhou Buqi fell silent for a moment.

He really hadn't thought about it from this angle, and he couldn't accept it for a while.

He has been a human being in two lifetimes, and he always has his own pride.

In his previous life, the Internet giants in China had many kinds of criticisms. As a user, he also complained frequently, complaining that this is not good and that is too bad.

So when he was doing Ziweixing, he wanted to avoid taking the route of those people. He felt that he had the ability to do better and avoid some industry chaos where users were fooled.

But the times had developed to this point, but he suddenly became at a loss.

Seeing that Boss Zhou was silent for a long time, Zhang Yiming sighed and said: "From the perspective of feelings and ideals, the concept of fairness and healthy competition we pursue is correct, and we all hope this is the case. However, the general environment does not accept it. Tricks. In order to compete for a position, competitors will definitely use more methods than one after another. The reality makes us have to make some conceptual adjustments. We must prevent bad money from driving out good money.”

Guo Pengfei raised his hand, and after obtaining permission, he spoke: "Ziweixing has been split up. There are foreign styles of play in foreign countries, and domestic styles of play in China. No matter what kind of style of play is, the most important thing is to adapt to local conditions and adapt to local conditions. environment."

Ziweixing International must not play this kind of islandism.

If YikYak, Ucgram, Helo and other products block the website of Hulu in order to promote Netflix, if they dare to do so, they can directly punish their entire family.

The country can use this method to attack competitors.

The country has already made a sample, and it is enough to learn from the sample.

Cheng Binghao, a veteran entrepreneur of Ziweixing, who has gradually been marginalized due to lack of ability, put forward a new point of view, "There is one point in our strategic direction that deserves special attention. We must insist on betting on the mobile Internet field, because in the future, smartphones will be able to access the Internet. It has become the mainstream of the times, and people from eighty-year-olds to eight-year-olds can use mobile phones to surf the Internet."

This is Zhou Buqi's argument, so he stated, "Yes, this is an inevitable trend in the development of the industry. When we design strategies and products, we must use this as a reference to plan and start in advance."

Following this line of thought, Cheng Binghao slowly said: "my country's social population has a pyramid structure, and the proportion of the population with higher education is less than 5%. Most of them are in the middle and lower classes. The further you go down, the larger the user group. No Wrong, if some things are done, college students on Xiaonei and social elites on Friends.com will be disappointed, but this is only a very small number of groups. For the vast majority of people in society, they do not understand information silos and social elites. Instilled with information, they will even enjoy it and happily find self-satisfaction in the information cocoon. This is also the most effective and cheapest way of social management at the bottom of the pyramid.”

Zhou Buqi's heart shook.

I don't believe that such a big point of view can be analyzed by a technical expert like Cheng Binghao.

It is estimated that someone encouraged him to say it.

After all, Cheng Binghao is a pioneer of entrepreneurship, but his current position is relatively marginal, and he has the super high level of M8. In essence, he is just the dean of Ziweixing Engineering Institute.

To some extent, Ziweixing owed him something.

He opened his mouth, even Boss Zhou would give him three points.

It seems that this group of people took great pains to persuade themselves to revise the basic principles of the Ziwei Star market of "fairness and justice, openness and transparency, friendly mutual assistance, and healthy competition".

Sure enough, the mastermind behind the scenes spoke up the next moment, and it was He Yang who said, "As the saying goes, bare feet are not afraid of wearing shoes. That is to say, from the perspective of social management, it is best to control those who wear shoes. The shoes are the top of the pyramid that Lao Cheng said. These people don’t need islandism, they can do whatever they like, and they are smart enough that isolated islands can’t trap them. Even if the website is blocked, they still have a hundred ways Go use google, log in to twitter. The real point of islandism is the middle and lower layers of the pyramid with huge user numbers, the ones with bare feet. This is the most dangerous and needs to be managed the most. Fortunately, they are less educated , Instilled cocoon-style information is enough to satisfy all their spiritual world. Therefore, we can boldly make an argument that the more netizens there are, the more they need the island effect, and trap users on information islands. It is conducive to the stability of the society, and it is also conducive to the commercial development of Internet companies."

Ji Zian also spoke, and said calmly: "That's right, we don't need to worry about the white-collar workers on Youyou.com and the college students on Xiaonei.com being trapped by isolated islands. They will find a way to hop off islands. What we need to do is to plan ahead, Start ahead of time, and make strategic deployments on the eve of the explosion of Internet users in the mobile Internet era."

He Yang added: "Barefoot people are most likely to be deceived by information. The same information, it may be commonplace for people at the upper level of the pyramid to receive it. But when people at the lower level of the pyramid receive it, it will be shocking and prone to accidents. For the lower level , To control them on an isolated island, prevent external information from entering, and at the same time feed and invest guiding information to stabilize the social atmosphere. Boss Zhou, this is very important, this is the general trend, and this is not something that a small private company can control. "

Zhou Buqi remained silent.

Of course he understands these reasons.

but……

The reputation of a company is often the external image of the founder.If Ziweixing really did this, word of mouth would definitely be affected.

For example, this time Baidu and Penguin are going to enter the anti-virus software market. Once they put on a posture, it is really possible to intensify conflicts and form an island effect in the field of security software, thus intensifying competition, and the users will suffer.

It doesn't matter to those at the base of the pyramid or at the top of the pyramid.

People at the bottom don't understand the Internet, and may not even have heard of Zhou Buqi's name.People at the top can understand very deeply, can understand the difficulties of Boss Zhou, and will support him half-heartedly.

I'm afraid that some middle-level people who don't know much but think they know it well will think that Boss Zhou is manipulating users in order to earn black-hearted money, which is a typical capitalist behavior, and then they will scold him.

Zhou Buqi feels that he has made a lot of contributions to the development of the Internet in China, especially Xiaonei, which provides a comprehensive service platform for college students.He even publicly stated long ago that all the shares he personally holds in Ziwei Star will be donated.It would be unacceptable if he was criticized verbally and in writing like this, and there is no way to publicly explain the injustice he has suffered.

But if you don't accept it, there is really no way.

There is a clear line between the PC Internet era and the mobile Internet era.

In the PC Internet era, the number of Internet users is relatively small, and the proportion of highly educated people is relatively high.In the mobile Internet era, everyone can access the Internet, and the Internet has become the largest media window for public opinion, with a greater influence than all official media combined.

What can I do?
Zhou Buqi can only sigh in his heart, he can't change the general situation by himself, he is just a businessman.He wants to take responsibility for the development of the company for more than 5400 employees of Ziwei Star in China, and he can't have his own selfishness. He said slowly: "If this is the case, then do it according to your wishes. I have no problem!"

(End of this chapter)