Counterattack 1988

Chapter 394 Punish him for bankruptcy!

In the morning, I was still busy choosing a room.

Today is not as busy as yesterday, so Wang Lin stared at it for a while, then went home to get the money.

Sister Li Wenxiu and Xu Ying both went out for shopping and haven't come back yet.

Wang Lin took the money, called a lawyer he often communicated with, and came to Wuding Road.

Matsushita Sachiko is really fast in doing things.

Last night, Wang Lin had agreed with her to buy this small western-style building. She arranged for people to evacuate the restaurant overnight, and also moved down the furniture on the third floor, and restored the entire old western-style building to its original appearance.

Wang Lin looked at the furnishings of the entire room.

The decoration and furniture style of this bungalow is different from Wang's Villa. There is a French style over there, but here is the classical decoration style of Milan, Italy.

Milan is a world-renowned fashion capital and a leading capital of world fashion trends.When creating Milan home style, it is naturally inseparable from fashion and beauty.

These old furniture have a strong retro style, and in the eyes of oriental people, there is a kind of western romance.

Xing Zi asked, "Mr. Wang, are you satisfied?"

Wang Lin smiled and said, "Very good. Once these furniture are placed, they will feel like home. Then let's go to the real estate transaction center and go through the relevant procedures?"

Xing Zi said, "Okay. Did you buy it to live in?"

Wang Lin replied indifferently: "Be a separate business. I like this kind of old-fashioned bungalow."

On the same day, the two parties completed the transaction procedures.

Wang Lin got a full set of keys to the house.

In the afternoon, Wang Lin came to Baichang and held a group meeting.

At the meeting, Wang Lin focused on receiving an order of 8000 million wing pads from the Panasonic family.

Everyone is excited after hearing this!
Except for Wang Lin who had a sense of urgency, everyone was dazzled by these two big orders, and a sense of superiority, who had a great future, and who I was better than me, arose spontaneously.

However, Wang Lin knew that a shrewd businessman like Uchiyama Matsushita was willing to place two such large orders at the Aiqingrou factory. They would definitely earn more money than the factory, and the other party was also out of cost control considerations.

The cost of employing people in Japan is extremely high, and the wages range from [-] to [-] RMB a month. The ex-factory prices of the products they produce can be imagined.

In this era, oriental imported goods have always been synonymous with high-priced goods.

Our country has been reforming and opening up for so many years, and the demographic dividend has become increasingly prominent. The cheap labor costs and land costs are the reasons for the low ex-factory prices of commodities.

Sanitary napkins cost a few cents a piece, which is ridiculously low for Japanese people!
Coupled with the addition of the two gold-lettered signs of the Canton Fair and state-owned enterprises, Wang Lin's sanitary napkin factory has been covered with a layer of glittering gold, which is why Panasonic Uchiyama dared to place large orders.

Not only in the East, but in the entire Western developed countries, labor costs are a big problem. This is also the reason why many foreign capitals fled their countries and came to our country to open factories.

Our country's ability to become a world-class factory has benefited from the dividends of reform and opening up, and it also happens to be in the era when international capital is looking for cheap productivity.

At the right time, Wang Lin's factory became the first sanitary napkin product at the Canton Fair, and it happened to be selected by Panasonic Uchiyama.

Although Wang Lin received two big orders, he did not get overly excited. Instead, he became extremely calm. He would not blindly expand investment and production capacity. Everything was done step by step.

He would rather lose part of his current interests than bloom everywhere and rush forward easily.

Especially for Orientals, Wang Lin is always wary!
The rapid decay of Tang Yan's factory made Wang Lin realize the situation even more.

After Tang Yan built the factory, in order to quickly open up the sales situation, she held a national distributor conference, and the products were distributed to major cities across the country overnight.

But various problems ensued.

One is the lack of production capacity, resulting in some dealers running out of goods to sell.

The second is that the publicity is not strong enough, and the brand awareness is not loud. Dealers in remote areas took the goods back, but found that no one cares about them.

However, in South China, where the sales volume of the Yanhong brand was the strongest, Liu Changfu single-handedly controlled it, counterattacking the manufacturers, cutting Tang Yan's way out.

Therefore, it is reasonable for Tang Yan's factory to rise rapidly and then fall rapidly.

If it wasn't for Tang Yan's cleverness, and when she found something wrong, she would immediately take the determination of a strong man to cut off her wrists. If it wasn't for Wang Lin to advise her and find Liu Changfu, a receiver, to cover the bottom for her, Tang Yan would have made 30 yuan, even if she lost millions. possible!
Tang Yan's model is not impossible, but it requires a lot of financial support.

