After failing the college entrance examination, he became a big star
Chapter 189 Surprise
Chapter 189 Surprise
The album promotion period is usually three weeks in the circle, and of course it will be shortened and extended slightly.
Under normal circumstances, in the warm-up promotion before the release of the film, the singer will perform some live interviews. Depending on the resources, or the TV station or radio station, for the purpose of appearance, but rarely sing the songs in the album.
There are two main factors. First, this is a marketing model that has been repeatedly verified in the circle, similar to the wind blowing first, and then the rain.
Second, in recent years, the domestic music scene has been dominated by lyrical and slow songs, and the single style of music has reached its peak. It is becoming more and more difficult to produce classics. In order to ensure the quality, the number of works by big and medium-sized players in the circle is decreasing year by year. , As a result, it is difficult for more than three masterpieces to appear even in top-tier or even super-tier-one albums.
The publicity of the first and second titles is the first week of release, and the next week, the pre-heating promotion can only be three main titles, or even non-title songs. Have the opposite effect.
Therefore, for more than [-]% of singers, it is relying on personal charm to draw an invisible pie for the public. First-line and super-first-line singers can get a lot of reservations by virtue of their super popularity, while those below the first-line Singers are fighting for an opportunity to let the public pay attention to the records.
In the first week of release, this is the time to see the truth!
Like Li Kai, it was an extremely rare special case to show two songs on the show during the warm-up period.
Li Kai dared to do that because he was confident that "Norwegian Forest" and "Your Backpack", which are not the main hits, have a quality that is not weaker than the main hits.
This time, for Ning Lan and He Jingyun's album, Li Kai wrote three songs for each of them. The overall quality of the album is a little lower than Li Kai's own, but it is much higher than other singers' albums.
According to the original publicity plan, during the warm-up publicity stage, the third title of the album will be released in advance, and Li Kai has a little expectation.
In comparison, Li Kai's expectation of He Jingyun is greater than that of Ning Lan.
This does not mean that the song "A Lover in the World" is not as good as "Little Love in a Big City", but that the appearance of the two songs is different. As the theme song of a TV series, "A Lover in the World" usually takes a slow turn.
But when He Jingyun sang in the live broadcast, the effect would be much more immediate.
However, something happened to He Jingyun, and she was hardly mentioned in this week's entertainment news and the reports of various entertainment newspapers!
Even when He Jingyun posted a film, Li Kai only saw a report the size of dried tofu on the sub-board of an entertainment newspaper that was out of the top ten in sales nationwide.
Low-key, low-key to the extreme.
Although he had doubts in his heart, Li Kai did not contact He Jingyun. First, if there was any major change, He Jingyun would definitely contact him. However, He Jingyun's first single caused a huge sensation. The queen was born, Wager Records has a very clear attitude in digging her past, and she is highly praised!
Under such circumstances, if He Jingyun releases the film normally, the publicity resources will not be harsh. There must be some reason for the low-key preheating publicity and press conference, and it has been approved by He Jingyun!
After thinking about this, Li Kai stopped worrying and just waited and saw.
Ning Lan's side was fairly well-behaved. Compared to the media's reports on Murphy and Zhao Yongkang, they were also extremely low-key.
With the passage of time, the small expectations for the two people's sales in the first week are getting weaker and weaker, but they don't want to, when Sunday comes, there is a sudden surprise!
"Although the first round is only broadcast on one channel, except for CCTV, Beijing TV has the highest ratings. The TV series became popular, and the theme song followed suit. I can't say how much effect it will cause and how much album sales it will drive. But, One thing is for sure, the sales of Xiaolan's album in the first week will definitely not be bad, even far higher than your expectations."
Li Kai didn't go to the company on Sunday. He wanted to stay in the dormitory to rest, but Xu Qianqiu called him. At this moment, Li Kai handed over three entertainment newspapers to Xu Qianqiu. The length of the report also revealed a look of joy in his eyes.
The article clearly stated that "Blood and Rain in the Rivers and Lakes" was broadcast for a week, and the ratings broke 2 last night, which was twice as high as the internal expectations of the TV station, and the theme song "There Are Lovers in the World" won more than one-third of the audience thumbs up.
