Counterattack 1988

Chapter 142 Ai Qingrou

Jiang Tao and his colleagues looked at each other and smiled: "How special can a sanitary napkin brand be? Isn't it just soft, comfortable, silky? Sanitary napkins at home and abroad like to take such names."

Wang Lin laughed and said, "Then I'm not exempt. My brand also has the word 'soft'. It's called Aiqingrou."

"Ai Qingrou?" Jiang Tao said with a smile, "This word is so familiar, where did I hear it?"

Another technician said: "I don't know what it means, but I just think it sounds good."

Wang Lindao: "Xiaochi, Song, Yang Wanli. The spring is silent and cherishes the trickle. The shade of the tree shines on the water and loves the softness. The little lotus has just exposed its sharp horns, and dragonflies have already stood on it."

Jiang Tao asked: "Mr. Wang, how do you explain the three words Ai Qingrou? We don't understand it."

Wang Lindao: "Sunny is sunny, soft is gentle, and sunny is the gentle wind on a sunny day. It can also be said to refer to the soft sunshine. I think it can be extended to love the brightening scene of early summer, which makes people open their minds. I chose this name because of an artistic conception. During the days when women have menstruation, it is always cloudy and rainy, but when they use our sanitary napkins, they can feel the softness of sunny days."

Jiang Tao said: "The implication is not bad, isn't it too elegant?"

Wang Lindao: "In our country, the only people who can afford sanitary napkins are educated women in the cities. Let alone sanitary napkins in rural areas, even cheap menstrual belts are rarely used. Rural women are all Get some toilet paper."

Jiang Tao nodded: "That's true, not to mention mainland China, even in Hong Kong, some female workers are reluctant to buy sanitary napkins. For women, this is really a big expense, and it has to be paid every month. "

Not to mention it was 88, but thirty years later, buying high-end sanitary napkins is also an expense that ordinary female workers cannot afford.

The money that women spend on sanitary napkins every month is not a small amount. The data in 1988 is not easy to count, but some people did statistics 63 years later. 30% of consumers spend more than 100% of sanitary napkins per month. -25 yuan. 30% of consumers spend less than [-] yuan per month.

If the salary is not high, this monthly fixed expenditure is indeed a heartache.

In 1988, the expenditure on sanitary napkins was even more obvious and huge for ordinary families.

Especially for a family with several lesbians, the monthly expenditure on sanitary napkins is definitely not a small sum.

For example, in Wang Lin's house, he bought sanitary napkins for Li Wenxiu, and Li Wenjuan also used her sister's sanitary napkins for two women, so he had to buy several yuan of sanitary napkins every month.

A few dollars a month is nothing to Wang Lin, but to an ordinary family, it is a month's worth of money.

When Sun Xiaodie was in the country, she never used sanitary napkins. She only used menstrual belts when she came to work in the city. She still dare not buy sanitary napkins.

Therefore, the current situation in China is that the user group of sanitary napkins is indeed educated women.

Intellectual women know how to take care of themselves better, have higher incomes, and are able to pay for their own health.

Wang Lin chose a seemingly elegant name for his sanitary napkin brand, but it is actually very down-to-earth, because the word "Ai Qingrou" is engraved in the soul of intellectual women just like Tang poetry and Song poetry.

Why can't the sanitary napkin brand have a more elegant name?

When educated women go out to buy sanitary napkins, they have to face a bunch of explicit and vulgar brands?

Brand naming is a university question.

When foreign brands enter my country, they pay great attention to the translation of translated names.

Coca-Cola entered my country in 1927. At that time, a drink was quietly added to the streets of Shanghai - "Tad Scorpion Chewing Wax". With such a strange name, would you buy it and drink it?Naturally, the drink sold poorly.

So, in the second year, the beverage company publicly published a newspaper and offered a reward of 350 pounds for translation.

In the end, Jiang Yi, a Shanghai professor in the UK, defeated all his opponents and took the prize.

And this beverage company has also won the brand name that has been recognized as the best translation by the advertising industry so far-Coca-Cola.

It not only maintains the transliteration of English, but also has more meaning than English.

More importantly, it is easy to recite whether it is written or spoken.

This is the first step for Coca-Cola to enter the Chinese market.

There is also a translated name of a classic brand "Chanel", what a beautiful translated name?If it is transliterated, it is actually called "mixing trouble", that would be too troublesome!

