Chapter 129 The girl with wings

SHF's last album was made with millions of dollars. It has sold more than 150 million copies in more than ten months.

This time, the company gave high hopes to the trio's first solo album, and the cost remained the same: one million. Only Chen Guang was deducted 20 by the company because of a private interview with the media, but the actual cost was 80.

Fan Xing only spent a mere 15 yuan on collecting songs. It doesn’t mean that the quality of the songs has been reduced, but the company’s established plan. SHF has to release another album before disbanding. SHF collected songs early. One of the songs is Chinese The work, a small coffee work, was used by Fan Xing as the first and second hits respectively, and it was not included in the cost.

That is to say, 15 was spent on the eight non-main songs.

The recording of the album was completed in one month, but it cost 6 yuan.

All the rest was used as publicity expenses, a huge amount of 80.

On the day of the release, I was on an exclusive interview program on the Shanghai Entertainment Channel. A day later, I was on an exclusive interview program on the Beijing Entertainment Channel. On Friday, I returned to Shenzhen City again and was on an exclusive interview program on the Shenzhen Entertainment Channel.

This is called a luxurious three-piece suit in the circle!

First-line treatment.

And if you surpass the first line, you will have one more city, which is called the Four Grand Slams in the circle.

On the other hand, Yang Huan of Shu Teng Records released a new album one day later than Fan Xing, and the company also invested heavily, and it is said that the promotional expenses were as high as 70.

Although he did not enjoy the luxurious three-piece set in the first week of release like Fan Xing, he also enjoyed two of the three-piece set. In addition, his first title song was released in the four major first-tier cities, plus Baodao, Hong Kong The music radio stations in the two places of the island broadcast in prime time.

In addition, there were three second-tier singers released at the same time, and the promotional expenses were about 50 yuan. Each of them enjoyed one of the luxurious three-piece suits. In terms of the frequency of broadcasts on music stations in various places, they are no less than Fan Xing and Yang Huan. .

On Saturday, the daily entertainment newspaper, the headline on the main board was "All kinds of little immortals fight, the sparks do not lose to the big immortals duel"

The so-called Xiaoxian refers to first- and second-tier singers, and the meaning of Daxian duel refers to the release of films by two top-tier and super-tier-one singers at the same time.

Whether it was the two first-tier Fan Xing and Yang Huan, or the three second-tier singers, the investment in publicity this week was all over the standard.

Entertainment Express also published an article of more than 1000 words on the main board, titled "Xiao Xian fights, mortals suffer"

Ordinary refers to third-tier singers and newcomers. Tan Guangyue's first solo album was mentioned. It was only the first day it was released, and it appeared on a live show on Modu Music Station. After that, it seemed to disappear.

Of course, Tan Guangyue didn't disappear, but the live broadcasts on several local music stations were all at midnight, when others were sleeping, he was doing publicity.

There is no way, the publicity cost is only a pitiful 18, of which 2 is the fixed cost of the two rankings, 1 is the accommodation and food expenses for traveling around, and the remaining 15, 4 was used for warm-up last week, next week The second round of the main promotion is 4, leaving only 7 for the first main promotion this week.

Not even the last Kyoto Music Channel interview was enough.

By the end of the year, most companies in the society will be busier than usual, and record companies are no exception. Except for singers who have gone out of their commercial performances and released videos for publicity, the rest will stay in the company and cancel weekends. This is the practice in the industry .

The No. 1 recording studio was returned to Li Kai, and he practiced songs all morning. At noon, Li Kai, Ni Houdao, and Su Ting came to the cafeteria together.

Before they could order food, Li Xia came up to greet them, saying that they had reserved a private room and went in for dinner together.

Li Kai didn't refuse. When he walked into the private room, he realized that there was a big table of people, besides Ning Lan and Ma Qian, there were also Lin Yue, Huang Xiaotian, Asu, and Zhang Wenxin.
Among Qiao Li's singers, only Lu Bin, Guan Siliang, and Tan Guangyue, who was promoting outside, were absent.

After sitting down, Huang Xiaotian sighed and said: "Li Kai, Guangyue's situation is not good, his album fee is too low, and the number of singers who have released records this week exceeds the number of hands, besides five first and second tiers, every promotional resource exceeds the standard .”

Huang Xiaotian has a good relationship with everyone, but they are not too close. Relatively speaking, he has the closest relationship with Tan Guangyue. The two once sang in the same bar for a while.

