Counterattack 1988
Chapter 632 Delegate power, I will do it! 【Seeking Subscription Monthly Pass】
Chapter 632 Delegate power, I will do it! 【Seeking Subscription Monthly Pass】
Li Wenxiu put the bag on the sofa, pulled off the hairband that held her beautiful hair, her head was covered with black hair, and her black hair covered her back like a waterfall.
"I didn't say I wanted to divorce you! I just said so. But, who can guarantee that you won't abandon our mother and son?" She glanced at Wang Lin, "Besides, there are sister Xu and Xiaodie at home, They can take care of their children and take care of their home. When I come back from my job, I have nothing to do at home.”
"Can't you just take care of your son with sister Xu? It's tiring for sister Xu to take care of the baby alone."
Xu Ying smiled and said, "I'm not tired, I'm not tired at all. Wang Lin, if you think I'm not doing well, then I'll just work harder in the future."
Wang Lindao: "Sister Xu, I'm talking about Wenxiu! This matter has nothing to do with you."
Li Wenxiu said: "Yes, he just doesn't know what's wrong, and he's trying to quarrel with me!"
Wang Lindao: "Don't talk about quarrels and quarrels all day long! I didn't want to quarrel with you! I'm talking about things with you now!"
Li Wenxiu said: "Isn't the child all right now? If something really happens, sister Xu will call my office, and I'll be back. The factory is so close to home! A small cold, let's see how nervous you are?"
Xu Ying said with a smile: "That's the truth. In fact, the child has never cried, but Wang Lin cried the most when he came back. He may have never heard a baby cry like this, so his heart hurts. In fact, Wenxiu has a very good classmate. Well, I spend a lot of time at home every day, like other women who are not in class, they all get together to play mahjong."
The style of playing mahjong and poker in Shanghai was very popular in the period of the Republic of China.
Women retire early and have nothing to do. They just play cards all day long.Playing mahjong is addictive. Men and women play mahjong together every day, and accidents are easy to happen.Especially between strange men and women, there is a way of daily contact because of playing mahjong.
Wang Lin knew a thing or two about this. What he disliked most in his life was a woman who was addicted to playing mahjong all day long. Fortunately, people were divided into groups, and all the people around him were women who didn't like playing mahjong.
Like Zhou Porridge and Shen Xue, they both have their own hobbies. After get off work, they are either playing music or dancing.
Li Wenxiu's hobbies are serving the family, making clothes, knitting sweaters, and watching videos when she has free time. She has no bad habits.
Hearing what Xu Ying said, Wang Lin thought that Xu Ying's concerns were right. Xu Ying and Sun Xiaodie were doing housework. Even if Li Wenxiu resigned, she didn't have many serious things to do at home. People pull to play mahjong.
"Forget it! You can do whatever you like." Wang Linxin waved his hands tiredly.
At this time, Li Wenjuan also came back.
Li Wenjuan entered the room, saw Wang Lin, threw the bag in her hand, and rushed over with a giggling smile: "Brother-in-law!"
Wang Lin was caught off guard and was hugged by Li Wenjuan.
Li Wenjuan hugged him, shook him, and kissed him on the face with her lips pouted.
Wang Lin covered her bright red mouth with his hands, and said with a smile, "Okay, I've only been out for two days. As for thinking about me so much?"
"Well, I just miss you!" Li Wenjuan pushed Wang Lin's hand away, and finally smacked him in the face, then let him go, and said with a smile, "Brother-in-law, that Tang Yumei agreed to contract the garment factory."
Wang Lin nodded: "Speaking of her, I have to go find her."
"What are you doing with her?"
"Adults, children should not inquire about it."
Xu Ying and Sun Xiaodie prepared meals and brought out the fried dishes.
Li Wenxiu went inside to see the child, touched the baby's forehead, felt that it was not hot, and then tried to stick his own forehead to the baby's forehead.
She kissed the baby pitifully, got up and turned around, and saw Wang Lin standing at the door looking at her.
"It seems that the fever has subsided." Li Wenxiu said.
"Well, let's eat." Wang Lin nodded.
Li Wenxiu leaned into his arms and said, "What's wrong with you today? Are you angry when you come back?"
"It's okay!" Wang Lin patted his wife on the back.
The two went out to eat.
"Why doesn't Zhou Porridge come to my house for dinner?" Wang Lin asked.
Li Wenxiu said: "She has been very busy recently, and the Spring Festival will be held soon. The bamboo fiber fabrics in the factory will be exhibited, so they must produce as many fancy patterns suitable for export as possible. In order to study foreign popular fabrics, she spends every day Work overtime in the factory."
"En!" Wang Lin responded casually. He couldn't show too much concern for Zhou Congee in front of Li Wenxiu.
After eating, Wang Lin went downstairs, called Uncle Zhong, and drove to Tang Yumei's house.
Outside the entrance of the alley, Wang Lin said to Uncle Zhong: "They know you and know that you belong to Tang Jixian, so go and tell Tang Yumei! Tang Jixian is also Tang Yumei's biological father. They should know his sad news."
Uncle Zhong nodded calmly and got out of the car.
It was a dark night, and it was still drizzling.
There was no one in the alley.
Tang Yumei's mother and daughter just had dinner.
Zhang Xiaowan was sitting in front of the only desk at home, with her back to the door, writing something at her desk.
Tang Yumei was cleaning up the house.
Seeing that the door was open, Uncle Zhong went to the door and knocked on the door panel.
Tang Yumei looked up and saw Uncle Zhong, she was stunned: "Why are you? What are you doing here again? You are not welcome in my family!"
Uncle Zhong bowed respectfully to Tang Yumei: "I bring a very sad news. Boss Tang has passed away, and the funeral was held yesterday."
"He's dead?" Tang Yumei was taken aback. The broom in her hand fell to the ground with a slap. She opened her eyes, stared at Uncle Zhong, and asked again, "Is he dead?"
"Yes, Miss." Uncle Zhong said, "He will never bother you again in the future."
"Where is he buried?"
"Xiangjiang, in Baolian Temple."
"Thank you. Come in and sit down?"
Uncle Zhong came with Tang Jixian last time, Tang Yumei didn't like to see them, neither invited him to sit down nor served tea, now that Tang Jixian is dead, Tang Yumei is much more polite.
"No need. Goodbye." After Zhongshu finished speaking, he turned around and left.
Zhang Xiaowan twisted her waist, looked at her mother, and blinked her beautiful eyes: "Mom, what are you talking about? Who died?"
The last time Tang Jixian came over, Zhang Xiaowan didn't see it, and didn't know her real life experience.
Tang Yumei wiped the corners of her eyes and said, "Xiaowan, your grandfather is dead."
"My grandfather?" Zhang Xiaowan said in surprise, "Mom, do I still have a grandfather? Why have I never heard of it from you?"
Tang Yumei also just found out about it, and then heard the bad news!
