Top of the Great Era

In addition to Kakao Group, Ziweixing also has an "agent" for its Internet business in South Korea, which is JTmall, an e-commerce company, and the person in charge is Jong Hyuk Kim.

That night, Zhou Buqi invited Jin Zhonghyuk and his friends to have dinner together.

In terms of development, JTmall is far inferior to Kakao.

However, JTmall is equivalent to half a subsidiary of Jingtao, and it is engaged in self-operated e-commerce... With Jingtao's full technical guidance and business model reference, it is difficult to do anything wrong.

Jingtao holds a 56% stake in JTmall.

Now Jingtao’s market value has reached 216 billion US dollars, of which 16 billion US dollars’ market value is probably contributed by JTmall.In other words, the valuation of JTmall can reach 30 billion US dollars.

Kim Jong Hyuk's father is a modern executive, a pure modern type.

He is also completely different from Jin Fanxiu in terms of thinking.

Kim Beom-soo is planning to develop into a chaebol. Instead of relying on the modern era, it is better to rely on himself. In the future, he will become a new generation of big chaebols based on the IT industry!

Kim Jong Hyuk doesn't have such ambitions, he is tied to Hyundai with all his heart.

So much so that JTmall has a very important business, which is car sales, where Hyundai cars can be sold online, as well as many official accessories of Hyundai cars.

When Zhou Buqi met with him, it was more of a formality, telling the other party was also telling Hyundai, Boss Zhou has not forgotten you, you have to keep working hard!
In fact, Boss Zhou has already focused all his attention on Jin Fanxiu.

This man is really extraordinary!
In the second game of the evening, Zhou Buqi's opinion was once again confirmed.

After meeting Kim Jong Hyuk, Zhou Buqi had a second dinner, inviting the team of Changyou Vice President Li Ye who had just finished working overtime to have a meal.

They just finished negotiations with Kakao.

Li Yedao: "Kakao has Kakaogame, a game division, and wants to become Changyou's main agent in South Korea. They have great expectations for this business, and they may split it up and go public separately in the future."

Zhou Buqi laughed and said, "Is this going to be wrapped?"

Li Yedao: "Not Baoyuan, but they want the priority of all games."

Zhou Buqi nodded, "It's not surprising."

Li Yedao: "However, they won't pay a penny of agency fees. The revenue share is also [-]% to [-]%. Changyou gets [-]% and Kakao gets [-]%."

"Ah?" Zhou Buqi was a little surprised, "This condition?"

This agency condition is a bit too much.

Generally, there are three modes for game agents.

[-]. Buyout system.

The game agent pays a buyout fee every year, and whether the game is making a loss or making a profit, it has nothing to do with the game manufacturer.

Second, share system.

If the agent is poor or lacks courage and wants to reduce risks, it will be a share-sharing model.If you make money, let's share the money together.Generally, it is divided into fifty-fifths.

The conditions offered by the Kakao game business department are this sharing system.

They don't pay agency fees.

However, the share is a bit low. In theory, it should be [-]-[-]%, but they are only willing to pay [-]-[-]%, which hurts the interests of Changyou.

Changyou's "Tian Long Ba Bu" was released in Baodao, Malaysia, and Thailand, and all of them adopted this sharing system, which was [-]/[-].

Why is Kakao so open in fours and sixes?

It should be six//four!

Changyou is six, Kakao is four.

Because the strength of Kakaogame is still very weak, we must give up more benefits to win the opportunity to cooperate with a big company like Changyou.

There is also a third model, which is "agency fee + share".

These are generally top games.

For example, World of Warcraft, which Changyou represents in China, not only has to pay an expensive agency fee, but also pays 50% of the profit share every year.Changyou's "League of Legends" is very popular in South Korea, and it is also this model. It is currently operated by the South Korean game giant NCsoft. It has signed a five-year contract with an agency fee of US$1850 million and a 56.5% profit share.

Li Ye was very calm, and said slowly: "This is up to you to decide. Kakao's cooperation conditions are zero franchise fees and 50% profit sharing. However, they promised shares."

"Oh?"

Zhou Buqi's eyes lit up.

Li Yedao: "They said that the Kakaogame business unit will definitely be spun off in the future and go public separately. Once it is spun off, Changyou can use the intellectual property rights that have damaged the interests of the cooperation during this period to buy shares. After evaluation, it can get a minimum of 15% Up to 25% of the shares."

Zhou Buqi immediately became serious, "This Jin Fanxiu!"

Li Ye didn't know why, so he tentatively asked, "How is it?"

Zhou Buqi was angry and funny, "I'm trying to show my goodwill and give me gifts. What do you think?"

"Gifts?" Li Ye couldn't understand, "How can there be such a gift?"

The “gift” of 15%-25% of the shares to Changyou is indeed a gift on the surface.

But there is a prerequisite for this, Kakaogame has to be successful, and it really works and goes public.Otherwise Kakaogame failed, not to mention 25% of the shares, even 99% of the shares are worthless.