Across the country, invest millions of dollars in advertising costs, invest tens of millions of dollars in production capacity, and then distribute the goods across the country, just like the Yanwu brand tape recorder, soaring into the sky!
But more brands, after a short-lived flash in the pan, will return to extinction.

Because the plates are too large at once, there will be too many unexpected problems in the management of factories, companies, and distributors. Sometimes a single problem can bring down a factory.

This problem has been verified by countless manufacturers after the CCTV advertising standard king of later generations came out.

For individuals, if virtue is not worthy, it will definitely lead to disaster.

The same is true for enterprises. A reputation built with money may also harm a factory.

Wang Lin watched the group executives happily discussing this big order, and he just smiled slightly.

After everyone's discussion subsided, Wang Lin said: "We must contact Jiangnan Machinery Factory immediately, and ask them to pull the remaining two production lines over and install them as soon as possible."

"Yes, Mr. Wang, our production capacity is seriously insufficient now! I didn't expect foreign trade business to be so easy!" Deng Dabao said happily, "Coupled with the rising domestic market, do we need to order a few more production lines?"

Wang Lin shook his head lightly: "It's not necessary. We can expect the growth rate of the domestic market. With these high-end production lines, we have enough for now."

He pondered for a while, and said, "There is one more thing, Mr. Ma, I will entrust you with this matter."

Ma Hong straightened her body: "President Wang please give me instructions."

Wang Lindao: "We have acquired the Yanhong brand, but I received a report that there are still unscrupulous businessmen in Huacheng who are using our brand to produce and sell Yanhong brand sanitary napkins!"

Everyone was stunned.

Deng Dabao asked: "Mr. Wang, did we acquire the Yanhong brand?"

Wang Lin nodded calmly: "That's right, the Yanhong brand now belongs to our Aixiu Group."

Zhang Han and others are not familiar with this Yanhong brand, and they don't know what Mr. Wang is talking about!

Wang Lin roughly explained the past and present of the Yanhong brand.

Only then did Zhang Han and the others suddenly realize.

Wang Lindao: "Mr. Tang sold the factory to Liu Changfu, but sold the Yanhong brand to us. Liu Changfu is still using our Yanhong brand for production and sales. He is an intrusion. Mr. Ma, you bring a team of lawyers In the past, you must settle this case for me!"

Ma Hongcai said: "Liu Changfu doesn't know that the Yanhong brand has changed hands? Or is it a crime of knowing?"

Wang Lin smiled slightly: "I don't care if he knows about it or not, since he has violated our rights and used our Yanhong brand without our authorization, we are obliged to recover the illegal gains and impose a high fine on him ! The commercial market in Huacheng is relatively more regulated, you can just complain and you will definitely get compensation!"

Ma Hongcai asked, "How much money should we claim?"

A stern look flashed across Wang Lin's eyes, and he said in a deep voice, "Pay him for bankruptcy! Not only do we have to fine him, but we also want to make him a bad person! Let him lose his credibility and be unable to survive in South China! Ours Ai Qingrou sanitary napkins can also take the opportunity to seize his distribution market!"

Everyone was stunned.

All the people here are smart people. They have already understood what they heard.

All of this is nothing more than a trap set by Wang Lin!

He deliberately purchased the Yanhong brand in advance, but did not purchase Tang Yan's factory.

People in this era have relatively weak brand awareness.

Liu Changfu is also an old man with little knowledge. Although he has managed to make a living by various means, in fact, he is just a gangster in his bones.

This kind of person takes it for granted that he can continue to use the Yanhong brand after buying Tang Yan's factory.

For a person like Liu Changfu, how could he imagine that brand and factory are two different concepts!

So, Wang Lin never put people like Liu Changfu in his eyes.

He only needs to do a little trick to make this kind of person unable to eat.

Deng Dabao smiled and said, "Good! Wonderful! Mr. Wang, your move is simply a model of commercial struggle!"

Wang Lindao: "Don't flatter me! What kind of example is this? But I can't count him out if someone is a little shrewd."

Deng Dabao said: "Brand is the foundation of an enterprise!"

Wang Lindao: "Mr. Deng, you are right. That's why I often say that what we want to build is a brand!"

The brand is eternal, and the factory is mobile.

For many big brands, the factories have closed down, but the brand effect is still there. Brand owners can authorize other factories to produce OEM products. This alone can make a lot of money.

There are only century-old brands, but no century-old processing plants.

The processing factory can change the venue at will, but as long as the brand exists, it doesn't matter how to change the venue.

Some large companies even only make their own brands, and all production is handed over to processing factories.

Ma Hong smiled and said: "Since that's the case, let's go to Huacheng and meet Liu Changfu!"