Uncle Zhong came out and reported to Wang Lin.
Wang Lin listened and nodded: "Okay, let's go."
Uncle Zhong asked, "Mr. Wang, where are you going?"
Wang Lin thought for a while and said, "Go home!"
He originally wanted to see Shen Xue, but when he thought that his son still had a cold, he chose to go home.
When Wang Lin came back, he saw Zhou Porridge eating at home.
"Hehe! You have nothing to eat in the factory? Come to my house to eat leftovers?" Wang Lin laughed.
Zhou Porridge gave him a blank look: "Does the food in the canteen taste as good as your leftovers?"
"You might as well be my concubine," Wang Lin said with a smile, "OK?"
Sitting next to Zhou Congee, Li Wenxiu giggled and said, "Zhou Congee, I think so too! You can just be my Wang Lin's concubine, okay? I like a cute and beautiful girl like you very much!"
Zhou Porridge was teased by their two parents-in-law, so he shot back: "Okay! I won't go back tonight, I'll sleep at your place!"
Everyone laughed.
After eating, Zhou Congee said to Wang Lin, "Is the bamboo fiber fabric we produce too simple?"
"Single? How to say?" Wang Lin asked back.
Zhou Congee said: "Raw materials like cotton yarn can be blended. Can bamboo fiber also be blended?"
Wang Lin smiled and said: "Of course. The bamboo fiber fabric can be all-polygonatum fiber yarn, all-day bamboo fiber yarn, or bamboo fiber blended yarn, such as bamboo cotton yarn, bamboo polyester yarn, etc.!" And the benefits of blending are obvious. Everything has two sides, and bamboo fiber fabrics also have their own shortcomings. Its service life is short, and if it is not replaced for a long time, the performance of bamboo fiber fabric products will decline significantly. If you carry out blending, you can learn from each other. , effectively solve this problem.”
Zhou Congee said: "Didn't you say it earlier? It made me study blindly for a long time! Hey, how do you know this knowledge? I came to the conclusion through my own practice and research, what about you?"
Wang Lin smiled and said, "I figured it out by myself, do you believe it?"
"I hate it, I always say half of what I say! Humph!" Zhou Porridge said, "Do you have any relevant materials and classics? Are you reluctant to show them to me?"
Wang Lin laughed and said, "What's the relationship between us? Do I need to hide from you?"
Zhou Congee said: "The spring general meeting will be held soon. Whether our Shenfang Factory can win this battle depends on the new fabric. Bless the Buddha, it must sell well!"
Since she became the director of the factory, she has been working hard to make some achievements.
Shenfang No. [-] Factory is the first enterprise in China to complete reforms. A large number of employees have been diverted, machines have been innovated, and the team has been younger. It can be said that all reforms that can be done have been done in place.
However, the efficiency of the factory has not been significantly improved.
Zhou Congee has a heavy burden on his shoulders.
She has a lot of halos on her head. She is the first female factory director and the youngest factory director in the history of Shenfang Factory!
However, if she can't make some corresponding achievements, then she will become the most failed factory director in history!
Zhou Congee can't allow himself to be a typical failure!
Fortunately, Wang Lin provided a brand new product for her to try, and also provided funds to cooperate with her.
In the past six months, Zhou Porridge has been busy with bamboo fiber.
If she still fails this time, then she really wants to take the blame and resign.
Whether she can make a comeback, she pins her hopes on this spring Canton Fair.
Wang Lin asked: "How is the sales volume of this fabric in China?"
Zhou Congee said: "Our old customers bought some to try, but this is a new product, and we haven't received any feedback yet."
Wang Lin thought, bamboo fiber is just a new type of fabric, not irreplaceable.
Citizens who are used to products like silk and cotton are not familiar with this new product, and I am afraid that the sales in the country will not be satisfactory.
"It's time to run a wave of advertisements." Wang Lin pondered, "Just make soft advertisements, and invite environmental protection experts and health experts to give special lectures on the TV station, specifically explaining the benefits and benefits of bamboo fiber products. As long as the concepts of environmental protection and health are constantly instilled , so that everyone can accept this new product.”
Zhou Congee said: "I want to go to the Canton Fair first to see the effect. If it really doesn't work, we will advertise in China. If we can open up overseas sales, then we will export first."
She is reluctant to spend money.
Wang Lin said with a smile: "During the Canton Fair, we must first advertise bamboo fiber! Don't be afraid to spend advertising fees, and you don't want your children to be entangled with wolves!"
The advertising concept of state-owned enterprises is not strong.
Because state-owned enterprises have just come out of the planned economy, all production and sales in the past were planned, and there was no need for factories to advertise and publicize, and they didn't even know how to take the initiative to find business opportunities!
This is also one of the important reasons why many state-owned enterprises have collapsed with the impact of the market economy after the reform and opening up.
Zhou Congee said, "Then let's run a wave of advertisements first?"
Wang Lindao: "As soon as possible! You have to wait in line to buy the commercial slots now! You'd better buy the commercial slots of TV dramas, and they can be broadcast when the next TV series is released. The commercial slots of a TV series are not expensive. Well, CCTV only costs tens of thousands of yuan. Like the "Eight Immortals Crossing the Sea" shown in the past, the advertisement can be bought for only [-] yuan. Now the price has increased a bit, and [-] to [-] yuan is enough for an advertisement of a short play. Advertisements on local stations are even cheaper, and you can advertise on CCTV, Beijing, Shanghai, Guangzhou and other big city TV stations. It costs hundreds of thousands, and the effect will come out.”
"Hundreds of thousands?" Zhou Porridge laughed, "Do you think our Shenfang Factory is your Aixiu Group? Hundreds of thousands are spent just for nothing? What if we can't get back the money?"
Wang Lindao: "This is investment! If you invest, you don't necessarily have returns, but if you don't invest, how can you generate returns?"
Zhou Congee said, "Okay, let me try!"
When the two talked about work, there were always endless topics to discuss.
A child's cry came from inside.
The little guy woke up.
Li Wenxiu and Xu Ying went in and carried the child out.
"Do you still have a fever?" Wang Lin asked.
"It feels like the fever has subsided. I'll take the temperature again." Li Wenxiu found out the thermometer at home and put it under the child's armpit.
Qian Yuying was still concerned about Wang Wen's fever, so she came over to inquire, took the child for a check-up, and said, "It's nothing serious. Before going to bed, I'll just give him another medicine."
Li Wenxiu smiled and said, "Thanks to Auntie, it would be nice to have a doctor at home."
Qian Yuying said: "Being a doctor is exhausting! So the three children in my family are not willing to study medicine, and I don't force it."
Everyone chatted and laughed for a while, Qian Yuying took the medicine and gave Wang Wen another medicine.
Wang Wen lost his fever, took a nap, ate and drank enough, started exercising, crawled around on the sofa, and laughed from time to time.