In addition, the American cosmetics brands "Revlon" and "Floating Life Like a Dream" have adopted very high-end and elegant names after entering my country, and they have also opened up the domestic high-end market in one fell swoop.

Wang Lin said: "In our country, almost everyone who has read the poem "Little Pond" can recite it. This is the cultural gene of our Chinese, a civilization written into our genes. I believe that anyone who has read Women with a little book will feel very kind and familiar when they see these three words. They don’t need to remember them deliberately, and they can remember the brand name naturally. As for the rural market, for rural women, your brand is called What name, whether it's called ABC or 123, do they care?"

"Hahaha!" Jiang Tao and the others all laughed, "Mr. Wang is still educated! He also understands the market. Hearing what you said, I think this name is both elegant and popular. Ai Qingrou is interesting, has artistic conception, and has more meaning. There’s a sense of pampering and feminine in it.”

Wang Lin looked at his watch and said with a smile, "Gong Jiang, it's getting late, shall we stop here today? You should also rest, and continue tomorrow."

"Okay, that's it, Mr. Wang, you should go home earlier and rest."

Jiang Tao and others lived in the dormitory of the sanitary napkin factory because they were seconded to teach technology. They turned off the power of the factory and went to the dormitory to rest.

Wang Lin walked out of the factory and came to the office building in front.

It was very late, the training classes were over, and the office and theater on the first floor were also completely dark.

But the lights were still on in a practice room on the second floor.

Wang Lin had the key. He opened the door of the stairwell and went to the second floor. He walked outside the brightly lit classroom door. Looking inside, he saw a slender and tall figure who was practicing dancing.

Besides Shen Xue, who else could it be?
She has her hair pulled back and she wears dance practice clothes.

This is a double V-neck exercise suit, which can reveal elegant lines on the front, chest and back. It elongates the neck curve and shows a beautiful and charming collarbone. The waist is narrowed to highlight the graceful curve. The carrot pants style makes the legs look thin , and show long legs.

Thin dance shoes are a kind of canvas soft-soled cat claw shoes, which are soft and shock-absorbing, and fit the feet to protect the little feet without affecting her free play.

Shen Xue is doing all kinds of training, a variety of steps, forward and backward rolls, soft and hard muscle falls, lifting the insteps of both feet, forward and backward wavy waists, and forward rolls.

Wang Lin leaned against the door, watching her practice.

Shen Xue saw him coming from the mirror on the wall, and she didn't stop until she finished practicing this set of movements before saying, "You haven't come home yet?"

"Just came out of the factory." Wang Lin asked, "Why are you working so hard?"

"Anyway, I'm alone when I go home, and I have nothing to do," Shen Xue said, "It's better to practice kung fu here."

Wang Lindao: "It's not safe for you to come home so late all the time by yourself, with such a beautiful face."

Shen Xue smiled and said, "Then you send me off!"

"Of course." Wang Lin said, "How about I register you a room in the dormitory at the back? If you are busy, you can live in the dormitory."

"Then why don't you give me a bed in the office! There's also a bathroom here, how convenient is it? It's more convenient than my home, and I don't have to run back and forth."

"Sure," Wang Lin said after pondering for a moment, "How about this, next to my office on the third floor, there is a secretary's room, which is empty anyway. I'll decorate it for you, so it can be used as your bedroom."

"Ah? This? Is it okay?"

"There's nothing wrong with it. My company is up to me. There is a private bathroom on the third floor for me, and I'll install a water heater and shower head for you. It's very convenient. It's just such a big office building, you live alone Now, won't it be too lonely?"

"I've been used to being lonely since I was a child." Shen Xue said, "Since I was a child, I practiced and lived alone. As you can see, my grandma is a carefree person, and she often lives in the countryside."

Wang Lin looked at her with some pity.

Shen Xue smiled and said, "You really want to install a room for me? Then I will live here from now on, it's much more convenient than going home."

Wang Lindao: "You live here alone, aren't you afraid?"

"What's there to be afraid of? There is a factory behind, with workers and dormitories. There are people living in the front, back, left, and right sides. And ah, if you really want to install it, I guess I can call someone to live with me. Bailing really wants to move out Live here! She lives here with me, and we can train together at night, which is very convenient. I have always regretted that after work, there is no place to train, how good it is now!"

Wang Lindao: "In that case, I'll call the workers to come over and decorate the room upstairs, and make it your boudoir."

"No need to decorate, it can be done now." Shen Xue smiled, "Thank you, you are so kind to me."

