Counterattack 1988

Chapter 314
Gu Qingyu was frightened by the two drunkards and screamed!
Wang Lin turned around, pulled her back, ignored the two drunk men, protected Gu Qingyu, passed by, and left quickly.

The two drunk men were taken aback when they saw a man, so they didn't dare to be presumptuous, and walked away singing drunken songs they couldn't understand.

Wang Lin sent Gu Qingyu to the door of the hotel and said, "Goodbye!"

Gu Qingyu watched Wang Lin walk away, felt wronged, but couldn't speak.

Wang Lin came to the Garden Hotel.

Shen Xue and Fu Meifang were sitting on the bed, chatting and watching TV.

Seeing Wang Lin approaching, Fu Meifang pursed her lips and jumped off the bed: "You guys go on a date, I'll go to sleep."

Wang Lin sent her out, locked the door, and came to the bed.

Shen Xue said with a smile: "Meifang and I went downstairs to sit in the cafe for a while, and met Lin Xiaoxiao, she told me that her father has stabilized and bought a house, and they won't be staying in the hotel tomorrow. She can't see you, let me tell you."

Wang Lin responded, "What kind of business does her family do?"

"Don't you know? I don't know either. She didn't say that."

"I've only known her for a few days, and we've only met two or three times in total. I'm really not familiar with her."

He hugged Shen Xue, let her lie in his arms, and stroked her hair.

"Meifang is going to Xiao Bailing to lead classes and perform."

"Oh? You decide!"

"Can you give her a hug?"

"She is already a role in your group, do you still need me to support her?"

"During this period of time, she has had a lot of bad luck. It's not like you don't know that her position in the troupe has long been replaced by someone else. Every year, newcomers come in in our troupe. If a dancer is not particularly good or outstanding, it is very difficult. easily eliminated."

Wang Lin asked in confusion: "Aren't you incompatible with her? Are you still helping her like this?"

Shen Xue said: "It's not as serious as you said. Although there are some conflicts between me and her, it's just a matter of fighting for the number one female number two in the show. She and I will lose and win. I used to be competitive and couldn't bear it." Frustration. Now that I have you and Xiao Bailing, I don't care about the past. In fact, Meifang and I have always had a good time."

"..." Wang Lin laughed, "You decide, I don't care about these things."

After Shen Xue finished speaking, she took the initiative to kiss him.

Wang Lin didn't love her enough, so he hugged her and let her lie on him.

Her waterfall-like hair hung down, swaying in front of his chest, bursting with fragrance, straight to Wang Lin's nose...

The next day is Monday.

The training of the sanitary napkin salesman was officially launched, and Deng Dabao was in charge of this part. Wang Lin didn't intervene too much, he was a person who was willing to delegate power.

The three of Tian Xiaoqing came to Guangzhou at noon and stayed at the Dongfang Hotel. They were already familiar with exchanging treasury bills, and Wang Lin didn't need to worry about it.

Apart from staring at the decoration of the four stores, Wang Lin took Shen Xue and Fu Meifang to play around, from Xiguan Mansion to Baiyun Mountain, then to Liurong Temple, Sanyuanli, Huanghuagang...

Shen Xue and Fu Meifang visited Guangzhou for five days, and she accompanied Wang Lin day and night, until the holiday was over, and then reluctantly returned to Shencheng.

After another week, the shop decoration was completed.

Li Wenjuan's training for the staff of the clothing store has also been completed. Fifty people have been assigned to four stores. Among them, the Shangxiajiu clothing store has the most people, with [-] people, and the other stores have evenly distributed [-] people.

Each store has a store manager and a deputy store manager, and the most powerful contemporary supervisor is selected.

The reason why she is the acting supervisor is because she still doesn't know how good her management ability is, and she needs to prove it in practice. If her ability is really outstanding, she will be appointed as the official supervisor to manage the four stores in Guangzhou.

On the shop signboard in Guangzhou, the inscription of Comrade Lu Yao was officially printed on it.

"The world of ordinary people, the Xiuzhilin of ordinary people - Lu Yao." This is not only the original intention of Wang Lin to create Xiuzhilin, but also the only advertising slogan of Xiuzhilin.

Xiuzhilin's clothing was transported from Shanghai to Guangzhou by green leather train.

Two days before the opening, Li Wenjuan led the staff to put the clothes of each store on the shelves.

Li Wenjuan already has a set of familiar experience in the display of clothing.

When she was setting up a stall on Huating Road, Wang Lin taught her how to display clothes. After she became the manager of the shop, she even learned how to display and display the clothes in the shop.