Wang Lindao: "Mr. Deng, you are also preparing to set off to explore the Central China market. I am also planning to go to Beijin. The production and expansion of the company's headquarters will be in charge of Mr. Li and Mr. Zhang. If you have any questions, please call."

"Okay, Mr. Wang!" Everyone nodded.

Wang Lin looked at the secretary who was taking notes: "Guo Lingling, can you come with me on a business trip?"

Guo Lingling smiled happily: "Okay, Mr. Wang, I've been looking forward to going on a business trip with you!"

Wang Lin nodded: "Then get ready, we will leave for Beijin the day after tomorrow!"

Guo Lingling agreed, and a bright light immediately appeared on her beautiful and fair face.

Wang Lin returned to the office after the meeting.

Guo Lingling followed in, and said with a smile, "Mr. Wang, are the two of us going to Beijin on business?"

Wang Lindao: "Of course it's more than that. Many people will go with us. The manager of the North China Region will also go with us."

"Who is the manager of the North China region?" Guo Lingling asked, "I only know that the manager of the East China region is concurrently held by Mr. Deng, and the manager of the South China region is Mao Jinshan."

Just as Wang Lin was about to speak, there was a knock on the door outside the office.

"Say Cao Cao, Cao Cao will be here! Please come in!" Wang Lin said calmly.

A young man in his thirties came in and said with a smile, "Hello, Mr. Wang, and Secretary Guo. Liu Tai'an is here to report."

This person is not particularly tall and looks ordinary, but he always has a smile on his face.

Wang Lin glanced at him and said slowly: "Comrade Liu Tai'an, please sit down and talk. Since the establishment of the business point in our city, you have served as the business director. For several months in a row, your business point has been in the sales competition , among the best, do you have any tricks?"

Liu Taian said with a smile: "Just run more, communicate more with retailers, and make friends with them. They will naturally help us sell products."

"Hehe, what a good friend!" Wang Lin laughed, "If you are asked to work elsewhere, what do you think?"

"This?" Liu Tai'an pondered slightly, and said, "I obey the company's arrangement!"

"There will be no difficulties at home, will there?"

"My parents are both here, and they are not very old. My wife is also in our factory, and she can understand me. There is only one child in the family, and he is already in junior high school. I can work in other places. I just don't know, the company will send me where?"

"In view of your performance during this period, Mr. Deng recommended you to me as the sales manager of the North China region. Do you have any ideas?"

"Ah!" Liu Tai'an just sat down, then stood up abruptly, his face was flushed, his eyes were moist, as if he couldn't believe it, and his lips trembled slightly, "Mr. Wang, are you serious? Ask me to be the manager?"

Wang Lindao: "And it's the manager of the North China region! You must know how important the North China region is to our marketing layout!"

"I know! I know!" Liu Tai'an scratched his head excitedly, rubbed his hands again, and said excitedly, "Mr. Wang, I am willing! Thank you for your trust and cultivation! I will work hard to repay Mr. Wang and the company !"

Wang Lindao: "If there is no problem, you should prepare. We will leave for Beijin the day after tomorrow to set up our business network in the North China region! You are the manager, and you are about to take charge of the company's important work of establishing the North China business point! You have to be mentally prepared to suffer!"

"Thank you, Mr. Wang!" Liu Tai'an was so excited that he was incoherent, "Thank you, Mr. Wang, I am prepared! I will definitely complete all the tasks assigned by Mr. Wang."

Wang Lin waved his hand: "Alright, let's go back!"

Liu Tai'an's body has become lighter, and when he walks, his steps are floating!

Guo Lingling watched him go out, and said with a smile: "The manager of the North China region, so he is! Mr. Wang, a business director, directly promoted to the region manager? This promotion is very large!"

Wang Lindao: "In our company, people are left to their own devices. As long as you make achievements, the company will definitely see it and give you opportunities. Especially you college students, I invite you here to prepare for reuse. , However, you must first show your outstanding talents, and let me see the shining points in you."

Guo Lingling's thoughts suddenly came alive: "Mr. Wang, the company's HR director has been empty, is he waiting to be selected from our group of college students?"

Wang Lin laughed and said, "Do you have an idea?"

Guo Lingling pursed her lips and smiled, "Of course I do."

Wang Lindao: "Then work hard! Our company is in the expansion period, and you all have a lot of opportunities for promotion! As for the position of HR Director, you are not yet qualified."

He raised his wrist to check the time: "Okay, off work."

Wang Lin thought about Zhou Porridge's date. He was too busy today, so he didn't have time to have a good talk with her. He thought that after returning home, he must have an open and honest conversation with her.

No matter how the two develop in the future, it doesn't matter whether it ends with a full stop or continues with a comma, there must always be a conclusion, right?
(End of this chapter)