After failing the college entrance examination, he became a big star

Chapter 370
"The Brain Nucleus created a sales miracle, Li Kai, do you think advertising and endorsements are part of the credit."

"Before the rumors of the buyback of Brain Nucleus, the bankruptcy turmoil, are you also designing a promotional plan for Brain Nucleus Company?"

"It is said that you have signed a sales sharing agreement with Brain Healing Company. Can you tell me how much you can earn from planning an advertisement for Brain Healing Company, including endorsements?"

"The ad for Brain Nucleus has been controversial since it aired, and now it's finally completely cleared up. What's your truest feeling at this time?"

"Do you think that the brain core essence is so popular, the biggest credit should be attributed to the advertising plan you designed, or the popularity effect of you as the spokesperson?"

The news from the media is the most well-informed. The sales data of the Health Products Association was released at 20 o'clock. It took only an hour to know that the sales of more than [-] yuan completely overturned all the previous negative news and achieved a miracle that can be called a miracle. Reversal, such big news, and the fact that the perpetrator was right in front of them, made the reporters feel as if they had been beaten with chicken blood.

"Everyone, the press conference will be held at four o'clock. If you have any questions, there will be time for everyone to ask questions at the press conference. Please make way, make way."

Qiao Li took a step forward to block Li Kai, and deal with the reporters for him. The two security guards, one on the left and the other on the right, forcibly squeezed a passage, while Zhang Linxiao cut off the back. With the combined efforts of the four, they finally covered Li Kai and entered. VIP Room.

Dozens of media cameras had already set up long guns and short cannons in the venue. As soon as Li Kai appeared, he immediately flashed non-stop, like stars shining.

A long table was laid horizontally on the rostrum, and three seats were set up. Li Kai walked up and sat down in the middle.

After a while, Qiao Li also came in from the outside, went directly to the stage, and sat on Li Kai's right hand side. Finally, the marketing director walked up to the rostrum and sat down on Li Kai's left hand side.

The company arranged this press conference for the advertisement of the brain core essence. The media reported it before, and many singers in the circle also took the lead in making public comments, all of which were aimed at Li Kai.

As a popular singer and public figure, it's not a problem to have been shrunk all the time if he has provoked so much criticism. After all, he has to come forward and end it himself.

The reason for choosing today is to put it at four in the afternoon. This is the company's decision. In fact, it is Luo Shao's will, which is to wait for the sales data of the health care product industry in September plus November to come out, and use the hard data to control the brain core. Jing Advertising made the final judgment, and then let Li Kai suffer the ultimate impact of a wave of media.

Li Kai and Luo Shao's thoughts coincided with each other, but Luo Shao was waiting to see Li Kai drown in his saliva, while Li Kai was waiting for the opportunity to set things right and counterattack.
The marketing director first spoke on behalf of the company, and introduced today's topic, and then handed the microphone to Li Kai.

"This is the first time for me to plan a complete advertising case across borders. I am grateful to Brain Nucleus for giving me this opportunity."

"I am personally quite satisfied with the planning of this advertisement. If nothing else, I believe that all friends who have seen this advertisement will laugh in seven or eight out of ten. As the saying goes, a smile is less than ten years old. , in fact, it already has health benefits.”

"Since the advertisement of Brain Nucleus was launched, it has received a lot of controversy. Controversy is a good thing, which means that it has received widespread attention. The most feared thing is that there is no controversy. It means that there is nothing to say, and it is not even qualified to be noticed."

"Some colleagues, friends, and even my family members told me that many people scolded the advertisement of Brain Nucleus. My understanding of this is that it is better to say it is petting than scolding. A big fat son scolds, how can I raise such a foodie like you? Literally speaking, it is indeed scolding, but when the father scolds his son, his eyes are full of pampering."

"As for the stupid, funny, and rubbish evaluations of some brain-nucleus advertisements, I don't think it's belittled, but I think that in a certain sense, it's a kind of high love. For another example, it's like a pair of male and female lovers. , the boy said a word of love to the girl, and the girl would say hate in return, does the girl really hate the boy? No, that is an extremely sweet and positive statement."

Li Kai talked eloquently, with a touch of Ah Q spirit in his words. I think I am very good. If you say I am good, it is the best. If you say I am not good, that is also good.

The atmosphere at the scene was very relaxed, there were no discordant voices, and laughter arose from time to time.

This is the hero of success or failure!

Brain Core Essence exploded in big sales, the fact is solid, no one can deny it, no matter how much Li Kai brags, others can't say no, even if he feels nonsensical in his heart, there will be goodwill in his laughter.

