Chapter 1602

In Zhou Buqi's plan, he should go to Manchester United's home stadium to watch as many games as possible. This can not only satisfy his personal hobbies, but also boost the morale of fans and players, and indirectly contribute to some business of Ziweixing International. publicity.

However, he didn't have much time.

After taking care of some Silicon Valley stuff, he went to Los Angeles.

With the promotion and reorganization in the past six months, the organizational structure of Ziwei Star Global has been optimized to a large extent, and one of the most important directions is the adjustment of China-Taiwanization.

Finance, personnel, administration, TV production, copyright library and other departments have a unified organization, and more importantly, the three major businesses of digital, home entertainment and distribution.

The digital business is mainly to digitize film and television content, and also includes the procurement and management of streaming media copyrights, which is currently in charge of Jason Kilar;

The home entertainment business is mainly responsible for the TV broadcasting, DVD sales and DVD rental markets.Under the impact of streaming media, this is a sunset industry, but it is still the most important part of Hollywood copyright operation. The income created by a movie in the field of home entertainment can basically reach 1.5-2 times that of the box office market.

This is the most profitable business of Ziwei Star Global at present, and it is in charge of senior executive Kevin Tsujihara.

The distribution business, whether there is a global distribution system, is the core element to measure whether a film company is a small company or a giant company.

MGM, DreamWorks Animation, Summit Entertainment, and Marvel actually have certain distribution systems, but the coverage is too small to even cover the North American market.

Universal Pictures is very powerful, with a distribution system covering the world.

Centralized management is to spin off the distribution system of Universal Pictures and integrate it with the distribution resources of MGM, DreamWorks Animation, and Marvel to form a global distribution department.

From now on, all the films of Ziwei Star Global will be in charge of this distribution department, which will greatly reduce the high operating costs of many small departments fighting each other. The person in charge of the department is Joshua Carey.

However, this centralized organizational structure also has disadvantages. In addition to the difficulty in calculating performance indicators, it may also cause uneven distribution of resources.

For example, Universal Pictures and MGM both want to release a movie, but distribution resources are limited. Who should allocate more resources to?

Generally speaking, of course, the larger the investment, the more distribution resources you will get; the better the market feedback, the more distribution resources you will get.But people are not machines. In this kind of big company, there are very complicated interpersonal relationships. It is often that whoever has good interpersonal relationships can get more resources.

Let alone such a relatively traditional industry as Ziwei Star Global, Ziwei Star has been operating in China for two years, and similar things have happened a lot.

Whoever has high qualifications, high level, and good relationship can get more resources in the middle and Taiwan, and some small projects with no family or household have to work hard to make reports before they can apply for relevant resources.

This kind of thing cannot be avoided, and absolute fairness cannot exist.

However, it should be avoided as much as possible.

At least this bureaucratic tendency should be limited, and executives should be urged to use the power conferred by the company on the business development of the company, instead of forming cliques and fighting for power and profit.

Therefore, Zhou Buqi came to Hollywood this time, and made a relatively important appointment at the executive meeting of Ziwei Star Global.

The appointment of assistant to the chairman and vice president Ann Sarnoff as the chief operating officer is mainly to operate these large business divisions in China and Taiwan, coordinate relationships and handle conflicts.

In the past few months, she has been single-handedly leading the centralization and adjustment of many businesses of Ziwei Star Global in accordance with the requirements of Boss Zhou, and she deserves her title.

So far, Ziwei Star Global's management structure has been further improved——

Chairman, CEO, Zhou Buqi.

Chief Operating Officer, Ann Sarnoff, reporting to Zhou Buqi;
Senior Vice President and President of the Digital Business Group, Jason Kilar, reporting to Buqi Zhou;
Chief Creative Officer and President of DreamWorks Animation, Jeffrey Katzenberg, reporting to Zhou Buqi;
Chief Financial Officer, Miles Lee, reporting to Zhou Buqi;
Chief Technology Officer, Eric Feng, reporting to Jason Kilar;

Senior Vice President and President, Film Production Division, Michael Moore, reporting to Ann Sarnoff;

Senior Vice President and President, Home Entertainment, Kevin Tsujihara, reporting to Ann Sarnoff;
Brett Herrington, Vice President and President, Television Production Group, reporting to Ann Sarnoff;

Joshua Carey, Vice President and President, Global Distribution, reporting to Ann Sarnoff;

Bob Friedman, vice president and president of MGM, reporting to Michael Moore;
Vice President and President of Human Resources, Rhett King, reporting to Ann Sarnoff…

At the same time, a technical committee led by Shen Xiangyang was also established.

