Top of the Great Era

Chapter 1837 Entrepreneurs should stay away from female stars

Youku was listed on the New York Stock Exchange and wanted to invite Zhou Buqi to ring the bell, but he declined, and arranged for Xu Liangjie, who lives in the United States, to participate as a representative of Ziweixing.

After the IPO, Ziweixing's shares in Youku will shrink to about 15%, but this is still Youku's second largest shareholder, second only to the founder Gu Yongqiang.

However, Zhou Buqi has never paid enough attention to this business.

Quite a bit sit back and watch Youku fend for itself.

But no matter what, with Ziweixing at its back, Youku's living conditions will definitely be easier than in the previous life.

In the previous life, Youku used to be the largest video website in China. When it was the strongest, it even bought Tudou.

However, Youku has one of the biggest flaws, that is, there is no backer behind it.

At this time, Penguin began to make efforts in the field of long-form video, and Baidu also had iQiyi under its umbrella.The streaming media industry burns too much money, and Youku can't sustain it on its own strength alone, so Youku merged into Ali to obtain financial support.

But then the problem came again.

Both Baidu and Penguin are traffic giants, and both Penguin Video and iQiyi can rely on giants to obtain strong traffic support.

Ali is no good. Ali is not a platform for creating traffic, but a platform for swallowing traffic.Ali acquired Youku not to create traffic for Youku, but to absorb traffic from Youku and transfer it to its own e-commerce business.

This creates a trade-off.

The follow-up effect became more and more obvious. Youku fell behind, and the streaming media long video field became the world of iQiyi and Penguin Video.

With Ziwei Xing as the backer in this life, it will not suffer too much in terms of traffic.As for the funds for burning money... It is impossible for Ziwei Star to give money. Zhou Buqi is pursuing the interests of bubble value instead of giving the benefits of creating bubble value to others.

If it doesn’t work, then transfer Youku to Ali.

Boss Ma has always been interested in the entertainment industry, so he can kindly help him realize his dream.

In fact, in the Internet industry, there are many people who are interested in the entertainment industry.For example, the Tudou IPO was suspended because the founder got involved with a ballet dancer.

Another example is Lao Zhang of Sohu.

After Zhou Buqi returned to China, he went directly to Shanghai. Now his grandfather, parents, Wen Zhixia, Shi Jinglin, Baoshan, Senior Sister Zhenyu, Wu Yu, Yaxian and Yameng all went to Shanghai. They planned to spend New Year’s Day here , welcome 2011.

Unexpectedly, on the second day of Christmas, Zhou Buqi received a call from Lao Zhang, saying that he was going out for a drink or two.

Zhou Buqi was very surprised, "Didn't I tell you, I'm in Shanghai!"

Zhang Chaoyang laughed and said, "I'm also in Shanghai, do you have time?"

Zhou Buqi was actually free, but he still asked cautiously: "Who is there?"

"There is no one else, just... I will introduce you to a new friend."

"Who?"

"You know, big star."

"What?" Zhou Buqi was taken aback for a moment, then realized it immediately, and said amusedly, "Are you in love? Who is it?"

Lao Zhang said haha, "Zhang Ziyi."

"I go!"

Zhou Buqi was stunned, he wanted to have a drink with Lao Zhang, but immediately gave up his enthusiasm, thinking that Lao Zhang was really vigorous.

"Will you come?"

"No, I have something to do, so I can't leave... No, what time is it, why are you still talking about love? Dangdang and Youku are lining up to go public in the United States. If you don't go to the United States for a road show, you are still here Romance?"

Zhou Buqi immediately grasped the right to speak.

Changyou will go public in the US in March.

This is a game company whose core business is in China, and American capital institutions and retail investors have never heard of it.In order to be successful in listing and to have a good performance after listing, it is necessary to conduct a road show for a period of time.

The general meaning is to go to the United States to brag, explain to the public what a powerful company Changyou is, it is very strong and has a bright future, and its stock price will rise sharply in the future, to persuade them to actively develop new products.

In this way, when the official IPO is officially launched, the stock price will have a good performance.

Zhang Chaoyang said angrily: "It's Christmas, how about a road show? It's New Year's Day soon, you capitalists are too black-hearted, you won't let you rest during the holidays?"

Zhou Buqi snorted, "What's wrong with the holidays? During the holidays, you can still go out with beautiful cars and beautiful women, and I still have to stay up late to work!"

Zhang Chaoyang didn't believe this, "Come or not?"

Zhou Buqi said bluntly, "No! Didn't you hear what Feng Lun said, as long as entrepreneurs start looking for female stars, his company will start to go downhill. Ziwei Star is booming, I don't want to be like Sohu .”

Zhang Chaoyang almost died of anger, "Are you too embarrassed?"

Zhou Buqi said sternly: "When we are an enterprise, we should put all our minds on the company and on our career, and avoid dealing with the entertainment circle. If there are too many scandals, the employees in the company will be panicked. Not good! Hiss, well, I won’t tell you, you should think about it yourself!”

At this moment, Boss Zhou has the demeanor of an entrepreneurial mentor.

