Counterattack 1988

At the meeting, Wang Lin focused on discussing the future of Aishiu Technology.

Although it is declared that Aishiu Technology and Aixiu Group are two completely different companies, it is an indisputable fact that Aixiu Technology is still managed by the headquarters.

The appointment and removal of personnel and major matters of Aishu Technology are all decided by the headquarters.

Zhou Boqiang suggested that Aishiu Technology could not get orders, but needed continuous investment and maintenance. Is it better to sell it?The group should concentrate on doing a good job in the textile business. Cross-border operations are not good for the company.

As soon as these words were brought up, Deng Dabao and others responded immediately.

Everyone thinks that semiconductors are high-tech and rely too much on business from major foreign companies. This road is not easy.

Zhou Boqiang also pointed out that the global semiconductor business is not easy to do now, and many companies can no longer continue to do so. The entire industry is in a downturn. We develop late, so we must not be able to compete with others.It is the best self-protection for a strong man to cut off his wrist.

Wang Lin quietly listened to everyone's discussion without saying a word.

Mianbo suddenly said, "I have a different opinion."

Everyone looked at her in unison.

Mian Boll said: "Semiconductor is a high-tech industry. There are not many companies in the world that can do this kind of business. We have already laid the foundation and invested a huge amount of money. If we give up now, we will lose money. It is better to go forward and stick to it." In the end, it will definitely succeed. There is no similar company in my country, and we are the only one. With such a large market in our country, there must be business, but we have to survive the cold winter of the industry first.”

Zhou Boqiang said: "Who knows how long the industry's cold winter will be? We can't get orders, we have to support so many people, and the machinery and equipment have to be maintained. I heard that those machines are precious, and they are also very delicate. They need to be replaced. It’s so fast, don’t wait until we get through it, the machine will be behind the times? At that time, even if you want to sell it, it’s worthless.”

Deng Dabao said: "Boss Zhou's words are very true, even a company as big as LG can't survive, what do we have to support?"

Mianling said: "South Korea is a small place. They need to rely on foreign orders and markets to survive, but we can rely on the domestic market to survive. Isn't the textile industry in the same cold winter? Our Aixiu Group is doing well."

Zhou Boqiang said: "How can there be any orders for semiconductors in China? Those domestic companies rely on orders from large foreign manufacturers to make a living."

Deng Dabao said: "We have been discussing for so long, but we still need to listen to Wang Dong. Wang Dong, please say something!"

Wang Lin picked up his cup, took a sip of tea, and said slowly, "You guys are right. It is indeed a cold winter in the semiconductor industry. Then, why is there a cold winter in the industry? Does anyone know?"

Cotton Boll said: "Because of the blind expansion in the past two years, it led to overcapacity."

Wang Lindao: "Yes, since the 90s, driven by the strong sales of personal computers and the explosive growth of the digital consumer electronics market, the semiconductor market has grown significantly in the past two years, and last year it reached more than 1500 billion US dollars in revenue. Height Amidst the boom, the semiconductor industry began to expand production. Last year, 50 new fab production lines were added globally."

Everyone listened and nodded frequently.

Wang Lin continued: "Because of the office automation started by Windows 95 and the rebound of the accelerated trend of personal computers, the personal computer market has rapidly entered a stage of adjustment. Since the beginning of this year, the seemingly insatiable demand for the semiconductor industry has begun to shrink rapidly, and the crazy expansion of the industry has finally led to There is an oversupply of DRAM. Many semiconductor manufacturers were forced to adjust production and production, and after suffering a severe recession, many manufacturers exited the DRAM market.”

Zhou Boqiang said: "That's the truth. Wang Dong, it's really not very wise for us to go against the market now. We have already tried the waters that should be tested. I think it's time to stop."

Wang Lindao: "Mr. Zhou, please listen to me. Looking back on the past few years in the 90s, the reason for the oversupply of semiconductors lies in the supply side. Major manufacturers bet on technological innovation and massive expansion, resulting in excess capacity. Let The opportunity for the outbreak of the semiconductor market is the popularity of personal PCs, which drives limited categories of semiconductor products."

Zhou Boqiang said: "Yes, although the semiconductor industry is a high-end industry, the products it applies to are limited. The factories are all in the western region, they have prejudice against us, if they don’t discuss cooperation with us, what can we do?”

Wang Lindao: "I can understand Boss Zhou's concerns. You said that you want me to sell Aixiu Technology Company in time for the company's development. However, I still have a report here, and I would like to ask everyone to read it."

He nodded towards Zhang Xiaowan beside him.

Zhang Xiaowan agreed, got up and sent a copy of the materials to everyone in the meeting.

Wang Lindao: "This material is a research report made by our group's think tank team."

The think tank of the group does not usually work in the company, and is equivalent to the role of a consultant.

When the company encounters something and needs to use the think tank, Wang Lin will contact them and give them a research project.

Wang Lin only needs the result.

The people in the think tank are all authoritative, and the reports they make are of great reference value.