Li Kai doesn't know how big the audience of a TV series is, but he is clear, once the theme song of a TV series is popular, the singer will be popular, and it will last for a relatively long time.
Because the first round of the TV series is broadcast on a TV station, the second round and the second round will be shown on various stations across the country!
"13 ceilings, hehe, you have already pasted them completely." Feng Mo grinned, with a hint of sarcasm in his smile: "Just one more masterpiece that can be called a classic can break the ceiling." , I don’t know what effect it will cause, but it can be concluded that cracks will soon appear in the ban on you.”
Li glanced at the two of them: "Ning Lan's album One and Two are the main titles, you two must have heard it already, do you think it is a classic?"
Xu Qianqiu and Feng Mo looked at each other with a smile in their eyes, Xu Qianqiu said slowly: "To tell you the truth, in the past when Xiaolan released albums, each album would be shown to me in advance, but this time But no, I took the initiative to ask her a question, and her answer was, I have confidence in your work and in myself, so I don’t need to check in advance and give a prediction.”
Speaking of this, she shook her head: "Since she said so, I won't give a judgment now, whether it is a classic or not, let the facts prove it."
Li Kai understood what he meant. Facts have proved that it is record sales. If a record sells well, its title song must be a classic, even if people in the industry do not approve it from a professional point of view. Even if people in the circle praise it, it can't be regarded as a classic!
"Boy, as long as the ceiling of the 13th song is broken, I reckon that many people will stand up and speak for you."
Feng Mo patted Li Kai's shoulder and said like this.
Li Kai blinked, and Feng Mo also blinked at him: "I don't know the specifics, but as soon as the news of your work being banned came out, there were a lot of voices complaining about you in the circle, but it's still relatively weak for the time being." , needs an opportunity to erupt.”
"You just need to know that people are mediocre. You have talent. People who are jealous of you will definitely hinder you, but there are also people who will appreciate you. If everyone was jealous, the music industry would not be able to develop today."
Li Kai digested it for a while, felt that it made sense, and nodded with a smile.
Originally, Xu Qianqiu wanted to stay with Li Kai for dinner, but at four o'clock, Ni Houdao hit Li Kai's copy machine, and when Li Kai went back, Ni Houdao directly proposed to have dinner with him, and even said that he had something to discuss with him.
Li Kai didn't delay, he and Xu Qianqiu apologized, took their leave and left.
Six o'clock, a mid-range Chinese restaurant.
When Li opened his eyes, Ni Houdao was already there. He was not alone. There was a woman in her 20s beside her. She was very beautiful, but her complexion was not very good.
"This is the Jiang Shanlan I mentioned to you, Shanlan, this is Li Kai." Ni Houdao introduced to the two of them, the dishes have been ordered, he ordered the waiter to serve the dishes, and Li Kai poured them over again. Cup of tea, and then go straight to the topic; "Li Kai, your work has been blocked by the circle?"
Li Kai took a sip of his tea and said with a smile: "Your news is a bit late, it happened on Friday."
Hearing Li Kai's confirmation, Ni Houdao sighed, and Jiang Shanlan beside him looked dark and lowered his eyes.
"It's my fault too"
Ni Houdao took a sip of tea and said, "During this period, I asked the company for ten days off, and you were away last week, and I didn't contact you. You promised to write a song for Shanlan, and Qiao Li and I also talked about it. In this matter, according to Qiao Li, the liquidated damages of more than 200 million yuan is too high, if it is 100 million yuan, it is not a big problem."
"I can understand this too, after all, Shanlan is only the third line"
As he spoke, he sighed again: "After I returned to Nanshi, I had a meal with the former vice president, talked about my thoughts, and wanted to reduce the liquidated damages. Finally, I made another appointment through the vice president. The deputy director who blocked Shanlan had two talks, and in the end, he was given 20 privately, while the company's liquidated damages were reduced to 100 million."
"But I don't want to. When I returned to the company this afternoon, before I found Qiao Li, Su Ting told me about the news that your work was blocked. In this way."
Ni Houdao didn't continue, the meaning was already clear, with a bitter face, he took another sip of tea.