But if it’s the other way around, and the sales volume of Brain Core Essence plummets, then I’m sorry, even if what you say is more reasonable, others will dismiss it, and there will be many doubts, even if you laugh, it’s a sneer, a sneer.

The conversation lasted for six or seven minutes, and the relaxed atmosphere was always shrouded, but it was instantly broken by Li Kai's sudden change of subject!
"An advertisement is like a work of literature and art. It's normal for people to have different tastes and different evaluations. However, it is still some people in the circle to criticize me and even rise to the level of life attack based on subjective speculation. The singer's public remarks, this is not normal, I personally cannot accept it"

The reporters at the scene were stunned. They knew Li Kai's style, and he was definitely not a kind and good person. They thought that Li Kai had changed his temperament, and they couldn't help but feel a little disappointed until At this moment, the sudden change of the topic made them realize that Li Kai is still the same Li Kai, and the previous one was just a foreshadowing.

In a very short period of time, the reporters cheered up one by one, and their professional sensitivity quickly made a wolf look in their eyes.

Immediately afterwards, Li Kai began to roll the roll: "Mi Xue, Tao Liang, Guo Fan, Zhong Yingqiu."

A total of ten or twenty singers were all interviewed by the media before, and had made comments on the topic of Brain Nucleus advertising, and Su Yaqing's name was mentioned at the end.

"These singers all said that as a public figure, I easily crossed borders and set foot in fields that I was not good at. The advertisements I planned caused the company to fall into a double crisis of reputation and finance, which created a bad impression on the society. I should do something to the company. Provide economic compensation and give society an explanation."

Li opened his face with a stern look, and said in a sonorous tone: "Just an hour ago, the sales data released by the Health Products Association showed that Brain Nucleus had a total sales volume of 219381 in September and the October Golden Week, holding the top spot in the entire health care products industry. Monthly sales have increased by more than 91 times, compared to May Day, sales have increased by more than 31 times, and facts have proved everything.”

After a pause, he took a deep breath and said, "Now I will return the same words to you. As public figures, you openly said such irresponsible words without any factual basis. The reputation of the company has been seriously damaged, and it has caused a bad impact on the society. It should be compensated to me and Brain Nucleus Company, and it is you who should give the society an explanation."

After another pause, I focused on Su Yaqing's name: "Especially Ms. Su Yaqing, as the queen of the domestic music scene, has a huge social influence. She should have justified her words and deeds and set an example for the music scene, but she has been doing it three times. When I was interviewed by the media, they gave me an evaluation of not being self-aware and misleading others and myself for planning an advertising case for Brain Nucleus Company."

"As a result, my public reputation has been greatly damaged and I have suffered direct economic losses. For this, I ask Su Tianhou to give me an account, otherwise, I will not rule out using legal means to seek justice for myself."

The reporters at the scene counted one by one, all with shocked faces, directly naming a dozen or twenty singers, and repeating their inappropriate remarks, which is tantamount to making their "ugliness" public, and it is impossible to confuse the past.

They also named Su Yaqing emphatically, demanded that the latter give an explanation, and threatened Bo in court at all costs.

In terms of nature, when Li Kai released his first single, he slapped four songwriters with a slap, and the faces of the two singers are generally the same.

The difference is that at the beginning Li Kai slapped him six times, but today he slapped him more than ten or twenty times. The face of Queen Su Yaqing was also slapped back and forth.

I'm hitting your lungs!

Everyone knew that Li Kai was courageous, but they didn't expect it to be this big.

Not only the reporters were shocked, but so were the company employees present. They looked at each other and saw a hint of consternation in each other's eyes.

The marketing director's heart was about to jump out, and he stared at Li Kai from the corner of his eye, wishing to drag the latter off the stage, paralyzed, this is a press conference held in the name of the company, ten or twenty singers belong to eight or nine A record company, you are not afraid of offending those singers, but the company doesn't want to offend those record companies!

Offend eight or nine people at once, and turn around to attack together. Li Kai is the company's cash cow, and the company may not do anything to Li Kai. In the end, if an explanation is needed, it is likely to use him as the marketing director.

The marketing director has already regretted it to the gut. If he knew that he would not come, he would not be on the scene, and accidents would happen to the reporter. He is also responsible, but it will be much smaller.

Now, the marketing director only hoped that Li Kai would stop here and the press conference would end quickly. However, the following facts told him that it was just his wishful thinking.

Where is this going?

A slap in the face of a dozen or twenty singers was just a small test, and the blockbuster was yet to come!
After Li Kai finished speaking, he didn't speak again, and gave Qiao Li a sideways glance.

