Top of the Great Era

Chapter 1687
The International Department now has a 6-story office building, which can support 1000-1200 employees to work here.However, the number of employees in the international department is not satisfied now, there are only more than 350 people.

The main reason is that overseas business has not been fully developed, and there are not many business connections at home and abroad.

Next, we need to further open up cooperation at this level.

Not to mention Internet companies such as Ziweixing International, Ziweixing Digital Media, Netflix, and Twitter, even the film company Universal Pictures can actually complete business docking.

For example, a bottle of Coca-Cola appeared in a movie shot, which has a certain advertising effect.But what if Coca-Cola doesn't pay?Isn't that the equivalent of advertising Coca-Cola for free?

In fact, it can be solved by technical means.

It was Coca-Cola during the filming, but with a little technical adjustment in the later stage, it can be transformed into Pepsi.

In later generations, many TV dramas and variety shows produced by TV stations in China will actually encounter similar situations. For example, guests of reality shows drink mineral water in the program, but the mineral water is not advertised. mosaic.It's ridiculous. I don't know, I thought it was following the style of small Japanese movies.

Zhou Buqi spent two hours walking a large circle, feeling empty.

The biggest business is the cooperation with Japan with Tang Binchen.

This is not surprising, Ziweixing has encountered some problems in the United States, and they are fully capable of solving them by themselves. The meaning of "outsourcing" is to move some low-end projects to Ziwei Star International, which has lower cost and higher efficiency.At present, Ziweixing's business in the United States is not too much, and the work content is not too much, so there are not many outsourcing businesses.

Japan is different. Tang Binchen promotes the cooperation between Ziwei Star Japan and the International Department because he is based in Tokyo, and many projects are really powerless.

These Japanese employees are very polite, and they can't wait to apologize a thousand times a day.But work is work, you have to get results!If you can't get the result, apologizing every day is useless!
There is no way, Tang Binchen can only rely on the International Department. Among the more than 350 employees here, 190 are oriented to cooperation in the Japanese region.

In fact, in Japan's IT industry, a large part of the products rely on outsourcing to survive.For example, if a company wants to build a movie rating website, the project manager only needs to write a product requirement and design template, which is enough.Then send the requirements and format to outsourcing companies in China or India, and they will do the OEM.

The advantages are simplicity, saving money, time and effort.

The disadvantage is that the experience is bad.

After all, finding an outsourcing company to work is not as conscientious as doing it yourself. In many cases, you only pursue a very reluctant result, and you don’t care about the various problems that may exist behind the result.

Therefore, Silicon Valley giants generally seldom outsource, and they do it by themselves. For example, Microsoft will open a branch in China, and the relatively low-end business will be completed by Microsoft China to avoid the hidden dangers brought by outsourcing.

Ziweixing doesn't have to worry too much.

From the business process point of view, Ziweixing Japan paid the international department in charge of Liu Qing, and they were the agents to do some projects, which belonged to the nature of outsourcing.

But in fact, this is actually a family, working for themselves.

Therefore, the Ziweixing International Department does not call this business "outsourcing", but uses the term "domestic and foreign business docking", which promotes domestic advantages overseas and absorbs overseas advantages into the country, thereby promoting domestic and foreign business. The common growth of the industry.

In the afternoon of the second day, Zhang Yiming, He Yang, Guo Pengfei, Ji Zian, Meng Houkun, Liang Rubo, Huang Juncai, Han Leshui, Yu Yongfu, Nie Caijun, Wang Haiyang, Pei Yao, Jiang Zhiyong and several other executives above M6 came Came to the magic capital.

This matter is very important.

What Zhou Buqi wants to express is not just the acquisition of YY, or whether it can do business in the live broadcast industry, but the choice of strategic "division" and "combination" of a company's development at the multi-business operation level.

After the company is the largest, there will often be many business segments, and they will generally face similar choices.

Just like a traditional big family, is it better for the three generations of grandparents to live together or live separately?

Each has its advantages and disadvantages.

The bigger the company, the more difficult it is to manage. The bigger the company is, the more hierarchical the structure is, it will cause low operational efficiency and even cause a lot of workplace infighting.

If you can't solve it, then separate.

The most typical example is JD.com. After its listing, JD.com has started a multi-business layout. When each business is completed, it will be split off and listed separately. Companies such as JD Health, JD Finance, and JD Logistics have all gone out and listed separately.

Herein lies the disadvantage.

Administrative costs have increased substantially.

To live together, one big housekeeper is enough, but to live apart, every family needs a big housekeeper.It includes organizational systems such as finance, market, technology, and marketing.

The more leadership teams there are, of course, the more ineffective administrative spending.

By combining all businesses, all resources can be integrated together in an efficient and unified manner, and the left-handed and the right-handed can make the best use of the group's resources, thereby reducing repetitive business expenses.

The most typical example is Ali. Not only does it not split its own business, but it also acquires many other businesses from outside and merges them into the big family of Ali.In order to reduce repetitive business, a very innovative Chinese-Taiwanized enterprise structure was also proposed to further efficiently integrate and integrate together.

From the perspective of the capital market, there will be a fatal flaw in living together.