"You are the principal, and you are on duty here for free. I'm so happy that it's too late!"

Shen Xue came over and asked, "Why are you so late?"

Wang Lindao: "I'm learning how to operate the production line."

"I didn't expect that you, a big boss, would work so hard."

"The production of sanitary napkins is an area I'm not familiar with. Of course I have to study hard. Come on, I'll take you to the third floor to see the room."

"Okay!" Shen Xue took a handkerchief, wiped the sweat from her forehead, changed her shoes, and went upstairs with Wang Lin.

The third floor is the office space of the sanitary napkin factory.

The whole space is divided into two parts. The part facing the street on the left side is divided into several offices, and the right side is a large and bright office room with many back-to-back desks, which are divided into small spaces one by one, which is very modern.

As soon as you come up, you will find Wang Lin's office, which is an [-]-square-meter suite, next to the office is the secretary's room.

Others like to put the boss's office on the innermost side, but Wang Lin likes to put it on the outermost side, which makes it easier to get in and out.

He doesn't use a secretary now, and the secretary's room is vacant. This room is more than [-] square meters. If it is used as a bedroom, it is considered very large.

Wang Lindao: "Can you take a look here?"

"Okay, I haven't lived in such a big single room before!" Shen Xue said, "Then you don't need a secretary?"

"Even if you have a secretary, just set up a desk in my office and work in the same room. You just need to make good use of this room. There are two doors in this room. One door leads to my office, and the other door leads to the outside room. You can come in and out however you want, but remember to lock the door and don’t let other employees in.”

"Well, that's great!" Shen Xue laughed, "It's much more convenient than my home."

Wang Lindao: "Then you can't make this place your home! After all, you can't cook."

"You can eat in the factory cafeteria at the back. However, I only take a break here when I practice here!" Shen Xue said, "It doesn't need to be too much trouble, just buy a bed and put it away. You usually stay here If you are tired from working, you can come in and rest, right?"

Wang Lindao: "Aren't you afraid that the smell of smoke on my body will rub off on your quilt?"

Shen Xue smiled and said: "It's okay, I don't have that obsession with cleanliness. Calculated in this way, we have shared the bed and slept together? It's just not at the same time!"

Both of them smiled and looked at each other.

Wang Lindao: "Shall I take you home? I'll ask someone to buy a bed and bring it up tomorrow."

Shen Xue hummed, and lightly brushed her hair.

Although the words just now were just unintentional words, they caused ripples in her heart.

The two went downstairs, and Shen Xue changed into casual clothes.

Wang Lin drove her home.

"What's the brand name of your sanitary napkin?" Shen Xue asked.

"Ai Qingrou."

"Ai Qingrou?" Shen Xue was startled.

"What's wrong?"

"It sounds nice. Do you know what my nickname is?"

"This, I really don't know."

"Xiaoqing."

"Xiaoqing? How did you get this nickname?"

"Originally, my father named me Shen Qing, but when I registered for household registration, for some reason, he registered me as Shen Xue, so my nickname was Xiao Qing. As soon as I heard you say Ai Qingrou, I think of my nickname."

"Hehe, interesting! Ai Qingrou! It makes more sense." Wang Lin laughed, "I love Xiaoqing's gentleness, and I also love Xiaoqing's softness."

"You!" Shen Xue smiled coquettishly, "Does what you say mean that the boss is molesting the employees?"

"..."

Everyone in Shen Xue's courtyard has already fallen asleep, and the courtyard is dark.

Wang Lin sent her upstairs.

Suddenly, there was a "squeak", and a living creature quickly rushed past Wang Lin and the others!
Wang Lin was startled: "What?"

Shen Xue was also startled, stretched out her hand, and held Wang Lin's hand tightly: "It seems to be a mouse!"

Wang Lin laughed and said, "Are there mice in your yard?"

Shen Xue said: "Oh, how can there be no mice in this kind of yard? Are there no mice in your side?"

Wang Lindao: "We often exterminate rats in our factory, but we rarely see rats. Can't you do rat extermination in the street here?"

Shen Xue said: "We also get rid of the rats, send out some traps, let us catch them ourselves! How dare I catch them?"

As she spoke, she opened the door and asked softly, "Are you still coming in?"

Wang Lin looked at the time and said with a smile, "It's getting late, you should rest too! See you tomorrow!"

Shen Xue hummed, leaned against the door, and watched him go downstairs.

(End of this chapter)