Wang Lin and the others got up to give up their seats to their son, and seeing his son regained his vitality, they felt better.
When sleeping at night, Li Wenxiu turned sideways and ignored Wang Lin.
Wang Lin ignored her, turned off the headlights, turned on the bedside lamp, and lay on the bed looking through the self-examination books.
After a long time, Li Wenxiu said, "You still don't want to sleep?"
"I thought you were asleep."
"I didn't sleep, I was waiting for you to coax me."
"Hehe! Coax you? We are old couples, do we still need to coax? You can do whatever you want, and I don't care about you anyway." Wang Lin opened a page of the book.
Li Wenxiu turned over, snatched the book from Wang Lin's hand, and put it on the bedside table.
"Hey, what are you doing? I'm reading a book!"
"You said it, I can do whatever I want!"
"Then what do you want to do? Want to fight?"
"I don't want to quarrel with you, you have to pay the public food!"
"..."
Li Wenxiu sat astride the man's body, held his head, and said, "Don't you want to?"
Wang Lin's big hand stretched out from under her pajamas.
Li Wenxiu hummed, her body was like a bud, blooming at this very moment.
……
Wang Lin and Yan Qin settled the matter of hotel cooperation, and the next step is the cooperation negotiation of Shangchao.
In terms of supermarkets, he has two choices, one is Xingzi's Maile brand, and the other is Lin Xiaoxiao's Wanjia brand.
The two supermarkets are different.
Maile is not only the brand of a supermarket, but also the brand of a large supermarket.
If Wang Lin and Xingzi cooperate, the entire commercial building of Aishiu Group can be handed over to Mai Le for operation.Moreover, Xingzi's family has very strong funds, which can bring more help to Wang Lin.
Wanjia Supermarket is only a supermarket. Like Wal-Mart and Renrenle, it is mainly engaged in department store retailing.
The Maile brand belongs to Toyo.
The shareholder of Wanjia Supermarket is a joint venture between Singapore and state-owned assets, and it is not purely domestic in the strict sense.
Wang Lin has been hesitating between the two supermarkets, so he hasn't contacted Xingzi or Lin Xiaoxiao yet.
Among them, Aixiu Plaza developed in Pudong, Wang Lin has promised Xingzi that he will build the first large-scale joint venture supermarket in Shanghai, which is Aixiu Mall.
However, Wang Lin didn't want to have any further entanglements with Dongyang Capital!
This cooperation is regarded as a return to the Matsushita family for taking care of his business, although this return is actually a mutually beneficial business investment behavior.
If we only discuss it from a commercial point of view, it is most appropriate for Wang Lin to choose to cooperate with Maile. He can save a lot of trouble, and he can also use the influence of Zhengmu Group in the world to promote his own Aixiu Plaza.
However, working with Orientals is a double-edged sword!
As for the reason, Wang Lin knew it well, but he couldn't say it out.
Therefore, Wang Lin still prefers to cooperate with Wanjia Supermarket. As for other department store counters, Wang Lin can adopt the form of global investment promotion.
After thinking twice, Wang Lin called Lin Xiaoxiao, and the two had a long conversation on the phone.
Wang Lin is a very good speaker, he described a beautiful and magnificent picture of the future to Lin Xiaoxiao.
Lin Xiaoxiao listened very carefully, because she knew Wang Lin's energy.
A self-made grassroots person can achieve such a great achievement in a short period of time. Such a person is definitely worthy of cooperation.
Lin Xiaoxiao believes that the long-term plan drawn by Wang Lin is not just a piece of cake, but achievable.
Wang Lin has already won several pieces of land in the country. Shencheng has two pieces of land, Shencheng has three pieces of land, and now there are five pieces of land!
In the next [-] years, Wang Lin's lofty goal of building [-] Aishu Plazas seems to be within reach.
The only thing Lin Xiaoxiao was worried about was that his family's economic strength would not allow him to keep up with Wang Lin's expansion.
Wang Lin didn't take it seriously.
Because whether it is a supermarket or a hotel, Wang Lin is responsible for the construction of the buildings.
Both Wanjia Supermarket and Huamei Hotel cooperate with Wang Lin's Aixiu Plaza in the form of leasing.
No matter how many Aixiu Plazas Wang Lin opens, Wanjia Supermarket and Huamei Hotel can all settle in. The cost is not high, and more importantly, it is a test of the management ability of large chain stores!
After listening to Wang Lin's words, Lin Xiaoxiao felt hesitant, and said with a smile: "Mr. Wang, are you trying to support me? If I don't know what to do, then I shouldn't! In order to repay your great kindness De, I have decided to agree with my body!"
This is indeed a kind of support and a win-win cooperation.
It was precisely because Yan Qin saw the huge potential for development that he quickly persuaded his father Yan Shixiong to obtain the right to operate the Huamei Hotel by splitting up the assets, and then came to discuss cooperation with Wang Lin.
Hearing Lin Xiaoxiao's joke, Wang Lin laughed and said, "Okay! I will go to Huacheng during the Canton Fair, and then you can wash up and wait for me to pamper you!"
Lin Xiaoxiao giggled and said, "In our plan, it would be great if Wanjia supermarkets could open forty stores. I never thought that one day, we could open more than 400 stores! Mr. Wang gave me great confidence!"
The two sides negotiated on this matter, and there was no unnecessary nonsense.
Supermarkets and hotels are not only supporting facilities, but also facilities that gather people's traffic. Without these facilities, Aixiu Plaza will undoubtedly be greatly reduced, and it is no different from ordinary department stores.
After Wang Lin put down the phone, he was in a good mood.
The opening of Aishu Plaza is still very early, and he is just doing some preparatory work now.
Next, his main task is to prepare for the Canton Fair.
Overseas orders account for 80% of Aishiu Group's sales!
And these orders are won from the Canton Fair.
Therefore, Wang Lin attaches great importance to the exhibition work of each session of the Canton Fair.
At this session of the Canton Fair, Aishiu Group did not exhibit new products, and it still had four major categories: sanitary napkins, diapers, clothing, and raw materials.
The products are these products, but Wang Lin intends to make more innovations to attract new customers.
The more sanitary napkins and diapers are exhibited at the exhibition, the more chances for foreign businessmen to know about these products and brands, and the wider the spread abroad, the greater the possible turnover of the next Canton Fair.
Wang Lin held several meetings in a row, discussing with the vice presidents and factory directors about the arrangement and promotion of the Canton Fair.
There must be new ideas in exhibition arrangement, and sincerity in sales promotion.
Every session of the Canton Fair, Wang Lin will not stick to the rules and ask everyone to make better changes on the basis of the previous session.
The creative layout of the booth can effectively attract foreign businessmen to visit.
As long as foreign businessmen take a look at the crowd, there will be stories between each other.
Therefore, Wang Lin made a request that this year's Spring Canton Fair should determine the exhibition style with the theme of "spring and green".
