Counterattack 1988

Chapter 1621 Preaching
In the evening, Wang Lin took some time to have a heart-to-heart talk with Nataja.

After thinking about it for a while, Wang Lin smiled slightly: "Natajia, I know you want to start a business, so do you know what the most important quality of an entrepreneur is?"

Nataja said: "Have ideals and courage."

Wang Lin laughed and said: "In this world, as long as he is a person, he will have ideals. If you don't believe me, you can ask the beggars on the side of the road. They also have ideals. Therefore, ideals are not important, and the size of ideals is not important. .”

Nataja said in a daze: "However, although many people have ideals, they don't have the courage to realize them, so they don't succeed."

Wang Lindao: "Do you have the courage to reach out and ask strangers for money and food? You don't have it, do you? But beggars do! Don't underestimate the ideals and courage of beggars. What they do, ordinary people really can't do. Moreover, beggars It is also a profession, and people are also starting a business. And it is the lowest-cost start-up business. You only need a rags and a broken bowl, and a good person can make a lot of money every day."

Nataja bit her lip: "Wang Lin, how did you succeed? What do you think is the most important quality of an entrepreneur?"

Wang Lindao: "You said that having ideals is also necessary, but I prefer to use another word: ambition. Ideals are peaceful, illusory, and dispensable. But once a person has ambition, he will Do everything you can to make it happen.”

Nataja repeated: "Ambition?"

Wang Lindao: "The other thing is to be able to toss around, another word is also called executive power. Without action, ambitions and ideals are impossible to realize. If there is success in action, there will be failure. It is difficult to reach the other shore of success only if you can afford it. People who cannot stand setbacks and criticism are very difficult to succeed.”

Nataja straightened her waist and listened carefully to Wang Lin's teachings.

Victor asked his daughter to follow Wang Lin because he wanted Wang Lin to teach and support her. Now that Wang Lin is teaching her how to start a business, she naturally has to listen carefully.

In just a few years, Wang Lin became the richest man, far exceeding the accumulation of several generations of the Victor family. No matter what, such a person is worthy of respect and learning.

After pondering for a while, Wang Lin said again: "Another point is shamelessness. This word may be difficult for you to understand. On our side, everyone has an invisible face, also called face. You can understand it as Self-respect, decency, it’s okay to call it vanity.”

Nataja said: "Face? I understand, everyone wants face."

Wang Lindao: "However, if you want to start a business successfully, you'd better not lose face."

Nataja blinked her blue eyes: "Don't want to lose face?"

Wang Lindao: "Let go of your decency, your noble status, and even your so-called dignity and personality. Of course, I mean shameless, but I don't want you to commit crimes, let alone instigate you to commit crimes. I It just makes you put down your figure and use a low profile to deal with people, so as to earn money from other people's pockets."

Nataja felt a sense of enlightenment!

A brand new business door opened slowly in front of her after Wang Lin's guidance.

Although Nataja was born in a business family and has been exposed to business since she was a child, no one has ever explained entrepreneurship in such a systematic way.

"Wang Lin, thank you, I have learned a lot." Nataja said sincerely, "This knowledge is novel and precious to me."

Wang Lindao: "The qualities of entrepreneurs I mentioned above are all very important, but if you lack another quality, then even if you have all the qualities I mentioned, you will still fail."

Nataja said, "What's more important? What is it? Tell me quickly."

Wang Lin said: "Human harmony."

Natajia said: "Renhe? Is it Heren?"

Wang Lindao: "Harmonious people means harmony in personnel and affairs, and harmony in the hearts of the people. There are many similar sayings in our country, such as family harmony and everything prospers, land and all things prosper, and harmony generates wealth. Harmony is the most important thing. The right time and place are not as good as people." ,etc."

Nataja said: "Is it the management of people?"

Wang Lindao: "Yes! It is the management of people. In the final analysis, everything needs people to do it. Machines need people to control, and orders need people to execute. Therefore, in any enterprise, people are the most important."

Nataja said: "I agree with this point. Management is the knowledge of managing people."

Wang Lindao: "The most important thing in managing people is harmony! Unity is needed within the enterprise. Everyone works together and moves forward with one heart to achieve a goal. Everyone contributes to the fire. This is the charm of harmony! Liu Bei in the Three Kingdoms period , you should know, right? He is inferior to Guan Yu in martial arts, and inferior to Kong Ming in wisdom, but he can unite these unworldly geniuses and use everyone's force and intelligence to achieve his ambition."

Nataja said, "I know."

Wang Lindao: "As far as I am concerned, my ability is not outstanding. I am not as good as Deng Dabao in sales, I am not as good as Zhou Boqiang in management, I am not as good as Ma Hongcai in finance, I am not as good as Zhang Han in technology, and I am not as good as in personnel work. Not as good as Zhou Xia and Yun Lu. But everyone can unite by my side, advise me, obey my orders, and carry out my actions, do you know why?"

