Top of the Great Era

Chapter 1978 Internal Journal
Tang Binchen said: "In the past few years, I have felt more and more that in the process of business operation, the most valuable resource is information resources. I can grasp the policy trends in advance and have a deeper understanding of the industry's change model, including many senior talents. The industry analysis produced by the company is very valuable.”

Zhou Buqi couldn't help but praise him, "You are really an entrepreneurial genius, better than Zhang Yiming and Guo Pengfei."

"Don't, don't," Tang Binchen waved his hands again and again, acting very modest, "The focus is different, they are now focusing on operations, and my side is mainly to expand the territory."

Because of the success of the "Manual" project and ucgram, he has now been promoted to become the president of the European region.In the complicated European market, the infrastructure is very good, but the truly popular Internet business is much worse than that in China.

The overall number is quite a lot, but there are too many languages.

If the threshold is too high, it will be difficult to handle.

It is difficult for French start-up companies to expand their business in the UK; it is also difficult for German Internet companies to develop their companies in Spain.

It is different in China. Start-up companies in the capital can directly spread the company to the whole country; Internet companies in eastern Guangdong can also quickly open up the northern market.

Nothing gets in the way.

European "national-level" Internet companies are actually domestic "provincial-level" companies.

In Spain, which area has the most Manchester United fans?

Tang Binchen said with a smile: "That's what I mean. In my opinion, bravery is the most precious quality. Just like Mandela, there are too many people with his kind of thinking, but a person as brave as him is too rare."

Tang Binchen said with a smile: "So, we have to solve all these problems at once."

Zhou Buqi agreed to the plan without any hesitation.

"Sell for money?"

risk?

Tang Binchen then talked about the main point, "But if you want to make the right strategic direction, you must collect the most extensive information to avoid making misjudgments due to poor information."

For example, the era of the mobile Internet has come. The employees of large companies first feel this atmosphere from the data and information level, and then leave one after another to start a business.

Tang Binchen also heard about the promotion of some domestic schools of mind, "So Kazuo Inamori's ideas will be recognized by many non-scientist schools, in fact, they are moving towards idealism, such as "My heart is enough" of Yangming School , There is nothing outside the heart'. Even information is not needed, it seems that all problems can be solved by relying on the heart."

The information formed by these relevant data is of no value in Ziweixing's hands.But if it is passed to Manchester United, it can be converted into real pounds.

But Tang Binchen felt that it was not enough.

Tang Binchen said: "Yes, the bigger the company, the more information it has, especially a big Internet company like Ziweixing, which gathers the most outstanding talents in the society. Our intranet has many targeted Excellent articles on industry judgment and market analysis, we can also make visual business models based on data, and even have an impact on many traditional industries."

Zhou Buqi also paid attention to this angle, "The loss of this type of talent is a great loss for large companies."

Analyze directly from ucgram to see where users upload the most pictures related to Manchester United; if you use the football community goal platform, it will be easier.Looking at which region fans interact with the most in Manchester United circles, you can give a very intuitive judgment.

He has a little new idea.

To make this happen, we must first establish a broad cooperation community in Europe, so that Ziweixing can get the support of many Internet companies in Europe, and let them become Ziweixing's younger brothers.

"Then this internal magazine should not be too shabby. We must find the best design company to do it. It must be creative enough to reflect the brand value of Ziweixing from the appearance."

Zhou Buqi said seriously: "There is another reason, that is, there are no secrets in the Internet industry. Except for some highly confidential information, most of the information can actually be captured by the outside world. In many cases, this kind of public information There is not much difference between Google, Microsoft, Ziweixing, Facebook, and Yahoo.”

Zhou Buqi understood what he meant a long time ago, "Information sharing?"

Tang Binchen said: "Yes, when the era of e-commerce comes, the e-commerce data of all their products will skyrocket. For giant companies, it is actually no secret. But for some small and medium-sized companies, this is a huge information gap. The current mobile Internet has this trend, and most entrepreneurs come from large companies, where they feel the rapid growth of mobile data and discover entrepreneurial opportunities.”

Zhou Buqi sighed, "However, how many people can grasp all the information? Most of the time, they rely on the entrepreneur's inspiration and business sense to rush forward recklessly and hold all the information. Try and make mistakes."

Involution occurs.