In London, he taught Larry Page a lesson, and after returning to China, he will teach Lao Zhang.

"Ugh!"

Zhou Buqi sighed lightly, feeling that the global Internet industry could not do without him, he reached out and patted the two little brains under the table, praised them with satisfaction, and then let them go to the sofa.

Then, two girls, Jiang Bingjie and Li Xinwan, crawled out from under the table, and walked toward the sofa in the study hand in hand.

In Zhou Buqi's opinion, Feng Lun's words were biased. It was indeed effective for ordinary entrepreneurs like Lao Zhang, but it was not enough for a world-class entrepreneur like himself.

Can a few small stars influence the development of a super giant like Ziweixing?

That Ziwei star is too fragile.

Take a look at the Silicon Valley giant Oracle. The big boss Larry Ellison indulges in Hollywood stars and models every day. He can be called the number one person in Silicon Valley's "exotic parties", and it doesn't affect Oracle's status as a world giant.

The same goes for Musk, who is obsessed with all kinds of Hollywood actresses and wanders between various parties, but it does not prevent him from building a technological empire.

Mainly work and rest.

When it's over, it's time to work.

Jiang Bingjie and Li Xinwan left the stage, and Sun Guanran entered the stage, took out a stack of printed materials, and threw them on the desk, "Here you are! Let's see for yourself!"

Zhou Buqi stretched his waist, a little strange, "What's wrong? Are you in a bad mood?"

Sun Guanran's phoenix eyes widened, "This is the study room, there is a smell, it smells so bad!"

"Is there? Why didn't I smell it?"

Being in this mountain, Zhou Buqi really didn't feel anything.

Sun Guanran gritted her teeth and rolled her eyes, "Also, why don't you take a bath?"

"It's all right, everything is clean."

"you……"

"Okay, okay, I'll read the material, and then I'll take a shower."

Zhou Buqi thinks it's better not to go too far.

This is the material he asked Sun Guanran to sort out before, mainly the user data of some core products under Ziwei Star, mainly the number of daily activities.

The current number of Internet users in China is about 4.5 million.

However, the real-name system has not yet been implemented, and many people can register many accounts.Therefore, the data of registered users does not have all the reference value, and the daily active users are the most critical.

Sun Guanran listed a total of 20 Ziweixing products in China, each of which is a heavyweight to dominate the domestic Internet market.

She has been ranked from highest to lowest.

Ranked first is the rising star Helo, with 3.2 million registered users and 1.2 million daily active users.

This product has become the soul of Ziweixing in the field of PC Internet.

It is already similar to the strategic position of Penguin's QQ.

Users generally log in to Helo first, and then quickly enter websites such as Youyou, Jinri Toutiao, and Xiaonei through Helo, which has become the hub of Ziweixing's product matrix.

The registered scale of 3.2 million is not even half that of QQ.

However, the 1.2 million daily active users are even 2000 million higher than the daily active users of QQ.The extra 2000 million DAU happened to be contributed by 6 mainstream Helo models in the market.

Ranked second is Friends.com, with 1.2 million daily active users.

It can also be seen from this data that Helo and Friends.com have a strong binding relationship. When users log in to Helo, they must browse Friends.com.

Because Helo is Ziweixing's own product, users can log in to other Ziweixing products without login by default after registering Helo.

That is to say, after the user has logged in Helo, if he wants to enter Friends.com, there is no need to log in. He can directly enter Friends.com, which will be more convenient and faster.

Third, micro-point antivirus, with 8000 million daily active users;
Fourth, Weidian Security Guard, with 7500 million daily active users;
Fifth, the micro-point input method has 6700 million daily active users;
Sixth, Weidian Search has 6500 million daily active users;
Seventh, Xiaonei, with 4850 million daily active users;
Eighth, Toutiao has 4800 million daily active users;
Ninth, the micro-point browser, daily active 4400 million;
Tenth, Weibo has 3400 million daily active users.

The 11th to 20th places are Micropoint Music, UC Browser, Micropoint Mobile Assistant, Helo Mailbox, Hellogo Navigation Network, Micropoint Video, Job Search Network, Micropoint Notes, Weimi.com and Embarrassment Encyclopedia.

Among the products on the mobile phone side, only UC Browser is on the list, and more users are feature phones rather than smartphones.

However, Zhou Buqi is becoming less and less optimistic about UC, a company.

Recently, the subsidiary UC Group submitted a development strategy report for the next year. It has a big name and wants to create a "dual fist" strategy of "mobile browser + mobile social platform".

It is necessary to turn the browser into an APP, and in the next two years, UC Paradise will strive to share 1 million yuan for its partners every year.

The so-called "UC Paradise" is an open social platform based on the mobile Internet.

Backed by UC Browser, UC Paradise has high traffic.

Then, attract users to publish content or H5 games in UC Paradise, attract more traffic through content, and attract advertisers to join.After the advertising is joined, UC will divide the advertising revenue into the content in UC Paradise.

Depend on!
How can this work?

Isn't this a fight between the left hand and the right hand?
(End of this chapter)