The planning, design, construction, and integration of the exhibition hall are several important tasks that must be completed before the exhibition.
The four exhibition halls are divided into four sections, and each section is under the responsibility of a vice president in charge and the factory director and deputy factory director, whether they design it themselves or outsource it to a design company in the society. As long as it can pass Wang Lin's review.
Wang Lin has the highest requirements for the clothing exhibition area.
At the meeting, Wang Lin pointed out that in the past two years, the performance of Aishiu Group's clothing industry in the Canton Fair was not satisfactory!We have excellent clothing design, and also have the advantages of high quality and low price, why can't we sell more clothing?
Although Wang Lin didn't name them, everyone knew that Li Wenjuan was in charge of the clothing business, so the person Wang Lin was talking about was Li Wenjuan.
Li Wenjuan is very serious at work.
Her brother-in-law was able to promote her to such an important position, that is to cultivate her intentionally, and she also held back her energy, wanting to make corresponding achievements to repay her brother-in-law's love.
At the meeting, she listened to Wang Lin's pointers and criticisms, without the slightest annoyance, and took a pen to record Wang Lin's request seriously, hoping to make corrections.
Wang Lin proposed that each category should set a sales target for itself, and if it can exceed the target at this Canton Fair, rewards will be given!
Someone suggested that sales are mainly the business of the marketing department, and our factory is only responsible for production, so how can we put the marketing task on our production department?
Wang Lin replied that sales are not only a matter of the marketing department!It's a major event for our entire company!And I only set rewards, not penalties!You exceed your goals and can be rewarded.If you fail to do so, you will not be penalized for it.I do this to encourage you to work hard to assist the marketing department to achieve better performance without pressure.
After hearing this, everyone nodded in agreement.
After the meeting that day, Li Wenjuan came to Wang Lin's office.
"Brother-in-law," Li Wenjuan said, "I have an idea! A big idea!"
"What idea?" Wang Lin smiled, "How big is it?"
"It's as big as the Asian Games!" Li Wenjuan spread her hands as far as possible to show that her thoughts are really big.
"Really? Let's hear it!" Wang Lin picked up his cup and took a sip of tea.
The temperature in the teacup is just right.
This is the super Dianhong golden needle that Wang Lin specially bought.
When Wang Lin was eating in Hong Kong and Guangdong, he saw that many restaurants used this kind of tea, so he bought some premium Dianhong and came back to taste it.
Dianhong is a domestically produced black tea. The tea leaves have a solid body and a well-balanced color. After brewing, the tea soup is bright red, with prominent gold rings, fresh aroma, strong taste, even and bright red leaves, and a mellow taste.
Li Wenjuan shrugged her nose: "Brother-in-law, what kind of tea is this? It smells so good! Give me a sip."
While she was talking, she took Wang Lin's cup, lifted the lid, and drank more than half of the cup of tea in one gulp, "It's delicious. Brother-in-law, what kind of tea is this? Give me a catty of tea." play."
"Give you a catty?" Wang Lin said with a smile, "Do you know how long a catty of tea can last? I'll give you one or two later!"
"Xiao Qi! Only one tael! No matter how expensive it is, can it still be more expensive than the bird's nest you bought for my sister?"
"Okay, don't compare with your sister! Your sister is my wife, how do you compare with her?"
"Hmph!" Li Wenjuan said, "I'm no worse than my sister! I was born a few years late. If I had been born two years earlier, I might be the one you married. Brother-in-law, don't you think so?"
"Yes! You are right, please reincarnate earlier in your next life!"
"Hee hee! Brother-in-law, let me tell you, the big business I want to do is to be a sports brand! Look at foreign clothing brands, such as Nike and Adidas, they are all main sports brands. Through the Olympic Games, World Cup Such large-scale events, if they are publicized, they will become world famous brands! Is this not much better than our participation in the Canton Fair? No matter how many times we participate in the Canton Fair, it is just an ordinary foreign trade brand, and no matter how many exports, it only earns a few processing fees! How can it compare to those international famous brands? They pay a premium for one brand, which is enough for us to sell for decades!"
Wang Lin propped his chin in his hands, and said in a deep voice: "It makes sense. I thought so too. But, you also know that old brands such as Adidas and Nike have long been famous all over the world, and even you know it. As a sports brand, can it compare with these international big names?"
Li Wenjuan said loudly: "These are all foreign brands! None of them are domestic brands! I found that there is not a single sports brand that can compete in our country! Even the clothing sponsors for the Asian Games are all foreign brands!"
Of course Wang Lin knew this.
Not to mention the current 1990 Asian Games, but 18 years later, the 2008 Olympic Games held in my country, the sponsors of various clothing brands are mainly foreign brands.
Because there are not many decent sports brands in China.
This kind of large-scale sports event has strict requirements on the partners of clothing brands.
The brand side is discussing cooperation with the International Olympic Committee and the National Olympic Committees.
One of the major sources of income for large-scale events is also the sponsorship fees of major brands, as well as ticket revenue, coupled with the stimulation of surrounding tourism, hotels and other economies.
Domestic sports brands started late, coupled with low funds and weak strength, they were completely beaten by international big names.
If there is a sports brand, it must be "Huili" produced by Shencheng.
Huili is the earliest fashion rubber-soled shoe brand in my country.In the [-]s, pull-back shoes were almost the only symbol of sports and leisure shoes. This kind of shoes used to be a big brand that rural children yearned for!
Until the Barcelona Olympic Games in 1992, Li Lin brand was selected as the special award-winning equipment for the Chinese sports delegation, thus ending the history of Chinese athletes wearing foreign sports brand clothing in the Olympic Games.However, compared with the big foreign brands, this brand is still a bit less interesting.
It is difficult for domestic sports brands to start, and it is even more difficult to make great achievements.
Because international brands entered our country too early, the propaganda of foreign brands is overwhelming, which has long affected the consumption concept of a generation.
It is very difficult for Wang Lin to make some achievements in the sports brand.
What he didn't expect was that Li Wenjuan actually proposed to develop a sports brand!
Li Wenjuan took the initiative to think of this, which made Wang Lin very pleased.
This shows that this little girl has really grown up!
"Brother-in-law, do you disagree?" Seeing Wang Lin pondering, Li Wenjuan said, "The Asian Games is half a year away! What a good promotional opportunity this is? Now that we create a sports brand, we can immediately use the Asian Games to promote it! Maybe it will fly into the sky?"
Looking at the beaming Li Wenjuan, Wang Lin gave a wry smile in his heart and said, "Wenjuan, a sports brand, it's very difficult for us to do."
Li Wenjuan pursed her lips, and said unconvinced: "No one wants to do it, so the domestic market is so big, why just hand it over to foreign brands for nothing? Huh! I don't believe in this evil! Brother-in-law, you delegate power to me, I'll do it!"
What a newborn calf is not afraid of tigers!