Nataja said: "Because you understand harmony!"

Wang Lin smiled slightly: "A child can be taught!"

Nataja said: "I've only heard of Laozi, Confucius, Mencius, and Mozi. What kind of child is Ruzi?"

Wang Lin laughed and said, "You are the child, I mean, you are worthy of my teaching."

Natajia was very happy and said: "Okay, I have always wanted to give myself a Chinese name, now I have one, can I call it Ruzi?"

Wang Lin was speechless.

Natajia said: "Wang Lin, human harmony is still too abstract, how can I achieve human harmony?"

Wang Lindao: "Harmony, seek common ground while reserving differences."

Nataja said, "How do you understand?"

Wang Lindao: "When people get along with each other, people must feel comfortable. They must treat others with humility and overcome arrogance. Only when they are treated equally can they live in harmony. If there is no equality, I like this and hate that. If there is partiality, it is impossible for the group to reconcile."

Nataja said: "Oh, I understand. But some people don't know how to do things, so I can't take care of them?"

Wang Lindao: "This is another thing to talk about. Execution ability, which is what we just said can be tossed. We want to start a business, we must be able to toss, and the talents we hire must also be able to toss and can toss. We must If they can accomplish a goal, this is execution. Just like Liu Bei wanted to attack a city and asked Guan Yu to lead his men to attack, how would Guan Yu fight? Would he knock down the enemy general with one strike? Or surrender the enemy general three times in and out? Liu Bei doesn't care about these things, what he wants is that city, as long as he can succeed, no matter what he does is right."

Nataja said: "But, the company should have rules, right?"

Wang Lindao: "Rules are just a code of conduct, a big framework. Just like the law, this guideline is actually just the bottom line for people to behave in the world. As long as you don't violate these bottom lines, you can do whatever you want!"

Nataja was lost in thought.

It was the first time she had heard many of Wang Lin's remarks, and she found them novel and even unbelievable!

"Natajia," Wang Lindao, "maybe you disagree with what I said, but you didn't refute me. Because you know that I am stronger than you, you should learn from me. So you obviously feel wrong, and you won't say it. will you?"

"Yes." Nataja said, "I believe that what you said must be reasonable. I want to digest it slowly."

Wang Lindao: "However, what if these words were spoken by a staff member? Would you refute them severely? Even scold him for talking nonsense?"

"Ah?" Nataja said, "I don't know, maybe I will do this! Is my temper not very good?"

Wang Lindao: "You can try it, turn your temper into motivation, into ambition, and start a business! Instead of entangled in these small things."

Nataja was not stupid, she soon realized that Wang Lin was making excuses, saying that she was too aggressive when getting along with the employees during the day.

"Wang Lin, I need to explain clearly." Natajia said, "When I was working during the day, I didn't mean to quarrel with them. For example, when Xiao Liu was selling to customers, she kept saying how good the product was. , Quality first, leading technology, best products, these words are forbidden to be placed in advertisements. If customers seriously pursue it, our company will be in trouble."

Wang Lindao: "Okay, since you mentioned this matter, let's have a good discussion. You are right. In advertising, try to use such extreme words as little as possible to prevent consumers from being misled. There will be ambiguity and Unnecessary disputes. Advertising, as a means for companies to compete in the market, must be fair and objective. Any improper means are not allowed to promote themselves.”

Nataja said: "Yes, that's what I thought."

Wang Lindao: "Your idea is right, but you shouldn't quarrel with the employees in the exhibition hall. You can achieve your goal in a better way. For example, if I report to me, I will hold a special meeting, or Publish a document to standardize the spoken language of propaganda, so that everyone knows what to do and why. It is not wise to correct a person’s mistake and make a big noise. Don’t you think so? "

Nataja was silent, flattened her mouth, obviously aggrieved.

Wang Lin smiled slightly: "What did I just say? You have to be able to toss around, and you have to be shameless! Look, I just said a few words to you, and you can't stand it? How can such a person start a business? Customers And customers, they won’t give you a good look! They won’t flatter you in everything.”

Nataja hummed, lowered her head and said, "I see."

Wang Lin patted her on the shoulder: "Natajia, your father is right, starting a business is not so easy. He knows you better than us, which is why he sent you to study here. No matter you Will you start a business in the future, and whether your business will be successful? I hope you can live happily with me and learn some real skills. However, if what I say makes you uncomfortable, I will not apologize! "

Natajia couldn't help but smile, "I'm not sad, I will study hard. Thank you, Wang Lin. I know, you are doing this for my own good."

As she spoke, she rushed forward, hugged Wang Lin, and made a big lip print on his face.

(End of this chapter)