Counterattack 1988

Chapter 156 Going into battle in person 【Subscription】

In the evening, Wang Lin returned home and talked to Li Wenxiu about Zhou Jun.

"Sister Lin is going to be transferred to Shenfang Factory? Great! Let her come to our tidying workshop? The work of the tidying workshop is very easy!" Li Wenxiu laughed.

"I still don't know which workshop to transfer to." Wang Lindao, "She is covered by Zhou Boqiang, so she can go wherever she wants? You can go to the factory department."

"Working in the factory department is actually not free. There are leaders watching all day long." Li Wenxiu laughed. "When I first entered the factory, the factory wanted to arrange for me to go to the factory department. I didn't go. I chose to clean up the workshop."

"Really? Didn't realize that you are so powerful? You can go wherever you want?" Wang Lin laughed.

At this moment, there was a knock on the door.

Wang Lindao: "Brother Jun and Sister Lin must be here."

Li Wenjuan opened the door.

Sure enough, it was Zhou Jun and Wang Lin who came.

"Sister Lin!" Li Wenxiu pulled Wang Lin to sit on the sofa, and said with a smile, "You're back from your honeymoon? Is Guangzhou fun?"

"I didn't go out to play much, I just stayed in the hotel for a few days." Wang Lin smiled.

Li Wenjuan asked curiously: "You spent money to go to Guangzhou just to stay in a hotel? Why not live comfortably at home!"

Li Wenxiu pursed her lips and said with a smile: "Wenjuan, you are still a child, what do you know! Newlyweds, they went out on purpose for their honeymoon! Honeymoon, do you understand? Do you think they go on a trip?"

Zhou Jun smiled awkwardly, and said, "I'm already handling Xiaolin's job transfer. As long as the leader of the match factory signs and seals, the Shenfang Factory can go through the entry procedures immediately, and the transfer can be made the day after tomorrow at the earliest." Come here to work."

Li Wenxiu said: "Great, Sister Lin, we can finally go to work together. If you assign the house to our building again, then we will be closer."

Zhou Jun said: "Hey, we have this idea. I have inquired about it. There happens to be a suite on this floor that is vacant."

Li Wenxiu asked: "Isn't it the room that was just allocated? Why are there still vacancies?"

Zhou Jun said: "You don't understand, do you? When you do things in the unit, you can't do everything to the full. You only do nine points for ten things. You have to leave one point to meet unexpected needs. For example, this room allocation, There are ten vacant rooms, but the housing management department said to the outside world that there are only nine, because he has to keep one, maybe which leader will say hello? If he has no room to deal with, then he, the head of the housing management department, will not be able to do it ?”

Wang Lin smiled and said, "You are the leader who said hello!"

Zhou Jun said with a smile: "We will be neighbors from now on! We can visit each other often."

Wang Lin and Li Wenxiu chatted about which workshop to work in.

Li Wenxiu suggested that she go to the finishing workshop.

Zhou Jun said that it is better to go to the factory to sit and work.

Wang Lin said: "I can't write, and I can't calculate. When I go to work, I can't do this, and I can't do that. It's so uncomfortable! It's better to work with Wenxiu and have someone to talk to."

Zhou Jun said: "Okay, as long as you like it."

Wang Lin said: "Wenxiu, you will be my master from now on! I will work with you."

Wang Lindao: "I was thinking, let Li Wenxiu be transferred to the garment factory as the factory manager! But my sister came again, now it's all right, Wenxiu is even more reluctant to leave Shenfang Factory."

Zhou Jun smiled and said, "How about we play cards?"

Li Wenxiu said: "You guys play cards, I don't play, I make clothes."

Wang Lindao: "Brother Jun, there is no one in our family who likes to play cards."

Zhou Jun smiled and said: "Come on, with you, I was assimilated by you too."

Wang Lin said: "You should also learn from Wang Lin, read books, watch TV, etc., and stop thinking about playing cards. Let me learn how to make clothes from Wenxiu too!"

"All right, all right, I'll listen to you." Zhou Jun smiled.

Wang Lin tuned to a TV channel that happened to be broadcasting news about the city.

"Look at this interview!" Zhou Jun shouted, "This is our director. The person interviewing him is Gu Qingyu from the municipal TV station!"

"How do you know her?" Wang Lin asked.

"She and I lived in the same yard when we were young, and she and Congee are still good friends! She said that she will come to visit my house tomorrow." Zhou Jun said, "Don't be jealous, you can't eat this kind of jealousy, I will fight with her I got acquainted."

Wang Lin said: "I don't want to be jealous of you! She is so beautiful, if she can like you, she will be with you long ago!"

Zhou Jundao: "It's not a matter of people not liking me. She and I are like brothers and sisters, we don't feel it, understand?"