So the question is, how can we make them willing to become Ziweixing's younger brother?
Giving money alone may not be enough. European Internet companies are a bit like Japanese ones. They all have good profits, have good business in their own countries, and develop stably, so they are not necessarily short of money.

"In this way, partners can have greater stickiness in cooperation with Ziweixing, and we will continue to be together for a long time."

Then he gave an example.

Zhou Buqi's face was not red but his heart was not beating, and he was somewhat ashamed.

It would be too difficult for Manchester United to do it.

Free delivery of internal magazines to partners is a marketing strategy, a way of brand building, a means of strengthening mutual cooperation, and the basis for mutual benefit and common growth.

"Yeah." Zhou Buqi nodded, "Braveness is the prerequisite, and in the final analysis it depends on talent."

Tang Binchen said: "The reason why many companies fail to develop may be that they have talents but are not brave enough, or they may be brave but not have enough talents."

If Ziweixing shares the relevant data at this time... then it will be a good show.Too many people in the industry who have not grasped this level of information will also find opportunities and rush in.

He felt that the biggest risk he had ever taken in his life was to molest Aunt Xue when he had Sister Bao, which might cause turmoil in the family...

Tang Binchen said: "So this requires the second element, which is talent. If you want to start a business, you must be brave. But bravery is not enough, and you must have enough outstanding talents to do this."

Zhou Buqi said: "South Africa is not doing well right now."

"Yes."

Ziweixing can do it very easily.

Tang Binchen said: "If you want to start a business, you must first be brave enough, just like you brought the 'Ten Schools Entrepreneurship Alliance' back then. I admired your ideas at that time. You encouraged them to skip classes, and even took them to some unhealthy places. The place to find a small..."

Therefore, the European market is fertile ground for the Internet. When a real world-class Internet giant comes, it can be promoted and swept all the way.

Zhou Buqi made a little addition, "Braveness alone is not enough, and the most correct judgment is needed to give a suitable strategic direction."

Moreover, there are many big rich companies, and Silicon Valley giants are also rich. Why choose Ziweixing?
Zhou Buqi talked with Tang Binchen yesterday, and they talked about the topic of data security. Ziweixing wants to keep all European data in Europe, which is an attraction.

"No, no, don't sell money, give it away for free."

The more involved an industry is, the better it is for big companies.

Tang Binchen's current goal is to make a big splash in Europe!
For example, by acquiring some national-level Internet companies, and then integrating them along the way, using Ziweixing's resources to quickly cover the entire European market, it will become "continental-level".

"Ahem..." Zhou Buqi looked serious, "Is there any unhealthy place? It's just going to the bar to drink, go to the nightclub to sing, it's not that serious."

Tang Binchen said: "Yes, every month...or every quarter, we summarize some excellent articles on the company's intranet, as well as some relatively popular information data and business models within the company, and compile them together to compile an internal publication."

Tang Binchen said: "Yes, an edition of Ziweixing's internal magazine is published every quarter, and then mailed to every partner of Ziweixing for free. It can not only strengthen the cooperation between the two parties, but also play a marketing role for Ziweixing. It can truly popularize information and help partners grow."

Tang Binchen said with a smile: "Yes, bravery is the quality of the chairman. You take the biggest risk and make decisions that may affect the life and death of the company, and then the talents will execute them."

This is not a profitable project.

"That's right, the country is teaching Marxism-Leninism materialism while still admiring Wang Yangming's idealism. I really don't know how to integrate these contradictory ideas... Forget it, let's not talk about this." Zhou Buqi waved his hand, "No matter what, enough and rich information is the basic guarantee for companies to make correct strategic decisions. You can't always rely on metaphysics to hit the big luck."

Zhou Buqi also laughed, "Selling money will lose its effect. Since it belongs to the public, they will always find a way to find it for free. Instead of letting them steal it, it is better for us to give it to them."

Tang Binchen laughed dumbfounded.

Another very important point is that it can strengthen the involution of the industry.

"Correct."

With a large number of fans, when Manchester United derivatives are launched, more inventory can be provided to avoid repetitive logistics turnover, thereby saving costs and improving efficiency.

The fiercer the competition, the greater the entrepreneurial risk.

Many employees who are thinking of leaving Ziweixing to start their own businesses will choose carefully...the risks outside are so great, is it better to stay in Ziweixing and be under the protection of such a large company as a career choice?

Retaining talents means retaining interests.

With face, face, and potential benefits.

Why not?
(End of this chapter)