Asu followed up and asked: "Brother Zhang, how much do you estimate Guangyue's sales in the first week?"

The sales volume of his test single in March barely exceeded 15. According to the standard, the cost of the first album will be 35. Although the project has not yet been approved, it is coming soon. Therefore, I am very concerned about the results of Tan Guangyue's first album.

Zhang Wenxin also took a look at it. Her water-testing single was released for four weeks and broke 10. There is a chance that sales will break 20 in March. By then, the album fee will reach the third-tier standard, 40.

These newcomers are all newcomers to the company after Qiao Li took office, and they all have good image and sound conditions. It has to be said that Qiao Li has a good eye for discovering singers.

"The exposure is not enough, and the sales will definitely not be high. The only thing we can count on is the recommendation of two new songs on the charts." Li Kai didn't say anything, the current situation is as he expected, and Tan Guangyue's title song is considered a world famous song even if he spends money on publicity. , and there is absolutely no possibility of getting ahead.

Lin Yue said softly: "It's too difficult for a newcomer to get ahead. There are only a handful of new songs recommended in the two charts that can make it to the fifth round. In the past, at least four or five of them would go straight to the second line every year. This year"

As he said that, he shook his head. This year's record market has actually expanded a lot compared to last year, but the polarization has become more serious.

First-line, super-first-tier strong cover, second-tier singers generally sell less than expected albums, third-tier singers hit the street four out of ten, not to mention newcomers, more than half of the test water singles sold less than [-], the major record companies are seeing this This has put pressure on the cost of recordings for lower-level singers.

What she said was correct, but after she said it, she didn't get echoed, and everyone looked at Li Kai in unison.

Lin Yue immediately realized something, and also took a look at Li Kai, and said with a wry smile: "You don't count, you are a dark horse that only emerges in a few years, from head to toe, this year's two list awards ceremony, various rookie awards, say It may not be taken care of by you alone."

Everyone nodded one after another, with indescribable envy in their eyes.

As if Li Kai didn't realize it, he looked at his nose, nose and heart, and drank tea from a water cup.

At this time, Ni Houdao said: "Not necessarily, as far as I know, there are two newcomers in the circle, namely Nisuo and Rolling Snow. The three main hits have also been briefly on the two charts, the singer, the newcomer from Hua Ge in the first half of the year, the test single broke the gold, and the first album broke the platinum."

Li Xia originally had a smile on her face, but suddenly restrained herself, and snorted: "It's not that the three SHF guys are funny. If Li Kai releases an album within this year, as long as he breaks the gold before the deadline of January 1, the new male singer award will be guaranteed."

For the New Male Singer Award, in addition to the sales of single albums, the number of albums is also a very important factor, and it must be above gold to be counted.

Asu is about the same age as Li Kai, and he speaks bluntly: "Guangyue is unhappy with Fan Xing, so he chooses to release the film at the same time, recommend new songs on the two charts, and kill him directly!"

As soon as these words came out, the atmosphere in the private room suddenly changed, Huang Xiaotian winked at him, there are some things that everyone knows, but they can't say it out loud.

The singers in the company killed each other because of anger, and the higher-ups could understand it, but pretended not to know it, but if it spread, they would definitely stop the rumor at the source.

"Daishi newcomer Xu Qiaoling, warm up this week, and officially release the film next week. It will be on the market for four weeks until January 1th. If it breaks the golden sales, he will be the new female singer award at this year's major award ceremonies."

Ning Lan changed the subject in time, and everyone nodded in agreement.

Xu Qiaoling, besides Li Kai, is the biggest dark horse this year. Even from the perspective of a singer, she is even more stunning than Li Kai, and has a greater influence on the music circle.

There are two reasons. First, Xu Qiaoling's single was released before Li Kai. It was really eye-popping. Li Kai's single attracted the attention of the circle as soon as it was released. "Missing You" will become popular, and many people have foreseen it.

Second, when Xu Qiaoling released her single, she was under the banner of a second-tier record company, which was a complete counterattack. Such a situation has not happened in several years.

Nowadays, many newcomers from second and third tier record companies, including underground singers, regard Xu Qiaoling as an inspirational role model.

From the bottom of the music circle, Xu Qiaoling's popularity even exceeds that of Li Kai.