You know, South Korea is the kingdom of games.

There are too many game companies here, and there are too many types of video games.This has led to South Korean gamers being very picky, with the most sophisticated game tastes in the world.

In this field, it can be called the first in the world.

It is related to geographical conditions. Young people work in Seoul. Of the 5000 million people in South Korea, Seoul accounts for 2500 million.As a result, this country has a very serious aesthetic tendency of big cities.

In many countries where the game industry is underdeveloped, such as Southeast Asia, any garbage game can sell well.South Korea is not enough, it must be a top game.

Generally speaking, if a game is popular in Korea, it has the potential to be a big seller in other markets as well.If a game sells well in most other markets, it doesn't necessarily mean it will be popular in Korea.

Why is Kakaogame sure to be able to break out in the red sea game market in South Korea?

If Changyou cooperates with Kakaogame, it means that Changyou will also bear part of the risk.If Changyou entrusts the game to NCsoft, NHN, Naxon and other Korean game giants to act as agents, it can make a lot of money steadily.

The difference in this way of thinking is that the ass determines the head.

Li Ye is an executive, and it is the management's decision-making thinking; Zhou Buqi is the big boss, and it is the entrepreneur's decision-making.The former relies on precise calculations and analysis of various data, while the latter relies on... inspiration, insight, and superstitious luck.

For Zhou Buqi, there is another more core element - foresight.

He is more confident in his "talent".

Seeing that Vice President Li Ye was a little confused, Zhou Buqi simply explained: "Jin Fanxiu is very ambitious and plans to attack from all directions to cover all aspects of the Korean Internet industry. He is short of money. If Kakaogame wants to develop, it has to Seize more funds to grow the business.”

Li Ye twitched the corner of his mouth, "Withdrawn from the profits belonging to Changyou."

Zhou Buqi glanced at him, "Didn't you say that you will use the shares as compensation? Just treat it as a shareholding. When Kakao's game business develops in the future, it will be spun off, and if you have money, you won't need this kind of compensation clause. Both parties can sign the contract normally.”

There is no way, you have to do a good job of appeasing.

Li Ye is the person in charge of Changyou's Korean business. The higher the income in the Korean market, the better his performance, the more bonuses, the more options, and the higher the probability of promotion.

But now that Kakao has no money, in order to develop the game business, it can only reduce the payment to Changyou, leaving more money for its own development.

As a result, Changyou's income in the Korean market will decrease, Li Ye's performance will be poor, and his income will be reduced. Naturally, he doesn't like this plan.

Li Ye sighed, and was embarrassed to argue with the big boss, and then said: "Kakao means that after three years, the agency contract between Changyou and NCsoft based on "League of Legends" expires, and they want to take over this game. I This time in Korea, one of the most important things is to negotiate with NCsoft to renew the contract."

Zhou Buqi said without hesitation: "Suspend contract renewal!"

"Ok."

Li Ye was very helpless.

Zhou Buqi said: "I'm not very clear about your specific job assignments in Korea, but you can make it clear to Ren Yuxin later. One of your most important jobs in Korea is to cooperate with Kakao and help them manage their game business. Let’s do it! After Kakaogame is split, get as much compensation as possible.”

As a result, Li Ye's work attributes in South Korea have changed.

Before, the more money you make, the better, but now the more dry stocks you get in Kakaogame, the better. The KPI criteria have changed, and Li Ye's bonus, options and promotion space have all returned.

At this time, Li Ye was very happy. He was very satisfied with the big boss's fair arrangement. He was grateful and admired. He smiled and said, "Okay, I will discuss this matter with Mr. Ren later."

Zhou Buqi said: "Don't worry, a market like South Korea, a small country with few people, is seriously lacking in innovation. Kakao can do anything by relying on KakaoTalk's traffic advantage. The environment is more relaxed than in China. Korea is owned by Kang Caien. The monopoly model is not allowed at all in China, but it is popular in South Korea. Monopoly is the number one tool for making money, so why is there no reason for Kakaogame not to succeed?"

There are many forms of monopoly, cartels, syndicates, trusts, concerns.Among them, the Concern monopoly model is the highest level of monopoly, and it is the best means for capitalists to control the economy and politics summed up by the commercial society for hundreds of years.

South Korea's chaebol model is a typical representative.

This is a legal monopoly.

Politicians have a monopoly advantage, and they may still make a mess of their monopoly business, selling oil and minerals and losing tens of billions a year; businessmen are different. With this kind of monopoly license, the probability of success will be much higher than that of failure. probability.

Jin Fanxiu is that kind of elite businessman, with sharp vision, bold style, and clear thinking, which gave him this advantage, and with the help of super traffic tools, it is difficult to fail.

However, this will eventually have some possibility of failure.

Just like Zhou Buqi would bet on Kim Bum-soo and Kim Jong-hyuk before.The game business cannot just bet on Kakaogame.Boss Zhou has long been eyeing another Korean game giant.