Qiao Li was already ready, she pressed her arms on the table, leaned forward, put her mouth on the microphone, and a clear voice came out.

"In the past ten days or so, a total of 27 entertainment newspapers have published reports on the advertisement of Brain Nucleus. Among them, Entertainment Kaleidoscope has the most reports, and has published six articles successively. The merchants called for payment, were on the verge of bankruptcy, went to court with Li Kai, etc., and baseless and malicious speculations have had a very bad impact on the reputation of Brain Nucleus and Li Kai.”

Qiao Li paused, and continued: "I am authorized by Li Kai, and hereby announce that I will file a lawsuit against Entertainment Kaleidoscope through legal means!"

As soon as these words came out, there was an uproar in the scene.

The artist told the media that this kind of thing happened in the past, but it was very rare, and the premise was that they couldn't reach an agreement in private. Like Li Kai, the negotiation was avoided, and the one who directly met with each other was definitely the domestic music circle, no, entertainment Circle the first column ever!
The entertainment kaleidoscope also came with reporters, a man and a woman, both of them looked as if their necks had been cut off, which was extremely funny.

Standing in an inconspicuous corner, Wei Haonan's face turned green and pale, and he greeted the eighteen generations of Li Kai's ancestors in his heart, but there was a look of deep fear in his eyes.

He was mentally prepared, with Li Kai's temper, most of the time he would speak shockingly at the press conference, but the facts in front of him made him understand that it was still too underestimated, greatly underestimated.

In the past, Li Kai was just talking hard, but today, it turned into action.

No matter how ruthless your mouth is, it will not hurt people after all, but if you turn it into action, it will be bloody.

On behalf of Li Kai, Qiao Li announced the lawsuit against Entertainment Kaleidoscope. Wei Haonan absolutely has no doubts about Li Kai's execution ability.
The following facts also proved that Wei Haonan's judgment was accurate. The press conference finally ended at 04:30. Li Kai slapped a dozen or twenty singers in the face in public, and threatened to use the entertainment kaleidoscope to deal with the news of Bo Court. , quickly spread in the circle.

Vibration in the circle.

Immediately afterwards, another piece of news came that a well-known law firm in China, entrusted by Li Kai, sent a lawyer's letter to Entertainment Kaleidoscope!
Well, the words are followed immediately, and the executive power is no one.

As a result, the circle fell into a shock for a long time.

Capital, a club.

Luo Shao made an appointment with his friends for dinner, and it was still early, so he made a foot mask first, halfway through, received a call from Wei Haonan, and after listening to the report, his entire face was covered in extreme astonishment.

"Crazy!" After a while, Luo Shao came back to his senses, his face was as gloomy as water, and he cursed fiercely, startling the female technician who was massaging her feet.

Soon, the phone rang again. When Luo Shao saw the call, he couldn't help frowning, picked it up, and before he could speak, the other end said angrily: "Luo Shao, I was tricked by you this time. I sent a lawyer's letter, if this lawsuit is fought, I will definitely lose, besides financial compensation, the reputation of entertainment kaleidoscope will also be completely discredited, I..."

After complaining like a bombardment, Master Luo put the phone away, and when the other end came to an end, he put the phone to his ear again and said, "Mr. Kuang, the Brain Nucleus Company has such an astonishing sales volume. No one has ever heard of it." expect."

Mr. Kuang on the other end interrupted impatiently, with an irritable tone: "Young Master Luo, I only reported one report a day according to your instructions, and the scale is getting bigger and bigger. Now what do you say? You can't fight, otherwise it will become the focus, and the entertainment kaleidoscope will be over."

Luo Shao took a deep breath and tried to keep his tone as calm as possible: "Mr. Kuang, don't worry, I won't care about your affairs. There is a call coming in, I will contact you first, and I will call you later."

After finishing speaking, he hung up immediately, and the following call made Luo Shao one head and two big, but he had to pick it up. He only said hello, and the other end immediately opened his mouth like a machine gun: "Luo Shao, brain nucleus essence The company is not an entertainment company. If you hadn’t spoken up, even if it went bankrupt, it would have nothing to do with my entertainment tracking. Now it’s all right. My entertainment tracking caused a lot of trouble. Li was furious. Entertainment Kaleidoscope published six reports. Five follow-up articles have also been posted, and Entertainment Kaleidoscope has received a letter from the lawyer, so I'm sure the next one will be my entertainment follow-up, Young Master Luo, you can't ignore it."

After hearing this, Luo Shao took a deep breath, and said slowly: "President Ba, you are too worried. He is also a singer himself, and he knows that the media can't afford to offend him. Suing Kaleidoscope Entertainment, in my opinion, is nothing more than killing chickens to make an example to monkeys. So far That's all."