Now it's just a transfer of Shen Cheng's method.

Clothing stores in this era generally don't pay much attention to display. They just hang the clothes on the hangers or hang them on the wall.

Xiuzhilin's unique display art is particularly vivid and eye-catching.

On the opening day, Xiuzhilin did not hold any vigorous publicity activities, nor did it carry out large-scale advertisements.

The shaping of a clothing brand cannot be hyped up by a day or two of advertisements.

The quality of the clothes can only be known after trying them on.

It doesn't look good on the body, and it's uncomfortable to wear. Even if you are a big brand, consumers may not necessarily buy it.

When tourists go shopping, they try on clothes from the street to the end of the street, and then come back to buy the most suitable one.

There are many small clothing stores on the street, which are neither famous brands nor big stores, but their business is doing very well. One is because of the novel style, the other is that the price is reasonable, the third is that the fabric is comfortable, and the fourth is that the service is warm and thoughtful. Can be accepted by the majority of consumers.

Wang Lin's four shops are all located on bustling commercial streets. There is no shortage of traffic in this kind of place, and there is no shortage of people who come into the shop to try on clothes.

Most ordinary people don't know much about clothing brands, and they don't pay attention to them. They only care about cost performance, comfort, and the attitude of the waiters.

In many cases, customers clearly like a piece of clothing, and they definitely want to buy it, but because of the attitude of the waiter, they would rather give up buying and choose other clothing instead.

For ordinary citizens, the substitutability of clothing is too strong, and there is no piece of clothing that must be bought.

And those rich people who really pay attention to brands, most of them will go to high-end shopping malls to buy, occasionally go shopping, and make their own correct judgments on styles and fabrics. You are impressed.

Men and women buy clothes differently.

Women are less loyal to brands.

If a man looks for a brand, he will become a loyal customer instead.

Xiuzhilin clothing, using Mr. Lu Yao's inscription as an advertisement, has attracted a large number of literary and artistic youths.

The third part of "The Ordinary World" has not yet been released to the public, and this work has not yet won the Contradiction Literature Award, so its popularity is not too high. When reading the inscription of Xiuzhilin clothing store, there will always be a feeling of surprise.

Because the brand always invites celebrities and models to act as spokespersons, and the advertising signs of celebrities or models are also hung in the store. Few people invite a writer to write an inscription as an advertisement.

The recognition of Xiu Zhilin by literary youths may be determined because of this inscription.

Guangzhou is a fashion capital, with various clothing wholesale markets everywhere, and the consumption level here is also among the best in China.Correspondingly, the vision of consumers is also extremely critical.

Whether Xiuzhilin can gain a foothold in Guangzhou, before opening, although Wang Lin was confident, he had no idea.

The opening day of the clothing store is also the official opening day of the sanitary napkin business.

Wang Lin, Deng Dabao and others visited eight business points respectively, talked with people in each business point, and encouraged them to work hard, forge ahead, start from scratch, from weak to strong, and make sanitary napkins business done.

It was already five o'clock in the afternoon when we returned to Dongfang Hotel from the business point.

Wang Lin had dinner with Deng Dabao, Mao Jinshan and others, and then returned to the office to discuss the deployment of the next work.

Deng Dabao asked: "Mr. Wang, do we also need to advertise in Guangzhou?"

Wang Lin said with a smile: "Of course, after the business site starts working, I will advertise locally."

While talking, Wang Lin's pager rang.

He saw that it was an unfamiliar number in Guangzhou, so he picked up the phone in his office and called back.

"Hello, is this Mr. Wang from Shenfang Factory?" A somewhat familiar voice came.

"I'm Wang Lin, who are you?"

"Mr. Wang, hello, I'm Zhang Yulan, do you still remember me? We met once in Shanghai. Last year, Gu Qinghua, Mr. Gu worked at the International Hotel."

"Oh," Wang Lin immediately remembered, and said with a smile, "Mr. Zhang, hello."

"I saw your Xiuzhilin clothing store on the street. The business is pretty good! When did you bring your business to Guangzhou?"

"We just came to Guangzhou and we just opened today! Please take care of Mr. Zhang in the future."

"Really? Are you in Guangzhou? Please give me a chance to be a landlord."

"Hehe, okay, let's see you tomorrow?"

"It's better to hit the sun than to choose a day. Is it convenient for you to meet tonight? Where do you live? I'll go find you."

"Alright, I'm in room 310 of Dongfang Hotel, come here!"

"Okay, I'll be there in half an hour. Mr. Wang, goodbye."