(End of this chapter)
The album promotion period is usually three weeks in the circle, and of course it will be shortened and extended slightly.
Under normal circumstances, in the warm-up promotion before the release of the film, the singer will perform some live interviews. Depending on the resources, or the TV station or radio station, for the purpose of appearance, but rarely sing the songs in the album.
There are two main factors. First, this is a marketing model that has been repeatedly verified in the circle, similar to the wind blowing first, and then the rain.
Second, in recent years, the domestic music scene has been dominated by lyrical and slow songs, and the single style of music has reached its peak. It is becoming more and more difficult to produce classics. In order to ensure the quality, the number of works by big and medium-sized players in the circle is decreasing year by year. , As a result, it is difficult for more than three masterpieces to appear even in top-tier or even super-tier-one albums.
The publicity of the first and second titles is the first week of release, and the next week, the pre-heating promotion can only be three main titles, or even non-title songs. Have the opposite effect.
Therefore, for more than [-]% of singers, it is relying on personal charm to draw an invisible pie for the public. First-line and super-first-line singers can get a lot of reservations by virtue of their super popularity, while those below the first-line Singers are fighting for an opportunity to let the public pay attention to the records.
In the first week of release, this is the time to see the truth!
Like Li Kai, it was an extremely rare special case to show two songs on the show during the warm-up period.
Li Kai dared to do that because he was confident that "Norwegian Forest" and "Your Backpack", which are not the main hits, have a quality that is not weaker than the main hits.
This time, for Ning Lan and He Jingyun's album, Li Kai wrote three songs for each of them. The overall quality of the album is a little lower than Li Kai's own, but it is much higher than other singers' albums.
According to the original publicity plan, during the warm-up publicity stage, the third title of the album will be released in advance, and Li Kai has a little expectation.
In comparison, Li Kai's expectation of He Jingyun is greater than that of Ning Lan.
This does not mean that the song "A Lover in the World" is not as good as "Little Love in a Big City", but that the appearance of the two songs is different. As the theme song of a TV series, "A Lover in the World" usually takes a slow turn.
But when He Jingyun sang in the live broadcast, the effect would be much more immediate.
However, something happened to He Jingyun, and she was hardly mentioned in this week's entertainment news and the reports of various entertainment newspapers!
Even when He Jingyun posted a film, Li Kai only saw a report the size of dried tofu on the sub-board of an entertainment newspaper that was out of the top ten in sales nationwide.
Low-key, low-key to the extreme.
Although he had doubts in his heart, Li Kai did not contact He Jingyun. First, if there was any major change, He Jingyun would definitely contact him. However, He Jingyun's first single caused a huge sensation. The queen was born, Wager Records has a very clear attitude in digging her past, and she is highly praised!
Under such circumstances, if He Jingyun releases the film normally, the publicity resources will not be harsh. There must be some reason for the low-key preheating publicity and press conference, and it has been approved by He Jingyun!
After thinking about this, Li Kai stopped worrying and just waited and saw.
Ning Lan's side was fairly well-behaved. Compared to the media's reports on Murphy and Zhao Yongkang, they were also extremely low-key.
With the passage of time, the small expectations for the two people's sales in the first week are getting weaker and weaker, but they don't want to, when Sunday comes, there is a sudden surprise!
"Although the first round is only broadcast on one channel, except for CCTV, Beijing TV has the highest ratings. The TV series became popular, and the theme song followed suit. I can't say how much effect it will cause and how much album sales it will drive. But, One thing is for sure, the sales of Xiaolan's album in the first week will definitely not be bad, even far higher than your expectations."
Li Kai didn't go to the company on Sunday. He wanted to stay in the dormitory to rest, but Xu Qianqiu called him. At this moment, Li Kai handed over three entertainment newspapers to Xu Qianqiu. The length of the report also revealed a look of joy in his eyes.
The article clearly stated that "Blood and Rain in the Rivers and Lakes" was broadcast for a week, and the ratings broke 2 last night, which was twice as high as the internal expectations of the TV station, and the theme song "There Are Lovers in the World" won more than one-third of the audience thumbs up.
