Top of the Great Era

Chapter 1672 Infrastructure Tools
Fu Sheng's heart was shocked, and his firm will couldn't help but waver, "No...it won't happen?"

Zhou Buqi said: "This matter will definitely happen!"

Fu Sheng struggled and said: "This eating is too ugly! Third-party developers have used their wisdom and inspiration to develop many interesting apps for the Apple store, and then Apple discovered that a few of them are good. Do it yourself, isn’t this picking peaches?”

Zhou Buqi glanced at him, "What about Microsoft? If nothing else, there are many self-made gadgets on the open platform of Friends.com, and there is no similar approach?"

"It hurts third-party developers."

"Developers want to make money, and the nature of capital is to flow to profitable depressions, regardless of dignity and fairness. As long as Apple can ensure that its own ecosystem is profitable, there will be countless developers serving them. "

Fu Sheng said slowly: "Third-party platforms develop a flashlight, which can be charged through advertisements. If Apple makes the flashlight function itself and embeds it directly into the iOS system, there will be no advertising revenue, which is not worthwhile."

"You're completely wrong. Correct business decisions are often contrary to common sense." Zhou Buqi shook his head, "Apple does it themselves, and they don't earn advertising fees, but for the Apple system, it is the most cost-effective deal. Not only It will not harm third-party developers, and will create greater value for them."

Fu Shengdao: "You may not be right either."

Zhou Buqi smiled, "That's for sure, I'm not God. But I must be right in terms of the understanding of the mobile phone operating system. Only by planting plane trees can the golden phoenix be attracted. If the plane trees planted by a third party It’s not good enough, and there will be pop-up ads from time to time that hurt the user experience, so the best way is to clean up all the third-party sycamore trees, and then do it yourself.”

Fu Sheng remained silent.

He's not interested in building a flashlight app, it's just a gadget for kids to have fun with.He has ambitions and aspirations, and what he wants to do is big business and big industry.

However, see the micro-knowledge ah.

Flashlight App is essentially a tool-type product for smartphones and operating systems. It has nothing in essence to do with products such as "Clean Master", "Clean Memory", "Battery Doctor", and "Security Guard". difference.

If the flashlight app has no future, then many other similar products may have no future either!

Zhou Buqi said: "Developing and building an operating system is like creating a city. To attract people, this is users; to attract businessmen, that is, App developers. With labor and commercial projects, Only in this way can we continuously create value and provide tax revenue.”

Fu Shengmao suddenly realized, "Yeah, Apple doesn't need to do business by itself, what they do is the operating system, they don't need to earn advertising money, they earn money by collecting taxes."

Zhou Buqi said: "To attract population and merchants, the prerequisite is to have a very substantial and complete infrastructure. Housing, land, water, electricity and gas supply, transportation, and an arbitration association. The flashlight app , is the infrastructure in the operating system. There are so many mobile operating systems on the market and the competition is so fierce, whoever has better infrastructure will be able to attract more users and developers."

Fu Sheng was a little dazed, "This is what you taught me, to look down at the horizon from the perspective of the sky."

Zhou Buqi said: "To create a great city, the initial stage is the most difficult, because the city's institutions are imperfect, policies are missing and unclear, and too many unruly people are attracted to attract investment. Businessmen. This is normal, and it is an inevitable trend in the development of any city. One hundred years ago, New York was full of gang fights, fifty years ago, Tokyo was full of thieves and criminals, twenty years ago, Beijing, Shanghai, Guangzhou, Shenzhen , are similar. But what about now? Now is a harmonious society.”

Fu Sheng's heart felt a little cold.

Very bad!

In this way, isn't it true that the product matrix business ideas of "cleaning master", "memory master" and "battery doctor" he is going to have no future at all?

Zhou Buqi saw his worry, and further explained: "The city needs to grow to a large scale, and the functions of the operating system need to be gradually improved. Clean merchants provide services. When the development becomes more and more mature, you can shed the grind and kill the donkey a little bit. You have not found the word-of-mouth of Changhong, Lenovo, Gome, Suning and other companies that have been flourishing in the past few years. Are they going down? They haven't changed, times have changed."

Fu Sheng didn't want a similar experience to happen to him, he frowned and said, "Is this right?"

Zhou Buqi said: "Of course it is right, ruthlessness is a great good. Whether it is a country, a city, or an operating system, if you want to become better and better, you must gradually increase productivity. Through various means, Let the bad ones reform themselves, and make the good ones better and better. If it can’t be saved, it will be completely banned.”