Wang Lin looked at the TV and asked, "Are the commercials on the market expensive?"

Zhou Jun said: "You have to ask Gu Qingyu about this, she is from the TV station."

Wang Lindao: "Ask her? I might as well go directly to the advertising department of the TV station."

Zhou Jundao: "Are you planning to advertise on TV?"

Wang Lindao: "Our products are only distributed in Shanghai now, and it is useless to advertise on CCTV."

Zhou Jun smiled and said, "Do you want to advertise in the daily newspaper? Look for my big sister!"

"This one must be looking for her." Wang Lindao, "I still need to find an advertising production company to help us make advertisements!"

Zhou Jun said: "Then why don't you just find a professional advertising company, give them a budget, and let them do the rest."

Wang Lindao: "There are not many companies in China that do this well in a comprehensive and well-rounded way. And when it comes to advertising creativity, different people have different opinions, and the wise see wisdom. Or, do you have any good advertising companies to introduce?"

Zhou Jundao: "I heard from Gu Qingyu that her brother runs an advertising company. How about I ask her brother to contact you? You two can meet and talk directly? It doesn't matter if the talk goes well or not."

Wang Lin murmured, "She's working as a host on a TV station, and her brother is running an advertising company outside? It seems like they're making full use of their resources. Okay, let's just meet up."

Zhou Jundao: "She will come to visit my house tomorrow, will you come too?"

"Why should I meet her? Just ask her brother to come and find me."

"Okay! That's it."

Wang Lin's desire to advertise became more and more urgent.

Sanitary napkins continued to be unsalable, and the warehouse on the Baichang side was full. Starting tomorrow, the products produced would be transported to the warehouse on the Blue factory side for storage.

The factory does not stop production, and the raw materials have to be imported all the time. What is produced is goods, and the goods cannot be exchanged for cash, so they can only be crushed to death in the warehouse. Wang Lin has invested hundreds of thousands more, and all of them have become a pile of unsalable goods. sanitary napkin!
Fortunately, the shelf life of sanitary napkins is relatively long. After sterilization and sealed packaging, they can generally be guaranteed for about three years.

On this day, Wang Lin held a meeting to discuss the placement of advertisements.

Now the scale of the factory is small, and there are not many high-level leaders. When meetings are held, they can be held directly in the small conference room on the third floor.If it is an all-hands meeting, it will be held in the factory cafeteria.

The meeting is next to Wang Lin's office.

During the last meeting, Wang Lin told his subordinates that each of them would come up with an advertising idea.

At today's meeting, Wang Lin asked everyone: "Have you come up with any good advertisements?"

Zhang Han smiled and said: "Mr. Wang, this is too difficult. After all, we are not in this industry, nor are we professional liberal arts students. We are all science students. It is estimated that Li Wenming can come up with a good idea." .”

Li Wenming said: "Mr. Wang, why don't we leave it to a professional advertising company to do the advertising? We just need to provide an overall budget. Planning, production, and distribution are all left to the advertising company."

His thoughts were exactly the same as Zhou Jun's.

Wang Lin nodded, thinking that it seemed that his requirements and expectations for them were too high.

There was a meeting here when Jin Yue walked in and said in a low voice, "Mr. Wang, there is a man named Gu Qinghua who claims to be the boss of Huayu Advertising Company and wants to see you."

"I see. You tell him to wait a moment."

"Okay, Mr. Wang."

Wang Lin said to Zhang Han: "Mr. Zhang, come and preside over the meeting. Let's continue to discuss the promotion of sanitary napkins. I don't care what you think, just tell me. The three cobblers are the best of Zhuge Liang!"

Zhang Han said with a smile: "Okay, Mr. Wang must drive the ducks to the shelves, so we will do what we can, and work together to come up with suggestions!"

Wang Lin smiled, walked out, returned to the office, and saw a handsome man wearing black-rimmed glasses, who looked a bit like Gu Qingyu.

"Mr. Gu, this is our President Wang." Jin Yue introduced.

"Hello, Mr. Wang, it's a pleasure to meet you. I'm Gu Qinghua, and Zhou Jun and I are good friends."

"Yes, please sit down." Wang Lin said to Jin Yue, "Make a cup of good tea for Mr. Gu."

Jin Yue came out in response.

Wang Lin asked: "Is Gu always in the advertising business?"

"Yes, Mr. Wang, we can provide you with excellent advertising services, from planning to production, to distribution, and after-sales. Our company has it all. If Mr. Wang has any good ideas, or has any requirements, or wants Designate which media releases, we can help you do it.”

Wang Lin nodded and said, "I believe in your professionalism. I want to shoot an advertisement as soon as possible and put it in relevant newspapers and TV stations."

"Yes, may I ask if it will be released nationwide?"

"For the time being, we only want to open the Shanghai market."