Zhou Boqiang and others looked at the materials in their hands and were greatly puzzled.

Because this is an analysis report on the global and my country mobile phone industry.

Nokia's mobile phone market share in the world is as high as 26.9%, and its annual profit is as high as 29 billion US dollars.

Motorola mobile phone shipments reached 2.174 million units!

my country's mobile phone manufacturing industry is in the "infant" stage, and the national mobile phone production is close to 400 million units. However, at that time, mobile phone production was mainly for processing overseas Big Macs, and domestic mobile phones could not even be seen.

After reading it, Zhou Boqiang asked, "Director Wang, this is a report on the mobile phone market. What does it have to do with our company?"

Wang Lindao: "Mobile phones also belong to the semiconductor industry."

Everyone groaned, as if they had realized something.

Wang Lindao: "The global personal PC market is shrinking, but the mobile phone market is growing tenfold! Hundreds of millions of mobile phones are sold around the world every year. What does this mean?"

Mian Boll said: "It means that semiconductors have found the next growth point!"

Wang Lin glanced at Mianling approvingly, thinking that people with knowledge and insight see things differently.

Zhou Boqiang said: "However, no matter how many mobile phones are sold, they are all abroad. Our domestic mobile phone market is not big. The main reason is that they are too expensive, so there are too few people who can afford them. The foreign market is still In the hands of those big manufacturers, can we get their orders?"

Wang Lindao: "The price of mobile phones is constantly decreasing. From 5000 to 3000 yuan in the era of mobile phones, it has dropped to less than [-] yuan today. I believe that the price will drop to less than [-] yuan, or even [-] yuan in a short time. There are more than one billion people in our country, and each person has a mobile phone, which is a billion-dollar consumer market.”

Zhou Boqiang asked, "Is this possible?"

Wang Lindao: "I thought it was possible. This is the development trend of the industry. Just like a personal PC, it used to cost tens of thousands of dollars, but now it only costs [-] or even a few thousand dollars to equip a good computer. The price is still going down, which shows that this is the inevitable development of the industry."

Mian Boll said: "Opportunities are only reserved for those who are prepared. We have missed the golden age of personal PC development, should we miss the coming mobile phone era? We now have the world's most advanced semiconductor processing plant. As long as the mobile phone era comes, we will With the help of the east wind, it will skyrocket.”

Wang Lindao: "Mr. Mian said it well! The coming of an era is silent, but predictable! Now that we have foreseen the coming of the mobile phone era, why not prepare first?"

Mian Boll said: "I agree with Wang Dong's vision!"

Zhou Boqiang, Deng Dabao and others looked at each other.

"Wang Dong," Zhou Boqiang said, "I don't have such a far-reaching vision as you. Based on my understanding of you, I believe you can see it very accurately. Maybe this is our best chance. I take back what I just said. Aixiu Technology Co., Ltd. Can't sell."

Deng Dabao said: "I also believe in Wang Dong's vision, because you have never missed a shot for so many years."

Wang Lin smiled slightly.

Zhou Boqiang and Deng Dabao are the two most powerful people in the company, as long as they have no disagreement, other people can talk easily.

In fact, only Zhou and Deng dared to disagree with Wang Lin.

Wang Lindao: "Okay, next, let's discuss how to develop Aishu Technology! Han Qingning and Wang Haiyang are not at the headquarters, and I will send them the meeting content to Yimeier later."

Zhou Boqiang said: "The most important thing for a factory to survive is the order. Where will the order come from?"

Wang Lindao: "It depends on Mr. Deng."

Deng Dabao immediately frowned, and after pondering for a long time, he said: "Dong Wang, since the mobile phone factory is also our customer, we can find them to cooperate."

Wang Lindao: "Okay! Mr. Deng, this glorious and arduous task is entrusted to you."

Deng Dabao said: "Most of the mobile phone brand manufacturers are foreign. We are afraid that it will be difficult for us to get orders from big manufacturers such as Nokia and Motorola, because it must be difficult to win food from others. But I have an idea. , can we talk to Samsung in South Korea about cooperation?"

Wang Lindao: "Samsung has its own factories, so there is no need to replace them."

Deng Dabao said: "That's difficult! The domestic mobile phone factories are all OEMs. What they do is assembly work. It's useless to find them. We do chip OEMs, and the manufacturers we can find are limited!"

Wang Lindao: "Intel is not the only company in the world, we can try to contact other manufacturers. Mr. Deng, how about this, you pick a group of elites and send them to Aixiu Technology as marketing personnel!"

Deng Dabao said: "Okay, Director Wang, this matter is easy to handle."

Wang Lindao: "All in all, let me tell you one thing, I will never sell Aixiu Technology Company! Not only will I not sell it, but I will fight to the end to make it the best chip foundry in the world! "

Everyone was stunned.

However, Zhou Boqiang frowned worriedly. Having experienced all the turmoil in the world, he faintly felt that a crisis was approaching for the group!