Light and Shadow Entertainment

Chapter 431: Seeing the Immortal Again
Xia Tong is too close to the entertainment industry. He knew the results of marketing early on, and he hired a lot of well-known little stars to endorse. Lao Hu is considered a big name, and it doesn't cost much anyway.

Don't mistake everyone for Wang Zheng and Jay Chou, Wang Zheng only endorsed one commercial, and it was his first time, so he only had a lifetime contract of 10 million a year.

Jay Chou became famous too early, and Wang Zheng did not snatch advertisements with him, so his endorsement fee has always been high, and he is indeed an idol of a generation.

Lao Hu does not have that influence for the time being, and his endorsement fee is not expensive, even if it explodes step by step, the endorsement fee is not expensive.

In fact, some of the endorsement fees of later generations are not expensive. Wang Zheng’s 10 million will be the top in ten years.

There are a lot of things that Lao Hu has endorsed, such as toffee, washing powder, and clothing, and Xia Tong will be here in the later stage.

In this era, apart from Wang Zheng, no one in China has his current endorsement fee.

Even Jay Chou, in addition to Pepsi's tens of millions a year, the rest are several million for two years, but he has more than [-] endorsements on his back, and the advertising costs are exaggerated.

Advertising is generally two years now, unlike later generations, where the Internet is developed, it takes a few months.

Because it is enough to cut leeks in a few months, the endorsement fee is also tens of millions.

Of course, it also depends on the brand. Sister Mi is so popular. After Sansei III, she signed a two-and-a-half-year endorsement fee of 7 million.

Xia Tong has now locked Lao Hu's willingness to renew the contract in advance.

Xia Tong sometimes feels disconnected, and is used to seeing his own property, which doubles and rises.

His own business is also growing rapidly, regardless of returns.

The return on investment in film and television is too good, just the bad films of Mijie and Sisi, plus Lao Hu's 33 days, the producer alone earned almost [-] million.

Not to mention that TV dramas make more money, Tang Ren has basically invested in her from Xianjian to Xuanyuanjian.

There is also the fire of the naked marriage era, plus the temptation to go home, lurking, etc., there is too much cash.

The main reason is that she has invested a lot of money, and can invest in so many films and movies at the same time, and she is not afraid of losses, and the returns are naturally rich. Who can be like her, and the investment is basically explosive dramas.

Thanks to her not being a listed company, she can hide her wealth.

Of course, Wang Zheng's ability to attract money has also made her used to it. Money is calculated in billions. The main reason is that Wang Zheng's concerts are too profitable, which makes him see that the star income is a bit fragmented. The gap is too big.

So for Lao Hu, who is very popular, I gave him a fee of 5 million for two years.

But even after the traffic started to increase, Lao Hu, who came after the Langya List, was also the star with the most commercial value in those two years.

In fact, what Lao Hu was going to endorse was a brand called Wen Chun, which was later dug by Xia Tong.

……

"The cars are all at the door, everyone slow down."

Sister Mi is greeting everyone to leave, and there is no banquet that will not leave in the world.

There are no follow-up activities. It's too late. It was very late after the award ceremony. After another meal, it was early in the morning.

At the end of the year, everyone will participate in many activities, so don't stay up late.

Tangtang and Qi Wei were both sent away. Sisi was different from Sister Mi. She was a pure BJ person and would definitely go home.

However, the two seem to be exhausted, and see who will be late.

Wang Zheng maliciously guessed that the two of them would not be looking at who they would give away, and they didn't think about it. The paparazzi are definitely lying in a hidden corner. How could they be so blatant.

"Sister Mi, Sisi, it's getting late, let's go first."

After Wang Zheng finished speaking, he pulled Lao Hu and got in the car and ran away. Lao Hu's assistant didn't have time to react.

The two female stars looked at each other and got into their nanny car.

Zeng Jia and Cai Yinong remained polite, but didn't say anything to them.

"Okay, just go back to the hotel. Lao Hu was going to live at Xiao Zheng's house and wanted to play psp again." Lao Cai looked at the dazed Assistant Hu and said.

In the car, Lao Hu was speechless, he was the one who took the blame.

Lao Hu's WeChat received the message, both women's, one sent a hehe, and the other sent an angry expression.

Lao Hu feels very wronged, you tell him yourself, why are you threatening me?

Speaking of which, the current relationship between the three is too complicated, let alone Lao Hu, it is unclear.

Even Lao Cai, who knows the inside story, is still wondering what their relationship is now. The only certainty is that Sisi has definitely broken up, but Sister Mi is not in the position.

……

In the private restaurant of the courtyard, Wang Tiezhu and his family's private room, Wang Zheng is communicating with Hou Hongliang on WeChat.

Now Qing Yu Nian has basically been set, and on January [-]th, Qing Yu Nian will be officially released.

If you promote it, it will be over when you go online. CCTV will not be able to shoot a variety show for you.

"It's been a long time." When Wang Zheng heard the door open, he heard the voice of the body at the same time.

"You're here, what about Yao Beina?"

Wang Zheng looked at the big beauty in front of him and asked.

"She has a temporary checkup, so I'm the only one here." Tianxian said.

That's right, Wang Zheng took time to have a meal with Tianxian today. Of course, Yao Beina initiated it.

"Oh, she didn't send me a WeChat message either. Sit down, what do you want to eat?"

"You order it, the place you are looking for must be more familiar than me."

"Okay, then I'll just let them serve some specials."

Tianxian was a little nervous, seeing the handsome guy again.

Looking at the other party's completely plain face, she was a little surprised.

It's very normal for stars to be different from TV in reality. After all, there is makeup and post-production, but Wang Zheng broke this rule.

What you see on TV is what he looks like, it's only more handsome in reality, including the skin.

After all, it's just a pen pal, and there are too few opportunities to meet. The last time we met, I should drag her to introduce Yao Beina.

Speaking of it, I have talked a lot, and I haven't met more than five times. This is thanks to Tianxian being a literary girl, otherwise ordinary people would have lost contact.

Speaking of which, it was a long time to meet this time. After The Legend of Zhen Huan was released, Yao Beina really became popular.

Wang Zheng wrote five or six songs for Zhen Huan's biography in one breath, which also surprised everyone. Zhen Huan's biography was deliberately marketing this, and Yao Beina became famous once.

Speaking of which, Sister Mi and Sisi also asked him how he wrote so many songs. Later, they learned that it was the song that participated in the investment. After tens of millions of investment, he immediately quit, which was a bit sour.

The fame that Wang Zheng brought to Yao Beina is unprecedented. The positions that were lost in the past will soon be back and surpassed.

This time, after learning that he was coming back soon, I specially wanted to invite him to dinner to thank him. I didn't make an appointment. As for Tianxian, who was the introducer, he would definitely come.

Unexpectedly, she was temporarily unable to come.

Wang Zheng didn't know that this was Yao Beina deliberately creating opportunities for him and Tianxian. Her misunderstanding had not been eliminated, and she deliberately matched them. Anyway, they were both single.

She also knew about Wang Zheng's scandal, but after reading it and asking people in the circle, it's been two years since they broke up, so it doesn't affect anything.

"The environment here is good." Tianxian had nothing to say, but he was right.

This place has become a fixed place for Wang Tiezhu and Xia Tong to treat guests, and they must be very good.

"By the way, I haven't said it yet. Some time ago, your Hongmen Banquet was shown, and I didn't come back to attend the premiere. I'm sorry." Wang Zheng said.

(End of this chapter)