Wang Lin looked at the delicate oval face in front of him, and saw stubbornness and confidence from her face!
(End of this chapter)
Li Wenxiu put the bag on the sofa, pulled off the hairband that held her beautiful hair, her head was covered with black hair, and her black hair covered her back like a waterfall.
"I didn't say I wanted to divorce you! I just said so. But, who can guarantee that you won't abandon our mother and son?" She glanced at Wang Lin, "Besides, there are sister Xu and Xiaodie at home, They can take care of their children and take care of their home. When I come back from my job, I have nothing to do at home.”
"Can't you just take care of your son with sister Xu? It's tiring for sister Xu to take care of the baby alone."
Xu Ying smiled and said, "I'm not tired, I'm not tired at all. Wang Lin, if you think I'm not doing well, then I'll just work harder in the future."
Wang Lindao: "Sister Xu, I'm talking about Wenxiu! This matter has nothing to do with you."
Li Wenxiu said: "Yes, he just doesn't know what's wrong, and he's trying to quarrel with me!"
Wang Lindao: "Don't talk about quarrels and quarrels all day long! I didn't want to quarrel with you! I'm talking about things with you now!"
Li Wenxiu said: "Isn't the child all right now? If something really happens, sister Xu will call my office, and I'll be back. The factory is so close to home! A small cold, let's see how nervous you are?"
Xu Ying said with a smile: "That's the truth. In fact, the child has never cried, but Wang Lin cried the most when he came back. He may have never heard a baby cry like this, so his heart hurts. In fact, Wenxiu has a very good classmate. Well, I spend a lot of time at home every day, like other women who are not in class, they all get together to play mahjong."
The style of playing mahjong and poker in Shanghai was very popular in the period of the Republic of China.
Women retire early and have nothing to do. They just play cards all day long.Playing mahjong is addictive. Men and women play mahjong together every day, and accidents are easy to happen.Especially between strange men and women, there is a way of daily contact because of playing mahjong.
Wang Lin knew a thing or two about this. What he disliked most in his life was a woman who was addicted to playing mahjong all day long. Fortunately, people were divided into groups, and all the people around him were women who didn't like playing mahjong.
Like Zhou Porridge and Shen Xue, they both have their own hobbies. After get off work, they are either playing music or dancing.
Li Wenxiu's hobbies are serving the family, making clothes, knitting sweaters, and watching videos when she has free time. She has no bad habits.
Hearing what Xu Ying said, Wang Lin thought that Xu Ying's concerns were right. Xu Ying and Sun Xiaodie were doing housework. Even if Li Wenxiu resigned, she didn't have many serious things to do at home. People pull to play mahjong.
"Forget it! You can do whatever you like." Wang Linxin waved his hands tiredly.
At this time, Li Wenjuan also came back.
Li Wenjuan entered the room, saw Wang Lin, threw the bag in her hand, and rushed over with a giggling smile: "Brother-in-law!"
Wang Lin was caught off guard and was hugged by Li Wenjuan.
Li Wenjuan hugged him, shook him, and kissed him on the face with her lips pouted.
Wang Lin covered her bright red mouth with his hands, and said with a smile, "Okay, I've only been out for two days. As for thinking about me so much?"
"Well, I just miss you!" Li Wenjuan pushed Wang Lin's hand away, and finally smacked him in the face, then let him go, and said with a smile, "Brother-in-law, that Tang Yumei agreed to contract the garment factory."
Wang Lin nodded: "Speaking of her, I have to go find her."
"What are you doing with her?"
"Adults, children should not inquire about it."
Xu Ying and Sun Xiaodie prepared meals and brought out the fried dishes.
Li Wenxiu went inside to see the child, touched the baby's forehead, felt that it was not hot, and then tried to stick his own forehead to the baby's forehead.
She kissed the baby pitifully, got up and turned around, and saw Wang Lin standing at the door looking at her.
"It seems that the fever has subsided." Li Wenxiu said.
"Well, let's eat." Wang Lin nodded.
Li Wenxiu leaned into his arms and said, "What's wrong with you today? Are you angry when you come back?"
"It's okay!" Wang Lin patted his wife on the back.
The two went out to eat.
"Why doesn't Zhou Porridge come to my house for dinner?" Wang Lin asked.
Li Wenxiu said: "She has been very busy recently, and the Spring Festival will be held soon. The bamboo fiber fabrics in the factory will be exhibited, so they must produce as many fancy patterns suitable for export as possible. In order to study foreign popular fabrics, she spends every day Work overtime in the factory."
"En!" Wang Lin responded casually. He couldn't show too much concern for Zhou Congee in front of Li Wenxiu.
After eating, Wang Lin went downstairs, called Uncle Zhong, and drove to Tang Yumei's house.
Outside the entrance of the alley, Wang Lin said to Uncle Zhong: "They know you and know that you belong to Tang Jixian, so go and tell Tang Yumei! Tang Jixian is also Tang Yumei's biological father. They should know his sad news."
Uncle Zhong nodded calmly and got out of the car.
It was a dark night, and it was still drizzling.
There was no one in the alley.
Tang Yumei's mother and daughter just had dinner.
Zhang Xiaowan was sitting in front of the only desk at home, with her back to the door, writing something at her desk.
Tang Yumei was cleaning up the house.
Seeing that the door was open, Uncle Zhong went to the door and knocked on the door panel.
Tang Yumei looked up and saw Uncle Zhong, she was stunned: "Why are you? What are you doing here again? You are not welcome in my family!"
Uncle Zhong bowed respectfully to Tang Yumei: "I bring a very sad news. Boss Tang has passed away, and the funeral was held yesterday."
"He's dead?" Tang Yumei was taken aback. The broom in her hand fell to the ground with a slap. She opened her eyes, stared at Uncle Zhong, and asked again, "Is he dead?"
"Yes, Miss." Uncle Zhong said, "He will never bother you again in the future."
"Where is he buried?"
"Xiangjiang, in Baolian Temple."
"Thank you. Come in and sit down?"
Uncle Zhong came with Tang Jixian last time, Tang Yumei didn't like to see them, neither invited him to sit down nor served tea, now that Tang Jixian is dead, Tang Yumei is much more polite.
"No need. Goodbye." After Zhongshu finished speaking, he turned around and left.
Zhang Xiaowan twisted her waist, looked at her mother, and blinked her beautiful eyes: "Mom, what are you talking about? Who died?"
The last time Tang Jixian came over, Zhang Xiaowan didn't see it, and didn't know her real life experience.
Tang Yumei wiped the corners of her eyes and said, "Xiaowan, your grandfather is dead."
"My grandfather?" Zhang Xiaowan said in surprise, "Mom, do I still have a grandfather? Why have I never heard of it from you?"
Tang Yumei also just found out about it, and then heard the bad news!
Uncle Zhong came out and reported to Wang Lin.
Wang Lin listened and nodded: "Okay, let's go."