"Yes."

Fu Sheng can also be regarded as an executive of Ziwei Star. After joining the decision-making committee, he has participated in every major decision-making of Ziwei Star.But he really didn't think about the problem from such a high angle.

It feels very teachable!
Just like what Boss Zhou always said about "dimension reduction strike", from a higher dimension to examine the business system he wants to build around the "cleaning master", it seems that all problems have been solved, business ideas Straighten out at once.

Zhou Buqi went on to say: "Changhong and Lenovo are down, ZTE and Huawei are up, because technology is going to replace trade and industrial upgrading is needed; Gome and Suning are down, Taobao and JD are up, because the sales system based on e-commerce is more efficient and more efficient. productive forces."

Fu Sheng remembered something, "Suning is also going to be an e-commerce business, and it is going to establish an integrated online and offline sales system, I heard."

Zhou Buqi said: "So the fight between Suning and Gome that has been entangled for more than ten years can be over. Suning has smelled the breath and caught up with the new era. Productivity must be continuously upgraded. If one day Taobao and JD.com also fall behind, it will You will be treated like Suning and Gome today. The same goes for ZTE and Huawei, including Ziweixing. No one can escape. The most important thing in doing business is that you have to assess the situation, have a clear and accurate thinking, and make judgments before policies , in order to remain invincible.”

Speaking of this, Fu Sheng also saw the true face of Boss Zhou.

Today's conversation seems to be disorganized, but in fact there is only one purpose for all of them.

Tool apps such as Cleaner Master, Memory Master, and Battery Doctor all have the nature of infrastructure.This is different from Helo, which is a chat tool, but it is a service tool and a source of various *** for the operating system.

However, infrastructure tools are different. Because "Clean Master" is the infrastructure of the operating system, it can get management rights.And this management right, once obtained by someone with malicious intentions, may infringe on the interests of users.

In the early days of the mobile Internet, the operating system was not yet perfect. Whether it was Google, Apple, Symbian, or Blackberry, it took time to polish its own operating system bit by bit.

This leaves a lot of space for developers to use, and the operating system can only bear it because of its limited power.

When their operating systems become more and more perfect, they must finally rectify these unhealthy areas and issue a very stern warning.

However, will unscrupulous merchants listen to persuasion and restrain themselves?

Quite the opposite.

They will think that the opportunity to make money will disappear soon, and while they can still make money now, hurry up and make more money!Malicious manipulation will only get worse.

The operating system can't bear it, and it can be regarded as finding a fair reason, it will ban the entire industry, and then build the infrastructure in this field by itself.

At this time, all aspects of the operating system have been perfected, and they have the ability to get rid of these developers and work on their own.

So when Boss Zhou started the conversation, he talked about the "friend" theory, and said that the sign of a startup's success is not only listing, but also being acquired.

This meaning is too obvious.

This is telling him that when going to overseas markets, he has to make friends everywhere.When the time is almost right and I feel that the operating system is about to start, I will make a judgment in advance and sell this asset that must be banned to a "friend" at a friendly price.

The more friends you have, the easier it is to make a move.

This way you can leave the field at a high position.

With a wave of his sleeves, he does not take away a cloud.

At this moment, Fu Sheng had fully understood the overall plan that Boss Zhou had arranged for him to start a business abroad.

However, he still did not give up, and asked: "Why can't we use the tool app as the entry point, and then transform to other directions after it is done?"

Zhou Buqi nodded, "Tools can leverage traffic, but tools have low stickiness and strong substitutability. If you want to maintain an advantage, you must transform to content and socialization, and increase user stickiness through content and social relationships." Sex. Just like Tang Binchen’s Ucgram, it was just a photo editing tool at first, and now it has become a photo social product with photo editing functions.”

"Ah."

"There are two difficulties here. One is the kind of infrastructure products you make. Even if the products are not banned, the business model will definitely be banned, lacking continuity. The second is brand value. With the development of the mobile Internet, The more informed users are, the higher the value of positive brands. The lower the value of negative brands.”

"I really want to sell it..."

Fu Sheng was very unwilling.

Before the child was born, he began to think about selling the child to make money when the child grows up. How can there be such a black-hearted capitalist?
This boss Zhou is even more rogue than playing rogue software himself!

(End of this chapter)