Li Kai doesn't know how big the audience of a TV series is, but he is clear, once the theme song of a TV series is popular, the singer will be popular, and it will last for a relatively long time.
Because the first round of the TV series is broadcast on a TV station, the second round and the second round will be shown on various stations across the country!
"13 ceilings, hehe, you have already pasted them completely." Feng Mo grinned, with a hint of sarcasm in his smile: "Just one more masterpiece that can be called a classic can break the ceiling." , I don’t know what effect it will cause, but it can be concluded that cracks will soon appear in the ban on you.”
Li glanced at the two of them: "Ning Lan's album One and Two are the main titles, you two must have heard it already, do you think it is a classic?"
Xu Qianqiu and Feng Mo looked at each other with a smile in their eyes, Xu Qianqiu said slowly: "To tell you the truth, in the past when Xiaolan released albums, each album would be shown to me in advance, but this time But no, I took the initiative to ask her a question, and her answer was, I have confidence in your work and in myself, so I don’t need to check in advance and give a prediction.”
Speaking of this, she shook her head: "Since she said so, I won't give a judgment now, whether it is a classic or not, let the facts prove it."
Li Kai understood what he meant. Facts have proved that it is record sales. If a record sells well, its title song must be a classic, even if people in the industry do not approve it from a professional point of view. Even if people in the circle praise it, it can't be regarded as a classic!
"Boy, as long as the ceiling of the 13th song is broken, I reckon that many people will stand up and speak for you."
Feng Mo patted Li Kai's shoulder and said like this.
Li Kai blinked, and Feng Mo also blinked at him: "I don't know the specifics, but as soon as the news of your work being banned came out, there were a lot of voices complaining about you in the circle, but it's still relatively weak for the time being." , needs an opportunity to erupt.”
"You just need to know that people are mediocre. You have talent. People who are jealous of you will definitely hinder you, but there are also people who will appreciate you. If everyone was jealous, the music industry would not be able to develop today."
Li Kai digested it for a while, felt that it made sense, and nodded with a smile.
Originally, Xu Qianqiu wanted to stay with Li Kai for dinner, but at four o'clock, Ni Houdao hit Li Kai's copy machine, and when Li Kai went back, Ni Houdao directly proposed to have dinner with him, and even said that he had something to discuss with him.
Li Kai didn't delay, he and Xu Qianqiu apologized, took their leave and left.
Six o'clock, a mid-range Chinese restaurant.
When Li opened his eyes, Ni Houdao was already there. He was not alone. There was a woman in her 20s beside her. She was very beautiful, but her complexion was not very good.
"This is the Jiang Shanlan I mentioned to you, Shanlan, this is Li Kai." Ni Houdao introduced to the two of them, the dishes have been ordered, he ordered the waiter to serve the dishes, and Li Kai poured them over again. Cup of tea, and then go straight to the topic; "Li Kai, your work has been blocked by the circle?"
Li Kai took a sip of his tea and said with a smile: "Your news is a bit late, it happened on Friday."
Hearing Li Kai's confirmation, Ni Houdao sighed, and Jiang Shanlan beside him looked dark and lowered his eyes.
"It's my fault too"
Ni Houdao took a sip of tea and said, "During this period, I asked the company for ten days off, and you were away last week, and I didn't contact you. You promised to write a song for Shanlan, and Qiao Li and I also talked about it. In this matter, according to Qiao Li, the liquidated damages of more than 200 million yuan is too high, if it is 100 million yuan, it is not a big problem."
"I can understand this too, after all, Shanlan is only the third line"
As he spoke, he sighed again: "After I returned to Nanshi, I had a meal with the former vice president, talked about my thoughts, and wanted to reduce the liquidated damages. Finally, I made another appointment through the vice president. The deputy director who blocked Shanlan had two talks, and in the end, he was given 20 privately, while the company's liquidated damages were reduced to 100 million."
"But I don't want to. When I returned to the company this afternoon, before I found Qiao Li, Su Ting told me about the news that your work was blocked. In this way."
Ni Houdao didn't continue, the meaning was already clear, with a bitter face, he took another sip of tea.
(End of this chapter)
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