Uncle Zhong asked, "Mr. Wang, where are you going?"
Wang Lin thought for a while and said, "Go home!"
He originally wanted to see Shen Xue, but when he thought that his son still had a cold, he chose to go home.
When Wang Lin came back, he saw Zhou Porridge eating at home.
"Hehe! You have nothing to eat in the factory? Come to my house to eat leftovers?" Wang Lin laughed.
Zhou Porridge gave him a blank look: "Does the food in the canteen taste as good as your leftovers?"
"You might as well be my concubine," Wang Lin said with a smile, "OK?"
Sitting next to Zhou Congee, Li Wenxiu giggled and said, "Zhou Congee, I think so too! You can just be my Wang Lin's concubine, okay? I like a cute and beautiful girl like you very much!"
Zhou Porridge was teased by their two parents-in-law, so he shot back: "Okay! I won't go back tonight, I'll sleep at your place!"
Everyone laughed.
After eating, Zhou Congee said to Wang Lin, "Is the bamboo fiber fabric we produce too simple?"
"Single? How to say?" Wang Lin asked back.
Zhou Congee said: "Raw materials like cotton yarn can be blended. Can bamboo fiber also be blended?"
Wang Lin smiled and said: "Of course. The bamboo fiber fabric can be all-polygonatum fiber yarn, all-day bamboo fiber yarn, or bamboo fiber blended yarn, such as bamboo cotton yarn, bamboo polyester yarn, etc.!" And the benefits of blending are obvious. Everything has two sides, and bamboo fiber fabrics also have their own shortcomings. Its service life is short, and if it is not replaced for a long time, the performance of bamboo fiber fabric products will decline significantly. If you carry out blending, you can learn from each other. , effectively solve this problem.”
Zhou Congee said: "Didn't you say it earlier? It made me study blindly for a long time! Hey, how do you know this knowledge? I came to the conclusion through my own practice and research, what about you?"
Wang Lin smiled and said, "I figured it out by myself, do you believe it?"
"I hate it, I always say half of what I say! Humph!" Zhou Porridge said, "Do you have any relevant materials and classics? Are you reluctant to show them to me?"
Wang Lin laughed and said, "What's the relationship between us? Do I need to hide from you?"
Zhou Congee said: "The spring general meeting will be held soon. Whether our Shenfang Factory can win this battle depends on the new fabric. Bless the Buddha, it must sell well!"
Since she became the director of the factory, she has been working hard to make some achievements.
Shenfang No. [-] Factory is the first enterprise in China to complete reforms. A large number of employees have been diverted, machines have been innovated, and the team has been younger. It can be said that all reforms that can be done have been done in place.
However, the efficiency of the factory has not been significantly improved.
Zhou Congee has a heavy burden on his shoulders.
She has a lot of halos on her head. She is the first female factory director and the youngest factory director in the history of Shenfang Factory!
However, if she can't make some corresponding achievements, then she will become the most failed factory director in history!
Zhou Congee can't allow himself to be a typical failure!
Fortunately, Wang Lin provided a brand new product for her to try, and also provided funds to cooperate with her.
In the past six months, Zhou Porridge has been busy with bamboo fiber.
If she still fails this time, then she really wants to take the blame and resign.
Whether she can make a comeback, she pins her hopes on this spring Canton Fair.
Wang Lin asked: "How is the sales volume of this fabric in China?"
Zhou Congee said: "Our old customers bought some to try, but this is a new product, and we haven't received any feedback yet."
Wang Lin thought, bamboo fiber is just a new type of fabric, not irreplaceable.
Citizens who are used to products like silk and cotton are not familiar with this new product, and I am afraid that the sales in the country will not be satisfactory.
"It's time to run a wave of advertisements." Wang Lin pondered, "Just make soft advertisements, and invite environmental protection experts and health experts to give special lectures on the TV station, specifically explaining the benefits and benefits of bamboo fiber products. As long as the concepts of environmental protection and health are constantly instilled , so that everyone can accept this new product.”
Zhou Congee said: "I want to go to the Canton Fair first to see the effect. If it really doesn't work, we will advertise in China. If we can open up overseas sales, then we will export first."
She is reluctant to spend money.
Wang Lin said with a smile: "During the Canton Fair, we must first advertise bamboo fiber! Don't be afraid to spend advertising fees, and you don't want your children to be entangled with wolves!"
The advertising concept of state-owned enterprises is not strong.
Because state-owned enterprises have just come out of the planned economy, all production and sales in the past were planned, and there was no need for factories to advertise and publicize, and they didn't even know how to take the initiative to find business opportunities!
This is also one of the important reasons why many state-owned enterprises have collapsed with the impact of the market economy after the reform and opening up.
Zhou Congee said, "Then let's run a wave of advertisements first?"
Wang Lindao: "As soon as possible! You have to wait in line to buy the commercial slots now! You'd better buy the commercial slots of TV dramas, and they can be broadcast when the next TV series is released. The commercial slots of a TV series are not expensive. Well, CCTV only costs tens of thousands of yuan. Like the "Eight Immortals Crossing the Sea" shown in the past, the advertisement can be bought for only [-] yuan. Now the price has increased a bit, and [-] to [-] yuan is enough for an advertisement of a short play. Advertisements on local stations are even cheaper, and you can advertise on CCTV, Beijing, Shanghai, Guangzhou and other big city TV stations. It costs hundreds of thousands, and the effect will come out.”
"Hundreds of thousands?" Zhou Porridge laughed, "Do you think our Shenfang Factory is your Aixiu Group? Hundreds of thousands are spent just for nothing? What if we can't get back the money?"
Wang Lindao: "This is investment! If you invest, you don't necessarily have returns, but if you don't invest, how can you generate returns?"
Zhou Congee said, "Okay, let me try!"
When the two talked about work, there were always endless topics to discuss.
A child's cry came from inside.
The little guy woke up.
Li Wenxiu and Xu Ying went in and carried the child out.
"Do you still have a fever?" Wang Lin asked.
"It feels like the fever has subsided. I'll take the temperature again." Li Wenxiu found out the thermometer at home and put it under the child's armpit.
Qian Yuying was still concerned about Wang Wen's fever, so she came over to inquire, took the child for a check-up, and said, "It's nothing serious. Before going to bed, I'll just give him another medicine."
Li Wenxiu smiled and said, "Thanks to Auntie, it would be nice to have a doctor at home."
Qian Yuying said: "Being a doctor is exhausting! So the three children in my family are not willing to study medicine, and I don't force it."
Everyone chatted and laughed for a while, Qian Yuying took the medicine and gave Wang Wen another medicine.
Wang Wen lost his fever, took a nap, ate and drank enough, started exercising, crawled around on the sofa, and laughed from time to time.
Wang Lin and the others got up to give up their seats to their son, and seeing his son regained his vitality, they felt better.
