After failing the college entrance examination, he became a big star

Chapter 237 Additional Investment
Soon, everyone's premonition was confirmed.

Qiao Li continued to report: "Ranked third, Xu Qiaoling's new album "Dream Soaring", 83127."

More than 8 cards, only more than 3 cards lower than Su Yaqing.

In terms of statistics alone, the results in the first week were impressive, but not particularly amazing.

Super first-tier, even top-tier first-tier, with more than 10 sales in the first week, not to mention commonplace, but it is also the norm.

But don't forget, Xu Qiaoling's album has only been released for three days. Like Deng Yaxuan, there is no pre-heating promotion, and unlike Ning Lan, the third title is the theme song of a TV series, and it has already gained popularity in advance.

The sales of more than 8 copies were based on the singer's own popularity and three days of publicity.

As a young queen, at the mid-upstream level, in terms of popularity, Xu Qiaoling can at most bring sales of 5 copies. In terms of publicity, so far, Xu Qiaoling has only appeared on a talk show on Kyoto TV.

That is to say, on Saturday night, Xu Qiaoling sold more than 3 records in one day on Sunday through the live singing on the Kyoto TV talk show!
The effect of this kind of publicity is really amazing.

But most of the people present did not have this insight, and they had foreseen it in advance, but they were slightly shocked, and there was a low commotion.

Later, when I heard that Deng Yaxuan ranked sixth, with sales of more than 5 copies, I was even more relieved.

The two queens collided, and the first week was three days. The gap of more than 2 copies is not small, but it is not impossible to reverse. The key is to see this week, the recommended PK of the two new songs on the charts, that is the real chapter.

However, there are still some knowledgeable people. After the meeting, Gao Dongliang came directly to Qiao Li's office.

After staying for more than 20 minutes, after coming out, I went to the general manager's office.

Before lunch, a news spread that the company invested 15 yuan in Deng Yaxuan's album.

This news shocked everyone even more than Xu Qiaoling's album, which sold more than 8 copies in three days!
The total cost of Deng Yaxuan's album is 160 million, exceeding the first-line standard, which has already made many people dissatisfied, feeling that the company is too favoritism.

A rookie’s first single, reached the 10 pass line in March, the album project was approved, the total cost was stuck at 30, 15 to 20, 35, 20 to 30, 40, 30 To 40, 50, 40 to Gold, 60.
One must know that a single, not to mention broken gold, is more than 40 copies, which is definitely a big hit for newcomers. This will make the total album cost of 60 yuan comparable to the second-tier standard.

As for Li Kai, a single broke the record and reached 80 platinum in March, and the fee for his first album was only [-].

However, Deng Yaxuan turned over, completely against the rules. If it wasn't for Deng Yaxuan's public announcement and Ning Lan's lessons learned, there would have been complaints in the company.

But there is a limit to everything, exceptions cannot be unlimited. If Deng Yaxuan sells 10 copies in the first three days, it is reasonable to add resources. After all, there is hope after the seal. It's so far away, why add more?

All of a sudden, there was discord in the department.

One afternoon, Asu, Lin Yue, Chen Qian and others went to Gao Dongliang's office one after another.

When it was time to get off work, after dealing with Guan Siliang, it was finally quiet.

Gao Dongliang huddled in the armchair with a tired face, drinking hot tea slowly, and let out a slightly hoarse dry cough from time to time.

How could he not understand that adding more resources to Deng Yaxuan would be a disgrace to the world.

However, he was also forced to be helpless.

The success or failure of Deng Yaxuan's album is directly related to his career prospects.

For the sales of a record, the seller gets 40.00%, the factory gets 5.00%, the singer gets [-]%, the assistant's bonus, subsidy, producer's bonus, etc., and the related people get a percentage. Second, the public relations fee of the marketing department is accounted for, regardless of whether it is activated or not, [-]% will be divided, plus [-]% of consumption.

In this way, a total of 70.00% four, and the remaining 20.00% six, after deducting the total cost of the album, is the profit.

The total cost of Deng Yaxuan's album is 160 million, and about 65 copies have been sold, which is just a breakeven.

When the company sets its forecast, it will double that, which is 130 million.

Below 130 million, it is regarded as lower than expected.

Based on Deng Yaxuan's sales in the first week, Gao Dongliang's judgment is that breaking 130 million copies is difficult!

The reason is very simple, the popularity of Deng Yaxuan and Xu Qiaoling is almost the same, after Deng Yaxuan's public announcement, her fans' support for her will definitely surpass Xu Qiaoling's at present!
Last week, the two girls were the same, they both appeared on a TV talk show on Saturday, and they both sang live at the top of the album, but in terms of effect, the gap was more than doubled.

The ratings of Modu TV Station are only about [-]% lower than those of Kyoto TV Station.

This intuitively reflects that the public's love for Xu Qiaoling's album title far exceeds Deng Yaxuan's album title.