And tonight, this inspirational girl reappeared in the public's field of vision with a brand new image, and once again shocked the public's attention.

According to the usual practice, the album pre-heating promotion is usually based on the live broadcast of the above radio stations, that is, only the voice is heard, but the person is not seen. But this time, Daishi Records spent a lot of money on Xu Qiaoling.

On Saturday night, Beijing Entertainment Channel, the weekly stage show, Xu Qiaoling, as the finale mysterious guest, wore a white dress, and spread a pair of white feather wings behind her, slowly descending from above in the snowy atmosphere stage.

"When I was an ignorant girl, met love and didn't understand love, from the past to the present, until he also left, leaving me wandering in the sea of ​​clouds, knowing that no one can replace him, the trust he once gave me"

A soft voice came along with the melody.

After "Short Hair" became popular, Xu Qiaoling made frequent appearances in the media for a period of time after she switched to Daishi Records. Then, she suddenly disappeared and devoted herself to preparing the album. Now, after more than two months, she reappeared, like a fallen mortal. Angel.

She is not particularly beautiful, but her face value is above 85 points. Compared with her original appearance, her appearance has not changed, but her temperament has undergone a huge change. stubborn.

In the snowy sky, an angelic girl stood there alone, with a smile on her face, singing "Girl with Wings".

Whether it is the audience in front of the TV or the audience at the scene, seeing this feeling, listening to the singing like the voice of a girl, all of them are heart-throbbing.

".Let me fly, I am proud to fly up high, life has opened, I want you to always be wonderful. Believe me l can fly, I am singing in the sky, you once said to me, be a brave girl."

When it came to the climax, the soft voice revealed a bit of determination, as if pushing open a window of light in my heart little by little.

As the phrase "be a brave girl" fell, many female viewers had tears in their eyes at the show and in the auditorium.

And many male audiences looked at the stage with a fascination in their eyes.

Inspirational songs have always been exclusive to male singers, and there are also female singers, but they are all medium-sized, that is, like "The First Dream".

There are very few inspirational songs that are truly exclusive to women, and classics are even rarer. "Girl Waving Wings" is exactly that rare piece.

Back then, Joey Yung touched the hearts of countless boys and girls with this song, and became a hit in mainland China.

"Girl Waving Wings" has become one of the songs with the highest song request rate on KTV for many years.

Li Kai brought this song to the world. Tonight, Xu Qiaoling performed a perfect interpretation with her angelic image and soft yet strong voice.

On Sunday afternoon, Daishi Records received a call from the dealer. The reservations for the album "Girl Waving Wings" at various sales outlets in the capital market increased by [-]% in one morning.

The original reservation amount was more than 1, but it soared to nearly 5 in one morning.

The number of reservations in several other cities has also increased significantly. Among them, the Shanghai market has also increased by more than 100%, from the original more than 8 to 1. The markets in Shenzhen and Guangzhou have increased. Around 8%.

By six o'clock in the afternoon, Daishi Records internally estimated that in the national market, the number of reservations for the album "Girl Waving Wings" alone exceeded 10.

That night, the general manager's office held a temporary high-level meeting, and finally reached two resolutions. First, the factory rushed to rush work, and Xu Qiaoling's albums were increased from the original 25 copies of the first and second batches to 40 copies.

Second, Xu Qiaoling released the promotional resources for the first week, temporarily adding an interview with the Shenzhen Entertainment Channel, and a Shanghai Entertainment Channel, where the weekend entertainment show will be sung as a guest.

In this way, Xu Qiaoling not only enjoyed a luxurious three-piece suit, but also went a step further, enjoying the treatment that only top-tier singers could have, one promotional period, and two opportunities for guests to sing on TV programs in four major first-tier cities in China.

As soon as the news came out, it quickly spread throughout the music circle, causing a commotion!
Experienced people with a little experience will understand that Daishi Records is trying to push Xu Qiaoling to the front line in one fell swoop!
On the top line, unless double-platinum sales break out, at least three albums, this is the standard in the industry, but if a singer has two albums that break platinum, and one of them breaks 150 million sales, although it is obvious It's not the first line yet, but the circle will default to the first line!
This is the ambition of Daishi Records!

And once it succeeds, Daishi Records will have two first-line female singers. In terms of female singers, they even have the qualifications to challenge the five giants!

(End of this chapter)

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