When sleeping at night, Li Wenxiu turned sideways and ignored Wang Lin.
Wang Lin ignored her, turned off the headlights, turned on the bedside lamp, and lay on the bed looking through the self-examination books.
After a long time, Li Wenxiu said, "You still don't want to sleep?"
"I thought you were asleep."
"I didn't sleep, I was waiting for you to coax me."
"Hehe! Coax you? We are old couples, do we still need to coax? You can do whatever you want, and I don't care about you anyway." Wang Lin opened a page of the book.
Li Wenxiu turned over, snatched the book from Wang Lin's hand, and put it on the bedside table.
"Hey, what are you doing? I'm reading a book!"
"You said it, I can do whatever I want!"
"Then what do you want to do? Want to fight?"
"I don't want to quarrel with you, you have to pay the public food!"
"..."
Li Wenxiu sat astride the man's body, held his head, and said, "Don't you want to?"
Wang Lin's big hand stretched out from under her pajamas.
Li Wenxiu hummed, her body was like a bud, blooming at this very moment.
……
Wang Lin and Yan Qin settled the matter of hotel cooperation, and the next step is the cooperation negotiation of Shangchao.
In terms of supermarkets, he has two choices, one is Xingzi's Maile brand, and the other is Lin Xiaoxiao's Wanjia brand.
The two supermarkets are different.
Maile is not only the brand of a supermarket, but also the brand of a large supermarket.
If Wang Lin and Xingzi cooperate, the entire commercial building of Aishiu Group can be handed over to Mai Le for operation.Moreover, Xingzi's family has very strong funds, which can bring more help to Wang Lin.
Wanjia Supermarket is only a supermarket. Like Wal-Mart and Renrenle, it is mainly engaged in department store retailing.
The Maile brand belongs to Toyo.
The shareholder of Wanjia Supermarket is a joint venture between Singapore and state-owned assets, and it is not purely domestic in the strict sense.
Wang Lin has been hesitating between the two supermarkets, so he hasn't contacted Xingzi or Lin Xiaoxiao yet.
Among them, Aixiu Plaza developed in Pudong, Wang Lin has promised Xingzi that he will build the first large-scale joint venture supermarket in Shanghai, which is Aixiu Mall.
However, Wang Lin didn't want to have any further entanglements with Dongyang Capital!
This cooperation is regarded as a return to the Matsushita family for taking care of his business, although this return is actually a mutually beneficial business investment behavior.
If we only discuss it from a commercial point of view, it is most appropriate for Wang Lin to choose to cooperate with Maile. He can save a lot of trouble, and he can also use the influence of Zhengmu Group in the world to promote his own Aixiu Plaza.
However, working with Orientals is a double-edged sword!
As for the reason, Wang Lin knew it well, but he couldn't say it out.
Therefore, Wang Lin still prefers to cooperate with Wanjia Supermarket. As for other department store counters, Wang Lin can adopt the form of global investment promotion.
After thinking twice, Wang Lin called Lin Xiaoxiao, and the two had a long conversation on the phone.
Wang Lin is a very good speaker, he described a beautiful and magnificent picture of the future to Lin Xiaoxiao.
Lin Xiaoxiao listened very carefully, because she knew Wang Lin's energy.
A self-made grassroots person can achieve such a great achievement in a short period of time. Such a person is definitely worthy of cooperation.
Lin Xiaoxiao believes that the long-term plan drawn by Wang Lin is not just a piece of cake, but achievable.
Wang Lin has already won several pieces of land in the country. Shencheng has two pieces of land, Shencheng has three pieces of land, and now there are five pieces of land!
In the next [-] years, Wang Lin's lofty goal of building [-] Aishu Plazas seems to be within reach.
The only thing Lin Xiaoxiao was worried about was that his family's economic strength would not allow him to keep up with Wang Lin's expansion.
Wang Lin didn't take it seriously.
Because whether it is a supermarket or a hotel, Wang Lin is responsible for the construction of the buildings.
Both Wanjia Supermarket and Huamei Hotel cooperate with Wang Lin's Aixiu Plaza in the form of leasing.
No matter how many Aixiu Plazas Wang Lin opens, Wanjia Supermarket and Huamei Hotel can all settle in. The cost is not high, and more importantly, it is a test of the management ability of large chain stores!
After listening to Wang Lin's words, Lin Xiaoxiao felt hesitant, and said with a smile: "Mr. Wang, are you trying to support me? If I don't know what to do, then I shouldn't! In order to repay your great kindness De, I have decided to agree with my body!"
This is indeed a kind of support and a win-win cooperation.
It was precisely because Yan Qin saw the huge potential for development that he quickly persuaded his father Yan Shixiong to obtain the right to operate the Huamei Hotel by splitting up the assets, and then came to discuss cooperation with Wang Lin.
Hearing Lin Xiaoxiao's joke, Wang Lin laughed and said, "Okay! I will go to Huacheng during the Canton Fair, and then you can wash up and wait for me to pamper you!"
Lin Xiaoxiao giggled and said, "In our plan, it would be great if Wanjia supermarkets could open forty stores. I never thought that one day, we could open more than 400 stores! Mr. Wang gave me great confidence!"
The two sides negotiated on this matter, and there was no unnecessary nonsense.
Supermarkets and hotels are not only supporting facilities, but also facilities that gather people's traffic. Without these facilities, Aixiu Plaza will undoubtedly be greatly reduced, and it is no different from ordinary department stores.
After Wang Lin put down the phone, he was in a good mood.
The opening of Aishu Plaza is still very early, and he is just doing some preparatory work now.
Next, his main task is to prepare for the Canton Fair.
Overseas orders account for 80% of Aishiu Group's sales!
And these orders are won from the Canton Fair.
Therefore, Wang Lin attaches great importance to the exhibition work of each session of the Canton Fair.
At this session of the Canton Fair, Aishiu Group did not exhibit new products, and it still had four major categories: sanitary napkins, diapers, clothing, and raw materials.
The products are these products, but Wang Lin intends to make more innovations to attract new customers.
The more sanitary napkins and diapers are exhibited at the exhibition, the more chances for foreign businessmen to know about these products and brands, and the wider the spread abroad, the greater the possible turnover of the next Canton Fair.
Wang Lin held several meetings in a row, discussing with the vice presidents and factory directors about the arrangement and promotion of the Canton Fair.
There must be new ideas in exhibition arrangement, and sincerity in sales promotion.
Every session of the Canton Fair, Wang Lin will not stick to the rules and ask everyone to make better changes on the basis of the previous session.
The creative layout of the booth can effectively attract foreign businessmen to visit.
As long as foreign businessmen take a look at the crowd, there will be stories between each other.
Therefore, Wang Lin made a request that this year's Spring Canton Fair should determine the exhibition style with the theme of "spring and green".
The planning, design, construction, and integration of the exhibition hall are several important tasks that must be completed before the exhibition.