Mr. Ba said in a deep voice: "What if, Li Kai is a well-known thorn in your music circle, and he never does things according to the rules. Luo Shao, you have to give me a guarantee. You are the chairman of Time Records. He is your singer, so you can't even control him."

Luo Shao, who was pointed at the pain point, had a gloomy look in his eyes. Not to mention the singers under Time Records, they are under Rolling Snow Records. One counts as one. If he says something, who would dare not listen?

Only Li Kai is an exception. This guy is not only a singer, but also a songwriter. What's more, the songwriter has full autonomy.

Therefore, if others are afraid of being hidden by the snow, Li Kai definitely does not want to be hidden by the snow, but it is really not afraid!
Without the sharp weapon of restraint, he really couldn't control Li Kai.

Of course, Luo Shao would definitely not admit it, so he stabilized his mind and relaxed his tone: "President Ba, Li Kai's situation is a bit special, but if I say something, it will still work for him, don't worry. "

After hanging up the phone, Young Master Luo let out a sigh of relief, and the phone rang again. Young Master Luo was so annoyed that he almost smashed the phone. After looking at the call, he sighed silently. Just as he pressed the connect button, suddenly there was a sound coming from the bottom of his feet. There was a tingling pain, it turned out to be the Shenshu point.

Luo Shao shook his hand, and the phone came out of his hand, bounced on the armrest of the sofa, and then jumped into the wooden bucket where his feet were soaked before. The black medicinal liquid in the wooden bucket only splashed a splash, The phone is completely gone.

Mobile phones these days are quite durable, but not waterproof.

Luo Shao was stunned, and then looked at the female technician. The female technician didn't know how to interpret it, and took his angry eyes as a question. The voice said: "Sir, there are small particles in the reflex area of ​​the soles of the feet, which correspond to the kidneys. Er, you may be too tired recently, you should pay attention to rest."

Luo Shao's complexion turned dark all of a sudden.

Rolling Snow Records, in a lounge.

"Brother Wang, no one thought that the brain core essence would sell like crazy, ah, I'm sorry, I'm sorry, I blame me for this matter, don't worry, don't worry, I will deal with it quickly, and I will definitely not implicate you, don't worry ,sorry Sorry"

"Xiao Liu, yes, yes, this time it's my sister who hurt you, don't worry, I've already contacted the vice president of Time Records, the vice president will talk to Li Kai, there will be no follow-up, okay, I'm sorry."

"Brother Dong, yes, I didn't expect this kind of thing to happen. Brain Nucleus Company has kept it so tight that everyone has been tricked. I know that this time I blame me and cause you trouble. You Don't worry, I promise there will be no follow-up, I have already contacted the leader of Time Records, the leader will talk to Li Kai, stop here, don't worry, stop here, I promise"

As soon as Lu Guilan connected seven or eight calls, she felt dizzy. After hanging up the last call, she let out a long breath, her face was pale, and her energy was extremely low.

Over there, Su Yaqing's face was half sullen and half sad, blending together, destroying her original beautiful appearance.

"Sister Lu, Li Kai called my name at the press conference and asked me to give him an explanation in public. If he doesn't, he will confront me in court. Tell me, is he really daring, or is he bluffing?"

Hearing Su Yaqing's tangled tone, Lu Guilan's expression changed a few times before she said, "To Bo in court, even if Li Kai wins the lawsuit, according to the laws of China, how much can you pay for honor compensation? You are a girl, naturally The public will sympathize with you, no matter how reasonable he is, he will be regarded as unreasonable, and in the end it will only result in a loss for both sides, I think he will not do such stupid things that harm others and benefit himself."

After all, he hesitated for a moment, and said again: "What I am most worried about right now is within the company. Among the singers named by Li Kai at the press conference, six of them are the first and second tier of the company, although they are forced to accept interviews by their superiors. Pressure, but the words are all in line with you, I am afraid, they will attack together and skew the company's resource allocation."

Su Yaqing understood the meaning, and a trace of intense worry flashed in her eyes, but she shook her head stubbornly: "No, I am the only super-line under the company, and no one can replace it."

Lu Guilan opened her mouth, as if she wanted to say something, but in the end she closed it dumbly, and sighed in her heart: I'm afraid that Li Kai will chase and beat him hard, and toss endlessly.

I have to say that this time, Lu Guilan was very foresighted.

Before leaving get off work, Li Kai received a call from Xu Qianqiu, asking him to meet at night, Li Kai agreed without hesitation, and asked if Ning Lan would come. He got an affirmative answer before hanging up.