Wang Lin put down the phone and said with a smile, "As soon as we talked about advertising, people from the advertising company came to our door."

Deng Dabao said: "The advertisement we used in Shanghai is very good. It is both artistic and ornamental, and it fits the theme of sanitary napkins. We can continue to use that advertisement in Guangzhou."

Wang Lin nodded and said, "Well, just use that commercial, whether it's a TV commercial or a print commercial, use the one shot by Shen Xue!"

Zhang Yulan will arrive soon.

She brought a young man with her, and the young man was somewhat similar to her. Sure enough, she introduced: "Mr. Wang, this is my son Han Qiming. He is the creative director of our advertising company. I will bring him today Come, mainly to let him learn from Mr. Wang."

"Hehe, Mr. Zhang is being polite. Mr. Han, hello, nice to meet you." Wang Lin and Han Qiming greeted.

"Mr. Wang, hello." Han Qiming smiled generously, "My mother often mentioned you in front of me, saying that you are a dragon among men. When I saw you today, you really look extraordinary."

Wang Lin laughed: "As expected of an advertising company, you are so good at talking."

Zhang Yulan looked around the room and asked, "Mr. Wang, is this your office in Guangzhou?"

Wang Lindao: "This is our office in the South China region. Mr. Zhang, let me introduce you. This is Mr. Deng Dabao, the marketing director of our Aiqingrou Sanitary Napkin Factory, and this is Mao Jinshan, the manager of our South China region. gentlemen."

"Mr. Deng, Mr. Mao, please take care of me." Zhang Yulan greeted the two of them, and said with a smile, "It's because I neglected to contact Mr. Wang. You have been in Guangzhou for so long, so I didn't know you were here. How about this, I will contact you at noon tomorrow. Please, Mr. Wang, Mr. Deng, and Mr. Mao, have a meal together, and please show your face."

After Wang Lin arrived in Guangzhou, he has not advertised. Firstly, he needs to wait for the business to start and his own products to be sold in the market. The advertising will only be effective if it is published, otherwise it will be a waste.Second, he also wanted to wait for advertisers to come to him.

The supply and demand relationship between asking for someone and being asked for is different, and the initiative is also different.

Now Zhang Yulan took the initiative to come to the door, exactly what Wang Lin wanted.

"Mr. Zhang, you are too polite." Wang Lin said with a smile, "Then let's get together?"

Seeing that Wang Lin agreed to come down, Zhang Yulan said again: "Mr. Wang, are you free tomorrow? I would like to invite you to visit our company."

This is to show the strength of their company, so they want to pull Wang Lin's advertisement.

Wang Lin smiled and said, "Okay, I'm also thinking of studying in your company."

Han Qiming smiled and said, "President Wang, then it's settled, we'll see you tomorrow, and I won't disturb your work today."

Wang Lin shook hands with him.

Zhang Yulan and Han Qiming bid farewell and left.

At [-]:[-] in the evening, Wang Lin came to Shangxiajiu Road to pick up Li Wenjuan from get off work.

On this day, he was busy with the opening of four clothing stores, and inspected eight business points, without stopping all day.

After returning to the hotel, Li Wenjuan told Wang Lin the sales volume calculated.

"Brother-in-law, our clothing store on Shangxiajiu Road sold 30 today!"

"30?" Wang Lin was taken aback, "Are you sure?"

"Is this fake?" Li Wenjuan laughed, "All the sales slips have stubs! I can count the stubs and get the total sales volume!"

Wang Lin was surprised: "Wenjuan, do you still remember the sales of our Nanjing Road flagship store on the opening day?"

"I remember, 25 yuan!" Li Wenjuan said with a smile, "The store on Huaihai Road is 20 yuan. I remember it clearly!"

Wang Lindao: "This is amazing! Our Nanjing Road flagship store only sold 25 yuan! And that day we invited people to walk the show, which attracted a lot of customers!"

Li Wenjuan said with a smile: "Brother-in-law, Guangzhou people have more money than us in Shencheng! The consumption here is very high! Anyway, no one who came into the store today to look at clothes or try them on clothes thinks our clothes are expensive. I heard many people say, how can such good clothes be sold so cheap!"

Wang Lin asked, "What about the sales of the other three stores?"

Li Wenjuan said: "Before I got off work, I called the store managers of the other three stores and asked them to make a statistics on the sales of the day after closing. I told them the phone number of the room, and they will call later. came."

While talking, the phone in Li Wenjuan's room rang, and she happily got up to answer it.

(End of this chapter)