The four exhibition halls are divided into four sections, and each section is under the responsibility of a vice president in charge and the factory director and deputy factory director, whether they design it themselves or outsource it to a design company in the society. As long as it can pass Wang Lin's review.
Wang Lin has the highest requirements for the clothing exhibition area.
At the meeting, Wang Lin pointed out that in the past two years, the performance of Aishiu Group's clothing industry in the Canton Fair was not satisfactory!We have excellent clothing design, and also have the advantages of high quality and low price, why can't we sell more clothing?
Although Wang Lin didn't name them, everyone knew that Li Wenjuan was in charge of the clothing business, so the person Wang Lin was talking about was Li Wenjuan.
Li Wenjuan is very serious at work.
Her brother-in-law was able to promote her to such an important position, that is to cultivate her intentionally, and she also held back her energy, wanting to make corresponding achievements to repay her brother-in-law's love.
At the meeting, she listened to Wang Lin's pointers and criticisms, without the slightest annoyance, and took a pen to record Wang Lin's request seriously, hoping to make corrections.
Wang Lin proposed that each category should set a sales target for itself, and if it can exceed the target at this Canton Fair, rewards will be given!
Someone suggested that sales are mainly the business of the marketing department, and our factory is only responsible for production, so how can we put the marketing task on our production department?
Wang Lin replied that sales are not only a matter of the marketing department!It's a major event for our entire company!And I only set rewards, not penalties!You exceed your goals and can be rewarded.If you fail to do so, you will not be penalized for it.I do this to encourage you to work hard to assist the marketing department to achieve better performance without pressure.
After hearing this, everyone nodded in agreement.
After the meeting that day, Li Wenjuan came to Wang Lin's office.
"Brother-in-law," Li Wenjuan said, "I have an idea! A big idea!"
"What idea?" Wang Lin smiled, "How big is it?"
"It's as big as the Asian Games!" Li Wenjuan spread her hands as far as possible to show that her thoughts are really big.
"Really? Let's hear it!" Wang Lin picked up his cup and took a sip of tea.
The temperature in the teacup is just right.
This is the super Dianhong golden needle that Wang Lin specially bought.
When Wang Lin was eating in Hong Kong and Guangdong, he saw that many restaurants used this kind of tea, so he bought some premium Dianhong and came back to taste it.
Dianhong is a domestically produced black tea. The tea leaves have a solid body and a well-balanced color. After brewing, the tea soup is bright red, with prominent gold rings, fresh aroma, strong taste, even and bright red leaves, and a mellow taste.
Li Wenjuan shrugged her nose: "Brother-in-law, what kind of tea is this? It smells so good! Give me a sip."
While she was talking, she took Wang Lin's cup, lifted the lid, and drank more than half of the cup of tea in one gulp, "It's delicious. Brother-in-law, what kind of tea is this? Give me a catty of tea." play."
"Give you a catty?" Wang Lin said with a smile, "Do you know how long a catty of tea can last? I'll give you one or two later!"
"Xiao Qi! Only one tael! No matter how expensive it is, can it still be more expensive than the bird's nest you bought for my sister?"
"Okay, don't compare with your sister! Your sister is my wife, how do you compare with her?"
"Hmph!" Li Wenjuan said, "I'm no worse than my sister! I was born a few years late. If I had been born two years earlier, I might be the one you married. Brother-in-law, don't you think so?"
"Yes! You are right, please reincarnate earlier in your next life!"
"Hee hee! Brother-in-law, let me tell you, the big business I want to do is to be a sports brand! Look at foreign clothing brands, such as Nike and Adidas, they are all main sports brands. Through the Olympic Games, World Cup Such large-scale events, if they are publicized, they will become world famous brands! Is this not much better than our participation in the Canton Fair? No matter how many times we participate in the Canton Fair, it is just an ordinary foreign trade brand, and no matter how many exports, it only earns a few processing fees! How can it compare to those international famous brands? They pay a premium for one brand, which is enough for us to sell for decades!"
Wang Lin propped his chin in his hands, and said in a deep voice: "It makes sense. I thought so too. But, you also know that old brands such as Adidas and Nike have long been famous all over the world, and even you know it. As a sports brand, can it compare with these international big names?"
Li Wenjuan said loudly: "These are all foreign brands! None of them are domestic brands! I found that there is not a single sports brand that can compete in our country! Even the clothing sponsors for the Asian Games are all foreign brands!"
Of course Wang Lin knew this.
Not to mention the current 1990 Asian Games, but 18 years later, the 2008 Olympic Games held in my country, the sponsors of various clothing brands are mainly foreign brands.
Because there are not many decent sports brands in China.
This kind of large-scale sports event has strict requirements on the partners of clothing brands.
The brand side is discussing cooperation with the International Olympic Committee and the National Olympic Committees.
One of the major sources of income for large-scale events is also the sponsorship fees of major brands, as well as ticket revenue, coupled with the stimulation of surrounding tourism, hotels and other economies.
Domestic sports brands started late, coupled with low funds and weak strength, they were completely beaten by international big names.
If there is a sports brand, it must be "Huili" produced by Shencheng.
Huili is the earliest fashion rubber-soled shoe brand in my country.In the [-]s, pull-back shoes were almost the only symbol of sports and leisure shoes. This kind of shoes used to be a big brand that rural children yearned for!
Until the Barcelona Olympic Games in 1992, Li Lin brand was selected as the special award-winning equipment for the Chinese sports delegation, thus ending the history of Chinese athletes wearing foreign sports brand clothing in the Olympic Games.However, compared with the big foreign brands, this brand is still a bit less interesting.
It is difficult for domestic sports brands to start, and it is even more difficult to make great achievements.
Because international brands entered our country too early, the propaganda of foreign brands is overwhelming, which has long affected the consumption concept of a generation.
It is very difficult for Wang Lin to make some achievements in the sports brand.
What he didn't expect was that Li Wenjuan actually proposed to develop a sports brand!
Li Wenjuan took the initiative to think of this, which made Wang Lin very pleased.
This shows that this little girl has really grown up!
"Brother-in-law, do you disagree?" Seeing Wang Lin pondering, Li Wenjuan said, "The Asian Games is half a year away! What a good promotional opportunity this is? Now that we create a sports brand, we can immediately use the Asian Games to promote it! Maybe it will fly into the sky?"
Looking at the beaming Li Wenjuan, Wang Lin gave a wry smile in his heart and said, "Wenjuan, a sports brand, it's very difficult for us to do."
Li Wenjuan pursed her lips, and said unconvinced: "No one wants to do it, so the domestic market is so big, why just hand it over to foreign brands for nothing? Huh! I don't believe in this evil! Brother-in-law, you delegate power to me, I'll do it!"
What a newborn calf is not afraid of tigers!
Wang Lin looked at the delicate oval face in front of him, and saw stubbornness and confidence from her face!
(End of this chapter)
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