Such as Youku.

Because the streaming media industry is a hot spot, after listing, the price-earnings ratio may reach 100 times.That is, with a net profit of 1 million US dollars a year, the market value can reach 100 billion US dollars.

After joining Ali, it was different.

Ali is a large group with a lot of businesses, and the capital market gives a price-earnings ratio of 40 times, which is considered very high.That is to say, after Youku merged into Ali, the value evaluation should be carried out according to Ali’s price-earnings ratio. The net profit of 1 million US dollars a year, the market’s assessment is at most 40 billion US dollars.

There is a huge value gap in the capital market.

There are more serious ones.

It is impossible for a video site like Youku to make money.Because the capital market is optimistic, even if it loses money year after year, it can still give an extremely high valuation.Assuming an annual loss of $1 million, the market cap could still be as high as $100 billion.

After the merger with Ali, it will be different.Ali needs to summarize the financial reports within the group, and Youku's financial reports must be incorporated into the group's financial reports, which will result in a decrease in Ali's net profit.Youku's losses are reflected in the group's market capitalization, with a PE of 40 times negative US$40 billion.

The price-earnings ratio is an amplifier in the capital market.

Earning 1 million US dollars, through the amplifier of 40 times the price-earnings ratio, is a capital gain of 40 billion US dollars.A loss of US$1 million, magnified 40 times, is a loss of US$40 billion.

In other words, Ali has Youku, the market value will not only not increase, but also reduced by 40 billion US dollars.What if Youku were spun off and listed separately?Not only will the $40 billion loss be wiped out, but capital gains of several billion dollars will also be obtained.

Therefore, when many listed companies encounter a crisis or business reform, the first thing they do is to cut off the loss-making departments.This thing is amplified by the leverage of the price-earnings ratio, and it will become a very exaggerated figure.

It can be seen that "dividing" is easier than "combining".

Merging requires courage, strong decision-making power and strategic courage of decision-makers. Only world-class large companies dare to continue to cooperate and continuously initiate relatively large-scale mergers and acquisitions, such as Microsoft, Apple, and Oracle.

Three generations of grandparents and grandchildren live together, which looks pretty good, but there are generation gaps among the three generations, old, middle-aged and young. How can there be no conflicts when getting along?
If the level of the head of the family is poor, it is better to separate the family as soon as possible.

Just like the Zhou family back then.

If there is no division of family and no autonomy, even if Zhou Buqi lives a new life, he will not be able to grow up quickly, unless he breaks with the Zhou family and runs away from home.

In the current Zhou family, people like Wen Zhixia, Shi Jinglin, Wu Yu, Ning Yaxian, etc. can live together because Zhou Buqi has enough ingenious management methods to live together.

If you don't have this level, you can separate them like Shi's father-in-law as soon as possible.Another example is JD.com, if the level is not good enough, don’t think too much as soon as possible, and honestly continue to spin off logistics, general health, finance and other businesses.

Now the question between Ziweixing and Duowan is actually the choice of division or combination.

At present, Ziwei Star only holds 40% of the shares of Duwan, which belongs to the state of separation.

If Duowan goes on the market separately, it will be further separated.

Is it better to integrate Duowan into the big family of Ziweixing to live together, or is it better to keep the family separated? YY is a very good product, and the executives of Ziweixing almost all agree that YY should be firmly in hand and should not be separated.

This time Zhang Yiming led the team, so many executives came to Shanghai together, mainly because Liu Qing said that Boss Zhou had no intention of getting together, and thought it would be better to live separately with Duowan.

This is not in line with the philosophy of decision-makers.

They all plan to come over and listen to Boss Zhou's talk face to face.If there are some omissions, point them out quickly, and then correct his mistakes.

Zhou Buqi called Guo Pengfei in advance, "Student Yiming, what does this mean?"

Guo Pengfei laughed and said, "You are the big boss, what are you afraid of?"

"It's not that I'm afraid. I thought a few people would be enough. That's great. I've called all the core management over. Is this a collective vacation? Quit work?"

"It's all arranged, you don't have to worry."

"If you really want to force the palace, you will stand by my side."

"Hahahaha!" Guo Pengfei laughed heartlessly, "As for what? You are the big boss, and only you can make the decision."

Zhou Buqi said angrily: "Everyone opposes, let me be arbitrary? Even if I am right, it is not conducive to the good atmosphere of organizational order, and it will exacerbate the differences between the top and bottom of the management."

Guo Pengfei said carelessly: "I know, I made it clear before I came here that I came to listen to the teachings and learn from you. I see why you are a little suspicious now. Your suspiciousness shows that you are not confident enough."

"piss off!"

Zhou Buqi snorted coldly and hung up the phone.

Not confident enough?

This is not nonsense, who has [-]% confidence?
The choice of foresight is okay.

But many of the choices that Zhou Buqi has to make now have nothing to do with foresight. They are all independent judgments made by his experience in this life and his understanding of the Internet. Many businesses are even original by him, which have never happened in his previous life. of.

Who can guarantee that this must be right?

There are more or less elements of gambling.

(End of this chapter)