After some operations, the new organizational structure of Ziwei Star Global is basically done.

It is basically divided into two parts, the film and television part and the technical part.

The film and television part is the main body, and a series of structural optimizations have been carried out in the reform of China-Taiwanization; the technology part is the future, which must lead the future development trend of the film and television industry, from 3D imaging to streaming media, from augmented reality to virtual reality.

Zhou Buqi is not very good at this kind of design and organization framework. Fortunately, Ziweixing has a lot of experience.Ziweixing Global seems to have a large scale, but in fact it is "making and selling films", and the business is not complicated.

As soon as she got home at night and sat down on the sofa in the living room, Xue Baoshan came over with a bag full of things.

"Didn't you say to go shopping?" Zhou Buqi smiled, and opened his arms to hug her, "I just bought this little?"

"look."

Xue Baoshan handed over a doll figurine, which was very beautifully made. It was a very beautiful girl in a hardcover skirt.

Zhou Buqi was a little amused, "Is it a Barbie doll?"

Xue Baoshan shook her head lightly, "It's not Barbie, this is Cinderella, the Cinderella in fairy tales."

"Oh, crystal slipper!"

Zhou Buqi saw the shoes of the hand-made doll, and he was sure that it was Cinderella.

Then, Xue Baoshan took out two unopened boxes from her pocket.

Zhou Buqi took it over with a smile, "I bought so many dolls for Xinxin and Niannian?"

"No, look carefully."

"Ok?"

Zhou Buqi saw her serious expression, so he became serious, looked at her, and restrained his smile.

After careful inspection, I found that in addition to the "Disney Princess" logo, there is also a "Recio" brand on the box, which should be the toy company that cooperates with Disney to produce these authorized derivatives.

If it's just producing toys, it's nothing.

The sale of Hollywood derivatives is originally a large-scale consumer market.

But the problem is, this toy...is different!
This is not an ordinary toy packaging, this is a blind box packaging!In other words, this Disney figure is a blind box figure!
Depend on!
Chaowan Commune has been plagiarized!
Disney became a follower. They took out the image of their ace IP "Disney Princess" for authorization, and launched a series of "Disney Princess" blind boxes.

I can't stand it!

You know, the big IP of "Disney Princess" is no worse than "Star Wars" at all in its ability to attract money. All girls in Europe and the United States basically grow up with Disney princesses.

This new model of blind box can make Disney earn more!
Zhou Buqi was very angry.

He has already planned that Chaowan Commune and Hollywood have an innate reason for cooperation, not only "Disney Princess", but also superheroes from Marvel and DC, all of which have strong blind box potential.

It's just because Chaowan Commune is busy doing business in European football right now, and hasn't had time to pay attention to Hollywood.Unexpectedly, Disney took the initiative.

This can't be done!
Disney is a world-class media giant, and its influence far exceeds that of Chaowan Commune.Once Disney gets involved in making blind boxes, it is conceivable that in the next few years, there will be many blind box toy companies in the market.

Xue Baoshan said: "This batch of blind boxes was launched in January, and my second sister told me. Now she is very worried that if Disney's blind boxes are successful, many blind box companies may emerge in the North American market in a short time. "

"How about her?"

"Don't think about it, she's too busy. It would be great if she can stabilize the football business within two or three years. Only when the football blind box is not done, can she spare a team to develop the Hollywood market."

"It's hard for her."

Zhou Buqi had nothing to do about it.

The development time of Chaowan Commune is too short. This is a traditional industry, and it is difficult to achieve explosive business expansion like the Internet. It has to accumulate little by little and grow step by step.What is needed is to seek progress while maintaining stability. Once a business is stabilized, it is necessary to find new growth points and develop new businesses.

Starting from next season, Chaowan Commune will sell player blind boxes for more European giants. This is the top priority, and it even concerns the life and death of Chaowan Commune.

Xue Baoshan pursed her lips, "Second sister is actually very confident, she is not afraid of competition. She heard that you snatched Marvel and Lucasfilm from Disney, and Disney started selling blind boxes when they turned around." , it feels like it's deliberately targeting you."

Zhou Buqi laughed, "It's possible!"

Xue Baoshan looked very concerned, "Then what should I do?"

"Ok?"

"The second sister said that you should avenge her."

"I go!"

Zhou Buqi couldn't laugh or cry.

Xue Baoshan said: "I'm just helping her with a message. She is very angry at Disney's imitation. She wants you to teach Disney a lesson."

"Disney..." Zhou Buqi frowned, very embarrassed, "This is not a small company, I can make them kneel with a word. Disney is a giant, go teach them... well, this is my Have to think about it."

(End of this chapter)

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