"Mr. Wang has an advertising idea, right?"

"I have two ideas, can you help me see if they work?"

"Okay, please tell me."

Wang Lin told Gu Qinghua his two ideas of "kicking the golden purple crown upside down" and Li Wenjuan's idea of ​​"men buy sanitary napkins".

After listening to it, Gu Qinghua smiled and said: "These two ideas are very good and very creative. Even if we professional advertising people plan it, it is estimated that this is the only way to go. Mr. Wang, I think these two advertisements are fine. It was filmed and put on different TV time slots for multi-faceted publicity. The advertisement of Kicking the Golden Purple Crown is relatively high-end and can attract the attention of high-level intellectuals. The advertisement for men buying sanitary napkins is closer to life , maybe you can receive a miraculous effect, but it may not be!"

Wang Lin nodded: "Well, that's right."

Gu Qinghua said: "As for the placement of print advertisements, I think it's better to 'kick the purple gold crown upside down', so let's shoot first, and after the shooting, we will make and design the film and television advertisements and print advertisements, and then give the samples to You have a look. After passing your review, we will start advertising."

Wang Lindao: "Yes. How about the price?"

Gu Qinghua said: "It depends on how much premeditation Mr. Wang has. The more money there is, the more money will be produced and released, and the less money will be less money to do things."

Wang Lin expressed his understanding, pondered slightly, and said, "[-] yuan!"

Gu Qinghua's eyes lit up, and he said with a smile: "Boss Wang really does great things! His actions are extraordinary. Please rest assured, if you give us a budget of [-] yuan, we will definitely do something worth [-] yuan for you ! Regarding the protagonist of the advertisement, do you have any candidates? Or do you have any requirements?"

"I have a candidate for kicking Zijinguan. It's Comrade Shen Xue, the principal of the Little Bailing Art School downstairs. I haven't found a suitable candidate for the ad for men buying sanitary napkins."

"Actually, Mr. Wang has an outstanding image, and you can play the leading role yourself."

"Me? No, no!" Wang Lin waved his hands again and again.

"This short film is very simple, with only two lines of dialogue, and it is easy to do. Moreover, it is best to use the same heroine in our advertisement, so that it appears that the two advertisements are related. It is also easier for people to remember the advertisement content."

"You mean, Shen Xue, who is dancing, is going to play the salesperson at the counter?"

"It doesn't have to be a salesperson, but you can play your lover and appear on the scene with you. That's it, Mr. Wang, you play the male lead, and Comrade Shen Xue plays the female lead. You accompany her to buy sanitary napkins. The dialogue is up to you. In the end The shot is that you turn your face affectionately, look at the heroine, and the two of them look at each other and smile, there is a tacit understanding of mutual understanding, which can better serve as the finishing touch, because the theme of this commercial is Love my wife, love Qingrou."

"Interesting!" Wang Lin thought, as expected of a professional, he can better complete this idea.

Gu Qinghua said: "Mr. Wang, you are the boss of Aiqingrou sanitary napkins. You personally endorse your products. I think it is more meaningful to do so."

Wang Lin smiled and said, "Mr. Gu, is it hard to find such a leading actor? No man is willing to speak for sanitary napkins, right? That's why you asked me to play?"

Gu Qinghua was stunned, and smiled awkwardly: "It's really hard to find a spokesperson for this kind of product. Ordinary models and celebrities are somewhat taboo and want to save face. Of course, as long as they can afford the price, someone will be invited to shoot it. It's not a problem. If Mr. Wang also has taboos in this regard, then shall I find someone else?"

Wang Lindao: "Forget it, let me appear on the scene! Isn't it just a few words?"

Gu Qinghua said: "Actually, it's nothing, it's just like shopping in daily life."

Wang Lindao: "I know it's hard for you to find someone! Who told me to come up with such a crazy idea! If I don't shoot, who will?"

Gu Qinghua laughed and said, "Mr. Wang, you are really kind."

"When can I shoot?"

"anytime."

"Is this afternoon okay? I want to run the ad ASAP."

"Okay!" Gu Qinghua was eager to get started on this project as soon as possible, it cost [-] yuan!

"Then it's settled, is it going to be filmed in your company's studio?"

"Yes, we will set up a special studio. Here is my business card. At two o'clock in the afternoon, please come and shoot with Comrade Shen Xue. As for the actors at the sanitary napkin counter, if you have someone, you can also bring them here. Your side If there is one more person, we will save a penny of the budget, and when the time comes, you will be able to spend an extra part of your money on advertising.”

"Okay, there are a lot of actors here! I'll take them there!"

"Mr. Wang, thank you, happy cooperation!"

"Walk slowly."

Wang Lin sent Gu Qinghua away, but still went back to the conference room for the meeting.

(End of this chapter)