It can be inferred from this that it is almost impossible for the three black horses to be evenly matched as in December last year, or the situation in February where the newcomer king and the first heavenly king share respect.

As the promotion period continues, once the sales gap widens to a certain extent, the so-called sales suppression in the circle will form.

How to do?
The only way can only be to increase the publicity resources to fill the gap, at least to ensure that the gap that is enough to suppress sales is not widened.

It is impossible for Gao Dongliang to figure out exactly how much more should be added, but the more the better.

An additional 15, the total cost is 175 million, this is the limit of his efforts!

No matter how high it is, Qiao Li will never agree, and Mr. Ren will never approve.

"The bad thing is Li Kaitou, you bastard!" After drinking half a cup of hot tea, Gao Dongliang recovered a little bit, but as he gritted his teeth, his face became gloomy little by little, with a trace of resentment in his eyes. color.

The three main titles of Deng Yaxuan's album are all masterpieces of big and medium celebrities in the circle. They are in an almost invincible position at the same time as Xu Qiaoling, who is also a young queen, because it is impossible for Daishi Records to find works by big names for Xu Qiaoling. The only variable is, It's Li Zhan!
If it weren't for Li Kai, Deng Yaxuan would be able to step on Xu Qiaoling's position, double platinum, not to mention nine out of ten, seventy-eight out of ten, two platinum, half the probability, it is not impossible to be a queen.

The sales of Deng Yaxuan's album in the first week made Gao Dongliang very dissatisfied and worried, so he spared no effort to beg his grandpa to sue his grandma to "rescue soldiers" for Deng Yaxuan.

As for Li Kai, he was also somewhat dissatisfied, but, contrary to Gao Dongliang, Gao Dongliang thought it was low, but he thought it was high.

It sold nearly 6 copies in three days, which is really a lot.

Converting the same rate to seven days a week, wouldn't it reach 14?

A single month may be able to break gold, achieve default platinum, or even one and a half platinum.

Time Records can also earn seven-figure profits.

How could Li Kai let it go?

After listening to the three titles of Deng Yaxuan's album several times, a sneer flashed across his mouth, and then he called Su Ting.

Tuesday, morning.

On behalf of Huacan Music Studio, Su Ting went to Shuteng Records in person and had an interview with general manager Wu Han for nearly two hours. Finally, the two parties signed a cooperation agreement.

In the afternoon, Shuteng Records announced that the release time of its singer Jiang Shanlan was set to be this Friday.

Not an album, but a single, and the promotion fee is 30.

The promotional fee for the single, even if it is Li Kai, not counting the later additions, is more than 20 at first, and Ning Lan will only climb to 30.

Obviously, the information revealed is that Jiang Shanlan is the most popular singer of Shu Teng Records!
The news quickly spread to Time Records.

After hearing this, Mr. Ren called Qiao Li to the office.

Since the end of April, under Time Records, seven singers have released albums successively. Shuteng Records are all two-on-one, three-measure one-on-one, which at least reduced the record sales of these seven singers by [-]%.

How could this enmity not be reported without seriously damaging the company's interests?

Mr. Ren did not beat around the bush, but expressed his thoughts straightforwardly.

He wanted Deputy Director Lu to have a top-notch second-tier singer under him, plus a top-tier third-tier singer, to be at the same time as Jiang Shanlan, an eye for an eye, a tooth for a tooth!

Qiao Li pondered for a while, and raised her worries. If two singers were squeezed in, it would overlap with the piracy protection period of the two little queens by two-thirds.

This will more or less divide Deng Yaxuan's album sales, and the sales of the two singers squeezed in will also be affected.

Mr. Ren didn't take it seriously, and felt that the company could still afford the loss. If they didn't fight back, the circle would think that Time Records could be bullied.

Seeing that Mr. Ren had made up his mind, Qiao Li didn't object anymore.

Of course, this was also because his resistance was not particularly strong in the first place.

The two queens, in the final analysis, are the two first-tier middle and upper reaches. In the current record market, except for the major award ceremonies in January, every other month, no matter when you release the film, there will inevitably be competition with the first-tier. The piracy protection period overlaps by more than half, and there is more than one line.

Moreover, the king of heaven, Guo Yifu, has announced his concert plan, 22 concerts in [-] places, starting from the beginning of August and ending at the end of October, and before the concert, at the end of June, a new album will be released.

In addition, Heavenly King Li Jie also announced the release date of his new album, which will be in mid-July.

In this way, from late June to early August, it was inevitable that the singers who released videos would overlap with Tian Wang's piracy protection period.

Ever since, on Wednesday, Time Records also announced to the outside world that its two singers will release their videos on Thursday and Friday of this week respectively.

He also revealed that the album promotion fee for that third-tier top-tier singer was as high as 40, reaching the second-tier standard.

And that second-tier top streamer, the first title of the album, is the work of a big name in the circle. The album was produced with a lot of money, with a total cost of 90 yuan and a promotional fee of nearly 70 yuan, which is a top-tier standard.

(End of this chapter)