Top of the Great Era
Chapter 3146: Marketing Too Much
Chapter 3146: Marketing Too Much
When he saw Cook, Zhou Buqi was almost amused by his eyes, but fortunately he held himself back in time.
"You're here just in time. I have something I want to ask you." Zhou Buqi was very enthusiastic and led him to the reception room. "When will Apple Music streaming be officially launched?"
Cook responded calmly, "The plan has not been confirmed yet."
"Probably?"
Zhou Buqi asked.
Cook wouldn't tell him, "It's not clear yet."
Zhou Buqi cursed in his heart, thinking that this person was too petty, and said generously: "It's okay, I just want to tell you that I might also make a streaming music product."
"Ah?" Cook was slightly startled. "What about Spotify? I heard that you have a great say in Spotify. You are not only the most important investor in Spotify, but also a strategic maker and an important part of your business territory."
Zhou Buqi said: "That's true, but the music market is so big that Spotify alone cannot take over it."
This is indeed reality.
The threshold for music streaming is lower than that for video streaming, which means that the competition in the market will be more intense.
In the coming years, Apple, Amazon, Google and other technology giants will enter the music streaming market and erode the market that originally belonged to the entertainment industry. It is no wonder that Hollywood is so wary of Silicon Valley. The business of these technology companies is really borderless and they are conquering cities everywhere. It is too scary!
Hearing this, Cook's forehead was filled with black lines.
Zhou Buqi smiled and said: "No matter how well Spotify does, there will definitely be many users who don't like this product. It is necessary to make certain supplements. Just like Netflix and Peacock... By the way, have you paid attention to Peacock? It was just launched yesterday. I just got the data. The user scale in 24 hours has reached 800 million, and the number of paying users is as high as 500 million."
Cook nodded without showing any surprise. "Well, it's not surprising that your project, Zhou Buqi, has achieved such results. Maybe by the end of the year, Peacock's membership users will exceed 5000 million."
"Lend your auspicious words."
Zhou Buqi laughed haha.
After all, Jason Kilar comes from the Internet industry in Silicon Valley. As the CEO of Ziweixing Global, he is weak in guiding the film and television business, but when it comes to operating this kind of Internet product, then looking at the global entertainment industry, no one can match him.
It's no surprise that Peacock became famous overnight.
“You should thank Apple too, right?”
After Cook sat down, his words were meaningful.
Zhou Buqi pretended not to know. "Well, Peacock is currently launched on PC. The next mobile version will be launched in cooperation with Apple products and iOS system version. Apple's cooperation and support are not small."
Cook sat opposite him and looked him straight in the eye. "I've read some media reports that Ziweixing Global is organizing Hollywood to defend its rights against Apple. Can I understand this as an event marketing? Relying on defending its rights against Apple to attract public attention to Ziweixing Global, and then build momentum for the launch of Peacock? Isn't this too much marketing?"
Zhou Buqi remained calm, "I don't quite understand what you are talking about."
Cook said calmly: "Indeed, it is undeniable that you succeeded. Peacock became an instant hit after its launch and achieved huge success. It is foreseeable that Peacock will soon become another globally popular streaming platform after Netflix. However, I don't like your marketing strategy. This has seriously damaged the friendship between you and me."
"Marketing?" Zhou Buqi frowned. "Do you think that defending rights against Hollywood is marketing?"
"Is not it?"
Cook was not vague at all, he was 100% sure.
This is also what makes him most angry.
You want to promote your own streaming platform, no one can stop you, but please don’t smear Apple, okay? Relying on such event marketing can indeed pave the way for the launch of Peacock. Relying on the recent popularity and attention, Peacock quickly occupied the public’s field of vision and became the darling of the media.
But this kind of marketing strategy is really not authentic.
Zhou Buqi said sternly: "Mr. Cook, I have reason to believe that this is slander on your part."
"Really?" Cook was sure.
Zhou Buqi said: "Don't you know why Hollywood is defending its rights against Apple? This time, the rights protection is not for the interests of Ziweixing Global, but for the victims! Because they used iPhones, their privacy was seriously leaked and they were even blackmailed. Is Apple really going to escape from such a vicious incident?"
To put it bluntly, he has the right to do so.
He stands on the moral high ground.
No one can say anything.
As for Cook's argument, it is just groundless speculation without any basis and is completely a conspiracy theory.
Cook took a deep breath and said coldly, "This matter will be over soon. The FBI has found the location of the hackers, a total of four people. It is expected that within 36 hours, all four of them will be arrested one after another."
Zhou Buqi smiled and said, "Good news!"
Cook glanced at him. "Peacock is online and successful. The hackers were caught immediately. This should stop."
"Hmm?" Zhou Buqi frowned, "What are you talking about?"
Cook said: "I don't think we need to cover up."
"What am I hiding?"
Zhou Buqi would not let go so easily.
The launch of Peacock is just one aspect.
More importantly, the global sales of iPhone 6 was a phenomenal hit product, which dealt a huge blow to other brands of smartphones in the market. This was the trigger for Zhou Buqi to decide to fight this time.
Now, the fire has finally built up, how can we put it out so quickly?
Cook said in a deep voice: "You are leading that rights protection committee!"
Zhou Buqi nodded and said frankly, "My colleagues in Hollywood did indeed nominate me to lead this rights protection committee. This is not because I have any irrelevant purpose, but because my colleagues in Hollywood believe that I know the most about the technology industry and I am the best person to represent Hollywood in negotiations with Apple."
Cook was angry and asked in a fiery tone, "How do you want to talk?"
Zhou Buqi opened his eyes wide and said solemnly, "You don't want to negotiate with me privately, do you? No way! This is a matter between two big organizations, Hollywood and Apple, and it can't be decided by our friendship. Nor can this matter be resolved because of the cooperation between Ziweixing or some other company and Apple. Hollywood is Hollywood, and the Rights Protection Committee protects the collective interests of all female practitioners in Hollywood!"
Cook said angrily: "The decision is yours!"
"Indeed, the decision is mine." Zhou Buqi immediately started to make a fuss. "But, just because the decision is mine and because of the relationship between you and me for so many years, can I give up the interests of all the female practitioners in Hollywood? This is totally different! They nominated me to represent their interests. How much trust do they have in me? If I betray their trust in me for my own selfish interests, how can I, Zhou Buqi, survive in the business world in the future?"
Cook said: "It's you, everything is you! You can't fool me!"
Zhou Buqi shook his head and said calmly, "You are wrong. Everything is because Apple made a mistake first. It is because the protection mechanism of Apple Cloud is too poor that hundreds of female workers in Hollywood have become victims. They are victims! Don't you realize it yet?"
"What do you mean?"
Cook felt that he couldn't continue the conversation with him. This guy was really stubborn.
Zhou Buqi said, "How powerful is the awakening of women's rights now? If I hadn't stepped in to suppress their emotions, what would have happened to Apple if they had really exploded? Tim, I think you really have a huge misunderstanding in this matter. I'm helping you. I'm doing this for your own good."
After hearing this, Cook almost vomited blood.
Oh shit!
You screwed me over so badly and you think you're helping me. With such eloquence, why don't you run for president?
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