At 08:30 in the evening, Li Kai went to Ye Yimeng Bar.

Deck No. [-], Xu Qianqiu, Ning Lan, and Feng Mo have already drunk. Seeing Li Kai, Feng Mo came up and said: "It's about the charm of youth, it's my fault that I don't know people well. If you want to kill, you must follow the rules."

Li Kai smiled, sat down next to Feng Mo, and patted the man on the shoulder: "Do your shit, don't blame me for turning my face away that day, as long as I don't give you face."

Feng Mo shook his head: "Your manager has already given me face, otherwise, you should question me face to face, making it impossible for me to step down."

Li opened his eyes and said, "You can see quite clearly."

Feng Mo smiled silently, he has been in the industry for more than ten years, he has experienced ups and downs, and he still can't figure out the set of people's sophistication on the scene?
The two had a drink, and even if the matter was over, Li Kai didn't feel relieved at all, and Feng Mo also knew that Li Kai would not be relieved.

Xu Qianqiu sipped his wine, and said: "The previous media reports about the brain core essence advertisements were all unfavorable to you. You can't bear it, just wait for today to make a comeback."

Without Li Kai's confirmation, Xu Qianqiu paused, and said again: "At the press conference, we called out the names of more than a dozen or twenty singers, and focused on Su Yaqing, and then announced the lawsuit against Kaleidoscope Entertainment. I was shocked, but why do I feel that this is just the beginning."

Xu Qianqiu's eyes are calm, but they give people a feeling that they can penetrate people's hearts. Li Kai glanced at him and secretly praised him in his heart.

Li Kai smiled and nodded in acquiescence to his statement.

Xu Qianqiu also smiled, shook his head and said something terrible, and then said in a condensed tone: "It should be the case, either don't make a move, or make some people hurt if you do, so painful that you are afraid of you, so you don't dare to provoke them again." you."

Glancing at Ning Lan out of the corner of his eye, he said again: "If you are like you, who pour dirty water on the media one-sidedly, and singers in the circle jump out to criticize, they can remain indifferent. Few singers in the circle can do that, so , if you want to make an example of a certain singer, you can consider repaying him in the same way."

After listening to Li Kai, he digested for a while, a flash of understanding flashed in his eyes, and he also glanced at Ning Lan. He was still a little hesitant, but suddenly settled down.

After nine o'clock, Li got up and said goodbye, called Ning Lan to go with him, and said that he wanted to chat with her about the new album and tour.

The two of them left the bar. It was already autumn in Shenzhen City in October. The wind blew at night and it was a little bit cool. Even Li Kai couldn't help shivering because of the temperature difference between indoors and outdoors, and Ning Lan put her arms around her chest. forward, the body shrank back.

Li opened his eyes and said with a smile, "Aren't you cold because you wear so little?"

Saying that, he took off his coat and put it on Ning Lan's shoulders.

Ning Lan saw that he had only one shirt left, and just as she was about to say something, Li Kai walked quickly to a hawker selling candied haws. After a while, when she came back, she found an extra candied haws in her left and right hands.

Seeing Li Kai handing over one, Ning Lan shook her head lightly: "I don't like sweet things."

Li Kai looked at him in surprise, girls don't like sweets?
Without any reluctance, Li opened his mouth and began to bite.

The two walked out along the bar street, and Li opened his eyes and said, "Sister Ning, do you want to start the tour first, and then consider the album, or should the album be synchronized with the tour?"

Ning Lan glanced at him: "Didn't you say that the concert market is too hot, so you have to wait for it to cool off? Or, release an album first? After the latest standard for the singer's rating, it was originally top-notch, super-first-tier, Basically, we release an album a year, and now we are actively preparing for it. If others release it and you don’t release it, although you won’t be downgraded, the performance companies and advertisers will automatically lower your quotation.”

Li Kai understood what he meant. According to the new standard for singers, many first-tier singers, including super-first-tier singers, are not up to the standard. Therefore, they have to release an album to prove their popularity.

"Well, the tour and the album will be synchronized, in mid-November."

Li Kai pondered for a while, his eyes fixed and said: "For your new album, I will write five songs for you, and strive to lift you to the throne after the first day."

Ning Lan couldn't help being stunned when she heard the last sentence, after the first day?

Facing her gaze, Li Kai nodded with certainty: "Huacan will hold a press conference to announce it tomorrow. In addition, you publicly accused Su Yaqing at the meeting, which is what Lao Xu said, and you will use the same method to repay him. .”

(End of this chapter)